02/08/2023
“ Home Grown “ is an initiative launched in 2022 by the Ministry of Social Development and Family Affairs & Qatar Foundation. Home Grown aims to establish a culture of sustainability, transform mindsets from consumer to collaborator, and enhance the efficiency of productive families in the State of Qatar.
We had the pleasure to work alongside the Drisha festival at Qatar Foundation and managed the entire activation of their heritage site, Al Khater House.
Our intention was to revive an area through cultivating collaborations, Qatari films screenings in collaboration with DFI, we focused on recreating an interactive homage to the generation that lived in this house through heritage games, poetry evenings, art, live Qatari cooking, a cultural Ardha dance and showcasing local artisans.
We loved activating the area through intentional collaborations facilitated through the Home Grown initiative and a creative, multifaceted project is always a favorite!