Sub.Subtle Studio

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Sub.Subtle Studio Hi, I'm Gemma 👋
I'm a Sydney wedding florist that creates the vibe that uniquely reflects you!
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It’s almost  time!! So excited to be working with two of the biggest legends in the wedding industry  &  to make some ma...
29/10/2024

It’s almost time!!

So excited to be working with two of the biggest legends in the wedding industry & to make some magic for some very lucky couples next month at the 💃🏼

They have announced the next date for February next year so head on over and get booking! I’m going to be dreaming up a different design for each date and you betcha I’m going all out with their signature red velvet in the background.

Drop a comment below if you have some colour palette ideas for February! 👇🏼👇🏼

Reception moments at  captured by . How incredible is this view?? 💜
30/09/2024

Reception moments at captured by . How incredible is this view?? 💜

Obsessed with this colour palette. Very demure. Very cutesy. See how she works every angle 💜Photography:  Location:
29/08/2024

Obsessed with this colour palette. Very demure. Very cutesy. See how she works every angle 💜

Photography:
Location:

And the award goes to the Groom with the $50k floral budget 💸
06/02/2024

And the award goes to the Groom with the $50k floral budget 💸

LACKING WEDDING INSPO? READ THIS 👇🏼Garden party is probably my second most requested wedding vibe (the first most reques...
31/01/2024

LACKING WEDDING INSPO? READ THIS 👇🏼

Garden party is probably my second most requested wedding vibe (the first most requested being epic f*** off dance party vibes) and I am totally here for both of these.

Garden party is a pretty broad vibe so considering I spend around 50% of my work week on Pinterest, I’ve pulled together a quick Garden Party reference guide to inspire you on your wedding planning journey.

Picture:
✨ A soft pastel palette with floral print accents

✨Your gal pals in mis matching silk dresses to match the soft rainbow colour palette

✨Elegant personalised parasols to keep your guests shaded from the sun

✨Serpentine table dining with spring garden florals and matching taper candles

✨ A gelato cart serving up the most delicious sweet treats

✨ Beautiful whimsical floral statements that make you feel like you’re frolicking through a countryside garden!

Swipe through for inspo and don’t forget to save this to your wedding folder!

*all images sourced from Pinterest*

Are you into the Garden Party vibes??

I can usually tell from the first email a couple sends me what their wedding day is going to be like. Three words that s...
24/01/2024

I can usually tell from the first email a couple sends me what their wedding day is going to be like. Three words that sprang to mind when I first spoke to Natalya and Dean were “FUN AS F***” (and “where’s my invite?!).

Boy did they deliver!

Beyond honoured to be part of this special day with the most incredible vibes and an epic vendor line up.

Photography:
Planning / coordination:
Styling & Florals: .subtle
Stationery:
Cake artist: .gigi
Venue:

STUCK FOR INSPO? READ THIS 👇🏼Navigating wedding planning on Pinterest can feel like a trip down memory lane – especially...
18/01/2024

STUCK FOR INSPO? READ THIS 👇🏼

Navigating wedding planning on Pinterest can feel like a trip down memory lane – especially if your last deep dive was back in year 10, planning your future wedding (the one you thought you’d have before you hit your early twenties 🤣).

Pinterest can be a wild ride of outdated trends or an overwhelming sea of options. But fear not! I’ve curate the good stuff, so you can kick back and get inspired.

Kicking things off with a Retro vibe, perfect for an intimate restaurant wedding with your squad. Picture this:

✨ An epic contrasting colour palette full of bold colours. Think bright pinks, fiery reds, and electric blues

✨ The ultimate cool-girl mini dress paired with some extra AF heels

✨Let them eat cake with retro Marie-Antoinette inspired cake that’s almost too pretty too eat

✨ A retro photo booth to capture all the happy snaps of your guests and FLASH PHOTOGRAPHY IS A MUST!

✨ Topped off with an epic DJ spinning those throwback tunes (check out - the real MVPs of vinyl)

Swipe through for inspo and don’t forget to save this to your wedding folder!

