In Your Ear

12/24/2025

If seeing more local music is one of your New Year's resolutions then this is the calendar for YOU! 🗓️🎶✨
We’ve created this ultra cute calendar starring our favorite mascot, Rosie Rocks RVA ! 🐶🌹

The calendar includes the dates for all your favorite RVA events like Richmond Music Week , Carytown Watermelon Festival , the Richmond Folk Festival , Dominion Energy Riverrock , The Church Hill Irish Festival , 2nd Street Festival in Jackson Ward , and so much more! Plus some fun RVA facts provided to us by our friends at The Auricular !

12/21/2025

This holiday season keep it HYPERlocal! Give the gift of local live music and support artists in our hometown of Richmond! 🎁❤️✨

Give a Patreon memberships so they never miss a show or a Shockoe Records gift card so they can sport shwag to promote their favorite musician!

https://www.shockoerecords.com/

12/15/2025

It started with Guitar Hero on the Wii . . . yeah, really, a game!

And the seed for Rein.Rocks was planted: to transform a guitar into an electron-fueled, tube-glowing, speaker-pumping weapon for expression.

With much pride and excited anticipation, Shockoe Records is proud to announce the completion of 65432 by REIN!

In collaboration with Shockoe Records, REIN has created something that doesn't really exist in today’s landscape: a guitar-driven pop/rock album that's emotional, technical, powerful, and unforgettable. A modern love letter to guitar heroism and authentic songwriting in an era that's mostly forgotten what that means.

"65432 is the most passionate and curiously produced project I've ever made. Every detail is loved and bespoke. We obsessed over it all," says front man Jordan Reinecke. "Shockoe Records gave me the time to do this right, and now we need your help launching it nationally.

Our Kickstarter gets Richmond-made, guitar-driven, emotionally honest music into ears across the country. If you believe in what we are building, please back us. And Share us. Let's show the world what we can do!”

Guitar Heroism Reimagined in a Cinematic, Pop/Rock LP with Shockoe Records.

12/15/2025

REIN's Kickstarter campaign is underway and we're excited to have you join us!

https://www.youtube.com/watch?v=l37jD-8hOPs
In this video REIN shares more details about the importance of a Kickstarter and how you can be a part of the action!

This album is a collaboration with @100217109297389 and Rein.Rocks to create something that doesn't really exist in today's landscape: a guitar-driven pop/rock album that's emotional, technical, powerful, and unforgettable. A modern love letter to guitar heroism and authentic songwriting in an era that's mostly forgotten what that means.

Support the project here: https://www.kickstarter.com/projects/reinrocks/the-next-guitar-hero-reins-debut-album-65432

Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.

12/13/2025

WOW! Our 3rd Annual Shockoe Sessions Live! Christmas show at the Hippodrome was a WILD success, and what made it even BETTER this year was the fun we had with the custom-branded Selfie Photo Booth experience thanks to JAC collective !

It's affordable and has endless opportunities for customization from a client perspective. This added that spark of joy and created SO many giggles! You HAVE to get one for your next soirée!