Esse.events

Esse.events Event production and supervising. We create events that exceed expectations

Writing a good press release for an event is an important step in promoting and attracting media and public attention to...
21/08/2024

Writing a good press release for an event is an important step in promoting and attracting media and public attention to your event. We are well-versed in marketing and promotion, so here are a few key tips on building and writing an event press release:

📝 The headline should be short, clear, and attention-grabbing. It should contain the main information about the event and interest the reader.

📝 The first sentence or paragraph should immediately answer the questions "who, what, where, when, and why" your event is taking place. This is called the "lazy headline" and should include all necessary information.

📝 Uniqueness. Expand on key event details, including the program, participants, special aspects that make your event unique. It is also important to include what values or issues your event aims to address or emphasize.

📝 Quotes: Include quotes from organizers, performers, or other key individuals that support the importance of the event and expand its context.

📝 Include any additional resources such as photographs, videos, links to websites, or social media for journalists to create materials.

📝 End the press release with press contact information, including name, position, phone number, and email address of the person who can respond to inquiries.

📝 Formatting and style: The press release should be concise and easy to read. Use short paragraphs, clear headlines, and appropriate style.

📝 Check for grammar and spelling errors before distribution.

Upload the press release in PDF or text format and start distributing it to your media lists, journalists, and other interested parties. The clearer and more interestingly you present your event, the more chances you have to attract attention and participants. You can also reach out to us for our team to assist you with event marketing. 💜

Summer is the best time for hosting large outdoor concerts!From our experience, we have prepared several detailed tips o...
03/07/2024

Summer is the best time for hosting large outdoor concerts!
From our experience, we have prepared several detailed tips on how to create a successful concert event.

Swipe through the carousel to learn more about:
- Venue
- Sound and Lighting
- Security
- Program
- Technical Support
- Promotion

Creating a successful concert requires meticulous planning and a professional approach. The ESSE team is ready to assist you at every stage of organization to make your event unforgettable!

19/06/2024

Each time, event organizers are expected to deliver more and more, so how can we continue to amaze attendees? That's why we propose integrating interactive technologies. ESSE offers innovative marketing support services tailored to enhance event experiences. Our services include:

🔹 Virtual and Augmented Reality (VR and AR): We provide cutting-edge solutions in VR and AR technology, creating unique visual and interactive experiences for participants.
🔹 Mobile Apps: Our team develops and integrates mobile apps for participant interaction, including features for surveys, networking, event schedules, and personalized interactions.
🔹 Personalized Interaction: We assist in creating personalized interactions with participants using interactive technologies, including customized messages, content, and engagement opportunities.
🔹 Technology Consultations: Our experts offer consultations to help clients choose the most suitable technologies based on event goals, audience characteristics, format, and budgetary constraints.

ESSE's interactive technology service is designed to create a unique and unforgettable experience for event participants, enhancing their interaction with content and the overall event. 💜

Every event is primarily about teamwork. In this post, we'll discuss the key "components" of a successful team.Swipe thr...
30/05/2024

Every event is primarily about teamwork. In this post, we'll discuss the key "components" of a successful team.

Swipe through the carousel to learn about:

🔹 Organization Experts
🔹 Coordinators
🔹 Creative Minds
🔹 Communication and PR
🔹 Technical Support

We're proud that the ESSE team consists of such professionals! Reach out to us if you need quality event support.

💳 We are excited to announce that you can now use cryptocurrency to settle payments for our services!Thanks to our colla...
15/05/2024

💳 We are excited to announce that you can now use cryptocurrency to settle payments for our services!

Thanks to our collaboration with KUNA Pay, your events can reach new levels of excellence with the added convenience of cryptocurrency payments.

💜 Dive into a catalog of other merchants for a glimpse of what else is available, and open the door to the world of opportunities in crypto payments: https://kunapay.io/merchants/esse-events?lng=en

Organizing multicultural events is a significant responsibility as it involves creating a conducive environment for cult...
08/05/2024

Organizing multicultural events is a significant responsibility as it involves creating a conducive environment for cultural diversity and communities.
It's important to consider the following aspects:

🔹 Firstly, cultural sensitivity and respect for diversity are crucial. Organizers need to thoroughly research the cultural nuances and traditions of different groups to avoid potential conflicts and misunderstandings.

🔹 Secondly, ensuring the participation of various groups and cultural communities in the event program is vital. This entails openness to different perspectives, consideration of the needs and interests of each participant group.

🔹 Thirdly, organizers must ensure the safety and comfort of all participants. This includes creating an inclusive environment, implementing safety measures, and protecting against any forms of discrimination or violence.

Working with multicultural events requires a responsible approach and a deep understanding of cultural differences to ensure successful and harmonious interaction among all participants. ❕

ESSE is an expert in creating large-scale events, including multicultural ones, taking into account all the aspects mentioned above.
Contact us to create unforgettable experiences. 💜

The safety of participants at the event should be a priority, which is why it’s important to take care of it in advance....
01/05/2024

The safety of participants at the event should be a priority, which is why it’s important to take care of it in advance.

