Miracle on 2nd Street

15/10/2024

It’s already October! We can’t believe it.

That being said – The holidays are right around the corner. Don’t miss out on the amazing event at Mitch Park in Edmond – Luminance. November 22 is the Merry Market kickoff. Be among the first to experience over 30 stunning light displays that will truly get you in the holiday spirit.

While you're there, don’t miss the chance to shop from our amazing local vendors—it's never too early to start your Christmas shopping!

Gather your friends and family for an unforgettable evening of lights, laughter, and local love! See you there!

Thanks again to our amazing sponsor – Edmond Electric for making this possible!

03/10/2024

Exciting times ahead in Edmond! Plans are laid and dates are set for a season full of fun activities! From festive markets to community gatherings, there’s something for everyone.

Don’t miss out - scan the QR code for more information and follow the Roadmap to stay in the loop with all the festivities!

Join us tonight at VIBES Edmond's First Thursday, where Visit Edmond will be sharing all the details.

01/10/2024

We’re so excited to announce a holiday collaboration with !

With perfectly curated notes of:

Fir
Cedarwood
Sandalwood
Musk
Piñon

This candle is sure to spread holiday cheer throughout your home.

You will soon be able to purchase this candle at participating Edmond locations.

Stay tuned for more details and where to purchase!

23/09/2024

We’re thrilled to welcome Lauren Crane to the Miracle on 2nd Street team as our honorary social chair! Lauren is the Director of Operations and Marketing Manager for Jennifer Fields, Inc. Her passion and expertise in marketing make her the perfect fit to help us elevate this year's event and all those to come.

With her enthusiasm, creativity, and open-minded approach, Lauren brings a fresh energy that will take Miracle on 2nd Street to new heights! We can't wait to see the magic she helps create!

18/09/2024

We’re thrilled to introduce Jennifer Fields as a valued member of Miracle on 2nd Street! With over 20 years as a realtor in the Edmond area, Jennifer brings unparalleled knowledge and insight to our team.

Her deep-rooted passion for Edmond and its wonderful residents, combined with her tenacious and outgoing personality, makes her an incredible asset. Whether you're buying, selling, or just curious about the area, Jennifer is here to help with her expertise and enthusiasm.

Join us in welcoming Jennifer to the team!

17/09/2024

Get ready to glide into the holiday spirit! Mitch Park’s Ice Rink is officially opening on November 8th, and it’s the perfect spot for festive fun. Whether you’re a pro on the ice or just looking for a cheerful outing with friends and family, this is your winter wonderland!

Come skate under the twinkling lights, sip on hot cocoa, and make unforgettable memories. We can’t wait to see you there!

04/09/2024

Meet another powerhouse behind Miracle on 2nd Street!

Jennifer Wallis, Chief Impact Officer at Citizens Bank of Edmond, is a driving force for positive change. With her passion for financial literacy, Jennifer serves on the executive board of the Oklahoma Council on Economic Education and co-founded Invest in Girls - Oklahoma, empowering young women to take charge of their financial futures.

Her tenacity, outgoing spirit, and dedication make her an invaluable asset to our team. We are beyond excited to have Jennifer bringing her incredible energy and expertise to make this year’s Miracle on 2nd Street the best yet!

28/08/2024

Help us welcome the first member of the Miracle on 2nd Street Committee: Jennifer Thornton!

As the Tourism Director at Visit Edmond, Jennifer is the spearhead of this wonderful initiative, bringing her unmatched vision and dedication to make this holiday season truly magical. The woman, the myth, the legend herself, Jennifer is a driving force behind all things festive in Edmond, and we’re beyond lucky to have her on our team.

Stay tuned for more as we bring the holiday spirit to life!

26/08/2024

Join us for Deck the Downtown!

Bring the whole family to kick off the holiday season with a 20-foot tree lighting, kid-friendly activities, Santa sightings, live reindeer, and festive music! Don't miss it - it's going to be magical!

Date: November 12 @ 5:30 PM
Location: The corner of Broadway and Campbell

This is the perfect way to get into the holiday spirit. See you there!

31/12/2023

Happy New Year!

29/12/2023

Edmond's first year of Miracle on 2nd Street was a huge success! We lit up 13.4 miles on Route 66 and greeted visitors with festive holiday events. Stay tuned for more as we continue to promote 100 Miles of Christmas with our fellow cities.

22/12/2023

Some Route 66 frenzy goin on tonight!Frenzy Brewing Company

You asked for it!
Blue Hippo in cans.
Available only in the Frenzy Brewing TAPROOM.
Join us for this TAPROOM ONLY LIMITED RELEASE TODAY at 12 PM.
Just in time for Christmas!

Blue Hippo
Blueberry Milkshake IPA
This blueberry milkshake IPA gets it's name from the famous Blue Hippo on Broadway. The long and storied history of the Blue Hippo is foggy and has become stuff of legend. For many years the Blue Hippo was stolen by local miscreants, mainly high schoolers, and ended up in some interesting places. It's made appearances on the roof of the Edmond Memorial High School gym, in ponds and it even, allegedly, attended field parties. It is also an official Route 66 Roadside Attraction. We hope this beer becomes the stuff of legend as well. Oh yeah, if it comes up missing anytime soon we had nothing to do with it.

📷: LittleBear Photography

15/12/2023

Here are a few of our favorite things lit up on Route 66! University of Central Oklahoma Downtown Edmond City of Edmond Parks and Recreation, Government

08/12/2023

Our Route 66 Blue Hippo is in the Christmas spirit!

02/12/2023

More holiday spirit at 2nd & Bryant!

29/11/2023

Edmond businesses along Route 66 have holiday spirit! Post lights and decor that greet you as you drive by and shop. It's time to welcome holiday travelers Oklahoma Historic Route 66

22/11/2023

Shop in Edmond along Route 66 this holiday weekend

18/11/2023

17/11/2023

Ta da! Bring the family to Luminance Merry Marketplace tonight to see the newest light display! The Route66 Blue Hippo along with more than 30 other 3D lights.

14/11/2023

Here's the scoop for tonight in Downtown Edmond! See you there

13/11/2023

Tomorrow is the day we've been waiting for! Deck the Downtown at 5:30 pm is the official kickoff to Miracle on 2nd Street. Bring the family to see lights along Downtown Edmond, 2nd Street and a new 20-foot tree. Shop and eat, enjoy kids activities, caroling, Santa, live reindeer and more.

03/11/2023

Put a little Route 66 on your tree

It's our cute, new BLUE HIPPO Christmas ornament! Just $11.99 at the museum gift shop.

02/11/2023

Strap on some skates and enjoy the first holiday attraction opening Saturday, Nov. 4 Edmond Ice Rink!

26/10/2023

Speaking of Route 66 ... The 3rd annual Cycle 66 is in 10 days! Welcome riders from across the nation at 8 a.m. on Sunday, Nov. 5. Cycle 66 is for everyone - all ages can cycle and enjoy the FREE festivities. Celebration 66, the finish line festival, has a bounce house, shopping and local dining for all. Register to ride 10, 33 or 66 miles for $45 at www.cycle66ok.com. Youth 12 and under can ride the 10-mile route for $10. The 1-mile kids’ route is free, but registration is required.

Cycle 66 is a bicycling tour along historic Route 66. Beginning and ending in downtown Edmond, Cycle 66 offers three distinct routes for all experience levels.

17/10/2023

Eleven Oklahoma cities along Route 66 are gathering Friday, Oct 20 at the original Chicken Shack, 18725 E Hwy 66. Collaborating for 100 Miles of Christmas!

MidPoint Route 66 Association dedicated to enhancing the curbside appeal of historic route