AB Event Co.

AB Event Co. Helping modern couples plan and execute their unforgettable wedding day! Partial Planning + Month-of Coordination Packages
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Alexa, play Pink Pony Club. Fun fact: we WILL dance to anything Chappell RoanPhoto:  DJ:  Venue:
13/11/2024

Alexa, play Pink Pony Club.

Fun fact: we WILL dance to anything Chappell Roan

Photo:
DJ:
Venue:

All of these are terrifying, but 5 might be the 👻SpOoKiEsT👻 of all! Seriously, if you’re a 2025 couple, don’t wait to bo...
30/10/2024

All of these are terrifying, but 5 might be the 👻SpOoKiEsT👻 of all!

Seriously, if you’re a 2025 couple, don’t wait to book your wedding vendors…dates are filling up fast!
Wedding vendors
Sacramento wedding planner
Wedding planner
Wedding nightmares
Wedding scaries
Napa weddings
Sonoma weddings

Kaley & Andrew opted for a T-shirt toss instead of a bouquet or garter toss and it was SUCH a hit! Their guests did not ...
24/10/2024

Kaley & Andrew opted for a T-shirt toss instead of a bouquet or garter toss and it was SUCH a hit! Their guests did not disappoint when they truly LEAPT for the shirts!

Guests who found themselves with one in hand immediately put them on for a photo op and most kept them on for the rest of the evening.

I’m loving all the fun extras my couples are including lately! This one really packed the dance floor and got guests in the mood to dance!

VENDOR TEAM:
Planning & Coordination:
Venue:
Photography:
Floral:
Catering:
Bar:
DJ:
Rentals:
Seating Chart Sign:
Bridal Hair:
Makeup Artist & Bridesmaid Hair:
Desserts:

“I 1000% recommend hiring Ali for your big day - you will not regret it”Lindsay & Sam’s wedding day was one for the book...
10/10/2024

“I 1000% recommend hiring Ali for your big day - you will not regret it”

Lindsay & Sam’s wedding day was one for the books! It was definitely the hottest wedding I have ever coordinated, but I was amazed at how smoothly the day went even with the scorching temps! Lindsay & Sam, their wedding party, and all their guests still had an amazing time despite the heat! The fact that nearly all of their guests attended the wedding was such a testament to how loved they are! I felt truly honored to be a part of their love story!

Here’s what Lindsay had to say ⬇️

I don’t even know where to start - Ali is incredible at what she does! We hired Ali to be our “month of coordinator” and she wayyyy exceeded our expectations! From day one, Ali spent so much time answering all of our questions in detail and making our experience planning our wedding so fun and memorable! Ali has great ideas is always so forth coming with them! When our wedding day was finally here - the temperature was forecasted for 115 F!!! Ali was so positive and helped us stay positive with the extreme temperatures. We are soooo appreciative of Ali and her team and so thankful, because without them, our wedding would have not been the same. We had so much fun because Ali and her team handled details so we could really enjoy the day with our families! I 1000% recommend hiring Ali for your big day - you will not regret it. Thank you Ali :)

Looking for a planner who can help you keep your cool, even 112° heat?! Head to abeventco.com or click the link in our bio to submit an inquiry and let’s chat about how we can work together!

Photo:
Wedding planner
Wedding coordinator
Sacramento wedding
Summer wedding
California weddings

For the first time since launching my business in 2022, I had to sit on the sideline as my team coordinated a wedding wi...
18/09/2024

For the first time since launching my business in 2022, I had to sit on the sideline as my team coordinated a wedding without me there…due to Covid.

And you know what? IT WENT SWIMMINGLY!

Abigail & Philip had an INCREDIBLE vendor team and we had worked diligently to plan every detail of their wedding day during the design & planning process.

A SIGNIFICANT majority of your wedding day success will be determined by how you PLAN the day - NOT what happens on the actual day of. Now obviously I know this (it’s literally what I do), but I was NEVER more reminded of this than with Abigail & Philip’s wedding.

