Sunshine Coast Event Industry Association

05/08/2025

𝘽𝙤𝙤𝙨𝙩𝙞𝙣𝙜 𝙀𝙫𝙚𝙣𝙩 𝘽𝙤𝙤𝙠𝙞𝙣𝙜𝙨 𝙬𝙞𝙩𝙝 𝘼𝙛𝙛𝙞𝙡𝙞𝙖𝙩𝙚 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 💌
🎟️ Planning an event? Want to boost ticket sales and reward your collaborators?

Say hello to Affiliate Tracking Links – a simple yet powerful way to track exactly where your sales are coming from. Whether it’s your headliner hyping the show on Instagram, a sponsor pushing tickets via email, or a vendor sharing on their website, you can now measure their impact in real-time.

✅ Recognise and reward your top promoters
✅ Fine-tune your marketing strategy
✅ Build stronger partnerships across the board

Event marketing just got smarter, more collaborative, and way more effective. 💥

👉 Learn how to get started in our latest blog:
https://www.sceia.com.au/post/boosting-event-bookings-with-affiliate-marketing

Events are built on collaboration. From performers and sponsors to suppliers and industry partners, everyone plays a role in making an event successful. But how can you track and reward the impact of these affiliates’ efforts? Most ticketing platforms offer affiliate tracking links—a simple yet ...

03/08/2025

𝗔𝗜 𝗳𝗼𝗿 𝗡𝗼𝗻𝗽𝗿𝗼𝗳𝗶𝘁𝘀 𝗙𝗼𝗿𝘂𝗺. 🎉
This event has been designed specifically for nonprofit organisations to learn tangible AI skills, share best practice in the sector and to overcome the challenges together relating to AI use.

When: Friday 12th September, 9:30am – 12pm
Where: University of the Sunshine Coast (room details will be provided later)
Investment: Only $15
Hosted by: Queensland AI Hub Sunshine Coast Chapter

What we’ll cover:
🎯 AI Overview & Governance Understand what AI can (and should) do for nonprofits.

💡 Real Use Cases See how AI can be used to improve marketing and other operations.

🛠️ Hands-On Custom GPT Workshop Build your own AI assistant tailored to your organisation's needs.

🗣️ Expert Panel Discussion Get your questions answered by people in the sector who have successful integrated AI into their operations.

☕ Morning Tea Networking Connect with fellow nonprofit professionals facing the same challenges.

Who should attend?
Anyone working at a nonprofit who wants to understand how AI can help their organisation work more efficiently and reach more people without the tech confusion.

𝙏𝙝𝙚 𝙡𝙞𝙣𝙠 𝙩𝙤 𝙧𝙚𝙜𝙞𝙨𝙩𝙚𝙧 𝙞𝙨 𝙝𝙚𝙧𝙚:
https://events.humanitix.com/qld-ai-hub-sunshine-coast-ai-for-nonprofits-forum

01/08/2025

𝘽𝙄𝙂 𝙋𝙄𝙉𝙀𝘼𝙋𝙋𝙇𝙀 𝙈𝙐𝙎𝙄𝘾 𝙁𝙀𝙎𝙏𝙄𝙑𝘼𝙇 🤩🍍 Tickets are on sale now for the 10 year anniversary of one of our favourite Sunshine Coast events. First Release is close to selling out. 🚨

Don't miss out on Hilltop Hoods, The Cat Empire, PNAU, The Jungle Giants, Polaris, Thelma Plum and more. This year they will unveil a brand new Superlove Arena featuring huge B2B sets, a Health & Wellness Zone as well as all the things you know and love about Big Piney! 💛

Only 3 months to go!
🎟️ Grab your tickets: www.bigpineapplefestival.com.au

31/07/2025

✨ 𝘼 𝙒𝙊𝙒 𝙚𝙫𝙚𝙣𝙩 𝙞𝙨𝙣’𝙩 𝙟𝙪𝙨𝙩 𝙬𝙝𝙖𝙩 𝙮𝙤𝙪 𝙥𝙡𝙖𝙣 — 𝙞𝙩’𝙨 𝙬𝙝𝙖𝙩 𝙮𝙤𝙪𝙧 𝙖𝙪𝙙𝙞𝙚𝙣𝙘𝙚 𝙧𝙚𝙢𝙚𝙢𝙗𝙚𝙧𝙨 𝙖𝙣𝙙 𝙨𝙝𝙖𝙧𝙚𝙨. Peter Jones AM brought the house down at our July event, reminding us that storytelling, surprise, and emotional connection are the ultimate ingredients for impact.

From real-life wins (and a few missteps) to hard-earned lessons, Peter shared what makes an event unforgettable:
✅ Do what others aren’t doing
✅ Make people feel valued
✅ Be bold and prepared
✅ Say no when it matters
✅ And above all… create moments that move people to post, tag, and talk 💬

🎤 “Fantastic event, incredible speaker, and super location with great food and atmosphere.” — Guest feedback we’re still glowing over!

