On Point

On Point On Point International Agency is a bold, dynamic and brave remote marketing agency.
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Which part of online marketing do you find most challenging? 😤1️⃣ Social Media2️⃣ Website 3️⃣ Email Marketing4️⃣ Content...
11/09/2024

Which part of online marketing do you find most challenging? 😤

1️⃣ Social Media
2️⃣ Website
3️⃣ Email Marketing
4️⃣ Content Creation

Vote now and let’s discuss some solutions!


Let me know in the comments and I'll share my top tips based on the results.

WELCOME SEPTEMBER! 🌺New month, new opportunities! Let’s talk about what your brand needs this September. 🤩Drop a comment...
04/09/2024

WELCOME SEPTEMBER! 🌺

New month, new opportunities! Let’s talk about what your brand needs this September. 🤩

Drop a comment below and tell us your goals.
What would you like for your brand to achieve or accomplish in September?

Fun fact about me, I am obsessed with sales! I've sold Honey Jewellery, Residential and Commercial Property, Media and A...
30/08/2024

Fun fact about me, I am obsessed with sales! I've sold Honey Jewellery, Residential and Commercial Property, Media and Advertising, Events, Exhibition and Activation Space, and SaaS.
Not to toot my own horn, but I've always been pretty good at it too!

Something you should know about sales though, especially when you're entering into the field is that your first few years are dedicated to telesales and cold calls - now while I did it, and it does work, it was NEVER my favourite thing to do. Thankfully, 77% of B2B Buyers prefer to be contacted over email.

So while I perfected my sales pitch over the phone and in person, I simultaneously did the same to my sales copy and content when reaching out over email. The key is to personalise and segment your emails which will result in an improved 82% open and 75% higher click through rate.

I'd love to get to know you and your business better. Let me know in the comments what time you check your emails and if you enjoy the use of emojis, gifs or images.

Do you need any help or advise around lead nurturing through email marketing? Let's connect for a FREE 20min discovery call.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com

Alright... confession time - I can be super indecisive when it comes to what I want to eat, what I want to wear, whether...
23/08/2024

Alright... confession time - I can be super indecisive when it comes to what I want to eat, what I want to wear, whether I want a night out or a night in and I have changed my logo 3 times in 15 years.

When determining my logo, colour palette, font, tonality, etc I want it to be perfect from the start and for a long time to come - but I also appreciate that both my business and I have grown, changed and adapted over the past 15 years so a makeover from time to time is welcomed.

I enjoy the research and planning phase of creating or updating a company's brand identity, from the psychology of colour - Seriously, Did you know that using a signature colour can increase brand recognition by 80%, to the movement of customer behavior depending on tonality and typography. I'm deeply passionate about future proofing your brand.

But I'd love to know what your favourite brand colour combination is and how it makes you feel - Let me know in the comments.

Would you like to refresh your brand identity or are you launching a new business? Let's connect for a FREE 20min discovery call.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com

As the owner of the remote marketing agency - On Point International, I work with a variety of different brands, in a mu...
16/08/2024

As the owner of the remote marketing agency - On Point International, I work with a variety of different brands, in a multitude of different industries, in different time zones across the globe, and who have selected different services I provide.

Not only am I required to be creative, forward thinking, and keeping up with or setting new marketing trends - but I also need to be consistent, well organised and on top of it. Sound familiar?

Automating my processes has been a game changer in the way I run my business - it has given me more time to dedicate my energy and focus to revenue generating activities, quality time with my family and friends, self-care, travel and so much more.

Let me know in the comments what you would do with your free time.

Need help streamlining and automating your marketing systems and processes? Let's connect for a FREE 20min discovery call.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com

I was introduced to Facebook towards the end of 2006, and the memories notification sparks nostalgia, a kind reminder of...
09/08/2024

I was introduced to Facebook towards the end of 2006, and the memories notification sparks nostalgia, a kind reminder of how far I've come, are humbling, and some that are super cringey - am I right?