“If you fail to plan, you are planning to fail” (Benjamin Franklin) is thankfully something we didn’t have to worry about this past weekend, because I KNEW we had planned a killer event.

Abigail & Philip’s dream wedding came together exactly as we had imagined and was just as stunning as I had hoped when working with Abigail on the design.

Forever grateful to my team who stepped up and did an incredible job executing the plan!

Huge shout out to this amazing vendor team, especially .portraits who captured the design details perfectly in this amazing sneaks.

VENDORS:
Design & Coordination:
Venue:
Photography: .portraits
Videography:
Content Creator:
Floral:
Catering:
Cake:
Late Night Snack:
DJ:
Rentals:
Bridal Hair & Makeup:
Bridesmaid Hair & Makeup: .rich.makeup

Ever heard newlyweds say their wedding day was a blur and want to make sure that’s NOT you? Scroll through for tips on h...
05/09/2024

Ever heard newlyweds say their wedding day was a blur and want to make sure that’s NOT you? Scroll through for tips on how to stay present on your wedding day so you can actually REMEMBER it!

1. Schedule a first look
2. Ask your officiant to give you a moment during your ceremony to actually soak it in
3. Schedule a private moment to enjoy some time as a couple
4. Limit your alcohol consumption
5. Hire a wedding planner

Did any of these surprise you? Let me know in the chat below ⬇️

CAKE OR DESSERTS? Vote below!!Personally, I LOVE a dessert bar but I’m also an absolute sucker for a beautiful cake!This...
03/09/2024

CAKE OR DESSERTS?

Vote below!!

Personally, I LOVE a dessert bar but I’m also an absolute sucker for a beautiful cake!

This cake from needed a permanent spot on my feed. Possibly the BEST carrot cake I’ve ever had and I couldn’t believe it was gluten free!

Photo:
Venue:
Wedding planner
Wedding coordinator
Wedding cake
Wedding desserts
Wedding day
Wedding design
Wedding decor
Sacramento weddings
Napa weddings
Sonoma weddings

WEDDING TOASTS ⬇️Your toasts are ALMOST ALWAYS going to take longer than you think. Tell each toaster to keep it under 3...
31/08/2024

WEDDING TOASTS ⬇️

Your toasts are ALMOST ALWAYS going to take longer than you think.

Tell each toaster to keep it under 3 minutes, but account for 5 minutes per person in your timeline. REMEMBER: it’s a TOAST, not a speech!

It’s WAY better to be ahead of schedule and get more dancing time than to get behind and be disappointed with less dancing time!
Wedding planning tips
Wedding timeline tips
Wedding planning
Wedding toast
Wedding speech
Wedding day timeline
Wedding planner
Sacramento weddings
Napa weddings
Sonoma weddings

WHAT PAST CLIENTS ARE SAYING ⬇️ Courtney & Lucas were married on May 10, 2024 at . It was an absolutely BEAUTIFUL day th...
12/08/2024

WHAT PAST CLIENTS ARE SAYING ⬇️

Courtney & Lucas were married on May 10, 2024 at . It was an absolutely BEAUTIFUL day that Courtney has meticulously planned every design detail of! It came together beautifully and I was blown away by Courtney’s design eye when it came to her attention to details.

Thank you, Courtney & Lucas for trusting me with your wedding day! You two were amazing to work with & I can’t wait to see everything you have in your future!

Here’s what Courtney had to say about our services:

We ADORE Ali!! I cannot recommend Ali enough!! She made sure our day was the absolute best it could be. I had a vision for our day & she executed it better than I could of ever imagined. She is so professional and truly makes sure that her couples have the best day possible. She is so knowledgeable & makes you feel confident that she has everything handled. I had full faith that the day would be perfect knowing she was our coordinator. I am someone who lives for the small details, and she went above & beyond! I will FOREVER recommend Ali to anyone who is needing a coordinator! Do yourself a favor and hire her!!

