We organize nationwide innovation competitions, where university students from different fields of studies create solutions to real life business challenges. Innovate or die originated from Finnish innovation competition called “Idis-kisa”, held in Jyväskylä, Finland. The main summary of Idis-kisa was very similar to the current Innovate or die – competition. University students were solving curre
nt challenges of the client companies. As the event structure advanced, the two-day event turned into a coaching day held roughly one month before the event and the main competition that lasts around 30 hours. In 2013, Idis-kisa turned into a newly customized Innovate or die – competition. Since 2013, Innovate or die has been growing every year in Finland as well as in Europe. In 2016 Finnish-rooted Innovate or die found its grounds from Barcelona. It got welcomed so well that Innovate or die will organize even more events in Spain in the near future. Innovate or die has been influenced a lot by Tiimiakatemia (Team Academy), a business school that focuses mainly in learning by doing. To this day, most of our project group members have been studying in Tiimiakatemia. As a solid platform, the spreading of Innovate or die to all over Europe will mainly happen through Team Academy networks.