Yin Executive Services

08/12/2023

All too often, businesses don't invest enough time into clearly defining their mission and vision for the organization. This can cause a business to struggle as they face various obstacles. Here are just 3 of the many challenges that a lack of mission and vision can create:

1. Lack of Direction: Without purpose or direction, you and your employees can be left confused, lacking in focus, and having misaligned efforts.

2. Inconsistent Decision Making: Without a clear sense of a business's mission and vision, leaders may find themselves unknowingly making decisions that go against the long-term objectives of the business.

3. Long-Term Sustainability: A business without a mission or vision may find it difficult to sustain itself in the long run. This stems from missed growth opportunities, an inability to adapt to a changing business climate, and a lack of innovation.

What's your Mission and Vision?

06/12/2023

What does a swan have to do with anything?

'The Swan Restaurant' was owned by my parents in the UK when I was between 4 to 16 years of age. They ran it full-time, opening six days a week, working during the day to prep and manage before opening to the public from 5 PM till late. From a young age, I was exposed to my hard-working parents who had taken on the brave journey of immigrating from Hong Kong to start a new life in the United Kingdom, where they had me. The lifestyle that they chose showed me the true reality of the challenges and rewards of running a business, as well as the joys and struggles of adapting to a new culture.

I learnt from my parents about work ethic, perseverance, and resilience. They taught me to always do my best, to never give up, and to face difficulties with courage. Our employees (also my friends) showed me the importance of serving others, being hospitable and respectful. Our amazing customers showed me much kindness and generosity, which has continued to inspire me to give back to the people around me. My parents worked tirelessly to provide for our family and to make a life for us in a different place.

Our restaurant was more than just a restaurant. It was a symbol of my parents’ dreams, sacrifices, and successes. It was a place that I knew as home, where I grew up, learned, and belonged. Plus, we undeniably had the best food in the surrounding area, literally! It is a part of my history, identity, and culture. It has been a continued source of inspiration, motivation, and gratitude throughout my life, and serves me even better as a business owner. Our restaurant will be a legacy that I will never forget.

05/12/2023

As a business owner, I know how important it is to have a clear purpose and drive for what you do. Without these, it is easy to lose motivation, direction, and passion. That’s why it's always important to remind yourself why you started this journey, what impact have you made since you started, and what impact you want to make in the future.

Purpose and drive are not just words, they are the fuel that keeps you going. Especially on those hard days, when everything isn't going to plan, you're not making as much money as you hoped, or you're putting in so many hours and you're not seeing your return. My PURPOSE has helped me overcome challenges, learn from failures, and DRIVE successes.

If you are a business owner or an entrepreneur, I encourage you to know your purpose, and let them guide you in your endeavors. They will not only make you happier, but also more effective and fulfilled.

What is your purpose and how does it drive you? 😊

04/12/2023

As an entrepreneur, you need to have a keen eye, a curious mind, and an open ear. Why? Because these are the essential skills that will help you grow your business and achieve your goals.

Look 👀: You need to look at the market, the trends, the opportunities, and the challenges. You need to look at your competitors, your customers, and your partners. You need to look at your strengths, your weaknesses, and your potential. You need to look at the big picture, the details, and the feedback. Not much, right?

Listen 👂: Listening to your customers, your employees, your mentors, and your peers is essential for success. By listening to their needs, wants, problems, and their solutions, you are cultivating a solid foundation for solving a solution in the marketplace or workplace environment that isn't being currently attended to. There are many businesses who do this well, for example, Apple uses customer feedback to design new features, fix bugs, and enhance performance. Netflix uses social listening to monitor their online presence, engage with their audience, and create content that resonates with their customers. They also use customer data and feedback to recommend and produce shows and movies that their customers love.

Learn 📚: In business, it's important to learn from successes, failures, mistakes, and experiments. There is so much you can learn from the data that is captured, the research gained, and through data analysis. Learning should be a part of everything you do, not just from knowledge gained from mentors, your peers, your industry, and your customers. By learning new skills, new tools, new strategies, and new trends, you'll only be able to succeed in what you need to do.

Look, listen, learn. These are the three L's that will help you become a better entrepreneur and a better leader. They will help you discover new opportunities, create new value, and deliver new solutions. They will help you adapt, innovate, and grow.

So, what are you waiting for? Start looking, listening, and learning today!