Retro vibes not for you? Drop a theme below and I’ll get creating!👇🏻

*all images sourced from Pinterest*

Dreamy rainbow paddle pop tables for T&D 🌸It was an absolute pleasure working with a beautiful team of creatives to make...
08/12/2023

Dreamy rainbow paddle pop tables for T&D 🌸

It was an absolute pleasure working with a beautiful team of creatives to make these tables POP! These napkins are giving me the most delicious juicy crisp watermelon vibes 🍉

Swipe through to check out the detail 👉🏻

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Tayler and her gals 🩵Soft pastels for a dreamy day for the most beautiful couple. I love everything about this album - i...
28/11/2023

Tayler and her gals 🩵

Soft pastels for a dreamy day for the most beautiful couple. I love everything about this album - it just gets juicer and juicier!

✨Stay tuned for more deliciousness ✨

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Want to know one of my absolute favourite things about the wedding industry? The amazingly talented and friendly bunch o...
21/11/2023

Want to know one of my absolute favourite things about the wedding industry? The amazingly talented and friendly bunch of creatives!

Seriously though, it’s filled with so many 20/10 legends that pour their heart and soul into creating magic especially for your big day.

We collaborate with some of the most amazing vendors to pull together some juicy briefs for our couples 🦄

So grateful to work alongside so many people who make this job so fun.

Special shout out to for helping me bring this colour bomb tablescape to life over the weekend. Her stationery is 🔥🔥

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🌹Ready for their big moment 🥂
05/11/2023

🌹Ready for their big moment 🥂

Sigourney & Morgan❤️Featuring a pastel blue, light pink and big, bold pop of red for their special day! I first met Sig ...
01/11/2023

Sigourney & Morgan❤️

Featuring a pastel blue, light pink and big, bold pop of red for their special day!

I first met Sig back in my PR days when we were colleagues (turned trauma bonded friends 😆) so when Morgan (FINALLY) popped the question I was very much ready to put something fun together for these two lovebirds. Sig is a huge fan of a Nina red rose so we planned their whole palette around it.

Swipe through to relive the magic! 🌹



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✨IT'S HERE! OUR BRAND NEW WEBSITE IS LIVE ✨To say I'm excited to share this with you is a massive understatement. This h...
11/10/2023

✨IT'S HERE! OUR BRAND NEW WEBSITE IS LIVE ✨

To say I'm excited to share this with you is a massive understatement. This has been a huge labour of love, a big lesson in patience and a lot of emotions in between.

You know that moment in Miss Congeniality when Sandra Bullock struts out of her makeover looking like an absolute QUEEN. I'm feeling that vibe right now (the bit before she falls flat on her face).

But this is more than just a new look for SUB.SUBTLE. After planning my own wedding I realised it's so much more than the day itself. Its months (sometimes years) of planning and that's where the magic begins to happen. So this glow up was an opportunity to up the ante and give you an elevated experience right from the start of your journey with us.

We've got new ways of working, new systems and loads of exciting things to come!

For now, hop on over to the website and have an explore. I'll be answering questions over on stories this week so DM me if you have one and i'll be sure to answer it!

Firstly I just want to say I found naming my business really freaking hard guys! I remember when I first said the name o...
29/09/2023

Firstly I just want to say I found naming my business really freaking hard guys!

I remember when I first said the name out loud to my husband he was like eh what?! Then I got dramatically annoyed, rolled my eyes and said "ergh you don't get it" and sulked out of the room (yes I can be a child sometimes).

But the more I said it to him, it kinda grew on us both so here I am - awkwardly spelling my business name out a minimum of 3 times before anyone gets it 🙈

Let's break it down - SUB (below) // SUBTLE (barely noticeable, not obvious, indistinct)

So what does it mean?

Well, it's a little wink to the fact that subtlety isn't our jam. We're all about crafting vibrant, playful, and utterly unique weddings that celebrate your love story. We're not here for cookie-cutter weddings. Instead, we're all about helping you create a day that's as extraordinary as your love.

