Captivated Content

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Captivated Content Captivated Content is a video and content marketing company based in Southern Indiana.

Our Christmas party hit a hole-in-one! 🎄⛳️Last week, we spent the afternoon at Birdie’s—playing a round of fake golf (as...
25/12/2024

Our Christmas party hit a hole-in-one! 🎄⛳️

Last week, we spent the afternoon at Birdie’s—playing a round of fake golf (as Casey Voelker likes to call it), swapping gifts, and just enjoying some downtime together.

We’re grateful for the opportunity to work with incredible clients and friends all year long. From all of us at Captivated Content, happy holidays! 🎁✨

23/12/2024

2024 has been one for the books.

We're thankful for the clients who trusted us to tell their stories and the opportunities we've had to bring their ideas to life.

Here's to what's next! 2025, we're ready for you!

17/12/2024

This is one of the videos we created for Ivy Tech Community College Evansville, showcasing what makes them unique—from their programs to the opportunities they offer students. We filmed for two half days and turned that into a whole library of content, including vertical and horizontal videos for every platform.

This one’s a favorite—what do you think?

Just wrapped up a project for Ivy Tech Community College Evansville, and we had so much fun working with them. Over just...
16/12/2024

Just wrapped up a project for Ivy Tech Community College Evansville, and we had so much fun working with them.

Over just two half days of filming, we captured footage for a series of videos that highlight a couple of their programs and what makes them stand out:

✅ HVAC program
✅ Machine Tool Technology program
✅ Dubois County
✅ Faculty relationships
✅ Flexibility
✅ & more

With both vertical and horizontal versions of every video, Ivy Tech Evansville now has a library of content ready to reach their audience wherever they are.

🎥 Curious to see the results? Check out the full case study here:

www.captivatedcontent.com/our-work/video/ivy-tech-video

06/12/2024

Two of our team members, Casey Voelker and Mason Wassmer went head-to-head to create a 15-30 second commercial for a mystery product. Now, it’s YOUR turn to decide who nailed it!

Rules:
Casey and Mason had 1 Hour (And 5 Minutes) to Film and Edit their videos. They weren't told what the product was until the time started (Hot Chocolate anyone?).

🎥 Watch both commercials below and vote for your favorite in the poll!
🥇 The winner gets bragging rights.

Let’s hear it—who’s your pick?

Comment your favorite!👇

04/12/2024

Fences do more than divide—they bring people together! 🏡✨

We partnered with ACE and Sons Fence Company to create the Fences that Bring People Together campaign, celebrating how their fencing solutions help families enjoy meaningful moments outdoors.

From backyard BBQs and poolside safety to magical outdoor movie nights, we captured it all in:
✔️ Four 15-second commercials
✔️ One 30-second ad

Check out how we turned their vision into a heartfelt campaign: https://captivatedcontent.com/our-work/ace-and-sons-fence-company/

27/11/2024

We had the privilege to produce this teaser for the newly released Forging Ahead by Angie Klink.

If you haven't seen it yet, watch and then go on over to Amazon and purchase your copy!

SHORTER ISN'T ALWAYS BETTER.  Sorry for digitally yelling, but we wanted to grab your attention with a short headline......
27/11/2024

SHORTER ISN'T ALWAYS BETTER.

Sorry for digitally yelling, but we wanted to grab your attention with a short headline...

We recently posted about the value of short form content. But today we wanted to be hypocritical and post why making your content - especially video - a tad bit longer could be beneficial to your business.

Interested enough? Read more at https://captivatedcontent.com/post/marketing-tips/short-for-vs-long-form-video-content/

22/11/2024

One of the best ways to get the most out of your video content is to make sure you are efficient with your camera. To become efficient with your camera, you need to be comfortable with your camera.

We just upgraded cameras and invested in a new lens so naturally we decided to go out and practice with both. And what's a better subject then our favorite little town of Poseyville?

