Can you guess what is this? 😲🤔
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It looks weird doesn’t it but Coffee is Culture... 🤔
Going back in time, we’ve seen that coffee is not just a drink. It’s a means of social interaction, and has been for a long time.
In the past, people gathered together to share a cup of coffee and exchange information.
In North America and a lot of Western European countries, Starbucks and other major chains have dominated the market because they are providing to the customers a complete experience around coffee.
Coffee and friends, coffee and work, coffee and snacks, coffee to go! There’s the Irish mix with whiskey called “Irish Coffee”.
In Italy the invention of espresso and espresso machine made it the favorite whole-day beverage of Italians.
In Greece, there is the “kafenio”, an old fashioned coffee shop for old gentlemen, where they drink Greek coffee and exchange political ideas or they play cards and a board game called “tavli”. And in some countries, like Colombia or Brazil, the whole economy is based on coffee.
That makes us really curious to know more interesting facts about coffee as a commodity, as a beverage and as a part of everyday culture.
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