KJ and Co.

03/26/2024

Ready to Design Your Dream Wedding Business in just 4 months?

I’ve tailored my signature program for wedding planners for an intimate group setting. Same amazing content, guidance and resources—with a collaborative and supportive community built-in.

⏰ Enrollment closes March 31! Sign up today or catch the next round this fall.

https://www.kjandco.ca/wedding-planner-business-group-coaching

02/26/2024

Engagements are down. Bookings are down.⁠
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Simple math: No one was having meet cutes a few years ago, so there’s fewer couples tying the knot right now. ⁠
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The wedding boom has been followed by the engagement gap, and I’m sorry to say, we might feel it a little longer here in Canada, compared to our friends in the south. (I already warned you.)⁠
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There’s less business to go around, and more wedding pros hungry for those bookings. ⁠
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Add to that, clients are taking longer—a LOT longer—to make decisions and considering more options than ever before. They’re not all looking for the best deal, but they want to be damn sure they’re making the perfect choice for their big day and their money. Money that definitely doesn’t go as far as it used to.⁠
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Another tricky year. After several tricky years. Sorry friends. ⁠
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Don’t worry, I’ve got solutions! ⁠
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✨ If I wanted to book more weddings in 2024, here’s three things I would do:⁠
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001. Polish up that website: I see way to many wedding pros procrastinating on their website updates. Or even site launches. Yikes. (If your site has been coming soon for 7 months, DM me. I’ve got something coming soon, just for you.) ⁠
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002. Blog: Yes, really. This is a really easy way to put the word out there about the venues and cities on your wedding wish list, in hopes of getting more reach for the couples considering them.⁠
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003. Network and engage: I’m not suggesting you start hitting up everyone you’ve ever worked with—or want to work with—for a coffee chat. But DO stay in touch. Be active with engagement on your social media with the businesses you align with and admire. And do it authentically!⁠
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If you’re not willing to try even one of these steps, let me know how it’s going waiting for bookings to fall in to your lap. 😏⁠

Check out the whole post, right here:

https://www.instagram.com/p/C30SLi9Of8U/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
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02/09/2024

Every black cat wife needs a golden retriever husband. ⁠🖤⁠
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Thanking my lucky stars for .olynyk this month. ⁠
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Most patient person on the planet and best listener to all my gripes. ⁠
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Thank you for your incredible support at the show, and year-round. For always emptying the car, letting me sleep in, and being the keeper of my little black heart. ⁠
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You are the best thing. 🍯🐰⁠
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02/08/2024

My 4th Wed Well Showcase in the books! What a day. 🥰

Every year just gets better and better.

I can’t thank you all enough. For friends who supported and helped and DMed encouragement. Best husband ever, David. All of our design partners and sponsors. Shealyn Angus Weddings & Eventss for designing the most beautiful space. And of course all of the exhibitors for putting their best foot forward at Wed Well Showcase 2024. And especially Your Day by Lucas for this highlight reel that shows off our incredible space, SAIB.

And our guests! 🤗 Thank you for supporting my small business and many more.

I hope everyone had the most amazing day and left feeling inspired and excited, to plan their day, or to be a part of this creative industry.














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What a day! Wed Well Showcase 2024 at SAIB was our best yet. We were so happy to host again at the beautiful SAIB in Mississauga, welcoming 53 handpicked wed...

01/29/2024

08/22/2023

One question popping up A LOT lately from new planners:

How to book your first client?

Read my top three tips on the KJ and Co. blog:

Learn how to define your ideal client, network in the wedding industry, and showcase expertise to book your first wedding planning client.

08/14/2023

https://www.kjandco.ca/wedding-planner-business-group-coaching

Not just for newbies. ⁠Sarah had 8 years of experience planning already, when she joined 'Design Your Dream Wedding Business.'⁠
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She was tired of small investments yielding small results, and ready for BIG changes. ⁠
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Constantly changing her service breakdown in an attempt to find balance between what she loved and what clients were looking for was draining. This caused a lot of confusion, not to mention over complicating things, to the point where she wound up going the extra mile for clients at her own expense. ⁠
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With intimate small group coaching she found community, confidence, and clarity. ⁠
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Sarah continues to relaunch her brand and build on the strategy we developed for her in coaching. Working with simplified packages, pricing that feels true to her experience and expertise, and offerings that fit her skills and personality best.⁠
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✨ Looking for those same results for your wedding business? I’ve tailored my signature program for wedding planners for an intimate group setting.⁠
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Same amazing content, guidance and resources—with a collaborative and supportive community built-in.⁠
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Doors are open now! Follow the link for pricing and details.

