Lovely Bride

Lovely Bride Lovely Bride is a bridal shop that is quaint and comforting. To inquire about joining our collective of shops, email us as [email protected]
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With indie designers and big names alike, we have a curated selection of the prettiest bridal gowns in town. Our stores are located in New York City, Rochester, Los Angeles, San Francisco, Washington DC, Philadelphia, Dallas, Houston, Charleston, Chicago, Miami and Phoenix.

  // April showers bring May flowers 🌸 Currently crushing on this winding wedding reception table in the woods with pops...
02/05/2024

// April showers bring May flowers 🌸 Currently crushing on this winding wedding reception table in the woods with pops of pink.
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Floral Design & Event Concept

Event Planning
Venue

  // When your welcome signs doubles as a selfie station. ✨ Swipe through for the mirror signage we’ve saved to our insp...
26/04/2024

// When your welcome signs doubles as a selfie station. ✨ Swipe through for the mirror signage we’ve saved to our inspo.
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  // Love at first sight with LINA. ☁️✨ Rachel said I Do to this  stunner from .____Planner: Photographer: Videographer:...
26/04/2024

// Love at first sight with LINA. ☁️✨ Rachel said I Do to this stunner from .
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Planner:
Photographer:
Videographer:
Florist: ©_flora_byhaleigh
Venue:

  // All of the heart eyes for  in our  HARRIETT from . 😍 Swipe to see Lexi’s surprise pre-reception haircut. Planner: P...
25/03/2024

// All of the heart eyes for in our HARRIETT from . 😍 Swipe to see Lexi’s surprise pre-reception haircut.

Planner:
Photographer:
Florals:
Catering/bar/getaway car:
DJ:
Photobooth:
HMU:
Venue:

 is on .ltk! ✨ We have always had so much fun sharing wedding recs beyond the dress with Our Lovelies, so we’ve created ...
29/02/2024

is on .ltk! ✨ We have always had so much fun sharing wedding recs beyond the dress with Our Lovelies, so we’ve created a dedicated space for our curated favorites. Check out our Instagram stories to follow on .
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Photo

All eyes on  OPHELIA. ✨ We can’t get enough of this organza hand-crafted rosette detailing and dramatic skirt. Swipe thr...
29/02/2024

All eyes on OPHELIA. ✨ We can’t get enough of this organza hand-crafted rosette detailing and dramatic skirt. Swipe through to see Our Lovelies wearing our current dress crush.
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Dress: Ophelia

  // Currently crushing on Centrepiece Cakes. 🎂 Perfect for anyone who can’t wait to dig into dessert.___Photo 1 + 2Cake...
26/02/2024

// Currently crushing on Centrepiece Cakes. 🎂 Perfect for anyone who can’t wait to dig into dessert.
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Photo 1 + 2
Cake: .au
Photography:

Photo 3 + 4
Cake:
Photographer:
Bride:

Photo 5
Cake:

Photo 6
Photographer:
Planning + Design:
Cake:

  // We can’t get enough of this citrus color palette. 🍊🍋 Kimberlee said yes to forever with Joseph in our ZUKO Fitted. ...
25/02/2024

// We can’t get enough of this citrus color palette. 🍊🍋 Kimberlee said yes to forever with Joseph in our ZUKO Fitted. Swipe to see their magical venue in Merida, Mexico.⁠
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Dress: ZUKO Fitted⁠
First photo: ⁠
Photographer: ⁠
Venue: ⁠
Styling & Creative Direction: ⁠
Planner: ⁠
Hair & Makeup Artist: .mua⁠
Florist: .alphabeta⁠
Accessories: ⁠
Jewelry: ⁠
Groom’s Attire: ⁠
Couple: +

  // I Do Embroidery ✨ The perfect timeless way to add personal touches that you can keep for your wedding day and beyon...
24/02/2024

// I Do Embroidery ✨ The perfect timeless way to add personal touches that you can keep for your wedding day and beyond.
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Photo 1:
Photo 2: .alston
Photo 3:
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Photo 5:
Photo 6: .collection

  // All eyes on Raegan in  ARCHIE from . ✨ Swipe through for more of  + ’s dreamy day.____photographer: venue: hmu:  fl...
23/02/2024

// All eyes on Raegan in ARCHIE from . ✨ Swipe through for more of + ’s dreamy day.
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photographer:
venue:
hmu:
florals:
mc:

  // In awe of this intimate circular ceremony setup in Santorini. ☁️✨___Planning & design: Photography: Venue:Round pod...
21/02/2024

// In awe of this intimate circular ceremony setup in Santorini. ☁️✨
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Planning & design:
Photography:
Venue:
Round podium:
Design studio:
Hair stylist:
Makeup :
Chairs:

  // Life Goal: find someone that looks at you the way Celyra + Spencer look at each other.✨  said I Do in our  STERLING...
17/02/2024

// Life Goal: find someone that looks at you the way Celyra + Spencer look at each other.✨ said I Do in our STERLING from .
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Photography
Venue
Coordination
Hair
Makeup .gorgeous
Draping
Cake
Rentals
DJ
Florals

Happy Valentine’s Day, Lovelies! Today and every day we celebrate LOVE. ♥️ We currently can’t get enough of the pops of ...
14/02/2024

Happy Valentine’s Day, Lovelies! Today and every day we celebrate LOVE. ♥️ We currently can’t get enough of the pops of pink and red from Morgan + Shelton’s Vegas-inspired wedding celebration. said I Do wearing our LIANA from . Swipe through for heart heels!
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Dress:
Bride:
Venue:
Photo:
Video:
H&MU:

Florals:
Rentals:
Balloons:
Cake:
Invitation Suite:
Getaway Car:
Reception Music & Entertainment:
Wedding Coordinator: Amanda Myers

Happy Galentine’s Day, Lovelies! 💕🎀 Swipe through for I Do crew inspo from Our Lovelies and their besties. ____Photo 1: ...
13/02/2024

Happy Galentine’s Day, Lovelies! 💕🎀 Swipe through for I Do crew inspo from Our Lovelies and their besties.
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Photo 1: , , ,
Photo 2: .photography, , @,
Photo 3: , , ,
Photo 4: , , ,
Photo 5: , @.k.martin, , @
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Photo 9: @,  , ,
Photo 10: , , ,

  // Count us in for color! 🌸 We can’t get enough of this circular reception setup.____Planning and styling Photographer...
11/02/2024

// Count us in for color! 🌸 We can’t get enough of this circular reception setup.
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Planning and styling
Photographer
Flowers
Venue
Rentals @tablesetrentals
Stationery

  // Rachele and Dominic’s Atlanta I Dos are channeling all of the destination wedding vibes. ✨  wore our  HARRY from . ...
06/02/2024

// Rachele and Dominic’s Atlanta I Dos are channeling all of the destination wedding vibes. ✨ wore our HARRY from . Swipe through for more of this dreamy day.
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Planner:
Venue:
Catering: / Florals: DJ:
Stationery:
Rentals: .bound
Cocktails:
HMU:
Photography:
Videography:
Bride:

  // Wedding welcome signs we’ve saved recently. ✨ Swipe to see the cutest best man. ____Photo 1: Photo 2: Photo 3: Phot...
06/02/2024

// Wedding welcome signs we’ve saved recently. ✨ Swipe to see the cutest best man.
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Taylor Swift is in her  STERLING era. ✨Photos Dress  SterlingShop
05/02/2024

Taylor Swift is in her STERLING era. ✨

Photos
Dress Sterling
Shop

  // True Love in Tuscany. ✨ Ashley said I Do to Marty wearing our  Lotus paired with  tulle sleeves from . Swipe to see...
04/02/2024

// True Love in Tuscany. ✨ Ashley said I Do to Marty wearing our Lotus paired with tulle sleeves from . Swipe to see more of their dreamy Italian wedding including custom love letter napkins and a millefoglie cake!
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Dress:
Sleeves:
Photographer:
Couple: +
Venue:
Planner:
Florals:
Suit:
HMU:
Catering:

  // Romantic Reds ♥️ This bold hue is having a major moment right now. Swipe through for the perfect pop of color. Then...
01/02/2024

// Romantic Reds ♥️ This bold hue is having a major moment right now. Swipe through for the perfect pop of color. Then, head to our Instagram story to read January’s The Lovely List to see the other wedding inspo we’re currently crushing on.
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Can we get a little commotion for these dreamy crepe combos? ☁️✨ 1 or 2 - which  look is your fave? ___Dress 1: MWL Wint...
31/01/2024

