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03/01/2024

Cheers to the new year and new opportunities! 🥂

Let’s set ambitious goals, utilize social media strategies, and watch our business grow together. ✨

20/11/2023

The client testimonies speak for themselves 💙

Thanks for trusting me with your brand!

16/11/2023

Staged product shoots play a vital role in the world of marketing and advertising, allowing brands to meticulously capture every intricate detail and showcase the unique features of their products. ✨

By carefully curating the setting, lighting, and composition, these staged shoots bring the brand's vision to life, creating visually stunning images that not only highlight the product's beauty but also evoke emotions and captivate the audience. 📸💫

Whether it's a sleek gadget, a luxurious fashion item, or a mouthwatering culinary creation, these stylized shoots allow brands to tell a powerful visual story that resonates with their target market, leaving a lasting impression and ultimately driving sales. 🌟💼💰

So, the next time you see a breathtaking product image, remember that behind the scenes, there was a team of talented professionals who meticulously staged and captured that moment, ensuring that every aspect of the product's allure was beautifully showcased. 💡🎥

14/11/2023

A concept board, also known as a mood board, is a visual representation of a creative concept or idea. It is typically a collage of images, colors, textures, and typography that serves as a guide for the ex*****on of a project. For a branding photoshoot, a concept board can provide several benefits:

📸 Consistency: A concept board helps to establish a consistent look and feel for the photoshoot. By gathering images that reflect the desired tone, style, and aesthetic of the brand, the concept board can ensure that all the photos align with the brand's visual identity.

📸 Inspiration: A concept board can inspire the creative team to think outside the box and come up with new ideas. It can also help to clarify the vision for the shoot and provide a roadmap for the team to follow.

📸 Communication: A concept board can facilitate communication between the client and the creative team. It allows the client to see and provide feedback on the proposed direction for the shoot before any actual photos are taken.

📸 Efficiency: A concept board can save time and money by streamlining the planning process. By having a clear vision of what is expected, it reduces the risk of reshoots or last-minute changes, which can be costly and time-consuming.

Overall, a concept board can be an invaluable tool for a branding photoshoot, helping to ensure that the final product is visually cohesive, creative, and aligned with the brand's identity.

23/05/2023

Rebranding your company can help you stay relevant in a constantly evolving market, attract new customers, and differentiate yourself from competitors.

It gives you the opportunity to refresh your image and messaging to better reflect your current values and goals, and can be a powerful tool for driving growth and increasing revenue.

Rebranding can help your business stay relevant, attract new customers, differentiate from competitors, and reflect changes in your company's vision, mission, or values.

Let’s do a social media audit and discover how your brand is doing 👀

22/05/2023

A lot of my clients come from word of mouth and reviews are really impactful.

Never underestimate the power of reviews 👀

16/05/2023

Is your brand getting lost in the crowd?👀

It may be time to rebrand…..

Rebranding can help businesses stay relevant, attract new customers, differentiate from competitors, and revitalize their image.

Click the link in the bio to schedule a consultation or social media audit and let’s make your brand stand out!

www.KDMarketingandEvents.com

10/04/2023

April is Parkinson’s Awareness Month!

On April 30th the is hosting its 3rd annual Yoga For Parkinson’s event to help raise awareness about Parkinson’s Disease in the black community!

🧘🏾‍♀️Yoga instructor
🛍️ Shop our Black Owned Vendors

If you enjoy yoga or have friends that enjoy yoga please share this post.

Come out on April 30th and yoga For a great cause💙

06/03/2023

This right here is a two-fold post

1. I used the March content calendar for the idea of what to post 👀
2. I went through my DM’s and used a question that I received as a FAQ post!

Simple things that you may do all the time can turn into value-added content 😉

16/12/2022

Super excited to be able to share with you that I’ve made it easy to post content👀

Purchase my 100 fully customizable IG posts that you can edit in Canva today!🙌🏾

Don’t overthink it let make it easier for you💙

Shop on my website by clicking the link in the bio or visit my Etsy store link in my stores 🥰

14/11/2022

Sometimes we do things last minute but you should be posting those holiday promotions

💙Thanksgiving
💙Black Friday
💙Small Business Saturday
💙Cyber Monday

Post that content & send those emails- if you sell a product make sure is shopable on Instagram 😜

Happy promoting 💙

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l

26/10/2022

Branding boards are ESSENTIAL 👀

They help your brand maintain a cohesive brand identity while allowing you to keep your brand on track.

From logos, watemarks, color palettes, fonts, to style inspiration

It is a great resource when creating identifies on various platforms

Let's create your branding board TODAY!

Click the link in the BIO

30/09/2022

At your next content shoot PLAN IT OUT!

Creating a photo shoot concept board is a simple way to put all your photo shoot inspiration on paper and articulate to your photographer and models what you want the shoot to convey.

Include:
💙The location & times of the shoots
💙What colors you want or what colors to wear
💙Inspo photos so everyone knows the theme
💙Details on how the model should arrive

Simplify your shoot with a well-thought-out plan, so everyone involved is on the same page 😉

💙

16/08/2022

Who doesn’t want to save time while still being productive?👀

Here are 4 tips that can help you do both

You can thank me later 😜

05/08/2022

It's very easy to confuse branding vs marketing and here is the simplest way to identify the difference

Remember......
Branding- is how to communicate and deliver your promise to potential clients

Marketing- is how you reach the potential clients

I hope this is helpful💙

11/07/2022

Pictured are 5 pillars that you can focus on to connect to with your ideal client/consumer/or community

Always remember to bridge the features of the content to the benefits- where is that value?

If you can't answer that question- then how will your audience see the value......🤔

You can thank me later!

07/06/2022

It’s June…..

Father’s Day is around the corner. Don’t wait until the last minute to start promoting for Father’s Day👀

If you haven’t already you better get started by flooding those timelines and sending out those emails to promote your specials

You’re welcome 😉

30/05/2022

From creating the style of content, the concept of content layout patterns, understanding the need for quality pictures, to the utilization of reels. I'm glad to see that something I did resonates!

I've worked with some amazing business owners and companies and nothing brings me more joy than to watch them continue to grow and reach their goals 💙

Keep it up because I love to see it!

10/05/2022

“Spending energy to understand the audience and carefully crafting a message that resonates with them means making a commitment of time and discipline to the process.”

19/04/2022

Manage your social media expectations 🫣

It is highly unlikely that within 6 months you will gain $75,000-$100,000 in sales or even 5k-10k followers from posting reels and content 🤷🏾‍♀️

Growing a following, building an engaging relationship, and turning those followers into customers takes both time and consistency

Because of these high expectations you start feeling discouraged and blaming the algorithm, the experts, and start changing things because you believe it isn’t working.

Building a community takes time & you have to do both the work and the research. Get a firm grasp of your target audience & evolve with your social media platforms. Do pulse checks so you can stay in the loop of what these followers like 👍🏾

Be competitive with your content strategy- this is how you strategically place your brand 🙌🏾

You can thank me later 💙

14/04/2022

Say it with me.....

Build Relationships

To do that on social media you have to engage👀

However, your engagement must make sense.
-Find accounts in your industry and engage with them
-Look at the likes on their content and engage with those followers ( By going to their page and liking & commenting) because those followers are most likely interested in what you may have to offer because its the same industry. See what I did there 🧐

Happy Engaging

13/04/2022

YES, engagement is what we strive for; but, it shouldn't be the only number that you should hold on too.

Don't stop promoting your brands due to low engagement

Look at these numbers too👀
Profile vIsits
DM/ Inquiries
Website Clicks & Visits

Remember consistency is KEY🔑

Keep showing up
💙

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