You hired a DJ, let them do their job!DJs are SO good at reading the room. They are constantly paying attention to which...
30/07/2024

You hired a DJ, let them do their job!

DJs are SO good at reading the room. They are constantly paying attention to which songs get YOUR guests on the dance floor. LET THEM DO THIS!

When you provide your DJ with a loooooong “must play” list or even go so far as to create a dance floor playlist, your DJ won’t have the flexibility to play other songs if your choices aren’t really doing it.

If your goal is to have a 🔥 dance floor, go ahead and create a “must play” list, but keep it to those songs you ABSOLUTELY can’t miss on the dance floor. Let your DJ know they have your permission to play whatever will keep your dance floor packed!

Are you team “keep my dance floor packed” or team “play the songs I want to hear?”

Let me know in the comments below!
Wedding planning
Wedding planning tips
Wedding day tips
Wedding dance floor
Wedding DJ
Wedding planner
Wedding coordinator
Sacramento weddings
Napa weddings
Sonoma weddings

You & Me + Champagne: A Series.This album is absolute GOALS for champagne tower inspo. Courtney & Lucas understood the a...
25/07/2024

You & Me + Champagne: A Series.

This album is absolute GOALS for champagne tower inspo. Courtney & Lucas understood the assignment and they DELIVERED!



Photo:
Coordination:
Venue: 
Content Creator: 
Floral: 
DJ: 
Rentals: 
Welcome Signage: 
Cake: 
Makeup Artist: 
Dress:  
Wedding inspo
Wedding inspiration
Wedding day
Champagne tower
Wedding planning
Champagne tower inspiration
Wedding planner
Wedding coordinator
Sacramento weddings
Sacramento wedding planner
Napa wedding planner
Napa weddings
Sonoma wedding planner
Sonoma weddings
Wine country weddings

The best place to repurpose your ceremony florals??🌸YOUR SWEETHEART TABLE🌸It gives a second life to those ceremony flora...
12/07/2024

The best place to repurpose your ceremony florals??

🌸YOUR SWEETHEART TABLE🌸

It gives a second life to those ceremony florals and also adds a HUGE impact to your sweetheart table!

Agree? Let me know in the comments below!

Client:
FULL VENDOR TEAM:
Coordination:
Venue:
Photography:
Videography:
Floral:
Catering:
DJ:
Rentals:
Seating Chart Calligraphy:
Es**rt Wall:
Makeup Artist:
Hair: .hairstylist
Desserts:
Dress:
Suit:
Wedding planning
Wedding planning tips
Wedding planning tips and tricks
Wedding planner
Summer wedding
Sacramento weddings
Sonoma weddings
Wine country weddings
Napa weddings

🔥BEATING THE HEAT🔥 The 119 prediction might’ve been a glitch, but we’ve still got a heat wave coming up. Don’t be caught...
28/06/2024

🔥BEATING THE HEAT🔥

The 119 prediction might’ve been a glitch, but we’ve still got a heat wave coming up.

Don’t be caught unprepared for the heat on your wedding day! Swipe through for some tips you can implement to stay cool on your wedding day!

1️⃣Stay hydrated in the days leading up to your wedding day.

2️⃣Keep your getting ready suite COOL and stay inside until you HAVE to go outside.

3️⃣Eat and drink enough to ensure you don’t feel faint.

4️⃣Bring a cooler change of clothes that you wouldn’t mind seeing in your wedding photos.

5️⃣Prepare for the worst and have some items on-hand to help you cool down if you get overheated.

🌊 🧊 STAY COOL 🧊🌊
Summer wedding
Wedding tips
Hot wedding
Summer wedding tips
Wedding day tips

REMINDER: life is gunna life.It’s okay to take breaks from wedding planning when you feel overwhelmed or other things in...
20/06/2024

REMINDER: life is gunna life.

It’s okay to take breaks from wedding planning when you feel overwhelmed or other things in life take precedence.

Remember to give yourself space for self care.