Our design philosophy: vibrant, eye-popping florals combined with textures and unique elements. Styling that's not afraid to be fun, playful, wildly romantic and sometimes a little bit unexpected.

So that's SUB.SUBTLE - we're here to help create the wedding of your dreams - for modern, fun and wildly in love couples.

Your love story is anything but subtle, and neither are we🖤

For Sig and her gals ❤️🩵
27/09/2023

For Sig and her gals ❤️🩵

🍁 Leah & Anthony // Mali Brae Farm // May 2023 🍁What a fabulously autumnal day to celebrate these two love birds. The ro...
19/09/2023

🍁 Leah & Anthony // Mali Brae Farm // May 2023 🍁

What a fabulously autumnal day to celebrate these two love birds. The road into the farm was lined with all the same delicious colours and ingredients we used in the florals. Super seasonal, warm and romantic.

I don’t know if you can tell but I was OBSESSED with these little baby orchids we used throughout the day! What’s your favourite element - let me know in the comments 👇🏼

5 LESSONS FROM PLANNING MY OWN WEDDING I'm going to be honest, before I got married when couples would tell me that thei...
21/08/2023

5 LESSONS FROM PLANNING MY OWN WEDDING

I'm going to be honest, before I got married when couples would tell me that their wedding day was the best day of their lives... I was kind of skeptical. Like surely a Euro summer abroad would be better no?

I can happily confirm that actually yes, our wedding day is definitley number 1 in the core memory bank (phew!)

After having some time to reflect, there are a few things I wanted to share with you that might help along your wedding planning journey.

1. If it doesn't spark joy don't do it.
Marie Kondo was onto something - there are so many traditions that come hand in hand with weddings but if they don't feel right for you then don't do it.

2. If you don't know what your priorities are you will get overwhelmed.
Figure out your top 3-5 priorities so you can always come back to what's most important to you. Ours were: Delicious food, free flowing drinks, an epic dancefloor and fun styling (well the last one was more a me thing).

3. You will at some point feel sick about your budget
Especially around the time all of your final deposits are due.This is where I found our top priorities were super handy because if we had to make any decisions we could refer back to what we really wanted out of our day.

4. The planning timeline feels a bit like a rollercoaster.
It's a but of a slower uphill ride while your booking everything in. Then you coast for a bit. Then when you're getting closer to the time you're flying downhill (there may be some screaming but hopefully not too much) - the last bit goes so quickly and before you know it your wedding day is here.

5. The personal touches are the things that make your wedding day you.
This is where styling can really help make your wedding day more you by adding personal touches!

Any more to add? Share in the comments below 👇

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Moodily romantic tablescaping for D&L🌹Tablescaping is our secret sauce! We absolutely LOVE bringing a mix of interesting...
20/07/2023

Moodily romantic tablescaping for D&L🌹

Tablescaping is our secret sauce! We absolutely LOVE bringing a mix of interesting elements for you and your guests to enjoy throughout the night.

From beautiful vase wear, florals, candles, textural elements like stone wear, fruit or fabrics and other unique moments - our aim is to have your guests roaming the room saying “omg look at that 🤩”.

✨If you’re looking to bring your guest tables alive for your wedding reception, DM us the word “TABLES” for more information about our services and pricing. ✨

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❤️ That first kiss!! ❤️Del and Layla’s epic love party has just been featured over at  with all the fabulous photos from...
17/07/2023

❤️ That first kiss!! ❤️

Del and Layla’s epic love party has just been featured over at with all the fabulous photos from and you absolutely don’t want to miss it!

Head on over and check out all the prickly details 🌵🌵🌵

We absolutely adored being a part of this special day!