14/07/2023

🌟 It's Friday, time to unwind! 🎉 Grab a glass of wine, relax, and bask in the golden hues of the sunset. 🌅🍷

12/07/2023

📈 Unlock your full potential with Yin Executive Services! We deliver the best fractional Executive Assistant solutions tailored to your business needs. 💼✨

🤝 Our skilled and dedicated team provides invaluable support to small businesses and entrepreneurs, allowing you to focus on what you do best. From admin, marketing and social media to streamlining operations, we've got you covered! 💪📅

🌟 With Yin Executive Services, you can access high-level executive assistance without the overhead costs. Enjoy flexibility, efficiency, and the freedom to scale as your business grows. 🚀💼

💼 Let us be your strategic partner in productivity and success. Discover the transformative power of our fractional Executive Assistant services today! 💼✨

📩 Reach out to us or visit our website to learn more about how we can elevate your business to new heights. 🌟💼

10/07/2023

🌲🌿 Vancouver: Home to one of the world's best Forest Bathing Experiences!

We're lucky here in Vancouver to have, enchanting forests at our doorstep. Forest bathing offers the perfect escape to destress, unwind, and reconnect with your inner self. Feel the gentle breeze, listen to the breeze as it whips through the leaves, and breathe in the pure, revitalizing air. 🌬️💚

🌲 So, this week, carve out some time for yourself. Seek refuge in the lush greenery, recharge amidst the serenity of the trees, and experience the profound healing power of forest bathing.🌿

✨ Share your favorite Vancouver forest spot in the comments below and inspire others to embark on their own forest bathing journey. Let's celebrate the restorative beauty of nature.

07/07/2023

Community can propel us forward, lift us up, and helps us thrive.

💼 A strong community around our business is the foundation of success. It's a network of loyal customers, partners, and collaborators who believe in our vision, support our growth, and champion our endeavors. Together, we can achieve greatness! 💪🚀

👥 Equally important is nurturing a tight-knit team community. When we cultivate a workplace environment where everyone feels valued, heard, and connected, amazing things happen. Collaboration flourishes, creativity sparks, and together, we overcome challenges with resilience and unity. 🌟🤝

💚 But let's not forget the essential element—our personal health and wellbeing. Surrounding ourselves with a caring community that encourages self-care, promotes balance, and offers a support system is crucial. Together, we can navigate the ups and downs, share knowledge, and foster growth in every aspect of our lives. 🌈🌻

🌍 Today, I invite you to reflect on the communities that have shaped your journey—those that have supported your business, empowered your team, and uplifted your wellbeing. Let's express our gratitude and strengthen these communities even further. 🙏❤️

05/07/2023

Ah, the sweet arrival of summer! ☀️ It's time to embrace ultimate relaxation—finding a tranquil spot on the beach and delving into the pages of a captivating book. 📚

There's something magical about the soothing sound of waves, the warm sand beneath our toes, and the escape that a good book provides. 🌊✨ It's a moment of pure bliss, where time stands still and our imagination takes flight. 🌟

Whether it's a thrilling novel, an inspiring memoir, or a thought-provoking non-fiction, dive into the depths of storytelling and let your mind wander. 🌅📘

🏖️ So, grab your favorite beach towel, pack your cherished paperback or e-reader, and seek that perfect spot where you can unwind, absorb the sun's rays, and lose yourself in a world of words.

Share in the comments below what book you're eager to explore this summer. I'd love to hear some recommendations.

03/07/2023

YES! Embracing Collaboration over Competition!

In a world that often celebrates cutthroat competition, let's take a moment to appreciate the power of collaboration. 🤝💡 It's time to shift our mindset and recognize that together, we can achieve remarkable things. 🌟

Competition has its place, but when we choose collaboration, incredible possibilities can unfold. 🚀

It's time to break free from the "winner takes all" mentality and instead foster a culture of mutual support and encouragement, so everyone can prosper. 🙌💫 When we collaborate, we build bridges, nurture innovation, and make room for collective growth. 🌱📈

Remember, collaboration isn't about diminishing individual achievements; it's about amplifying them through collective synergy. 🤝 Together, we can accomplish far more than we ever could alone.