Don’t be afraid to lean on your team when you feel overwhelmed. The professionals you hired are literally here to help. We WANT you to enjoy the process.

Deep breath in, deep breath out - soon you’ll be married to your person 🤍

Photo:
Florals:
Furniture:
Rentals:
Venue:
Wedding planning
Wedding planning tips and tricks
Wedding planning tips
Sacramento wedding planner
California wedding planner
Bay Area wedding planner
Napa wedding planner

Let’s hear it for the Dads 🤍 Vendor team:Coordination: Venue: Photography: Videography: Floral: Catering: DJ: Rentals: S...
16/06/2024

Let’s hear it for the Dads 🤍



Vendor team:
Coordination:
Venue:
Photography:
Videography:
Floral:
Catering:
DJ:
Rentals:
Seating Chart Calligraphy:
Es**rt Wall:
Makeup Artist:
Hair: .hairstylist
Desserts:
Dress:
Suit:

Reviews like these make my heart so happy 🥹Hannah & Ethan’s wedding day was filled with so much love & color, two of my ...
30/05/2024

Reviews like these make my heart so happy 🥹

Hannah & Ethan’s wedding day was filled with so much love & color, two of my favorite things!

It was an absolute honor to be trusted with your wedding day. Congratulations Mr & Mrs Hicks!!

Here’s what Hannah & Ethan had to say:

I don’t know what we would have done if we didn’t have Ali helping us throughout the wedding planning process. We booked her for 30 day coordination which took SO much stress off of us in the month leading up to the wedding, but even beyond those 30 days, she answered every question we had, gave recommendations and just overall helped us not feel so frazzled. On the day of our wedding, my husband and I both had the most relaxing and fun morning with our people because we knew everything would be handled for us. Our day was absolutely perfect because of the work Ali and her team did and we couldn’t be more grateful!

Photo
Wedding planner
Sacramento wedding planner
Sacramento wedding coordinator
Roseville wedding planner
Woodland wedding planner
California wedding planner
Napa wedding planner
Sonoma wedding planner

BEFORE >>> AFTEROur handmade es**rt wall got a full makeover!! I loved the look of the natural stain when I built this f...
29/05/2024

BEFORE >>> AFTER

Our handmade es**rt wall got a full makeover!!

I loved the look of the natural stain when I built this for Kayla & Brian’s big day! The wood elements & black sconces fit well with their venue and came together perfectly for their bookish seating chart!

HOWEVER, I know that natural wood doesn’t appeal to everyone! When Hannah approached me about renting the wall for her May 18th wedding, I mentioned that I was planning on painting it white. She loved the idea and asked about swapping out the sconces for gold.

A fresh coat of paint + new sconces DID HER GOOD and I’m so thrilled with how she looks now!

Choose from either black or gold sconces, plus options to customize the top with your desired saying!

Interested in renting her? Comment WALL below and get a message to your inbox 🫶

Photo 1: .michelle.photo
Photo 2:
Seating chart
Es**rt wall
Wedding seating chart
Wedding es**rt wall
Wedding decor
Wedding design
Custom wedding decor

Oh hey, 3k!Follower count is such a vanity metric, but knowing there are 3,000 of you out there following along on this ...
13/05/2024

Oh hey, 3k!

Follower count is such a vanity metric, but knowing there are 3,000 of you out there following along on this small business journey feels like a big deal!

Thank you to each and every one of you for joining me on my corner of the internet, ily!

In honor of 3k, here’s 3 fun facts about me:

✨I thought I was going to be a lawyer for a long time. I even took the LSAT, gathered my letters of recommendation and had my applications ready. So glad I never hit send!

✨I recent found out that I have a neurospicy brain. My ADHD diagnosis has been really eye opening and I’m learning to work WITH my brain, not against it.

✨I cry at almost every wedding I coordinate. The fact that it’s your wedding day will NEVER be lost on me 😍

Cheers to 3k 🥂

XOXO, Ali 💁🏼‍♀️

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