31/07/2025
Confessions of an entrepreneur: part 1
Happy Thursday y’all. I’ve been sitting on the idea of writing this series for awhile and today feels like as good a day as any. Today’s confessional is a story of where desire meets determination.
Today is the last day of my 31 days of desire challenge that I’ve been running with a group of about 30 women. It’s been a really sweet experience of dreaming big and taking up space. Being brave enough to ask for what we want and bold enough to go after it.
This July has also been one of the toughest months in my business. I had 3 event cancellations this month. I think I had a total of 1 in all of last year, maybe 2. Even 1 cancellation can be the difference between paying my bills, or not. Sales are down and costs are up, it goes without saying that now is the time to show extra support to your favorite local businesses if you can. We need your support.
Lucky for me, I am smart, I am determined, and I am resourceful. So I spent some time meditating on what I desire to come into Refuge this Fall. What kinds of parties and events would delight me to host. I came up with a list and then I sent out a bunch of emails to movers and shakers in my community. I doubled down on my outreach. I pulled on my network of people. I asked for help.
And you know what? My community showed up for me. I got a lot of yes’s. I’m working through the details for future contracts. It’s not a windfall (yet) but I’ve managed to scrape enough together to pay my mortgage for August, so that’s something.
I share this vulnerable post because it occurred to me this morning as I prepare for our final call in the 31 days of desire challenge how powerful it is to know what you want and ask for it. You’d be surprised and delighted to see how the universe (and your community) shows up for you.
xo,
Tara