Chameleon Bride

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Chameleon Bride

Chameleon Bride Boutique in Bournemouth Dorset sells designer wedding dresses and mother of the brid

Chameleon celebrates over 35 years at the forefront of Bridal Retailing, we are also a proud member of the Retail Bridal Association. At Chameleon, you will find a beautiful collection of designer wedding dresses. Our extensive Ladies wear and Mother-of-the-Bride occasion wear department with co-ordinating millinery, shoes and bags means that everything that you require is hear under one roof, mak

ing it easy for you to enjoy shopping for that special day in a relaxed, friendly atmosphere with the best advise and service in the south. We stock Wedding gowns from Madi Lane, Essense of Australia, Enzoani Blue and Maggie Sottero. We have a sister shop which carries carries collections from Ian Stuart, John Charles, Luis Civit, Fely Campo and Veni Infantino. Come and visit Chameleon to view the stunning rages we offer from leading wedding dress designers.

20/01/2025

Which Verander West reception skirt would you pick?

19/01/2025

Calling all Eva Lendel lovers! We are holding an Eva Lendel trunk show 24-25 January.

We have just two spaces left this Saturday!

We are one of the first UK stores to have the new Venus collection in store. All the beauties shown here will be in store for one weekend only before they are sent off around the world.

You could be one of the first brides to say yes to and wear one of these 2025 designs.

Say yes on this special weekend and you’ll also receive a free gift and 10% off your dress order.

16/01/2025

Matt chantilly lace is proving high in demand at the moment. We’re obsessed with this trend and like to be able to give you all the options if you love this look. Which is your favourite? 1)-9)?

13/01/2025

Ladies some of you are giving us grey hairs…

Delivery dates are real. They’re not a myth made up by bridal shops to put pressure on brides. They are set by the designer and are outside our control.

In order to have access to the full choice of our designers in store, you need to have at least 9 months until your wedding. Anything under this and there may be some designers we cannot get you in time as they will arrive too close to the wedding! Eeek!

When we explain this to our brides, it always comes as such a shock. And sometimes we get the impression that they think it’s a sales tactic. But if you do a little research you’ll see all us shops are saying the same.

I think we’ve got used to living in an ASOS world where you can order something and get it in 24 hours. But wedding dresses are not the same. They are made to order for each bride. They are carefully constructed, take time to cut, apply each beautiful layer of lace, tulle and add the delicate (often hand-sewn) beading.⠀And also of course, you’re not the only bride the Designer is making a wedding dress for. They can only make so many a month.

Don’t put dress shopping off as you may find your choices are more limited the closer to your wedding you get. ⠀⠀⠀⠀⠀⠀⠀⠀⠀

You’ll have the most choice if you start your wedding dress shopping at least 9 months before your big day 🤍⠀You’ll have the least stressful experience if you shop 10-12 months before ⠀⠀⠀⠀⠀⠀

And if you see something you love, don’t hesitate because the delivery dates we give you at that time are only valid then. If you leave it a few weeks/months they may be even longer! (they only have a set number of tailors so if they get a flurry of orders, they could fill up for that month so their production dates shift even further back)

12/01/2025

VERANDER WEST 🤍

Exciting news! Arriving in store at the end of next week. We are so proud that we will be the first and only UK stockist of these Couture dresses.

These dresses are all made to measure so the fit will be exceptional. And we’re obsessed with the ability to transform your look with a mini skirt.

08/01/2025

Calling all Eva Lendel lovers! We are holding an Eva Lendel trunk show 24-25 January.

We are one of the first UK stores to have the new Venus collection in store. All the beauties shown here will be in store for one weekend only before they are sent off around the world.

You could be one of the first brides to say yes to and wear one of these 2025 designs.

Say yes on this special weekend and you’ll also receive a free gift and 10% off your dress order.

05/01/2025

Dates for your diary

We’ve got 3 very exciting weekends coming up. Trunk Shows are when the designer sends us lots more of their dresses for our brides to try. If you’re a Wona, Eva Lendel or Milla Nova fan then these weekends are for you!