🧠 Missed it? Join SCEIA today to access more industry wisdom, epic events, and a growing community of passionate event professionals.
👉 [Join here – FREE membership available!] www.sceia.com.au

30/07/2025

SCEIA at Thriving Through Change!

Did you know that on the Sunshine Coast there are 14 Chambers of Commerce and 9 Industry Groups? And we are proud to be one of them!

Thriving Through Change 2025 brings together this network of industry support under one roof. These groups are dedicated to ensuring that their business communities are getting the support they need.

Register for this business growth and resilience expo on 27 August and come say hello to the friendly representatives of your local chamber or industry group. Connect with the community that can support you.

Learn more about the program and register for FREE via the link below:
https://levelup.sunshinecoast.qld.gov.au/news/thriving-through-change-2025

We hope to see you there!

30/07/2025

𝗟𝗮𝘀𝘁 𝗱𝗮𝘆𝘀 𝘁𝗼 𝗲𝗻𝘁𝗲𝗿 - 𝗔𝘂𝘀𝘁𝗿𝗮𝗹𝗶𝗮𝗻 𝗪𝗲𝗮𝗿𝗮𝗯𝗹𝗲 𝗔𝗿𝘁 𝗙𝗲𝘀𝘁𝗶𝘃𝗮𝗹 𝟮𝟬𝟮𝟱 – 𝗩𝗜𝗣 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 👏👏 Discover the creative heartbeat of the Sunshine Coast with the ultimate weekend experience:

🖤 2 x VIP tickets to the Australian Wearable Art Festival – Friday night show
🍝 Dinner at Bocca Italian – valued at $200
🚗 A MINI for the weekend – yes you get the keys. Courtesy of Coastline MINI Garage
🛏️ 2 nights at Mercure Kawana Waters

From the coast to the catwalk, experience the Sunshine Coast in a way most never do – take a road less ordinary. Enter now by competing the form below and experience the Sunshine Coast like never before.

A winner will be announced on 1 August and notified by email. If you are the lucky winner, but have already purchased tickets we will be able to refund and provide you with new seats.

https://australianwearableart.com.au/win/

29/07/2025

💍 𝙋𝙡𝙖𝙣𝙣𝙞𝙣𝙜 𝙖 𝙬𝙚𝙙𝙙𝙞𝙣𝙜 𝙩𝙝𝙖𝙩’𝙨 𝙗𝙞𝙜 𝙤𝙣 𝙡𝙤𝙫𝙚 𝙗𝙪𝙩 𝙡𝙞𝙜𝙝𝙩 𝙤𝙣 𝙞𝙢𝙥𝙖𝙘𝙩?
Check out our top tips for hosting a celebration that honours the planet, from conscious catering to reducing waste and everything in between. 🌿

This is your sign to rethink what’s possible for events of all shapes and sizes.

✨ Read the full blog here: https://www.sceia.com.au/post/planning-an-eco-friendly-wedding-10-tips-for-a-sustainable-celebration

💚 Join our free SCEIA membership and access practical tools, inspiration, and industry support: www.sceia.com.au

23/07/2025

♻️ 𝙍𝙚𝙖𝙙𝙮 𝙩𝙤 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙚𝙫𝙚𝙣𝙩'𝙨 𝙨𝙪𝙘𝙘𝙚𝙨𝙨?
Check out Events Connect’s essential Sustainability In Business Toolkit—a free resource designed to help event planners:
♻️ Measure & reduce waste across all streams
♻️ Discover local recyclers and textile recovery services
♻️ Trade and reuse unwanted materials with ASPIRE’s Circular Economy platform
♻️ Cut costs and carbon emissions through smarter waste practices

Whether you're planning a festival, community gathering, or corporate event, these tools offer practical steps to make a real eco-impact 🌱

🎯 Want to take your efforts further? List your business to connect with suppliers, services, and resources tailored to the events industry.

👉 List your business today: https://eventsconnect.sunshinecoast.qld.gov.au/

22/07/2025

𝘼 𝙬𝙤𝙬 𝙚𝙫𝙚𝙣𝙩 𝙞𝙨𝙣’𝙩 𝙟𝙪𝙨𝙩 𝙨𝙤𝙢𝙚𝙩𝙝𝙞𝙣𝙜 𝙥𝙚𝙤𝙥𝙡𝙚 𝙖𝙩𝙩𝙚𝙣𝙙 — 𝙞𝙩’𝙨 𝙖 𝙨𝙩𝙤𝙧𝙮 𝙩𝙝𝙚𝙮 𝙘𝙖𝙣’𝙩 𝙬𝙖𝙞𝙩 𝙩𝙤 𝙨𝙝𝙖𝙧𝙚. ✨ That wasn’t just a key message Peter Jones AM provided, it was the reaction of our audience and the proof was in follow up posts on Linked in and other socials.