07/17/2023

Hey wedding pros, listen up! Your brand needs to look polished and cohesive to establish trust and value. ⁠

📷 This means having professional headshots, NOT a cropped selfie from your last family vacay or a picture from your wedding day—or no photo at all. If that's you, time for an upgrade as soon as you can.⁠
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Don't worry if your budget is limited.⁠ Maybe a trade of services is possible, or even a super mini session.⁠ Start small and simple. You can upgrade again later when you can. ⁠
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If branding photos or headshots are on your to-do list, you'll want to check out my blog today:

Recently on Instagram I shared about my struggles with being on camera for branding shoots. Probably like a lot of you, I’m not loving the body I’m in at the moment, nor being the focus of attention. I’m used to scurrying around behind the camera, cloaked in black, supporting everyone else. Bu

07/10/2023

When it comes to productivity hacks for running a business here's my number one:⁠ Dubsado⁠
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I signed up for my fave CRM in 2020 and immediately loved how much time it saved me.⁠
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With limited hours for administrative tasks, Dubsado helps me onboard clients faster than ever before with templates for not only contracts and proposals, but invoices and payment schedules as well. ⁠
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Plus I can skip all the emails back and forth to book appointments with Dubsado's scheduler. It connects to not one but FOUR of my online calendars to make sure I don't miss any conflicts for client coaching session, kiddo activities, and even my sacred hair appointments. ⁠
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With the scheduler links, I have easy access to them on my computer AND my phone, so I can pop them in a DM and let clients and vendors book in for a chat or meeting super fast. ⁠
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With part time hours and full time ambition, any time savings I can get my hands on is key. ⁠
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If you're tired of a million emails and ready for command central, now is the perfect time to sign up. THIS WEEK, stack my promo code "KJANDCO" with the sale pricing for an extra 20% off your first month or year. (The sale price locks in as your annual renewal rate.)

https://www.dubsado.com/?c=kjandco

06/28/2023

It's not a secret: 📌 40 million users are on to plan their weddings. ⁠
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And most wedding pros aren't properly taking advantage of this audience!⁠
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Wondering how you can get in on the action? Check out my latest post on the blog:⁠ Pinterest Best Practices for Wedding Pros

06/27/2023

Ashley simplified her life and client systems:⁠
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“When it came to the wedding side of my hairstyling business, I was managing to some degree, but it was clear I’d reached a point where I needed some guidance. Focused on reorganizing and building systems for this specific group of clientele, I knew I really wanted to simplify my life. But I had no idea where to start. ⁠
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It was so easy to chat with Krista and make the right moves as I followed through on her suggestions. ⁠
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My biggest takeaway has been protecting my schedule by not overloading it. The inquiry process has been smooth and easy to implement. As I get used to the new online program for managing clients, I already feel more confident in what I’m offering and how I’m working with clients ahead of their events. ⁠
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I would ABSOLUTELY recommend Krista to other wedding pros!”⁠
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💬 Ashley Urie
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Ready to work smarter, not harder? Ashley simplified her mobile wedding hair business with a Mini Consult Trio. ⁠
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Want to work together one-on-one? Head to the link in my bio for more details. ⁠
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Photo by

06/19/2023

Big news! The new KJ and Co. website is live: https://www.kjandco.ca/

Take a peek and let me know what you think.

- Krista

05/10/2023

Looking for beautiful images for your wedding business? Save $70 off Sourced Co.'s lifetime membership this month for their birthday sale! 🎉 Use code "SCBDAY".

You'll have instant access to hundreds of beautiful images for your website, social media and more. Even video files and helpful blogging guides.

Sourced Co. creates the best styled stock photos for wedding pros and acrylic styling blocks for flat lay styling.

