Cher Photography AZ

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Cher Photography AZ Phoenix & West Valley photographer specializing in high school seniors, families, maternity, couples, & dance with a heart for people. www.cherphotographyaz.com

Lover of warm natural light, genuine emotions + connections, and color. Thanks for stopping by! I'm Cheryl, or Cher for short. I live in the West Valley, and I'm also a third grade teacher. Being an active listener, demonstrating patience, and planning with the end result in mind have helped me as both a teacher and photographer. Photography will forever be my creative outlet, and my son & daughte

r will always be my inspiration. I'm a natural-light photographer, and I specialize in high school seniors & teens, maternity, families, and dancers on location. ​I LOVE shooting in the desert with warm golden light and cotton candy sunsets. But if deserts aren’t for you, then I know lots of hidden gems that look nothing like the desert. Classic sessions and senior sessions include your location choice within the Valley, and I’m always happy to help with location and/or outfit ideas. I love all things style so I've got you covered with what to wear and how to get photo-ready!! My goal is to document you, as you really are, in beautiful natural light. My style is simple, classic, and full of warm color. It would be my privilege to be your family's photographer. Let's shoot somewhere!

Photographing mamas with their babies (when they’re little and older too!) is one of my favorite things. Fall will be he...
18/07/2024

Photographing mamas with their babies (when they’re little and older too!) is one of my favorite things. Fall will be here before we know it, and so will the sunflower fields. 🌻 If you’re interested in a family or senior session in the sunflowers, please DM me. Permits are limited. Sunflowers will be available late August through most of October.

Scheduling tip: Weekdays are MUCH less crowded than the weekends, especially in October!

Cloudy days are my favorite because they make epic sunsets like this. 🥰My fall calendar will be released tomorrow at 10a...
03/07/2024

Cloudy days are my favorite because they make epic sunsets like this. 🥰

My fall calendar will be released tomorrow at 10am to the public, and this includes family sessions and Class of ‘25 Seniors. Link is in my bio.


That was fast. It’s hard to believe that the first half of the year is already over! It’s hard to think about planning o...
01/07/2024

That was fast. It’s hard to believe that the first half of the year is already over! It’s hard to think about planning outfits with sweaters or letterman jackets when it’s 110 right now, but fall will be here before we know it, and so will busy school schedules.

If you’re wanting to book Senior Pictures or Family Photos, my fall calendar opens tomorrow at 10am for subscribers and at 10am on July 3rd to everyone. Weekends in October and November always sell out first so set your alarm if you want a session between September-December because I hate turning people away who inquire at the last minute.




It’s hot as the sun now, but fall will be here before we know it, and I’m here for it! 🍁🥰Class of ‘25 seniors and family...
24/06/2024

It’s hot as the sun now, but fall will be here before we know it, and I’m here for it! 🍁🥰

Class of ‘25 seniors and family sessions for this fall will be released a week from today on July 1st for email subscribers. Weekend dates will go fast so be sure to click on the link in my bio to subscribe, and set your alarms for 10am.


Headshots for these siblings for dance, pom, and football. It was hot as the sun, but at least we had the place to ourse...
21/06/2024

Headshots for these siblings for dance, pom, and football. It was hot as the sun, but at least we had the place to ourselves.

Hello! ☀️ I’m Cher, the face behind Cher Photography AZ. I picked up my first DSLR camera after my daughter and son were...
12/06/2024

Hello! ☀️ I’m Cher, the face behind Cher Photography AZ.

I picked up my first DSLR camera after my daughter and son were born to document their childhood. I photographed their birthdays, milestones, and time with friends. What started as a hobby turned into taking pictures of my friends’ kids and families, then starting my small business. I LOVE photographing kids, teens, and families. My passion and specialties are seniors and families. I’m located in Surprise, but I travel throughout the Valley. I love warm color, authentic emotions, a mix of posed and unposed/prompted images, and movement in my photos. When you book a session, it’s important to me to prepare my clients for their session by offering styling guidance and location suggestions based on your outfits’ colors and vibe so that locations and outfits are harmonious. During your session, I give lots of directions with prompts and posing so you won’t have time to think about feeling awkward. My goal is for you to have fun at your session!

Now booking this summer through the end of August. 🍁Fall session dates will be released to email subscribers on July 1st and to the public on July 3rd. Click on the link in my bio to subscribe to emails and be the first to snag a fall date. 🍁 Check out my bio link in my profile. ⬆️

See the uncropped image in my stories.

