Captivated Content

18/03/2025

One of our favorite parts of what we do is getting to work with awesome clients every day.

We started working with Ivy Tech Community College Evansville last year, and we ended up making several videos to help them recruit for a few different programs.

Check out what they have to say about their experience working with our team!

Our work with Ivy Tech: https://captivatedcontent.com/case-studies/video/ivy-tech-video/

14/03/2025

The team is growing - We're hiring an Operations Coordinator!

This role is all about keeping projects on track, building strong client relationships, and collaborating with our team to drive growth. If you're organized, detail-oriented, and love working with others, we want to hear from you!

Apply now: https://www.nixcompanies.com/open-positions/

14/03/2025

When we presented at Evansville Regional Economic Partnership's weekly CNN in January, we wanted to do something different.

We offered to create a business film for free to one of the lucky attendees. Out of 40 different individuals signed up for the free video, we were excited to have Sweet Schmitt's Candy be the lucky winner!

And now we are even more excited to share the video we created for them! The passion that chocolatier, Michael Schmitt, has for making delicious candies, couples with other local goodies, shines at this yummy shop.

Need candy? Check them out on North Main in Evansville!

11/03/2025

We're back with another 1 Hour Challenge where Captivated Content team members, Mason and Casey, go head to head to create a video about a product in 1 hour (and 15 minutes...).

Just as a reminder, they had NO idea what the product was until the time started. We want to know—who do you think created the best video? Vote in the comments below for your favorite!

Behind the scenes video of the challenge coming soon!

10/03/2025

Have you heard of Grinds Coffee Pouches?

We just wrapped up working with our friends at Grinds on their first project with us. The initial goal was to get one 'How to Use Grinds' video, aka the video on this post. Instead, we had so much fun we ended up creating over 10 videos. Our energy may have had something to do with the stash of Grinds we have...

Check out the rest on our website: https://captivatedcontent.com/case-studies/video/grinds-coffee-pouches/

Looking forward to partnering together for more projects in the future!

06/03/2025

How do you show—not just tell—what makes your company culture special?

That was the challenge Brown Equipment Company BEC brought to us. They wanted a culture video that captured their team’s pride, their values, and the energy that drives their work every day. So we made a video that feels like BEC!

🎥 We spent time at their Evansville and Indianapolis service centers, filming interviews with leadership and frontline team members, capturing authentic moments, and crafting a visual story that speaks to who they are. And we were able to repurpose footage into recruitment videos to help them attract top talent.

It’s one thing to talk about your culture. It’s another to show it.

Check out what we created: https://captivatedcontent.com/case-studies/brown-equipment-company/

27/02/2025

For our regular scheduled filming with Parcil Safety, we had to get some props.

What do you think this month's theme is for their upcoming ads?

21/02/2025

Behind the Scenes of one of our shoots this week!

Our friends at U-Mark, Inc. sent us some of their A10 Markers to get product videos! It was fun to be in the shop and get creative with our shots.

Looking forward to wrapping this up next week.

18/02/2025

Nothing beats hearing it straight from real people who use your products or services.

We worked with our friends at Pacific Press to capture a couple real customer experiences.

Check out the full project: https://captivatedcontent.com/case-studies/testimonial-video/

12/02/2025

When content and ads work together, good things happen.

The team at Parcil Safety put out a blog on a trending topic. It took off—quickly. But traffic started to drop.

If you remember, we posted some screengrabs a few weeks ago from this shoot.

We helped turn that blog into engaging social content, and the results speak for themselves: more traffic, more clicks, and more sales.

If you’re running ads, don’t forget about the organic side of things. They work better together.

Check out one of the creatives we put together. 👇

11/02/2025

The Super Bowl always delivers some of the best commercials of the year, and this time was no different! From emotional storytelling to fun surprises, there was a lot to take away. Casey put together his top six favorite ads and what made them stand out—plus, a special shoutout to one of our own commercials that aired locally during the game! What were your favorite Super Bowl ads? Let’s talk about it! 👇🏽

Read the post here - https://captivatedcontent.com/post/marketing-tips/our-favorite-big-game-ads-from-super-bowl-lix/

31/01/2025

It's the end of January, so we thought we would share some of our favorite screengrabs from a few of this month's completed projects.

Here's to February!

24/01/2025

We had a lot of fun sponsoring and presenting at today's Evansville Regional Economic Partnership's Chamber Networking and News event.

Here's a short little video Mason Wassmer captured for us.

We even gave away a free Captivated Content Style video to one lucky attendee - congrats to Schmitt's Candy! We can't wait to come film and share your delicious story!

If you're interested in how video or content marketing can help your business, reach out to us at https://captivatedcontent.com/contact-us/

23/01/2025

We had a great time on set yesterday with our friends at Schroeder Family School of Business!

We're excited about this new mini series highlighting how the School of Business is "Changing Lives. Changing The World."

Looking forward to getting behind the computer & editing this one!

17/01/2025

Late-night edits? No problem. After capturing pick-up shots to match the client’s vision, Mason jumped straight into editing to pull it all together—just in time for their meeting this morning.

Flexibility and follow-through are what make projects like this come to life.

Here's some shots of Mason editing last night, we're excited to share the final project soon!

09/01/2025

At Captivated, building strong relationships with our clients has always been a priority. But in 2025, we’re going even deeper.

This year, we’re focusing on immersing ourselves in your culture, understanding your goals, and tailoring content to fit your unique vision. Because great content doesn’t just tell a story—it builds lasting connections and drives real results.

Read our latest blog to learn how we’re leveling up in 2025. Let’s make this year our best one yet, together!

https://captivatedcontent.com/post/marketing-tips/our-focus-for-2025/

After completing strategic planning - one thing became clear. Our focus for 2025 would be building real relationships with clients. But how?

07/01/2025

We partnered with Pacific to capture the stories behind why their customers remain loyal to their brand. Our goal was to highlight the strong relationships, exceptional customer service, and product quality that they have built over time.

We created a storytelling campaign that focused on the trust and satisfaction they have earned from their customers.

The final videos not only celebrated these customer partnerships but also positioned Pacific Press as a trusted name in the industry.

Check out the full case study on our website: https://captivatedcontent.com/case-studies/testimonial-video/

25/12/2024

Our Christmas party hit a hole-in-one! 🎄⛳️

Last week, we spent the afternoon at Birdie’s—playing a round of fake golf (as Casey Voelker likes to call it), swapping gifts, and just enjoying some downtime together.

We’re grateful for the opportunity to work with incredible clients and friends all year long. From all of us at Captivated Content, happy holidays! 🎁✨