Let's build a world where cooperation triumphs over competition. 🌍❤️

25/06/2023

Founder Facts: Originally born in Scotland, and raised in the UK, I grew up working in my parents' restaurant from a young age. After graduating with a First-class honour's degree in Business and Public Relations at Liverpool University, I went on to work in corporate automotive press offices, various corporate environments, working with successful business owners, spanning several continents and cultures.

My enthusiasm for life comes from the incredible people that I meet throughout life that have inspired me to build YES. My business has provided me the opportunity to fully utilize my administrative, marketing/pr and organizational talents that I've developed along the way. My vision is to continue to create a business that supports others who have the same positive values, in the form of freedom, flexibility, community and sustainability in both their life and business.

When I am not thinking about business, I love saying 'YES' to, photography, exploring the outdoors, cycling, snowboarding, yoga, camping, hiking, having friends around for dinner, and planning the next traveling trip away! I call this YINNING!

25/06/2023

Being an Executive or a Business Owner/Entrepreneur can be empowering and equally overwhelming as your business grows over time. Wearing many hats, from dealing with admin, finance, operations, marketing, managing teams, and other everyday tasks, it can often feel like there is just not enough time in the day.

This is where YES can come in and assist with managing workload. We take care of core activities that make your business wheels keep turning, allowing you to focus on critical business functions that can help your business grow. YES provides a fractional service that supports your business in the transition from small business to big business, offering tailored solutions such as Virtual Admin Assistance, Operations, Marketing, Social Media and other services to help you stay efficient, until you're ready to hire full-time employees and full-time departments.

25/06/2023

Our virtual executive assistant services cover a wide range of areas, including:

👉 General administrative support and management
👉 Marketing Management and Social Media Management
👉 Operational Support
👉 Event coordination and travel management
👉 Research and reporting
👉 Management and maintenance of software and applications
👉 Planning and strategy
👉 Internal and external communications
👉 Maintenance of client and stakeholder relationships
👉 Improving business processes
👉 Onboarding/training
👉 Quality Assurance

At YES, we are committed to delivering exceptional virtual executive assistant services that are tailored to your unique needs. Contact us today to learn more about how we can support your business.

21/06/2023

You know what they say, "It Takes a Village", and it couldn't ring more true when it comes to building a successful business. Much like raising a family, it's important to have a strong support system around you. It's not just a one-person show, you need others to help you reach your goals. So, let's make sure our businesses are surrounded by great people who believe in our dreams and are willing to lend a helping hand when needed.

Together, we can achieve greatness and make our visions a reality!

Don't forget, teamwork makes the dream work!

19/06/2023

Feel like you're on a never-ending rollercoaster? Some days you can feel on top of your tasks, and other days be buried under a pile of work. As a business owner, it can be overwhelming managing daily tasks (which grow by the day) while also focusing on business growth. Here at YES, we understand the importance of ensuring that your admin, operations, and marketing are well-managed to achieve better results.

Our team at 'YES' is here to help assist you with reocurring tasks, upcoming projects and streamline your workload, allowing you to focus on the vital aspects of your business. Our services cover admin management, operational tasks, and marketing management, ensuring that you get reliable help to achieve your business goals.

With our assistance, you can enjoy a stress-free experience and direct your energy towards growing your business. Let us help you take your business to the next level.

16/06/2023

Absolutely YES! Social impact has become a game-changer in the world of business, and it's fantastic to see more companies prioritize it alongside profitability. By addressing social and environmental issues, businesses create a positive ripple effect that benefits local communities and beyond. Not only does this foster a sense of purpose and meaning in employees, but it also enhances customer loyalty and attraction. And the best part? The benefits are paid forward, creating a better world for everyone involved. So if you want to drive business success while making a positive impact, prioritize social impact initiatives!

14/06/2023

Throughout my life, I have always believed that it's incredibly important to meet people, make connections, and be able to connect with everybody because you don't know how a simple conversation can literally change your life. A conversation can open up opportunities, provide insight, lessons or simply brighten your day.

Last month at , I was reminded of this by one of the speakers on stage.

This is my reminder to you, to make sure you:
👉 keep making those connections and having those conversations (in-person whenever you can)
👉 sharing who you are and what you do, your energy
👉 sharing your knowledge & skills, your connections, your experiences

because you just don't know how it could change your life or someone else's.

12/06/2023

Lifetime value is a crucial factor when it comes to serving clients and their business success. At YES, we like to make sure we provide exceptional services and experiences so that clients can see a significant impact on their business growth and create sustainable long-term businesses.