Image taken by
Edited by me
HMUA by


This is a mom post. Her 8th grade promotion is this week, then onto high school in the fall. A big part of me is sad how...
20/05/2024

This is a mom post. Her 8th grade promotion is this week, then onto high school in the fall. A big part of me is sad how the last 9 years since she started Kindergarten have flown by, but I’m working on staying in the present and appreciating this stage. She’s worked hard, persevered, and taken risks; and my mama heart is proud. 🥳

Last Senior Sunday. 🎓🥳 Parents and Seniors, what did you do to document this milestone? My kids haven’t reached this mil...
19/05/2024

Last Senior Sunday. 🎓🥳 Parents and Seniors, what did you do to document this milestone? My kids haven’t reached this milestone yet, but always looking for ideas. 🥰

Makeup:

Congrats to Class of ‘24 graduates! 🎓🎉🥳 Onto the next adventure 🌎
19/05/2024

Congrats to Class of ‘24 graduates! 🎓🎉🥳 Onto the next adventure 🌎

Happy Moving Day to this beautiful family who’s moving out of state. They wanted a location that was distinctly “Arizona...
05/05/2024

Happy Moving Day to this beautiful family who’s moving out of state. They wanted a location that was distinctly “Arizona” looking before relocating to the Midwest. Cheers to the next chapter.


A positive attitude is everything. We started late, and it was a windy day for her Senior Session, but we looked for the...
27/04/2024

A positive attitude is everything. We started late, and it was a windy day for her Senior Session, but we looked for the positive and ended having a fun and gorgeous session. I wouldn’t have found these purple wildflowers if we had started on time, the wind calmed down a little bit, and the crowds dwindled down by the time we started the session. Every image is breathtaking. Thank you Elizabeth and mom for trusting me to document this important milestone for you! 🥰

If you’re wanting a senior session before graduation, I have 2 spots left in May. DM to inquire or book. 🎓

#


She had an epic vision for her senior session, we planned every detail, and it resulted in a fun, relaxed session. Every...
21/04/2024

She had an epic vision for her senior session, we planned every detail, and it resulted in a fun, relaxed session. Every image is breathtaking. 💗

Makeup:




I know senior guys are taking their senior photos for their moms, but we still had a blast. Also, we had such a wide var...
15/04/2024

I know senior guys are taking their senior photos for their moms, but we still had a blast. Also, we had such a wide variety of backdrops at this location including this barn, palm trees, a pergola, a historic house, and a clawfoot bathtub out in the open. 😆

I have 2 spots left this spring before graduation. Send a DM or click on the link in my bio for more info/to book. 🎓




Class of ‘24, Can you believe graduation is next month already?! I’ve loved photographing this year’s seniors in epic lo...
01/04/2024

Class of ‘24, Can you believe graduation is next month already?! I’ve loved photographing this year’s seniors in epic locations around the Valley, and this spot has become a new favorite.

If you’re wanting a senior session before graduation, I have 2 spots left in May. DM to inquire or book. 🎓




Happy Easter! Love the spring colors from this session, especially the sky in the second image. 💗Makeup:
31/03/2024

Happy Easter! Love the spring colors from this session, especially the sky in the second image. 💗

Makeup:

There’s nothing like frolicking in a field of flower (or a broccoli field full of yellow flowers) that puts you in the m...
25/03/2024

There’s nothing like frolicking in a field of flower (or a broccoli field full of yellow flowers) that puts you in the mood for spring. 🌼

Class of ‘24, if you’re interested in a senior session, I have 2 spots left before graduation. DM to inquire. 🎓




🩵 Fourteen 🩵 Happy birthday to my favorite girl. 🩵 Love that we continued our annual bday horseback riding tradition bef...
20/03/2024

🩵 Fourteen 🩵 Happy birthday to my favorite girl. 🩵 Love that we continued our annual bday horseback riding tradition before I took this photo in the wash behind this spot. Memories made. 🩵

I used to think it would be impossible to love an image of a faceless subject, but I'm loving this dreamy vibe. I loved ...
15/03/2024

I used to think it would be impossible to love an image of a faceless subject, but I'm loving this dreamy vibe. I loved how we captured a variety of angles/perspectives, and who knew this one would be one of my faves.




Before taking her (early) birthday photos, we went on our annual horseback riding tradition in the wash behind her. It w...
15/03/2024

Before taking her (early) birthday photos, we went on our annual horseback riding tradition in the wash behind her. It was a beautiful and fun ride, but it got increasingly cloudy and breezy so by the time we took pictures, it was cold and windy, but 100% worth it. 🩵

If you’re looking for a trail ride, we loved 🩵 The wranglers were informative and helpful, the trail was gorgeous, and we didn’t want to say goodbye to our horses. 🥰

Before and after - swipe to see the unedited image. Senior sessions are my fave! 🖤🎓                                     ...
11/03/2024

Before and after - swipe to see the unedited image. Senior sessions are my fave! 🖤🎓




Loving this vibe, and love how many different looks we got in downtown Phoenix for his senior photos. Much more to come....
10/03/2024

Loving this vibe, and love how many different looks we got in downtown Phoenix for his senior photos. Much more to come. 🎓




Downtown Phoenix is one of my favorite locations for senior sessions. Love the murals, skyscrapers, and the vibe. I have...
05/03/2024

Downtown Phoenix is one of my favorite locations for senior sessions. Love the murals, skyscrapers, and the vibe.