VENDORS
Styling / Florals: .subtle
Photography:
Videographer: 
HMU: 
Ceremony - Palm House 
Celebrant: 
Ceremony Musician: 
Ceremony Bar Hire: .bar
Rings 
Bridal Gown 
Reception Venue: .events
DJ: 
Photo Booth: 
Audio Guestbook: .co
Cake: 

✨PSA: LOVED UP COUPLES  - you don’t want to miss this!✨You know what happens when two creatives join forces? MAGIC! Patr...
14/07/2023

✨PSA: LOVED UP COUPLES - you don’t want to miss this!✨

You know what happens when two creatives join forces? MAGIC!

Patrice from and me (Gemma from .subtle) are joining forces to create a space to capture how deliciously cute you are as a couple.

Join us IN THE STUDIO on Saturday 13 August for a 30 minute couples mini photo shoot session at .

We’re creating a space that not only looks beautiful but one that also makes you feel comfortable while getting your photos taken. And you bet we will be bringing some fun vibes too.

If you have been wanting to capture some magic moments together now is the time.

DM either one of us the word “SHOOT” and we’ll send you the link to book it in.

Run don’t walk! We’re hosting for one day only and spaces are limited!

😯 POV: You want to wow your guests on your wedding day 😯 INVEST IN STATEMENT PIECES! If you really want the wow factor o...
12/07/2023

😯 POV: You want to wow your guests on your wedding day 😯

INVEST IN STATEMENT PIECES!

If you really want the wow factor on your wedding day, it’s best to allocate the majority of your styling budget on one or two bigger moments throughout your ceremony and reception rather than lots of smaller pieces.

This flower cave doubled as a ceremony backdrop, a photo area and a fun space for guests to dance and mingle amongst the flowers. So lots of bang for your budget!

🪩 Follow along for more wedding styling tips 🪩

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💛 30.06.2023 💛Still processing the best day of our entire lives while sipping cocktails on the beach. Back next week and...
03/07/2023

💛 30.06.2023 💛

Still processing the best day of our entire lives while sipping cocktails on the beach.

Back next week and you betcha she’s got A LOT to share.

Pop your burning questions below and I will be sure to answer when I’m back online ✌🏼

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Bouquet by my gal 🌸

Tablescaping for M&H 🩵I love adding little textural moments to tables for your guests to experience. This one was a deli...
14/06/2023

Tablescaping for M&H 🩵

I love adding little textural moments to tables for your guests to experience.

This one was a delicious mix of split pea mini-mounds complemented by beautiful hand torn menus by and velvet ribbon napkin ties for each guest to enjoy.

At one of my all time favourite venues 🩵

A MOMENT FOR THE BOUQUET Here’s the tea on your bridal bouquet. I mentally have to prepare myself to create it… It’s def...
18/04/2023

A MOMENT FOR THE BOUQUET

Here’s the tea on your bridal bouquet. I mentally have to prepare myself to create it… It’s definitely not just a matter of whipping it together.

What’s running through my mind:
🧐Is this the perfect size and shape for your dress, we absolutely don’t want to distract from the gown!

🧐 Is every flower ready for the main event… prepped and conditioned to be outta water and looking as fabulous as possible.

🧐 What does it look like from every single angle - you’ll be working all them all day!

🧐 Is there lots of gorgeous movement for interest while you’re frolicking around with your friends and fam?

🧐 Why has that stem moved, it was in exactly the right place one second ago..?! Oh there we go!

🧐 I hope you like it, I hope you like it, what if you don’t like it, surely you’ll like it, it’s cute right? Omg I think you’ll like it.

Look, there’s a whole lotta love (and maybe a bit of anxiety) that goes into something that’s fit for you to walk down the aisle.

Worth it though! 💜❤️

Soaking up the sun with their “I Do” crew 😎Gloriously captured by  📸
12/04/2023

Soaking up the sun with their “I Do” crew 😎

Gloriously captured by 📸

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Opening Hours

Monday 10:00 - 16:00
Tuesday 10:00 - 16:00
Wednesday 10:00 - 16:00
Thursday 10:00 - 16:00
Friday 08:00 - 17:00
Saturday 08:00 - 17:00
Sunday 08:00 - 17:00

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