Can we get a little commotion for these dreamy crepe combos? ☁️✨ 1 or 2 - which look is your fave?
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Dress 1: MWL Winter + Grayson Skirt
Dress 2: MWL Grayson + Grayson Skirt

  // Turns out Taylor Swift lyrics make for the sweetest seating chart. 🤍✨ Tag a bride-to-be or Swiftie searching for we...
29/01/2024

// Turns out Taylor Swift lyrics make for the sweetest seating chart. 🤍✨ Tag a bride-to-be or Swiftie searching for wedding inspo.
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Spotted on
photographer:
florals:
venue:
bride:

Speechless over ’s latest styles. ✨ Are you feeling Zaza’s modern cat-eye neckline or Pim’s romantic tulle sleeves?
27/01/2024

Speechless over ’s latest styles. ✨ Are you feeling Zaza’s modern cat-eye neckline or Pim’s romantic tulle sleeves?

  // Showstopping in STERLING ✨ Lauren said yes to forever with Peter in our  stunner from . P.S. if you think Sterling ...
25/01/2024

// Showstopping in STERLING ✨ Lauren said yes to forever with Peter in our stunner from . P.S. if you think Sterling is the one, you’re in luck! This Louvienne stunner is exclusively available at all 20 of our shops.
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Photographer
Dress Sterling from
Bride
Venue
Planner
HMU

  // I Do with an ocean view ✨  said yes to forever with Phil in our  PADO from . ___Photographer Venue Dress  PADO from...
22/01/2024

// I Do with an ocean view ✨ said yes to forever with Phil in our PADO from .
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Photographer
Venue
Dress PADO from

  // I Do with a breathtaking view! ✨ We can’t get enough of this Cape Town ceremony. Lauren Kate said yes to forever wi...
18/01/2024

// I Do with a breathtaking view! ✨ We can’t get enough of this Cape Town ceremony. Lauren Kate said yes to forever with Dominic wearing our PADO .
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Dress: PADO
Photographer:
Bride:

*NEW*  alert! Meet HUDSON ✨Hudson features a deep plunging neckline, illusion sides and iconic low back. We can’t get en...
16/01/2024

*NEW*  alert! Meet HUDSON ✨

Hudson features a deep plunging neckline, illusion sides and iconic low back. We can’t get enough of this style’s showstopping beaded floral lace and detachable soft tulle bows.

This stunner has already started to arrive at Lovely! Check with your local Lovely Made With Love stockist to find out when you can say I Do to 

  // That just married bliss ✨ Swipe through for BTS from .elmore and Rob’s wedding day. Jocelyn said I Do in our  Bront...
15/01/2024

// That just married bliss ✨ Swipe through for BTS from .elmore and Rob’s wedding day. Jocelyn said I Do in our Brontë from .
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Dress: Brontë from
Bride: .elmore
Photographer:
Planner: .co
Venue:
HMU: .co
Floral:
Suit:
Signage and stationery:

Just married vibes in  JADA. ✨____Photographer: ,  and Host/planning: Florals: Hair: Makeup: Dress:   Model:
14/01/2024

Just married vibes in JADA. ✨
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Photographer: , and
Host/planning:
Florals:
Hair:
Makeup:
Dress:
Model:

So chic in SLOAN! ☁️✨ Naila said yes Brandon wearing  from . Pro Tip: Set aside rose petals for your bridal party to thr...
13/01/2024

So chic in SLOAN! ☁️✨ Naila said yes Brandon wearing from . Pro Tip: Set aside rose petals for your bridal party to throw during your group portraits. Swipe to see more from this stunning wedding.
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photographer .co
hmu:
venue:

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Our Story

Lovely is a haven for stylish, playful, and daring brides. We dress the bohemian, the classic, the romantic, the sexy, the refined. But all of our brides have one thing in common. They can move mountains with their style. We have been embraced by incredible brides around the country inspiring us to open in 17 cities: NYC, LA, SF, DC, Philly, Rochester NY, Charleston, Dallas, Houston, Phoenix, Chicago, Miami, San Diego, Seattle, Atlanta, Cincinnati and Denver. Our social media is a creative playground. We often do photoshoots on the fly, dream up exciting ways to delight our brides, and love to share our gorgeous content with our 170K+ instagram followers. Shopping with us is much more than selling a wedding dress. What drives us is the experience and the story that we create for #ourlovelies in our bridal shops.