Oui The Label

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Oui The Label

Oui The Label is a clean and chic Australian Bridalwear brand by Maison Oui. Our designs are stocked internationally by trusted boutiques across the globe.

Part of the Maison Oui family, Oui The Label has two sister brands; Chérie By Oui and Sienricher.

23/12/2024

An unforgettable day for Chelsea and Mason. Chelsea stuns in our gorgeous Wisteria gown, purchased via .co with capturing the magic of the moment ❤️

Photographer & Videographer
Styling and Coordination
Venue
Content
Celebrant
Florals
Stationer
Hire
Custom Drapery
Cake
Band
MUA
Hair
Gown Stockist .co
Suits
Jewellery
Bow Candle Holders .love.ally

21/12/2024

If you want a work of art in a wedding gown, the Diva by is the one. Blending sleek cuts and luxe textures to create an editorial look for the bride who wants to stand out and make a statement.

Workshop, host + creative direction
Stylist
Linen & Table Decor
Furniture & Tableware
Stationery .reflect
Dresses .oui
HMUA
Florist
Video
Course Video + BTS .co
Content
Models

10/12/2024

Real bride Hannah looking absolutely divine in her Soulmate gown 🤍 Congrats lovers!

27/11/2024

Overheard at NYBFW: ‘That dress has its own spotlight.’

Artes is the ultimate bridal three-piece serving two major silhouette moments. Wear her with just the fitted skirt or opt for the Overskirt for the grand entrance you deserve.

Coming soon to

20/11/2024

Serving up Regency-era elegance with a modern twist, Artes features a structured off-the-shoulder bodice with draped pleating detail that pairs perfectly with a sleek fitted skirt and optional overskirt for two major silhouette moments.

It’s vintage glam meets contemporary cool. An homage to the past, made for today’s bold bride.

Photographed by the incredible in NYC

06/11/2024

The perfect dress for the free spirit ocean bride ✨🌊🩵

Photographer: .photography
Model:
Styled by:
Dress: by .oui Iris with sleeves

05/11/2024

Our beautiful bride Lauren wearing our ‘Primrose’ gown.

Simple and elegant.

Book a try on via our website and visit our Melbourne boutique or shop Oui The Label at trusted stockists around the world🤍

31/10/2024

The wedding of Lauren and Jonah🤍

‘It was the most perfect day and I felt a million dollars’ -Lauren

Lauren is wearing our beautiful PRIMROSE gown, fall in love with Oui The Label at our flagship Maison Oui boutique in Melbourne or at one of our trusted stockists around the world 🤍

Photographer:
Flowers:
Make up:
Hair:
Venue:

Bride:

29/10/2024

Brisbane brides… don’t forget to try these signature Oui The Label favourites at 🤍 Fall in love with classic bridal wear that balances timeless elegance with modern romance. After a design not carried by your closest Oui The Label stockist? Get in touch to find out how you can try your dream gown!

Find the list of stockists on our website and stay tuned for more exciting announcements soon…

24/10/2024

Modern romance… our Heirloom gown is perfect for the bride seeking classic elegance with a new age twist.

📸

Shop Oui at our Melbourne flagship boutique .oui or via trusted stockists around the globe!

17/10/2024

And of course, the Octovio gown…

For the minimalist bride who commands attention and embodies effortless grace, Octovio brings the most fluid of silhouettes featuring a showstopping cowl back.
Dramatic long sleeves adorned with pearl detailing ensure you make a subtle yet striking statement in a timeless piece.

Just launched at as part of the new COZA Collection.

16/10/2024

Bow down to the Queen gown… from our new COZA Collection. Just launched at !

Step into sophistication in Queen. Featuring a flattering basque waist and delicate draped detailing, this dress is a fresh take on a vintage-inspired aesthetic. Add a split for a daring touch and hidden side pockets for functional elegance. Sleek lines and a refined silhouette promise you’ll turn heads while exuding confidence on your special day.

06/10/2024

Full or fitted? ARTES can do both!

The Artes set serves up Regency-era elegance with a modern twist, featuring a structured off-the-shoulder bodice with draped pleating detail that pairs perfectly with a sleek fitted skirt and an optional overskirt for two major silhouette moments.

Its vintage glam meets contemporary cool—an homage to the past, made for today’s bold bride. Crafted from luxurious double satin, this gown moves beautifully. Whether you’re making a grand entrance or serving a dramatic exit, Artes has got you covered for all your iconic bridal moments.

COZA launches at with .oui via Oct 8-10th in NYC!

05/10/2024

Euphony is calling you…

Rich, luxurious, and oh-so-versatile, the Euphony set is perfect for the bride who wants to combine vintage glamour with contemporary style. Steal the show in a corseted strapless bodice with pearl beaded details and an artful peplum for a dash of editorial drama.

This luxe three-piece look lets you switch effortlessly from a sweeping ballgown skirt to a sleek tea-length pencil, delivering all the shape and grandeur while keeping it clean and chic.

Preview the collection at next week! See you soon NYC

03/10/2024

Introducing BELLEVUE…

With a scalloped neckline and exposed back corset detail, Bellevue strikes a perfect balance of bold allure and refined elegance. The figure-hugging skirt is enhanced with elegant draped pleating detail, giving a flattering fit that turns heads.

Meet Bellevue in person at next week, along with the rest of our new Coza Collection!

03/10/2024

Say hello to SNYDER….

The Snyder gown is where luxury meets bold design for the editorial bride. Featuring a flattering pelaked cup with a striking cutout detail in the bodice, the asymmetrical drop waistline beautifully accentuates an hourglass figure.

Crafted from luminous mikado and dramatic swathes of billowing organza, the draping details deliver a royal lesson in maximalism for the modern woman.

Are you ready to see more of the Coza Collection? Debuting next week at as part of the Maison Oui Collective.

03/10/2024

Reintroducing…RHAPSODY

Make a grand entrance in this sartorial showstopper. A sleek, asymmetrical neckline meets sculptural pleating that flawlessly flatters the figure, while a detachable overskirt brings maximum drama with its sweeping train.

A wrap skirt with a split guarantees all eyes on you - modern bridal couture, done right.
Ultra flattering in its design lines and hugs the body in all the right places.

View the full collection at next week with .oui at

03/10/2024

Introducing…VIRTUOSO // Command attention in Virtuoso, featuring a striking peaked sweetheart neckline and sculptural pleated draping that flatters every curve. Feeling bold? Opt for the optional split in the skirt and take this modern masterpiece up a notch.

Perfect for the editorial bride who loves to make a statement with elegance, grace, and just the right amount of attitude.

See this gown first hand at where we will be showing as part of the Maison Oui Collective next week Oct 8-10th.

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+61412376787

Website

https://maisonoui.com.au/

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