Our Story
The Flower Shoppe of Eric's has provided quality designs and fresh arrangements for over 50 years to the town of Reading and surrounding areas. Originally located as part of Eric’s Greenhouse on Main Street, which opened its doors back in 1954. The name “Eric’s” has been a staple when it comes to plants and floral designs.
In 2013 the owner of Eric’s Greenhouse decided to retire from the retail world and wished to sell the land the greenhouse was located on. In stepped Rachel O’Neil, a wedding florist working in the north shore area and a former employee of the greenhouse. It was her first after school job at 14 while a student at Reading High.
Looking to open a florist in her hometown, she bought the name and phone number of the popular greenhouse and relocated “the flower shoppe of eric’s” to downtown Reading, MA.
Opening Feb. 4th 2013, just ten days shy of a Valentines Day, Rachel and her team have happily been designing and delivering flowers since and hope to be a part of the strong small business community in downtown Reading for many years to come.