Peter is an amazing storyteller, but there was no fiction. All his stories were real life examples of special event ideas he has brought to life. Most worked brilliantly, some not so well, and this gave fertile ground from which to share his wealth of knowledge and experience with us.

While the tools of event management and client expectations have changed throughout his career a couple of basic principles have driven his success:
✨ Don’t do things everyone else does - instead create surprise elements specific to your audience and clients.
✨ Make people feel special and valued.
✨ Budget is important but the idea is critical.
✨ Dare to be brave, creative and pitch out of the ordinary ideas – but know all your answers before pitching a wild idea.
✨ Don't start something you don't believe in and be prepared to say no and walk away!

Nowadays the magic at events lies in crafting emotionally charged moments that beg to be posted, tagged, and talked about by your audience.

𝘼𝙣𝙙 𝙤𝙪𝙧 𝙜𝙪𝙚𝙨𝙩𝙨 𝙨𝙖𝙞𝙙:
"My first industry event with this Association and I was very impressed - venue & atmosphere were great and of course Peter was fabulous"

"Fantastic event, incredible speaker and super location with great food and beverages."

"Venue is fabulous, great amount of conversation time before and after, Peter Jones is incredible!"

Jump over to our website for more tips and ways to help your events SHINE!
https://www.sceia.com.au/

18/07/2025

🌱 𝙁𝙧𝙤𝙢 𝙄𝙙𝙚𝙖 𝙩𝙤 𝘼𝙘𝙩𝙞𝙤𝙣: 𝙀𝙫𝙚𝙣𝙩 𝙄𝙣𝙣𝙤𝙫𝙖𝙩𝙞𝙤𝙣 𝙞𝙣 𝙁𝙤𝙘𝙪𝙨 🌱
According to a recent article by , the future of sustainable events in 2025 is all about designing out waste—embracing circular models with reusable materials, local sourcing, digital tools, and transparent impact reporting.

At SCEIA, we're not just talking about big ideas—we’re helping you put them into practice.

We support members with:
✔️ Practical toolkits and workshops
✔️ Supplier connections for circular and eco-friendly solutions
✔️ Peer events where real-world innovation meets local opportunity

Want to be part of the change?
👉 Join SCEIA today and turn your next event into a standout example of sustainability in action.

🔗 https://www.sceia.com.au/memberships
🔗 https://www.greenplanify.com/post/top-5-sustainable-event-trends-for-2025-a-call-to-action-for-change

15/07/2025

SCEIA's President, Lenny & his band mate Paul, are taking their talents to the Kawana Chamber of Commerce Annual Grenfell Murray Christmas in July!

The Surfin' Mariachies plan to play all the best Aussie classics and holiday hits with their famous mariachi twist.

In addition to the good grooves will be a day of networking & fun to help you connect with more people, share what you do, and spark new opportunities. The Kawana Chamber promises that it will be a cracker!

📅 Date: Friday, 25th July 2025
⏰ Time: 11:30 AM – 4:00 PM
📍 Location: Slipstream Brewing Social House
🍽 Fork & Talk – Christmas canapés and craft brews
🎁 Sponsored by: Grenfell Murray
🎟Tickets: $85 Members | $95 Non-Members

Spaces are limited and this event always sells out – book your ticket now:
👉 https://wavecrm.com.au/event/01JVR8W0ZHCRYSFE8GKH218B5W

04/07/2025

🌟 𝗪𝗵𝗮𝘁 𝗶𝘀 𝗦𝗖𝗘𝗜𝗔 – 𝗮𝗻𝗱 𝗪𝗵𝗮𝘁 𝗗𝗼 𝗪𝗲 𝗗𝗼?
The Sunshine Coast Events Industry Association (SCEIA) exists to champion and grow a thriving, sustainable, and connected events industry here on the Sunshine Coast.

Our work is grounded in three core pillars:
🤝 𝗖𝗢𝗡𝗡𝗘𝗖𝗧
We bring together event professionals from all corners of the industry—producers, planners, venues, suppliers, creatives and more—to build meaningful relationships, share knowledge, and collaborate. From networking nights to practical workshops, we’re here to create a strong, united community.

🌿 𝗟𝗘𝗔𝗗
We advocate for best practice, sustainability, innovation and inclusion in everything we do. Through thought leadership events like Pollinate and conversations with government, funders and stakeholders, we help shape the future of events in our region and beyond.

💡 𝗦𝗨𝗣𝗣𝗢𝗥𝗧
We offer real, on-the-ground support for event professionals. Whether you need resources, peer insights, advice, or simply someone who understands the ride—you’ll find guidance, opportunities and encouragement within the SCEIA community.

📣 Ready to be part of something bigger?
Join SCEIA today and help us shape the future of events on the Sunshine Coast.
🔗 www.sceia.com.au/memberships

📸 Qld Garden Show