Maestra

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Maestra

A specialist in scenic construction & technical production working exclusively for event agencies.
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12/11/2024

Whether you need a compact temporary structure or a multi-level semi-permanent build, we’re here to support you.

With over 150 Showblock structures across the UAE and KSA, we’re well-prepared to handle projects of any scale throughout the Middle East.

Benefits of using Showblock for your next project:

Save time: With the steel framework already in place, we reduce build time by more than 50%.

Save venue costs: Our structures are pre-fabricated in our workshop, saving you venue rental costs.

Hassle-free experience: With Showblock, you get our team of experts with extensive regional experience, ensuring smooth project delivery.

Reach out to us at [email protected] for project enquiries.

05/11/2024

Five storey temporary builds now possible with Showblock 🚀

Our modular systems now reach up to five storeys, merging architecturally appealing designs with fast installation. This innovation opens up fresh opportunities for temporary spaces, from premium hospitality areas to event seating and more.

For enquiries, please reach out to us at [email protected].

31/10/2024

With event season in full swing in the Middle East, smooth project management can make all the difference. Our team of top talent carefully plans each step, responds to every client need, and solves challenges with innovative approaches.

From quick-turnaround builds to complex setups, we’re here to make it all seamless, so our clients can stay focused on delivering exceptional events.

For enquiries, please reach out at [email protected].

03/10/2024

Recently, our project management team gathered for a two-day workshop to reflect on how we can better support our clients. Taking time to step back and think from the client’s perspective allowed us to explore new ways to enhance the experience for the event agencies and creatives we work with.

Through immersive sessions, the team worked through real-life scenarios, refining strategies to better align with our clients' needs. This client-first approach shapes how we plan, build, and deliver every project.

If you're looking for build and fabrication experts for your projects in the Middle East, reach out to us at [email protected].

01/10/2024

Take a look at some of the incredible projects of Showblock in Europe.

▪️A buzzing two-level structure made up of six blocks for Coke Studio at the Longitude Festival in Dublin.

▪️A sustainable structure with custom wall panels for the world’s most famous flower show, RHS Chelsea Flower Show.

▪️A three-storey structure with seating solutions and cars impressively positioned at the highest point for BMW at the Goodwood Festival of Speed.

▪️A two-storey monochrome palette structure for Lanzante, featuring a VIP lounge and a terrace with trackside views at the Goodwood Festival of Speed.

▪️A glamorous beauty bar for Boots at Electric Pink in Ireland.

If you’d like to use Showblock by Maestra for your next project in the Middle East, please reach out to us on [email protected].

Credits: and

25/09/2024

Meet Camilio, our newest addition to the team! 🎉

He has joined us as our Operations Manager for Showblock, bringing extensive experience in managing temporary structure projects.

Some of the notable projects he has been part of include the 2024 Formula 1 Grand Prix in Jeddah, The Dakar Rally Yanbu, Emirates Rugby 7s, and Taste of Dubai.

In his new role, Camilio will oversee the entire project lifecycle of Showblock projects in the Middle East.

Join us in giving Camilio a warm welcome! 👏

19/09/2024

During the final stages of the pre-production phase for the Precision Pioneer Exhibition project, our client visited our workshop to inspect and to have look at the quality and finishes of each element before heading to site at ICD Brookfield for installation.

Mockups are a key part of our production process. It allows us to ensure every detail meets our clients’ expectations and make any necessary adjustments before installation, leading to quicker and smoother on-site setups. 🛠️📏

18/09/2024

Effortless Multi-Location Activations with Showblock

is the ultimate solution for brands looking to activate across multiple locations, especially when delivery timeline is critical.

Instead of building from scratch at each site, Showblock can be fully fitted out in the workshop, then transported to site. The same structure can then be easily moved and re-used, making it perfect for roadshows.

During the McLaren roadshow in Europe, our UK partner transported two supercars in Showblock across 10 cities using just one truck.

Reach out to us at [email protected] for modular structures and fabrication projects in the Middle East. 📩

12/09/2024

Several members of our KSA team, along with our CEO Tom and Operations Director Yassine, had a great time at the yesterday, reconnecting with industry peers and friends.

If you're in Riyadh for the exhibition, we’d love to welcome you to our workshop. Just a 30-minute drive from the venue, and we’re offering a complimentary shuttle service today. Feel free to reach out to us at [email protected].

10/09/2024

For Creed’s "Silver Mountain Water" launch, we created a display that mirrors the simplicity and elegance of an ice cube. 🧊

Our build experts carefully shaped acrylic sheets into frosted cubes that captured the organic, rounded edges of ice. The process involved careful sanding and grinding, followed by precise polishing to achieve a realistic finish. We applied a frosting spray, giving the cubes their signature look. Finally, integrated lighting was added, bringing the display to life and perfectly showcasing the fragrances.

If you’re looking for a fabrication partner in the Middle East, please reach out to us at [email protected]. 📩

05/09/2024

Our CEO, Tom Clements, will be attending the Saudi Event Show next week, alongside Jon Davis, our KSA Country Manager, and Joe McKeown, one of our KSA Project Managers. We are looking forward to connecting with our valued clients and industry colleagues.

For anyone wishing to visit our workshop during the show, we are just a 30-minute drive away from the venue. To make it easy, we will be offering a complimentary shuttle service throughout the event.

Please reach out to us at [email protected] if you would like a tour.

We look forward to seeing you there!

03/09/2024

95% of our structures are ready before they even leave the workshop.

The fit-out is completed in the workshop, allowing for quick assembly once on-site. This approach drastically reduces time on-site and ensures efficiency. With two completed blocks fitting onto a single lorry, we keep logistics smooth and cost-effective. 🚚

For any upcoming events, contact us at [email protected] to discuss how we can assist.

