The Willow Group

01/07/2024

21/12/2023

From our families to yours, we wish you happy holidays and all the best for the New Year!
De nos familles à la vôtre, nous vous souhaitons de joyeuses fêtes et tout le meilleur pour la nouvelle année !

22/12/2022

From our Willow family to yours, we wish you the happiest of holiday seasons and all the best for 2023!

08/10/2022

As we reflect on all that we are thankful for, we would like to express our thanks to all of you, clients, members, volunteers, friends.

Enjoy your long weekend! 🍁 🍂

30/09/2022

It is a day to reflect on our history, and the ongoing legacy of residential schools.

It is a day to honour the survivors, and the children that never returned home.

When we honour both truth and reconciliation, we can continue the path of healing, and build a stronger future for the generations to come.

21/06/2022

Could you be our next Assistant Corporate Event Manager? Check out our website for the opportunity details at https://thewillowgroup.com/language/en/careers-eng/

08/03/2022

Proudly founded, owned and operated by women since 1988, The Willow Group wishes you all Happy International Women's Day!

08/03/2022

Could you be our next Assistant Client Manager? Check out the link in the comments for the opportunity details.

10/06/2021

This past month we held 3 large virtual conferences for our clients. It was great to have all our team members on deck. Ever wonder what it looks like behind the scenes during a virtual event? Here's the set-up one of our team members used.

03/03/2021

Over the past year, we’ve all experienced a major shift in how we connect and how we’re doing business. People all over the world are being asked to alter the way they do business and how customers interact with their business. What changes are you making in your business that are meaningful in our new normal?

25/02/2021

With hybrid Events (a small number of delegates attending in person and more virtually), the challenge is to create 2 journeys through the PD content in a meaningful way for all. Covid and its restrictions have created this unique opportunity. What are your thoughts regarding live vs. virtual?
What are your expectations for each?

10/11/2020

Change is not always easy. Here at the Willow Group we are embracing the changes in the event world. We have extensive experience in delivering hybrid events and pivoting to virtual events is something we are having great success with. www.thewillowgroup.com

29/08/2018

Interesting article regarding on-boarding new association members - worth a read!

https://associationsnow.com/2018/08/3-mistakes-to-avoid-during-member-onboarding/?utm_source=AN%2BDaily%2BNews&utm_medium=email&utm_campaign=20180829%2BWednesday

Common missteps or incorrect assumptions can jeopardize new-member relationships. The author of Retention Point, a new book on how to establish lasting connections with members, identifies three common errors organizations make in the onboarding process.

09/08/2018

Willow turns 30! A wonderful team lunch yesterday to celebrate 3 decades of Willow. (Missing from photo is our Designer Alex, who is home with brand new baby!) Lots to celebrate! 😀

13/07/2018

The webinar game is changing! Check out what's new in the world of webinars, and how you can make your webinar more captivating: https://bit.ly/2KbWhLF

Don’t let boring webinars hurt your membership engagement. Try these alternative formats to shake things up. Also: How to strategically use social media to promote events.

06/07/2018

Step your interactivity up! These rentable additions to your are equally cool as they are useful: https://bit.ly/2yeTD6y

Technology moves fast. Keeping up with what’s hot can sometimes feel like a full-time job. No fear, here is a list of the 15 coolest tech items you can rent

04/07/2018

Thermal Insulation Association of Canada is coming to Banff! Register here: https://bit.ly/2JFDaJi

29/06/2018

Traditional Receptions are a thing of the past. This article dives into what makes a networking reception work, and how we can modernize our netoworking receptions to really benefit our delegates

Most attendees come to your conferences to network. But if your networking options are feeling stale, take a cue from what some of your association peers have implemented recently.

27/06/2018

The Canadian Institute for Procurement and Materiel Management Fleet Management Workshop Registration is now open! Register here: https://bit.ly/2JyZSHk

The Canadian Institute for Procurement and Materiel Management (CIPMM), formerly the Materiel Management Institute (MMI), is a leader in:

26/06/2018

Sustainable Labs Canada (SLCan) has revealed the agenda for the 2018 Conference in Winnipeg. Check it out here:

9 h 00 – 9 h 30 Keynote Presentation Creating a Sustainability Platform Internally, Regionally and Nationally Ian McDermott, University Health Network

22/06/2018

You organize amazing events, so why not market them that way? Here is a fascinating and helpful guide for industry best practices that will walk you through how to use to your advantage in preparation for your next event: https://bit.ly/2mBU8z7

200+ tips, strategies, templates and tactics to win at event marketing in 2018. Your practical event marketing plan to quickly grow your event and sell more tickets.

20/06/2018

The Real Property Institute of Canada Federal Contaminated Sites workshop was a hit! The Willow team has been working on this event for almost two years and the hard work certainly paid off. More than 600 public, private and academic Contaminated Site Managers and Remediation Specialists joined us in Toronto for three days of technical presentations, tradeshow exhibits and networking. Be sure to like RPIC's page to stay up to date on all professional development opportunities and news!

19/06/2018

Thinking about submitting a poster for this years Sustainable Labs Canada (SLCan) ? The submission deadline has just been published: October 9th is the day to get your posters submitted!

About SLCanSustainable Labs Canada is a volunteer organization of Canadians interested in ensuring that we have sustainable labs in our communities. Our group includes members from the public and private sectors with representation from: academic, hospital and national labs; facility representatives...

15/06/2018

For Event Planners, time is always of the essence. This article has some great ways to save time and still put out your best work: https://buff.ly/2JsKbke

Here are 55 hacks to help you reclaim your day and make the most of the time you have.

13/06/2018

The Canadian Institute for Procurement and Materiel Management National Workshop was a huge hit!

The Willow Team worked tirelessly to create a beautiful environment for all our delegates. This year's theme of People, Purpose, Passion was considered in every detail from the registration desk to the plenary stage. Everything looked wonderful! We are so proud to be a part of this association and to be involved in their workshop.

We'll see you next year on June 4-6, 2019!

08/06/2018

Members are often at the heart of associations. Here's a fascinating article on the cost of member retention in associations: https://bit.ly/2JfqFnM

Take these steps to determine your membership retention rate - and then improve it.

06/06/2018

The Real Property Institute of Canada National Workshop deadlines for awards nominations (June 11) and presentations (June 18) are fast approaching. Be sure to get your submissions in on time to be considered. https://bit.ly/2JndelK

On behalf of the Real Property Institute of Canada (RPIC) Board of Directors and the Planning Committee, we are pleased to welcome all participants to the 2018 RPIC Real Property National Workshop. This is an excellent learning and networking opportunity for federal real property professionals to in...

01/06/2018

"Comedy is simply a funny way of being serious" Here are a few tips for being appropriately funny at work https://bit.ly/2GeZcR0

​Laughing releases stress, increases productivity and supports team-building. On the other hand, a failed attempt at humor can increase tension, undermine motivation and decrease engagement. Most of us determined long ago using humor as a workplace tool was not worth the risk. But what if you had ...

31/05/2018

The Canadian Institute for Procurement and Materiel Management National Workshop may be over, but don't stop keeping up with the association! Follow CIPMM on Twitter to stay up to date on all events and information! https://bit.ly/2L4KRtn

30/05/2018

The Performance and Planning Exchange's 2018 Pre-Symposium and Symposium were a huge success!

This year, we saw over 200 delegates come together for a few days of learning, networking and sharing at the Ottawa Conference and Event Centre.

Mark your calendars! Next year's Symposium will be May 14 - 16th 2019. Only 348 days away!