To date there are more than 25 different social media platforms... let that sink in for a minute.
More than 60% of the global population is on social media and 75% of internet users, use social media to research brands - the question is not should my business be on social media but rather, which platforms are right for me and how I am going to stand out?

I love helping my clients sift through the noise, determine which platforms are right for them and their business, and find their voice online.

Let me know in the comments, which platforms work best for you and what has been your favourite post so far?

If you need any help with your social media marketing - Let's connect for a FREE 20min discovery call.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com

My name is Natasha and I've been running On Point International Agency - The remote marketing agency for over a decade. ...
02/08/2024

My name is Natasha and I've been running On Point International Agency - The remote marketing agency for over a decade.

Working with small, start-up and emerging brands sets my soul on fire and brand partnerships is my superpower. I help you tell your story online, reach and engage with your ideal audience, and nurture your leads.

My heart is full when my clients find their voice online, see positive results and succeed.

I'd love to get to know you and your business better. Let me know in the comments what you love the most about what you do.

Need help with your online presence? Let's connect for a FREE 20min discovery call.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com

Need your marketing to be On Point? 75% admit to making judgement based on a company's website design, with 57% saying t...
31/07/2024

Need your marketing to be On Point?
75% admit to making judgement based on a company's website design, with 57% saying they won't recommend a business with a poorly designed website on mobile - its not surprising then that there is a $2.6 billion loss in sales every year owing to a slow loading website.

For ONLY £250, you can afford your own website - Let's connect for a complimentary consultation
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
📫 71-75 Shelton Street, Covent Gardens. London
💻 www.onpointinternationalagency.com

29/07/2024

People buy stories...
No seriously, for over a decade we've seen this in every brand activation ever created, installed and hosted - those that tell a story, evoke emotion, are interactive or immersive are far more impactful than a static display.

To put it into perspective, an average sheet billboard can be seen over 170 000 times a fornight which is quite honestly already an effective way to reach the masses but people LOVE a story!

If people love your brand story - 55% are more likely to buy the product in future, 44% will share the story, and 15% will buy the product immediately.

Personally, I'm obsessed with Outernet in London. Outernet offers a mix of experiential, DOOH and broadcast experiences on an epic scale. Through their unique LED screen canvas and 360 degree environment, they provide brands unique story-telling formats that evolve the future of advertising.
You should check it out - Outernet district is in central London at the intersection of Oxford Street and Tottenham Court Road.

If you're keen to grab a coffee in the city on me - I'd love to get to know you and your business better, and share how I can be of service to market and activate your brand.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com



{The Butterfly Trail at Outernet, brought to you by PixelArtworks}

Need your marketing to be On Point? 75% admit to making judgement based on a company's website design, with 57% saying t...
24/07/2024

Need your marketing to be On Point?

75% admit to making judgement based on a company's website design, with 57% saying they won't recommend a business with a poorly designed website on mobile - its not surprising then that there is a $2.6 billion loss in sales every year owing to a slow loading website.

For ONLY £250, you can afford your own website - Let's connect for a complimentary consultation
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
📫 71-75 Shelton Street, Covent Gardens. London
💻 www.onpointinternationalagency.com

While I enjoy the flexibility of working remotely for multiple businesses across the globe - I thoroughly enjoy days whe...
15/07/2024

While I enjoy the flexibility of working remotely for multiple businesses across the globe - I thoroughly enjoy days where I have meetings in London.

I'll grab my coffee to go, enjoy the commute by train and there's just something really special about being in the city. Regardless of the day of the week, there is always a hive of activity and movement.

I recently had a series of productive meetings and meaningful conversations in London. On this same day I also pitched for a new client and while they enjoyed my presentation, felt that my decade of experience was strong, and could feel my passion - seriously, brand activations and partnerships really is my super power - I later received a follow up call informing me that I didn't get the deal.

On my trip back, I received a message asking if I had seen NEON's SQUIGGLE Installation - I hadn't, so I hopped off the train at the next stop and caught a tube straight to Citypoint to check it out for myself.

