Event Leadership Institute

26/07/2024

Is your event truly accessible? How do you define a disability? Physical, behavioral, developmental, sensory, visible, invisible—the list goes on. Today, marks 34 years since the Americans with Disabilities Act was signed into law, prohibiting discrimination against people with disabilities in several areas of public life.

Ensuring all participants feel welcomed and valued in the business events industry is crucial to fostering an inclusive environment. Making events accessible for all increases engagement and satisfaction, which impacts event growth and helps you meet your organization’s goals.

In honor of this landmark legislation, here are 34 tips to help make your next in-person or digital event more accessible. Comment below if we missed one. It will help all of us gain knowledge. Read our blog - https://eventleadershipinstitute.com/34-tips-event-accessible-every-body/

Is your event truly accessible? How do you define a disability? Physical, behavioral, developmental, sensory, visible, invisible—the list goes on. This Friday

25/07/2024

As event professionals, we know that continuous learning is the key to thriving in this dynamic field. That's why we're thrilled to announce an exciting lineup of courses, webinars, and on-demand opportunities launching next month!

Whether you're seeking to master and refine your strategic thinking or gain invaluable insights from industry leaders, our comprehensive offerings have you covered. From in-depth certificate programs to engaging webinars and hands-on training sessions, we're committed to helping you elevate your career.

Scroll through our diverse range of courses. Click below to find your perfect match.

August 1: Advanced Event Design & Strategy certificate course:
https://bit.ly/event-program-design
With Tammy Moore, CMP, CMM

August 12: Digital Event Strategist certificate course:
https://pcma.co/3W9rzsI
With Joshua Butler

August 22: Event Crisis Management, Security & Risk Mitigation (Live Webinar):
https://bit.ly/CrisisManagementWebinar
With Juliette Kayyem and Jonathan Wackrow

August 28: Event & Meeting Management Fundamentals certificate course:
https://bit.ly/EventMeetingManagementFundamentals
With Kevin White

Anytime: On-Demand Certificate Courses:
https://bit.ly/On-DemandCertificateCourses

22/07/2024

AV proposals: confusing or costly? After the venue, AV is often the biggest budget line item for events. But don’t let jargon and complexity hold you back!

Our Technical Meeting & Event Production Certificate Course starts July 24th! Learn to decode AV proposals, understand essential lighting, audio, and staging elements, and transform ordinary events into extraordinary experiences. Sign up and take control of your event production! https://bit.ly/3zLRI9u

18/07/2024

Maddie Lasser, CMP is on a mission to create more inclusive events. And she's not alone. Join Zoe Moore's Event DEI Strategist Certificate Course starting July 18th and learn how to build events that resonate with everyone. Ready to level up your event game? Enroll here. https://bit.ly/event-dei-strategist

17/07/2024

Is your event truly inclusive? Crafting accessible events isn't just a box to tick. It's about creating unforgettable experiences for everyone. In two weeks, our live webinar, "The How and Why of Accessible Events," will dive deep into how to plan and execute events that truly make everyone feel welcomed and valued. Learn how accessibility can boost your event ROI and align with your organization's goals. Register today - https://bit.ly/467tH8U

Moderated by Howard Givner

Panelists:
Stephen Cutchins (Cvent)
Joshua Klipp (Made Welcome)
Forrest Lodge (Sportable)
Brandon McBeain (National Wheelchair Basketball Association (NWBA))
Gerald Taylor (Richmond Region Tourism)

Brought to by Richmond Region Tourism

17/07/2024

The need for engaging digital events is here to stay, and with the push to be more inclusive and expand reach, Digital Event Strategists are in demand. That's why we're thrilled to introduce our new facilitated Digital Event Strategist Certificate Course starting August 12th! This unique cohort offers you the chance to:

✅ Master the art of producing, selling, and marketing virtual and hybrid events.
✅ Move beyond outdated digital event models and stay ahead in a dynamic landscape.
✅ Connect with top experts and DES alumni for invaluable networking and insights.

Don't miss out on transforming your digital event skills! https://pcma.co/4bNwsO5

15/07/2024

Last Call to Register for the Summer Event DEI Strategist Certificate Course!

As an event organizer, championing diversity, equity, and inclusion (DEI) is crucial. This multi-week professional development course is crafted for event industry professionals eager to elevate DEI within their events and organizations.

Dive into creating a culture that upholds DEI, forging strong partnerships, and utilizing essential tools and resources. Become a DEI champion throughout the event planning process and beyond.

Don’t miss out – register today and transform your approach to your DEI event strategies! https://bit.ly/3S7oKr0

11/07/2024

Crafting inclusive events leads to a more engaging and valuable attendee experience — which impacts your event's ROI and your organization's goals. But how do you plan and execute an event that truly makes everyone feel welcomed and valued?