It is essential to focus on establishing a network of individuals who trust you, value your services, and see you as a reliable partner in achieving their goals. By doing so, you can establish a strong foundation for your business that is built on authenticity and results, that last way into the future. 💪🏼🤝👥

09/06/2023

to the Startup Canada Tour last month! Being able to connect with other early-stage entrepreneurs and hearing from experienced industry experts was soo inspiring - I left feeling motivated and energized to keep taking my business to the next level.

This event reminded me how important in-person connection and learning really are. Networking opportunities are truly priceless. I'm looking forward to many more in-person events moving forward. Thanks to my event venturing partner Melanie

07/06/2023

Did you know that small businesses are the lifeblood of our provincial economy? Here in beautiful British Columbia, we have the most small businesses per capita than any other province in Canada! That's right, the entrepreneurial spirit runs through our veins, and it shows in the fact that small businesses here employ a larger proportion of the workforce compared to other provinces. Not only that, but self-employment is more common in B.C. than anywhere else!

Let's celebrate our small businesses and support them to keep our economy shining bright!

06/06/2023

The topic of AI has been hot and trending for the last couple of months. So, there's no better timing than now for a conversation like this one. If you haven't had the chance to explore the features of ChatGPT, BingAI, used the AI button on your social media scheduling apps, Shopify descriptions, or heard about the upcoming 'Bard', it won't be long until you do.

Avoiding AI in our everyday life is becoming challenging. I see it infiltrating our everyday processes, workspace, software, and apps more and more each day. And it's fascinating how people are using it.

However, you may have also heard about the petition to slow down the release of AI for the general public (us!), so what does that mean? How does it affect the way we work? How does it affect our job security? Does it pose a threat to us? What does the introduction of AI into our lives really mean and how do we work with it in a positive way?

In reality, there's never a perfect answer for everything. What matters is engaging in dialogue, listening to different perspectives, and taking positive and educated actions that benefit our community and the planet.🙌 Let's hope we can make this AI movement safe, sustainable, and find a way to work together to build a better world.

Great AI conversation below from Steven Barlett and Mo Gawdat.

Listen - Spotify: https://open.spotify.com/episode/4xVz9V5DksIPqrdArBPDcb?si=835e26f006f0442b
Watch - Youtube: https://youtu.be/bk-nQ7HF6k4

05/06/2023

Vancouver summers are absolutely AMAZING!🌞🏖️🌊 There's nothing quite like finishing work and having the city's beautiful beaches just a stone's throw away is truly a gift! 😍 I feel incredibly grateful and thankful to live in a place where we get to enjoy perfect sunny temperatures. It certainly brings out all the smiles, laughter and love.

Where ever your space after work is, make the most of it, be grateful for your time with it. Relax, Refresh, and Recharge. and spread the joy. ☀️😎❤️🙌 🌴🌞

31/05/2023

Monitoring analytics in a business has become indispensable in today's world. By analyzing data, businesses can make informed decisions to optimize their operations, manage budgets and improve customer experience. The top 5 benefits of monitoring analytics are:

1️⃣ Improved decision-making: By tracking data, we can gather insights into customer preferences, behavior, and market trends, making it easier to make informed decisions.

2️⃣ Increased efficiency: Analytics provide a roadmap to optimize business processes, reduce inefficiencies and improve productivity. In the marketing space, monitoring traffic can show us how effective our campaigns, SEO, or social media are.

3️⃣ Better customer experience: By tracking customer behavior, we can tailor products and services to meet customers' needs, leading to increased customer satisfaction.

4️⃣ Competitive advantage: Analytics helps businesses keep pace with market trends and stay ahead of their competitors.

5️⃣ Measurable results: Analytics provides businesses with measurable results that can be used to track progress, validate investments, and guide future decisions.

26/05/2023

As a business owner, it's essential to network and support the local community. However, it's not about getting business; it's about contributing to the social fabric of our society. When you share your knowledge and expertise with others in the community, you help others learn and grow. This is especially important if you're an expert in a particular field, and others can benefit from your experience.

Furthermore, supporting the local community allows you to build connections and relationships with others. This can lead to partnerships and collaborations that benefit everyone involved. It also helps you stay connected and informed about what's happening in your local area and contributes to the well-being and strength of the network.

