Esprit Productions

13/09/2017

29/08/2013

Production Notes: Tips and tools for meeting and event professionals

Meetings, conferences, conventions... they're important tools of corporations and associations, but sometimes they're not quite what they could be, "broadcasting" to the assembled attendees rather than engaging and connecting with them. Neuroscience researchers Dick and Emily Axelrod developed an ap...

28/06/2013

Production Notes: Tips and tools for meeting and event professionals

One of Esprit's "showcase" events for 20 years has been the Nielsen Consumer 360 Conference, attended by both their media (watch) and consumer package goods (buy) clients. The theme of the conference was "Stand Out", and we were challenged to make Nielsen's presentations stand out as much as their m...

19/06/2013

30/04/2013

Production Notes: Tips and tools for meeting and event professionals

ROI is relative and can be tricky, since we need more skin in the game than dollars to maximize value, manage costs, and engage our audiences meaningfully. This involves demonstrating another ROI I call Return on Inventiveness, or ROI 2.0: being resourceful with meeting and event dollars by finding…

08/04/2013

Helping our clients stand out!http://espritproductions.com/2013/multi-dimensional-customer-event-marketing/

Siemens was a major sponsor of the Manufacturing in America Symposium, an industry automation trade show and educational conference held at Ford Field (the Lions’ football stadium) in Detroit.

01/02/2013

Celebrating ten years of service with Esprit Productions

To commemorate a decade of planning and producing meetings for world-class organizations, I’ll use this newsletter to share some trends in our industry plus a few special client moments I’ve had over the years. Effective meetings and events involve helping audiences relate to the current state of an...

01/01/2013

Golden Nugget: Maintain a sense of humor and inject it when appropriate.

A collection of U.S. President Ronald Reagan's humorous stories and jokes told in speeches, addresses and press conferences, 1980-1988

31/12/2012

Golden Nugget: Those who do the work should have a say in how it is to be organized.

28/12/2012

GoldenNugget: The best training is provided by your customers.

Some important points to consider when customer service training..

27/12/2012

Golden Nugget: Relationships change. Your one-time allies can become your nemeses. Remember who is who.

26/12/2012

Golden Nugget: If it is inexpensive, good. But if it's a good value, that is what really counts.

We were walking down a small cobblestone street in Aix en Provence. It was a perfect June day – sunny and still warm in the late afternoon. The...

25/12/2012

Golden Nugget: Progress is made when the choices that are presented are limited and clearly defined. Remember how you deal with your children. Go to bed or take a bath. Pick one.

24/12/2012

Golden Nugget: Remember that the purpose of business is to make or do something and sell it. The closer you can get to those activities, the better.

Joey is selling the entertainment center and to help make the sale, he climbs into the unit to show the guy how big the storage spaces are. Clipped...

21/12/2012

Golden Nugget: The hard part of any process is determining who decides.

20/12/2012

Golden Nugget: Attack issues, not individuals.

19/12/2012

Golden Nugget: Data is always a very powerful impetus for making decisions.

Watch the latest Moneyball Clip ("Island of Misfit Toys") on IMDb