03/24/2023

Ready to Design Your Dream Wedding Business, in just four months? ⁠
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I’ve tailored my signature program for wedding planners for an intimate group setting. Same amazing content, guidance and resources—with a collaborative and supportive community built-in.⁠
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This is perfect for you if you’re looking to launch your wedding business, build systems and grow as a newbie, or level up and get unstuck after a few years giving it a go. 👩‍💻🌸 Are you a florist looking to add coordination and larger design services? Take a look.⁠
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You deserve to work smarter, not harder.⁠
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✨⁠ Ditch burnout and overwhelm, learn tried and true processes that are simple and repeatable for the long-term⁠
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✨⁠ Clarify your goals, design your ideal life and business, and define your version of work-life balance⁠
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✨⁠ Narrow down your ideal client community (which you may realize isn’t the luxury clientele you’ve been eyeing)⁠
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✨⁠ Audit your pricing, packages, and process to be more profitable and a better fit for your ideal clients⁠
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✨⁠ Identify what sets you apart from others in your industry and how to capture it in your branding⁠
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✨⁠ Quit making it up as you go with more than 20 templates, guides and documents to work on and in your business⁠
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✨⁠ Build a personalized, client-attracting marketing strategy for your website and social media⁠
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✨⁠ Refine your inquiry process with time-saving email scripts and better sales materials⁠
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✨⁠ Practice proven, non-icky sales call strategies that up your close rate⁠
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⁠New this year, DYDWB now includes my tried and true planning docs—budget, planning timeline, guest list, design proposal and more—to help you plan and design your client’s weddings. AND one of four KJ & Co. Squarespace templates with 6-month free trial while you customize and finesse it to suit your biz. ⁠
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Want to know more? Check out all the details on my website.

5 Likes, 0 Comments - Wedding Business Coach | Krista Olynyk () on Instagram: "Ready to Design Your Dream Wedding Business, in just four months? ⁠ ⁠ I’ve tailored my sign..."

03/02/2023

Is designer's block a thing? 'Cause I had it. ⁠🫠⁠
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When it came time to design the spaces for Wed Well, I was totally frozen. ⁠Equal parts OMG-it's-finally-happening, procrastination, and overwhelm. ⁠
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As you can see from these gorg snaps, I figured it out. ⁠
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In truth, I called for help from my friends. They talked me off the ledge and lit a fire under my butt. Thank you biz besties for all of your input and calming my nerves. ⁠🥰⁠
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I took a lot of direction from the new branding and the industrial history of the SAIB. My goal for is always a look that doesn't read ultra-feminine. We want everyone to feel comfortable and included in the show. ⁠
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What do you think? How'd I do? Let me know in the comments.⁠
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⁠ wedding inspiration, wedding designer, wedding, wedding design, ,ontario wedding, wedding decor and design

02/22/2023

Guest post from Sourced Co. on the blog today: Sharing social media post ideas for wedding planners.

Plus snag 15% off Sourced Co.'s stock photos, videos, or lifetime membership.

Guest post from Sourced Co.

01/26/2023

🗓 SAVE THE DATE! The Abundance Group kicks off another round of their Building Your Team Intensive this February 13th.

Spoiler alert: It's their LAST round offered at the current pricing!

If you've been meaning to expand your team with associates so you can handle more weddings, OR hire for your back office so you can take bix tasks of your plate, this is the program you've been waiting for.

How does it work?
👉Apply in 7 minutes or less
👉Join the kickoff call and 12 amazing weeks of live, done-with-you coaching
👉Build your team and start living out the life you want!

01/24/2023

Fresh on the blog! The Abundance Group guest posts today:

You’ve heard the cheesy phrase, “There’s no I in team” but we disagree.

01/11/2023

How's that SEO strategy you cobbled together from Google working for ya? 🫠 Don't worry, I've got a solution:⁠
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‘s live Wedding SEO Bootcamp program is exactly what you need to learn how to connect with engaged couples searching in your area. ⁠
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✨ This is the only SEO program just for wedding pros. So that made it a no-brainer for me.⁠
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As a wedding SEO expert, Sara has distilled SEO down to only what wedding businesses need to do for their SEO setup.⁠
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😳 Intimidated by search engines? ⁠
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😓 Overwhelmed by what you’ve heard before? ⁠
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😬 Got SEO on your to-do list but you keep putting it off because it's not exactly sexy or intuitive?⁠
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This is the course I've followed, and that KJ & Co. coaching clients rave about as well. Simple and straight forward, I promise. ⁠👍⁠
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You can join Sara LIVE in her two-week session of Wedding SEO Bootcamp, happening January 16 to January 27, 2023. Her live coaching program includes 4 live Q&A sessions, expert support in the private students-only Facebook group, prizes, and more! Or sign up any time and go at your own pace. ⁠
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👩‍💻 Find out more right here: https://kjandco--saradoesseo.thrivecart.com/wedding-seo-bootcamp/

01/04/2023

Just let me set tables all day, okay? ⁠
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Would you believe I designed this one over Facetime? You're an MVP . Thanks for bringing this one to life, while I nursed sick kiddos. ⁠
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wedding inspiration, wedding designer, Niagara wedding, wedding design, tablescape, ontario wedding, wedding decor and design