Find out with two distinct learning opportunities this month:

July 18: Event DEI Strategist Certificate course begins, facilitated by strategic consultant Zoe Moore
Sign up today - https://bit.ly/event-dei-strategist

July 31: The How & Why of Accessible Events: Case Studies from the Field, moderated by Howard Givner and featuring Stephen Cutchins (Cvent) and Joshua Klipp (Made Welcome), Forrest Lodge (Sportable), Brandon McBeain (National Wheelchair Basketball Association (NWBA)), and Gerald Taylor (Richmond Region Tourism)
Register today - https://bit.ly/how-and-why-of-accessibleevents

Free webinar brought to you by Visit Richmond VA

10/07/2024

Wondering how practical AI solutions can be for event managers, producers, and marketers?

Imagine a world where AI can handle tedious tasks, personalize attendee experiences, and provide data insights to supercharge your event planning. That world is closer than you think!

ELI's Enhancing Events with AI Certificate Course, led by Nick Borelli, Marketing Director at Zenus, dives deep into:

✅ Hands-on practice with real AI tools
✅ Strategies to incorporate AI-powered tools today
✅ Boost productivity for you and your team

Don't miss this opportunity to level up your skills and become an AI-powered event pro! The course begins tomorrow, July 11. https://bit.ly/Enhancing-Events-with-AI

**Registration is open until July 18th**

03/07/2024

As event professionals, our continued learning and growth are essential for staying ahead in this dynamic industry. That's why we're excited to announce our comprehensive lineup of courses, events, and services available next month — and beyond!

Whether you're looking to expand your technical skills, deepen your strategic expertise, or gain valuable insights from industry leaders, we've got you covered with in-depth certificate programs, thought-provoking webinars, and group trainings.

Scroll through all our upcoming opportunities, and click below to learn more about specific programs:

July 9: 8 Practical Gen AI Use Cases for Events webinar: https://bit.ly/8-Practical-Use-Cases
With Nick Borelli

July 11: Enhancing Events with AI certificate course: https://bit.ly/Enhancing-Events-with-AI
With Nick Borelli

July 18: Event DEI Strategist certificate course: https://bit.ly/event-dei-strategist
With Zoe Moore

July 24: Technical Meeting and Event Production certificate course: https://bit.ly/technical-meeting-event-production
With Brian Monahan

July 31: The How & Why of Accessible Events webinar: https://bit.ly/how-and-why-of-accessibleevents
With Howard Givner, Stephen Cutchins, and Joshua Klipp

August 1: Advanced Event Design & Strategy certificate course: https://bit.ly/event-program-design
With Tammy Moore, CMP, CMM

Anytime: Custom Training for Event Teams: https://bit.ly/group-training-for-event-teams

02/07/2024

Are you worried about keeping up with the extraordinary pace of AI? Wondering how practical AI solutions are for event managers, producers, and marketers?

Whether you're a novice or an experienced user, check out these two upcoming resources led by ELI instructor Nick Borelli, Marketing Director at Zenus.

July 9: 8 Practical Gen AI Use Cases for Events webinar: https://bit.ly/8-Practical-Use-Cases
July 11: Enhancing Events with AI certificate course: https://bit.ly/Enhancing-Events-with-AI

04/06/2024

Join industry expert Joshua Butler to understand the new realities about digital events, including how they’re engaging attendees, how they’re being budgeted, and how to get your budget approved by your leadership team. https://pcma.zoom.us/webinar/register/WN_4vvCw0ZDQ3OmQifY_KeDig #/registration

21/05/2024

With our Event Measurement & Analytics Certificate course, you'll learn data-driven methods to measure event success for all stakeholders; key metrics you should include in your event dashboard; and how to identify event data sources and plan for collecting and integrating them. https://eventleadershipinstitute.com/courses/certificate/event-measurement-analytics/

22/01/2024

Learn the technical skills you need to create immersive event experiences with Brandt Krueger and Brian Monahan's certificate course: https://eventleadershipinstitute.com/courses/certificate/technical-meeting-event-production/






EideCom
Prestige AV & Creative Services

26/12/2023

Where will Will Curran be Jan 7-10? In San Diego, of course!
Have you registered yet? https://conveningleaders.org/?utm_medium=organic_social&utm_source=facebook&utm_campaign=cl&utm_content=pcma-eli-speakers-5&utm_term=2023







Bizzabo
Endless Events

26/12/2023

"With meetings becoming more expensive to put on, you really need to make sure what you're collecting, in terms of data and metrics, are telling that story of success." - Chris Bryant. SUBSCRIBE for more stories, learnings, and expert perspectives. https://eventleadershipinstitute.com/subscription-pricing/

