Cloud City Digital

15/04/2022

A messaging campaign is specifically good for people who can’t install a Pixel on there website!

16/03/2022

If you don’t have a Pixel - and you can’t install one (franchise restrictions for example), try using the Traffic objective!

28/02/2022

At this stage in buyer journey, people know about you and they’ve considered making a purchase. Now is when you offer that little love tap to get them to act now! A limited sale or a sweet promo should do the trick.

25/02/2022

iPhone 12 Pro Max 4K vs Sony A7iii 4K
A $1300 video setup vs a $4,500 setup.
Spot the difference?

23/02/2022

What’s the recommended amount of confidence to have when doing A/B tests?? 65% is what Facebook suggests. Thanks Facebook.

21/02/2022

If you’re advertising athletic services like personal training, try targeting singles or people based on relationship status. This could be a fruitful demographic more likely to engage in getting healthier, losing weight, and having the free time for an active lifestyle.

18/02/2022

A look into our top secret, ultra cool onboarding process.

16/02/2022

Did you know that you can’t use before and after photos when advertising on Facebook? I guess it’s because that could come across as deceptive or misleading. Facebook is the king of being transparent and honest.

14/02/2022

If you’re spending a bunch of time and money trying to get conversions, but it’s not working, try building up website traffic first… You’ll have to go onto your ad campaign, create a new ad set (by selecting “quickly duplicate”) and then choose a different conversion event like page views…

10/02/2022

A minimum of $10 daily for any campaign in the consideration stage is advised. One time I had a client who was spending $7.50 a day on a consideration campaign… We got one result in one month. When we increase the budget to $10 a day, he got 16 conversions.

08/02/2022

An evergreen campaign helps to feed confluent campaigns such as conversion or lead campaigns.

04/02/2022

Typically you need 7 days or 50 conversions to get the heck out of learning phase…

03/02/2022

Want to target your Facebook ads to someone living in a specific house or street? Here’s how we did it.

02/02/2022

For example, if I was running a Facebook ad campaign for a Facebook Ads agency (like my own company), in the primary text I would say “Cloud City: learn how to generate low cost leads and sales with Facebook advertising.”

31/01/2022

most folks don’t realize this little secret. Getting FB Likes is cheaper than you think.

28/01/2022

Don’t be afraid to make your FB ads stand out. However, if you use too many signs or symbols, such as !!!! or *****, your ads will get flagged by facebook.

27/01/2022

If someone has expressed an interest in your product, the messaging they should be receiving from that point should increase in urgency to get them to take action

26/01/2022

Another wild example of how detailed we can get when targeting folks.

25/01/2022

If you call me out of the blue and ask me to buy something, there is a 100% chance I will say no and be annoyed…In order for me to consider something like this, I need to first KNOW who you are, I then will CONSIDER buying from you assuming you catch me at the right time and we’re a good fit, and lastly I will actually BUY from you if I’m incentivized (you’re having a sale, you remind me to stock up on X/Y/Z before it’s too late).

24/01/2022

As usual, the main point here is, get to the main point.

24/01/2022

What will your customers actually gain from using your product? What will they learn? How will they benefit? Include this in the primary text of your Facebook. And get to the freaking point, three sentences or less please.

20/01/2022

Using catchy words like ANNOUNCING - PRESENTING - LAUNCHING ….these are all effective in drawing eyeballs to your Facebook

19/01/2022

Another handful of quick tips to get your Facebook Ads making you money quick.

Often times it’s easy to make basic mistakes that keep your ads from performing well. Take a look at 4 more things that you can do to boost performance now!

18/01/2022

Tip #2 for killer FB ads - highlight the BENEFIT of your product in your primary text, not the features. The benefit is how their life will be better as a result of your product!!

17/01/2022

Are your ads under peforming? Try 1 or all of these 4 tips for an immediate boost in performance!

16/01/2022

Oi Mate, stop making your Facebook Ads so farty and bloated. Lead with a real simple, relevant question that pertains to you audience.

16/01/2022

Are you a coffee drinking guy with a black bandana in his pocket that swallows swords?* ……In this article, this guy made a FB ad specifically targeted ONE person - his roommate, and freaked him out. Awesome haha…http://ghostinfluence.com/the-ultimate-retaliation-pranking-my-roommate-with-targeted-facebook-ads/

This is the chronicle of the most epic retaliation and how I pranked my roommate with targeted Facebook Ads to the point of complete paranoia and delusion.

14/01/2022

If I wanted to target to the most specific niche audience , I could with FB ADs...
Literally if I wanted to target "35 yr old single Muslim women living within 10 miles of Post coffee house in Lee's Summit Missouri who have an interest in tennis and realestate"
..I could totally do that.

Take a look at some of the Detailed Targeting Option below.

13/01/2022

Is it your first time ever running Facebook ads? A great place to start is just by spending about five dollars a day and running a “reach campaign”… This is the best way just to get in front of your audience, let them know who you are and that you exist!

12/01/2022

How can you tell if you should continue doing Facebook Ads? Often it’s hard to tell if your actually getting a good ROI…