12/26/2022

Stay cozy! I’ve got a deal you don't even have to leave the couch for. ✨ ⁠
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For the next 48 hours, use code "BOXINGDAY" for 15% off tickets!⁠
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Don't delay this offer is only on today and tomorrow. Snag your tickets now (link in bio)🎟️⁠
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hamilton oakville Burlington wedding pro wedding inspiration wedding venue boutique wedding inspo

12/19/2022

Is 2023 your year to Design Your Dream Wedding Business? ✨ Now is the perfect time to launch and grow your wedding planner business with an expert coach and intimate community by your side.⁠
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My signature program is open NOW for enrolment! ⁠
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Want to skip all the trial and error, and time wasted googling it? I'll share my proven process for branding, booking, and marketing. Templates, how-to's, and loads more.⁠
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This is a perfect fit for those of you looking to launch your business in 2023, OR those of you feeling stuck in your business and looking for big changes. ⁠
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Anyone can tell you to raise your rates and believe in yourself, and follow their exact methods. But this industry isn't one-size-fits-all.⁠ 👩‍💻 I'll collaborate on a strategy that works for YOU and YOUR Ideal Client. ⁠
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My passion is helping my fellow wedding pros get their business running as smoothly as I do my clients’ wedding days. To not only grow your business, but simplify things too. So you can ⁠take your wedding business to that next level you’re pining for without working 80 weddings a year.⁠
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𝗚𝗲𝘁 𝗮𝗹𝗹 𝘁𝗵𝗲 𝗱𝗲𝘁𝗮𝗶𝗹𝘀 𝗔𝗡𝗗 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗼𝗻 𝗺𝘆 𝘄𝗲𝗯𝘀𝗶𝘁𝗲: https://www.kjandco.ca/wedding-planner-business-group-coaching
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Go have a look, I dare you!

Wedding Business Coach | Krista Olynyk shared a post on Instagram: "Is 2023 your year to Design Your Dream Wedding Business? ✨ Now is the perfect time to launch and grow your wedding planner business with an expert coach and intimate community by your side.⁠ ⁠ My signature program is open NOW ...

11/26/2022

Hi friends, three days left for Dubsado's Black Friday Sale.

Read all about why I LOVE this CRM and how much it's changed the behind-the-scenes of my business, right here on the blog:

Dubsado For Wedding Planners

10/13/2022

🚀 Launching a small business is NOT rocket science but marketing your wedding business to gain attention and regularly attract new clients might feel like it. ⁠
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After 10 years as a wedding planner I know all too well how keeping up with marketing efforts in order to have a steady flow of inquiries can feel like a fulltime job. ⁠
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As a matter of fact, it IS a fulltime job, for many. ⁠
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For a lot of us in the wedding industry our marketing strategy—and particularly social media—happens in-house. There’s no department of eager marketing-grads planning our social calendar months in advance, unless you’re ready to invest in professional help. ⁠🫠
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It takes more than a grid filled with beautiful inspiration photos to attract new clients. ⁠
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On the blog today I'm sharing 3 MUST-HAVE apps that help me save time, plan ahead, and manage my social media to grow my wedding business and attract new dream clients. ⁠
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👉 Follow the link in my profile and have a read. Then leave a comment in the caption and let me know your go-to apps.⁠
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Photovalvasori

Makeup

10/03/2022

Wed Well Showcase is getting a glow up this week, with new branding and images on the way. Here's a sneak peek of our promo shoot, photographed by Kayla Potter.

Evyrose Design
Utility House Design Co.
Simply Beautiful Decor
Lindsay Plank Events
Letterbox Doughnuts
The Paper Social
Mississauga Culture

09/26/2022

Meeting your ideal couples in person is SO much better than trying to find them online—and here’s why:⁠
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✔️ You can form much more authentic connections, because they can actually talk to you, as opposed to just scrolling through your Instagram or website.⁠
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✔️ Takes the guesswork out of finding your ideal clients, and instead brings them straight to you. ⁠All in one inspiring and creative place.
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✔️ You’re able to show off what you have to offer right in front of them, no imagination required. They can see, taste, and feel what you have to offer!⁠ Have you elevator pitch all set.
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✔️ Lets you be yourself, without having to worry about keeping up the perfect, polished online presence & hoping for the best.⁠
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✔️ No need to invest tens of thousands of dollars in marketing, because you’re able to meet tons of ideal clients in just one day. ⁠
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✔️ Get a better sense of whether or not you have good chemistry (you’ll notice red flags and gold stars way faster than you would through a generic inquiry form.⁠
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✔️ Give potential clients your best first impression and your elevator pitch, in a much more intimate way than the typical email introductions.⁠
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✔️ Catch your ideal clients’ eye with your up-to-date portfolio and on-trend display, that they might not get from your website or social media.⁠

🧀 I know, I know, wedding shows have a reputation for being tacky, cheesy, and seriously outdated. Wed Well Showcase is here to change that! It’s hosted by actual wedding pros who know their stuff.