29/08/2024

We are pleased to announce that Tomas has been promoted from Project Manager to Senior Project Manager.

Since joining us last year, Tomas has demonstrated exceptional leadership, dedication, and commitment on every project he has delivered. His deep understanding of the intricacies of project management and construction methodology have made him an invaluable part of our team.

Congratulations, Tomas, on this well-deserved promotion. 👏🏼

21/08/2024

The Precision Pioneer Exhibition at ICD Brookfield Place showcased two centuries of watchmaking craftsmanship. 🕰️✨

This project involved several months of planning to ensure that every scenic element matched the intricate details of the watches' rich history. For example, our paint shop used five distinct techniques to recreate the authentic finishes of aged copper and stone.

A full scale mockup was conducted at our workshop to guarantee a smooth ex*****on on-site.

Thank you to our client for entrusting us with this incredible project.

21/08/2024

15/08/2024

More Stock in KSA

We’ve recently expanded our stock of Showblock by Maestra structures in KSA, ensuring we’re ready for the upcoming event season in the Middle East. Whether you’re planning an event or a pop-up, our modular structures are ready to support your next project. 🏗️

If you have a project coming up, whether it involves Showblock or custom fabrication, reach out to us at [email protected]. ✉️

Address

Opening Hours

Monday	09:00 - 18:00
Tuesday	09:00 - 18:00
Wednesday	09:00 - 18:00
Thursday	09:00 - 18:00
Sunday	09:00 - 18:00

Website

http://www.maestra-group.com/contact

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Videos

Last week we supported our clients #YasMarinaCircuit with the fabrication of an immersive black-box environment for the launch of the #mercedesbenz all-electric #EQS in Abu Dhabi. Our in-house team of experts supplied: ✅ Ground Support Rigging Structure ✅ Full Lighting,Audio & Video Solution ✅ Custom Neon Tube Installation ✅ Carpentry, Joinery & Scenic Finishing ✅ Fabric Stitching ✅ Graphic Printing Drop us a DM or email [email protected] to discuss how we can support your next project. Credit to: emergingideas.ae & mohammed.kilanii #onestopshop #eventprofs #YasMarinaCircuit #mercedesbenz #emergingideas.ae

Cartier 'HEAD IN THE CLOUDS'

Maestra were pleased to supply a full technical solution for Cartier ‘HEAD IN THE CLOUDS’ last month at the Burj Al Arab. Full Concept & Set Design: Luxury Makers by Auditoire. #luxuryevents #eventproduction #dubaievents #technicalproduction #eventtech #eventservices #events #WeMakeEvents

CORE ColourPoint MK2

Did you know? We own the largest stock of CORE Lighting Ltd ColourPoint Mk2 in the region. The ColourPoint Mk2 uplights are small but mighty, weighing just 4kg. They are a cost-effective solution for Ramadan events and will easily illuminate marquees and tents or provide excellent wall washing. Contact the team today to discuss lighting solutions for your next event - [email protected]. #events #lighting #wirelesslighting #ramadan2021

ICD Brookfield Place Public Art Installation

Maestra was proud to support ICD Brookfield Place with full scenic and technical production for the UAE’s latest public art installation – DATAMONOLITH_AI. The architectural digital sculpture uses artificial intelligence to bring data on an ancient civilisation to life. Check it out until 23 March at ICD Brookfield Place. ⁠⁠ #ICDBrookfieldPlace #ArtDubai #DubaiArt #DubaiArtExhibit #VisitDubai #datamonolith ⁠#digitalart #wemakeevents #eventproduction Ouchhh, MASSIVart, Marv Burayag

Inside Maestra: Painting & Finishing

Spray it like you mean it. Our in-house paint shop offers a wide range of high-end spray finishing solutions for a variety of materials ranging from wood and MDF to plastic, metal, and glass. Our custom-built finishing and drying booths are designed to accommodate all types and scale of paint jobs. - Water-based paints & paint washes - NC & PU-based spray paints in all finishing types; matt, satin, gloss, high gloss. - Lacquered topcoats for high shine finishes - Wood stains to mimic expensive hardwoods, beeswax & other wood finishes such as aging - Theatrical paint effect techniques Contact us today to discuss how we can support your upcoming projects: [email protected]. #events #eventmanagement #eventprofs #eventplanners #dubaievents #eventproduction #eventplanning #eventservices #corporateevents #luxuryevents #wemakeevents #behindthescenes #painting #spraypainting

Maestra CNC Machining

Making the cut. Our state of the art CNC machine can cut any pattern into a range of materials including acrylic, wood & aluminium. Looking for a custom mashrabiya pattern? No problem. An acrylic logo? The CNC machine has got you covered. Drop us a DM or email to discuss how we can support your next project - [email protected] Oh and if you're wondering, CNC stands for computer numerical control 😉 #events #eventmanagement #eventprofs #eventplanners #dubaievents #eventproduction #eventplanning #eventservices #corporateevents #luxuryevents #wemakeevents #behindthescenes #customfabrication #bespoke #carpentry #CNCMachine #metalworking #metalcutting #cuttingedge

Cheekey video from our London team’s summer BBQ ☀️

#aboutlastnight Thanks to the amazing Groove On The Grass team for having us back once again as Official Production Partner! #lighting #sound #video #rigging #benklock #eventprofs #drones #dronefun

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Address

Opening Hours

Website

Alerts

Contact The Business

Videos

Cartier 'HEAD IN THE CLOUDS'

CORE ColourPoint MK2

ICD Brookfield Place Public Art Installation

Inside Maestra: Painting & Finishing

Maestra CNC Machining

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