During one of these special weekends, you will also receive 10% off that Designers dresses.

Wona Concept (big sister to Eva Lendel) 17-18 Jan
Eva Lendel 24-25 Jan
Milla Nova 14-15 Feb

All you need to do is head to the link in our bio and book an appointment for the date you want.

04/01/2025

Sometimes simple is anything but boring 🤍

Dress: Adalina

31/12/2024

2025 BRIDES! It’s very nearly YOUR year!

Give us a 🙌🏻 if you’re a 2025 bride!

26/12/2024

Wedding dress sample sale starts 2 January to Saturday 4 January!

All dresses pictured here will be under £500 - and Kennedy shown in picture 1 will be just £200!

If you haven’t yet booked in to see us, head to the link in our bio and grab your Sale appointment!

25/12/2024

We hope you have the best Christmas from the Chameleon Team xx

22/12/2024

Team Chameleon had a Christmas night out last night to celebrate an amazing year! Lots of sore feet and sore heads this morning 😵‍💫

16/12/2024

Appointments are filling fast for our January sample sale! Have you grabbed your slot yet?

11/12/2024

We’re holding our annual sample sale 2-4 January! The biggest one EVER!

WHAT YOU NEED TO KNOW:

▪️Over 200 weddings dresses
▪️ All off the peg, take home that day
▪️Discounts of up to 85% off! Prices from just £200
▪️Sizes UK6-UK26 and everything in between!
▪️Appointments required and we expect slots to go very quickly!!
▪️Designers including Madi Lane, Milla Nova, Eva Lendel, Enzoani and Essense of Australia
▪️There will be a few bridal minis up for grabs too

Click the link in our bio and book your sample sale slot now!!! Hurry hurry!!! You do not want to miss your January bargain!

06/12/2024

Not long now until we close for Christmas 🎄

Here’s our opening hours if you want to come and see us before we close. January is usually one of our busiest months and we get booked up quickly.

And don’t forget that anything under 9 months until your big day and you start to get more limited in what dresses/designers we can get for you.

05/12/2024

EVA LENDEL TRUNK SHOW - 2025 Venus collection

Friday 24 January to Monday 27 January 2025 (just 7 weeks away!)

Save the date ladies as we will be one of the first boutiques in the UK to showcase this stunning new collection. We will receive all of the dresses shown in the picture for you to try in store for one weekend only. Be one of the first brides to yes to these dresses!

10% off all Eva Lendel orders for that weekend only

21/11/2024

Our little slice of bridal heaven… and you brideys seem to love it too. Just some of the amazing 5 star reviews we’ve received over the past month.

We can’t tell you how much your kind words mean to us. We truly work tirelessly to ensure that you have the most memorable experience with the best dresses and are always so honoured to be part of your wedding journey 🤍

18/11/2024

A back to die for 🤍

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Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00
Saturday	09:00 - 17:00
Sunday	10:30 - 16:00

Website

http://www.chameleonbride.co.uk/

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Our Story

Chameleon celebrates over 35 years at the forefront of Bridal Retailing, we are also a proud member of the Retail Bridal Association. At Chameleon, you will find a beautiful collection of designer bridal gowns, wedding dresses and Mother of the Bride/ Mother of the Groom special occasion wear created by the country's leading award-winning designers. Our extensive Ladies wear and Mother of the Bride / Groom occasion wear department with co-ordinating millinery, hats, fascinators, hatinators, shoes and bags means that everything that you require is hear under one roof, making it easy for you to enjoy shopping for that special day in a relaxed, friendly atmosphere with the best advise and service in the south. We stock Wedding gowns from Made with Love, Essense of Australia, Madi Lane, Maggie Sottero, Sincerity and Enzoani Blue.

Our Ladies wear department carries collections from Veni Infantino, Ian Stuart, John Charles, Luis Civit, Fely Campo, Lizabella, Gill Harvey, Gabriela Sanchez, Condici plus many more. Come and visit Chameleon to view the stunning rages we offer from leading wedding dress designers.