18/12/2023

08/12/2023

Cyber Week was huge this year! Today is your last chance to take advantage of these once-a-year deals (links below). Prices return to normal tomorrow. Thank you all for making this a wonderful shopping season. 🙏

Save 50% on our annual subscription with "CYBER_50":
https://eventleadershipinstitute.com/subscription-pricing/

Save 50% on any On Demand course with "CYBER_50":
https://eventleadershipinstitute.com/courses/certificate-on-demand/

Save 33% on any Facilitated Certificate course with "CYBER33":
https://eventleadershipinstitute.com/courses/certificate/

07/12/2023

24/11/2023

"Respondents to our Meetings Market Survey shared that the post-COVID business environment brings a host of challenges that have yet to work themselves out. And they are feeling simultaneously anxious and excited about the future of the business events industry." - Magdalina Atanassova and Michelle Russell via PCMA Convene Magazine https://www.pcma.org/meetings-market-survey-2023-business-events-industry-pulse/

Respondents to our Meetings Market Survey — which we brought back after a COVID-induced break — shared that the post-COVID business environment brings a host of challenges that have yet to work themselves out. And they are feeling simultaneously anxious and excited about the future of the busine...

24/11/2023

It's Day 1 of our Cyber Week! 🙌 Pls use code "CYBER_50" for 50% savings on any On Demand course. Check your email and our LinkedIn page for savings over the next 8 days. https://eventleadershipinstitute.com/courses/certificate-on-demand/

16/11/2023

Are you in Boston or Philadelphia? If so, pls join Vinnu and Tammy for these interactive workshops providing practical tips and knowledge to enhance your event strategy and measurement skills. http://bit.ly/cemams








Visit Pittsburgh
Choose Chicago
Meet Hawaii
Corporate Event Marketing Association (CEMA)
EVA - Event Tech Hub

02/11/2023

"This course is a great eye opener. It's making me think about things differently, opening my eyes to new stuff. What I'm missing and what needs to be done going forward." Joshua's final cohort for 2023 starts on Wednesday, Nov 8: https://eventleadershipinstitute.com/courses/certificate/event-accessibility-strategist-welcome-every-body/

09/10/2023

What do Tammy's students say about her AEDS course? "I recommend this course to anyone who is in the 'business of meetings' as a strategic leader in event operations. Meeting strategy and goal setting, content design, event marketing, KPI analysis and change management are just a few of the incredible topics the course reviews."

Her new course starts on Nov 1: https://eventleadershipinstitute.com/courses/certificate/advanced-hybrid-event-program-design-strategy/

09/10/2023

Great example of turning a challenge into an opportunity by Victor Torregroza and Intel at CES. What do you do during a blackout at your event? SUBSCRIBE for more stories, learnings, and examples like this. https://lnkd.in/giZtBiym

10/08/2023

Great collection of event marketing perspectives here on the use of AI. Take a look!

From ChatGPT and DALL-E to Photoshop integrations, generative AI is everywhere — and a hot topic of discussion across marketing departments. Eight mdg specialists share how they are thinking about these tools and putting them to work.

06/06/2023

Want to cut through the noise? The Six Truths for Innovative Event Strategies study, a research collaboration between PCMA Foundation, Marriott International, CEMA-Corporate Event Marketing Association, Storycraft Lab, with contributions from Google Xi offers critical insights into the future of experience design.

Bring these truths to your business events, and share your experiences with others! Here is Convene Editor-in-Chief Michelle Russell's summary of the report.

The Six Truths for Innovative Event Strategies study, a research collaboration between PCMA, Marriott International, CEMA, and Storycraft Lab, offers business events industry insights to help guide the future of experience design. Here are highlights from the report.

15/05/2023

Generative AI. ChatGPT. Do these represent enormous opportunities or challenges for the events industry? Join Howard Givner, Nick Borelli, Anh Nguyen, Matthais Clock and Jen Santos for this game changing conversation covering use cases and broader implications for us all. https://pcma.co/3BvnGVf

02/05/2023

Here's Tammy Kockaya's "CMP story." What's yours? How has your certification helped your career? Carolyn's popular CMP Exam Prep course starts on May 8th. https://lnkd.in/gMddJPrw

02/05/2023

Still looking for cost-cutting measures? Flip the script and measure ROI to protect and increase your event budget. Learn how in this preview course from Howard Givner in our Learning Library: https://lnkd.in/g3p9isJA

ROI (Return on Investment) for events & meetings has gone from a “nice-to-have” philosophical discussion to a “need-to-have” survival strategy. Planners