Ultimately, being an active member of the local community is about giving back and making a positive impact. So get out there, network, and support your local buddies – it's worth it!

24/05/2023

At YES, we recognize that Small and Medium Enterprises (SMEs) and entrepreneurs often face challenges in their growth phase, as they may not have the resources to hire full-time employees or departments. This is where our fractional executive assistant services come in to bridge the gap. Our assistance can provide additional support so that business owners can focus on achieving their goals.

Every business is generally quite unique, there is never a template for how something works unless you're McDonalds or Starbucks...

We take the time to work closely with our clients to customize tasks and provide the support they need to succeed. Our team provides comprehensive assistance in various areas such as administration, marketing, social media, events, and most importantly operations.

By leveraging our customized support, businesses can efficiently and effectively manage their projects, operations, and risks. The value of teamwork, and people dedicated to your values and goals, help to take our clients and their business to the next level.

Our fractional executive assistant services offer the opportunity to tap into a highly skilled support team while remaining flexible and results driven. Say YES!

22/05/2023

Remote workers have revolutionized the workplace culture, making it more dynamic and flexible. However, for those of us that continue to work from home, work away or remain outside of a main office space, it also serves as a healthy reminder to remember that we're now personally more accountable for maintaining a healthy work-life balance. Habits and routines can be hard to break and take time to reset.

So, here are some important tips for ensuring stability and a comfortable workspace working remote.

1️⃣ Take breaks (and vacations) to refresh your mind and avoid burnout.
2️⃣ Ensure to have regular conversations with your colleagues, even if it's on Zoom.
3️⃣ Get out of the office regularly, take a walk outside or switch up the scenery.
4️⃣ Set boundaries to manage your workload properly.
5️⃣Remember, a comfortable workspace is important for productivity, so create a designated space for work.

18/05/2023

Coming from a background in PR and Marketing back in the UK, it was great to hear the candid views from Rory Sutherland on how some of the largest companies have successfully used marketing to connect with us and integrate their products and services into our everyday lives.

If you've got the time to listen, it's well worth it. Available to listen to where ever you listen to your podcasts or available on youtube.

𝐒𝐩𝐨𝐭𝐢𝐟𝐲: https://open.spotify.com/episode/4sFbVowJyQ5vBZxtM0BPNJ?si=F1nHyPSwRUezWvpdozIoRw
𝐘𝐨𝐮𝐭𝐮𝐛𝐞: https://youtu.be/Hz3RWxJck68

Rory Sutherland is the author of Alchemy, a senior advertising executive, and the man who understands why some ideas connect with people and some ideas don’t...

18/05/2023

Making mistakes is a natural part of life, and one that we should embrace with open arms! In fact, some of the best lessons we'll ever learn come from our mistakes. They teach us how to be resilient, how to persevere, and how to never give up. We gain a deeper understanding of our own capabilities, and we learn how to handle challenges with grace and dignity. And in some cases, we never ever do it again. So the next time you make a mistake, don't beat yourself up – embrace it as an opportunity to learn, grow, and thrive!

17/05/2023

Chat GPT and AI chat services have taken the business world by storm, providing efficient and intelligent machine communication and virtual support for anything we ask it to say or do. AI has been infiltrating everything from customer service to marketing, research and sales conversations; people have been rewriting emails, building email campaigns, even apps and software. I've even heard people discuss writing employee reviews with it. It seems far too good to be true. Is it? I know from experience I still demand to speak to humans when it comes to chatbots online, I'll type anything to make me get to a real human. But is this just my archaic preference? Is a central AI mind what we need in life? If AI, can help us write emails better, write content better, do it quicker than we can type out a single sentence, then it's got to be good right?

If I can offer a view on the opposite side of the coin, the drawbacks of AI could be the lack of personal touch of a human, they're regulated, they've got boundaries, (even though there have definitely been instances where these boundaries have been broken) and may not be able to fully handle more complex issues. However, as I write this I hesitate, as I want to write, 'YET' at the end of the last sentence.

As we move forward, we cannot deny that it's here to stay, the 'cat is out of the bag'. AI can be used to support what we do, as long as it's not abused, just like anything else. What are your thoughts on AI? Do you think it's a benefit to your business? Are you worried about how it will affect your business long-term? Are more future jobs at risk? Are we losing our personal and human touch? Or is this the best thing since sliced bread?

Let me know your thoughts.