In this post, we’ll discuss important points to consider in advance, such as:

🔹 Risk Assessment: Analyze potential threats such as fire safety, medical emergencies, and public disturbances. Develop a risk classification system to prioritize attention.

🔹 Emergency Planning: Create a detailed plan for unforeseen circumstances including evacuation procedures, first aid, and communication with emergency services.

🔹 Training and Drills: Conduct training sessions with practical scenarios to enhance staff readiness. Ensure all staff understand security procedures and their roles.

🔹 Monitoring and Supervision: Continuously monitor event progress, track guest and staff actions, and use surveillance systems to ensure security. Maintain communication with security and emergency services for prompt response to incidents.

At first glance, such measures may seem overly «catastrophic.» However, large-scale events prioritize responsibility for safety above all else, so it’s better to be cautious and follow all the points.

Ensuring the success of an event goes beyond its ex*****on; it involves learning and improving for the future. Here's wh...
18/04/2024

Ensuring the success of an event goes beyond its ex*****on; it involves learning and improving for the future. Here's why it matters:

🔹 Insightful Reflection: Feedback provides invaluable insights into what worked well and areas that need improvement. It allows us to reflect on the event's successes and challenges, paving the way for growth and refinement in future endeavors.

🔹 Enhanced Participant Experience: Understanding participants' perspectives helps tailor future events to better meet their needs and expectations.

🔹 Continuous Improvement: Feedback fuels our commitment to continuous improvement. By listening to suggestions and addressing concerns raised by participants, we strive to refine our processes, enhance our services, and deliver even better events in the future.

🔹 Seeking feedback demonstrates our dedication to our clients and participants, fostering trust and loyalty. It shows that we value their input and are committed to delivering events that exceed their expectations, ultimately strengthening our relationships and reputation.

At ESSE, we value the feedback loop as an essential tool for growth and excellence in event management. We encourage open communication and welcome feedback from all stakeholders to ensure that each event is not only successful but also leaves a lasting positive impact.
Let us continue to learn and improve together. Contact us to share your insights and collaborate on creating exceptional events!

04/04/2024

Even the most well-organized event requires promotion and marketing support. Even for large-scale events, effective promotion and marketing support are essential. Recognizing this need, ESSE provides comprehensive marketing support services tailored to such grand occasions.

🔹Marketing Strategy Development: Our specialists conduct an analysis of your event, its uniqueness, and target audience. Based on this information, we create personalized marketing strategies that highlight the event's unique advantages.

🔹Multimedia Campaigns: We create multimedia marketing campaigns using various channels such as social media, email, advertising banners, videos, and other tools. This allows us to reach a wide audience and increase the event's visibility.

🔹Targeted Advertising: We utilize targeted advertising to capture the attention of specific audience segments, facilitating more effective interaction with potential participants interested in your event.

🔹SEO and Content Optimization: We optimize web content and employ SEO strategies to ensure your event garners attention in the online space, increasing overall accessibility.

🔹Analytics and Reporting: ESSE provides analytical reports based on indicators and data about the effectiveness of marketing campaigns. This allows for real-time evaluation of results and adjustment of strategies as needed.

ESSE's marketing support service is aimed at creating a strong image for your event, attracting the target audience, and ensuring maximum attendance, contributing to the overall success and impact of your event.

Why do many people avoid filling out forms to participate in various events? This is a question worth considering, as it...
28/03/2024

Why do many people avoid filling out forms to participate in various events? This is a question worth considering, as it holds significant importance for event organizers and communities as a whole.

🔹The first reason is the complexity of the form. A long or convoluted form creates stress and uncertainty among participants. Too many questions that don’t seem important or understandable can also deter them.

🔹The second reason is data privacy. Fear of careless use of personal information can deter many. Privacy has become an especially relevant issue nowadays.

🔹The third reason is lack of motivation. If people don’t see the benefit or interest in the event, they won’t want to spend time filling out the form.

🔹Additionally, technical issues such as lack of internet connection or computer problems can play a role.

To attract more participants, it’s important to simplify the form filling process, ensure data confidentiality, provide motivation for participation, and provide technical support. Only in this way can participation in events become more attractive and accessible to all interested parties.

Creating successful events involves meticulous planning, and that’s no secret. It’s also known that during crucial prepa...
20/03/2024

Creating successful events involves meticulous planning, and that’s no secret. It’s also known that during crucial preparations for any event, organizers have to deal with unforeseen challenges that can impact the event’s success.

We’ve prepared for you 5 risks that should be anticipated in advance:

🔸 Weather Conditions
🔸 Budget Limitations
🔸 Technical Glitches
🔸 Vendor Reliability
🔸 Participant Issues

Learn more in the carousel! Subscribe to stay informed – ESSE is always ready to make your events extraordinary!

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