SQUIGGLE, an immersive art installation reimagining how space and materials are used - was inspired by the non-linear reality of life.
A visual representation of my day and life in general you could say - a couple up's, a couple down's, a few more loops - and all in vibrant colour.

If you're in the area, pop on over to check it out - the installation is also surrounded by food trucks so you can conveniently grab a snack over lunch.
Location:
Citypoint, 1 Ropemaker Street, London, EC2Y 9AW

And if you're keen to grab a coffee in the city on me - I'd love to get to know you and your business better, and how I can be of service to market and activate your brand.
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
🌐 www.onpointinternationalagency.com

Need your marketing to be On Point? 75% admit to making judgement based on a company's website design, with 57% saying t...
10/07/2024

Need your marketing to be On Point?

75% admit to making judgement based on a company's website design, with 57% saying they won't recommend a business with a poorly designed website on mobile - its not surprising then that there is a $2.6 billion loss in sales every year owing to a slow loading website.

For ONLY £250, you can afford your own website - Let's connect for a complimentary consultation
📧 [email protected]
📆 https://calendly.com/onpoint-natasha
📫 71-75 Shelton Street, Covent Gardens. London
💻 www.onpointinternationalagency.com

I've been traveling a bit the past few months, from Switzerland, to France to The Netherlands, Prague to Spain and Portu...
01/07/2024

I've been traveling a bit the past few months, from Switzerland, to France to The Netherlands, Prague to Spain and Portugal with several other countries in between. I'm always on the look out for brand experiences and unexpected brand partnerships.

Heathrow Airport saw 79.2 million passengers last year, and its only the 4th busiest airport in the world. Atlanta International Airport took first place with 104.65 million and Dubai International Airport with 87 million in 2nd place. Considering the throng of people that pass through the terminals at airports - this is an ideal location for brand activation.

In addition, airports have a captive audience for 1hour if scheduled for a domestic flight and 2-3 hours with international flyers... and thats if there aren't any flight delays.

With such a broad demographic of families, couples, friends, corporate travellers, holiday makers, passengers immigrating, visiting for special occasions, young, old, the wealthy and the frugal - airports are prime real estate to activate and showcase your brand.

Instead of the standard static displays - you can never go wrong with a luxury vehicle or high end fragrance display, this is the perfect opportunity to entertain, educate, and engage with your audience and customer in an immersive and interactive way.

I'd love to connect with any brand who is activating in airports or shopping centres differently - or would like to.

[email protected]
www.onpointinternationalagency.com

Sounds Gay - I'm In! For over a decade, from South Africa 🇿🇦 to the United Kingdom 🇬🇧, I have proudly been part of the e...
29/06/2024

Sounds Gay - I'm In!

For over a decade, from South Africa 🇿🇦 to the United Kingdom 🇬🇧, I have proudly been part of the event organisation team, guest, parade lead or follow car, attendee, or just showing my support to my friends and family who are part of the LGBTQIA+ community.

London celebrates Pride today! 🏳️‍🌈 Have a good one!

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Opening Hours

Monday 09:00 - 16:00
Tuesday 09:00 - 16:00
Wednesday 09:00 - 16:00
Thursday 09:00 - 16:00
Friday 09:00 - 16:00

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On Point: Bespoke Events Management, Experiential Campaigns and Brand Activations

Established in 2010, On Point is a full, turn-key Events management and coordination company in Johannesburg. At On Point, our experienced team of consultants works with you to bring your vision to life. We strive to create event success through our promotional platform, and through our dedication, hard work and commitment to the events space. We are your one-stop shop in Event management, providing you with a cost effective solution to market your events successfully. At On Point, we can assist with any exhibition, activation, function or event from beginning to end, irrespective of size. Our branches of expertise range from conceptualisation, the marketing strategy, the events coordination, catering, exhibition display design and build, staff facilitation and bespoke entertainment for your very special occasion.

Our Services:

Brand Activations, Event Management, Experiential Marketing and Brand Experience Campaigns

· Bespoke Events Management