I absolutely believe in making in-person connections and I've met some of my favourite clients at shows. Couples who still stay in touch 8 years later!
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📢 Calling all GTA wedding pros: applications are open now! With spaces 30% sold. ⁠
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👉 Get all the details online. Link in my bio!⁠
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08/19/2022

What are you waiting for? ✨ Now is the perfect time to launch your dream wedding business. ⁠
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Several KJ & Co. clients have launched their wedding planning business with my help, through private and intimate group coaching. The results are pretty awesome.

Sonia wanted to build her business on maternity leave. Following my signature program, "Design Your Dream Wedding Business", she launched with her best foot forward and booked out her first season! 👏⁠

💬 "The initial investment has been returned TEN-FOLD. I’ve been able to focus on my business FULL-TIME rather than return to work after maternity leave.

I have met and surpassed my goals for my first booking season, with a booked-out calendar! I am thrilled to have 11 weddings this year, including a Full Planning client.
Since launching in 2021, I have been able to raise my prices based on my client’s budgets and my growing portfolio.

Things are going SO much better than I hoped and imagined.

2023 is just around the corner—believe it or not— and I already have weddings booked, including another Full Planning couple. I am so excited about how soon I’m getting to work with some of the industry’s most talented wedding professionals."

Sonia's results came from the exact curriculum—strategy, tools and more—I teach in intimate group coaching.

Get the same weducation, resources, feedback, and partner-in-planning, all while building community and your own network of likeminded planners.

⏰ Sign up today, start your homework tomorrow, and have your dream wedding business launched by the end of the year! Just in time to sail through enquiry season.

Get all the details and register here: https://www.kjandco.ca/wedding-planner-business-group-coaching
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07/25/2022

Wondering how to incorporate design-focused services in your wedding business? ⁠Or how to book those dreamy destination gigs? Check out today's planner profile on Kaleb Norman James Design

https://www.kjandco.ca/blog/wedding-planner-profile-kaleb-willis-norman-james

An interview with Kaleb Norman James

07/18/2022

"10 years and two children later I have a very different perspective on things—in the thick of it. I wouldn’t trade it. That’s for sure. It’s very stressful. It’s a constant lesson in the juggling and so-called balance of it all, and what that really looks like and means for me. I’m figuring it out every day as I go.”⁠
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⁠🎙️ I absolutely loved chatting about my experience in motherhood and entrepreneurship with on her newly launched ⁠ ⁠
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Lots of real talk, that's for sure. ⁠
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Have a listen and me know your favourite part in the comments:

https://www.kjandco.ca/blog/wedding-business-podcast-brand-camp-mom-boss-reality

07/06/2022

Rain happens. ⁠🌧️ As wedding planners and pros, we can plan for bad weather but we have absolutely zero control over Mother Nature. How frustrating, right?!

Here's how we can make a crummy weather day easier on our clients:

📝 PLAN AHEAD

Have contingency plans in place in case of bad weather for everything from a second ceremony space, to options for indoor photo sessions. A venue site visit can be helpful to scope out alternative photo spots if weather rains out a portrait session earlier in the day.

😊 KEEP A POSITIVE ATTITUDE

Your couple planned their wedding for months and months and bad weather can effect elements of their day happening outside, not to mention traffic, and even their wardrobe. Stressful much? It's important that we help set the tone with positive and optimistic vibes, rather than commiserating and joining in on the negative talk. I always remind couples and their guests that my grandparents got married during hurricane Hazel, and they held hands everywhere they went more than 60 years later.

☂️ BE PREPARED DAY-OF

Most wedding pros are amateur meteorologists at this point. It's not enough to have three different weather apps on your phone with satellite storm tracking. Pack extra umbrellas, raincoat and appropriate footwear for yourself, and maybe even some dollar store tarps or plastic drop cloths for gear and extra shelter.

Any tips or thoughts to share for a rainy wedding day? Leave 'em in the comments below. 👇

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