Just wrapped up initial filming on a project for our new friends at Brown Equipment Company, BEC. From Evansville to For...
15/11/2024

Just wrapped up initial filming on a project for our new friends at Brown Equipment Company, BEC.

From Evansville to Fort Wayne, our team had fun learning about what makes BEC unique.

We are excited to buckle down and edit this project!

11/11/2024

We are grateful today, and every day, for veterans who've served and sacrificed.

It's a privilege for us to help share stories like this one, highlighting the bravery & strength that keeps us safe.

To those who've served, thank you from our team at Captivated Content!

We had a lot of fun yesterday evening on Day 1 of our Ivy Tech Evansville shoot! Take a look at some of our favorite sho...
07/11/2024

We had a lot of fun yesterday evening on Day 1 of our Ivy Tech Evansville shoot!

Take a look at some of our favorite shots.

Have a new "Who We Are" video, but not sure how to make it work for you? We get it - it's a brand new tool that you've n...
05/11/2024

Have a new "Who We Are" video, but not sure how to make it work for you? We get it - it's a brand new tool that you've never had in your toolbox.

That's what we're here for.

Here are three effective ways to put it to good use and boost your marketing!

01/11/2024

We get asked a lot - "What kind of video content do you all do?"

Our answer is typically on the lines of "the kind that connects and helps you reach your goals." We know that answer is vague. (We'll keep saying it though).

This short video showcases a variety of video types that we regularly produce for our video partners. But these aren't all the videos we can do.

On the video side of your marketing, we like to schedule a discovery meeting and really decide if video is the right path for your business or organization and if it is - then we will put together a strategy that helps you maximize that content - allowing you to connect, recruit, market, and convert.

Our team was able to go grab some shots of a big project for one of our clients - a true extension of their team.This is...
28/10/2024

Our team was able to go grab some shots of a big project for one of our clients - a true extension of their team.

This is the kind of partnership we strive to have with all of our clients!

Last week we had a great time at the FABTECH Expo and wanted to share a recap about how it's more than just an Expo – It...
22/10/2024

Last week we had a great time at the FABTECH Expo and wanted to share a recap about how it's more than just an Expo – It’s About Connection and Community.

Whether your a fabrication business or a business that services fabrication businesses, FabTech is a great place to grow your network.

But for businesses outside the fab industry, we urge you to research tradeshows and conventions that fit your niche or your industry. There is something about like-minded individuals coming together to learn and be inspired.

We are already talking about looking at other conferences that we can be a part of next year.

Read about our key takeaways from FabTech 2024 here -

Whether it’s to inform, entertain, persuade, or tell a story, short form video content is so much more prominent in our lives.

FABTECH 2024 - you've been fun! We wrapped up a great week in Orlando today.  Thank you to all the companies and individ...
17/10/2024

FABTECH 2024 - you've been fun!

We wrapped up a great week in Orlando today. Thank you to all the companies and individuals who stopped by to say hi and to chat about what Captivated Content has to offer to the fabrication industry.

Thank you to our friends at ProFab Alliance for allowing us to share their booth with them.

Thank you to all of our guests on the MakingSparks podcast. We had so many amazing stories!

And thank you to Orlando for being a great host!

Also, we are thankful for the opportunity to do some team bonding between our team and the ProFab team.

See you all in Chicago next year.

Check out our new website 🎉 While the design may not look a whole lot different from our previous website, by switching ...
10/10/2024

Check out our new website 🎉

While the design may not look a whole lot different from our previous website, by switching to a different CMS, we will be able to share more content that brings value to our customers!

We're currently offering a FREE deep dive into your content marketing strategy on our website - no strings attached! Whether you're just starting out or already have a plan in place, we're here to help you figure out where content or video marketing fits into your plan.

https://captivatedcontent.com/our-services/video-marketing/

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We are a full service video marketing company based near Evansville, Indiana. We believe video is one of the most powerful marketing tools. We offer consistent and creative video marketing to any small or medium size businesses. Our process is simple, yet effective. We tell brand stories that get results.