I have 2 spots left this spring before graduation. Send a DM or click on the link in my bio for more info/to book. 🎓




I loved meeting this 16-year old senior, and hearing about her plans for the future. This was one of the last shots of t...
01/03/2024

I loved meeting this 16-year old senior, and hearing about her plans for the future. This was one of the last shots of the night, and I love how blue light changed the colors and vibe here after the sun went down.

Class of ‘24, I only have 3 spots left this spring so click on the link in my bio or send a DM to book before graduation! 🎓




We went on a hike and an adventure to reach this spot, and it was 100% worth it! Not only is Luciana gorgeous, but I lov...
20/02/2024

We went on a hike and an adventure to reach this spot, and it was 100% worth it! Not only is Luciana gorgeous, but I loved her ambition, kindheartedness, laughter and FUN spirit that she brought to her session. I’ll share this in my stories because the IG crop is awkward ☺️Much more to come.




Happy Valentine’s Day 💗 Love seeing before and after images are edited because that’s where the magic happens. This spot...
14/02/2024

Happy Valentine’s Day 💗 Love seeing before and after images are edited because that’s where the magic happens. This spot was on the side of the road, right next to the street, but I had a vision for wildflowers, even if these were the only flowering desert flower bush we could find in this TBT.

I love seeing before and after edited images so here’s one of this radiant mama as the sun was setting.                 ...
28/01/2024

I love seeing before and after edited images so here’s one of this radiant mama as the sun was setting.

This sweet one year old was melting my mama heart. 💙
21/01/2024

This sweet one year old was melting my mama heart. 💙


I had to share more of this beauty from last month. 🖤 Loved her outfits and 2 epic locations. Class of ‘24, have you boo...
18/01/2024

I had to share more of this beauty from last month. 🖤 Loved her outfits and 2 epic locations.

Class of ‘24, have you booked your senior session yet? I only have 1 spot left in March, 1 spot in April, and 2 spots in May. If you want to book this spring, click on the link in my bio or DM with questions. 🎓




The adventures of a boy and his stuffy…🥰 My mama heart was swooning over this sweet one year old who recently learned ho...
07/01/2024

The adventures of a boy and his stuffy…🥰 My mama heart was swooning over this sweet one year old who recently learned how to walk. For this session, I had an idea of the area I wanted him to stay within, but for the most part, my goal was just to follow him around as he walked around, played with leaves, bubbles, and his stuffy. I’ll share the full images in my stories since some of these are cropped for IG.

We started the new year with a roadtrip to Sedona with my photographer bestie, and this might be a new annual tradition....
04/01/2024

We started the new year with a roadtrip to Sedona with my photographer bestie, and this might be a new annual tradition. I've been wanting family photos in Sedona for YEARS, and I'm grateful we finally made this happen! We did so many of our favorite things = A roadtrip to Sedona + hiking + good food + even better company. If you're looking for a family or couples photo session that includes hiking and/or Sedona, let's do it!

I'm also thankful for my tribe! Thank you to my photographer bestie for taking these images of us. Edited by me . And thank you for getting up early on New Years Day to get me all dolled up.

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My Story

Why, hello there. Thanks for stopping by! I'm Cheryl, but call me Cher. I live in the West Valley, near Phoenix, AZ. I'm also a third grade teacher. I didn’t realize until recently how much teaching and photography would overlap. Being an active listener, demonstrating patience, and planning with the end result in mind have helped me as both a teacher and photographer. As a mom to two kids, I know the importance of documenting memories, which we want to hold forever in our hearts. People grow and change, yet photos remain the same. I'm a natural-light photographer, and I specialize in high school seniors/teens, maternity, couples, families, and dancers. ​I love shooting in the desert with warm golden light and cotton candy sunsets; yet I know lots of hidden gems, which look nothing like the desert, if your prefer. Classic sessions and high school senior sessions include your location choice within the Valley, and I’m always happy to help with location and/or outfit ideas. I love all things style so I've got you covered with what to wear and how to get photo-ready!! My favorite sessions are photographing teens/kids, pregnant mamas, dancers and genuine people in general! My style is simple, classic, and full of warm color. My goal is to capture you, as you really are, in beautiful natural light. It would be my privilege to be your family's photographer. Let's shoot somewhere!