Your go to leads generation and digital marketing agency
Feedback, feedback, feedback! A golden rule we've picked up is to always tune into what matters most to your client. Helping businesses establish realistic goals and steering our marketing efforts to support them is something we're committed to doing.
Thanks for the trust! 🎯
Next week we are talking about 💬 with Claudiu Jojatu and Antonio Iftimescu. As always, we'll focus on practical, effective strategies that really work.
Can't wait to start the conversation with you!
🎟️ Not a member of the club yet? Register here: https://b2bmarketers.club/events/event-april/
/B2BMarketers.Club is created by Andrei Stoica, Founder & CEO STOICA.CO, Raluca Apostol, Founder eMarketing Stars, and Claudiu Jojatu, Founder Milk & Cookies .Studio./
We’re in the business of delivering B2B marketing experiences, helping companies increase their revenues and open up new markets or segments.
Here are the three things trust us for 👇.
Sounds the right fir for you? Drop us a message!
In the last months we put our heads together with STOICA and two other agencies from the BBN Group and crafted a straightforward guide for what works in 2024 (and what didn’t in 2023). That's right, we wrote it!
We picked the brains 🧠 of 40 European marketing experts (many thanks!) and we did something a bit special: we blended their insights into a guide that’s filled with personal experiences.
Included is a must-read chapter on events 💃🏼 (of course!). Take a quick look below, but for the full scoop, check out the report here: stoica.co/b2b-marketing-2024. It's packed with good stuff, promise!
We are a team, and we enjoy working on projects that we can discuss later and use as examples.
Read our latest case study about how we generated leads through events for our client from education sector - it's time for some facts! 📐
Case study Generating leads through events Brief and goals A business school offering Executive MBA and mini-MBA programs sought a new way to generate leads. Traditionally, referrals were a significant lead generation channel, complemented by leads from digital platforms after prospects viewed onlin...
Representing the eMarketing Stars part of the STOICA team. ✌
We don’t know about you, but our weekend was marvellous. We were invited to join the STOICA team for their , and we had a blast.
Bran treated us wonderfully with plenty of sunshine and pets, and the team made us feel extremely welcomed. We also had a session with Jean Moncrieff (whom you will be meeting today at our B2B Marketers Club event) and talked about our “village of ambitious & competent people who get things done proactively” 👩🏼🌾. If that's not the best team value proposition you’ve ever heard...
💙 It was so cool, thanks so much for inviting us!
Every sales person agrees: the strongest relationships form through face-to-face interactions That is why we rely on events for our marketing strategies. We’ve seen them work 🪄, we’ve seen them deliver leads, contracts and turn customers into ambassadors.
Here’s three objectives events help you achieve, tested on clients 🤖.
We're brewing something exciting for the B2B Marketers Club—a new event dedicated to partnership, a topic close to our hearts, with a great lineup of speakers.
Save the date: 25 March, starting at 18:30, at BISM. Can't be there in person? No worries, we will also be online! 💻
Register & be part of the community 💙 here: https://lnkd.in/d-AGB7Jt
"The Decoders," as Adrian Stanciu says.
This week was about the Decoder's Q&A event in Iași. Full house, lots of questions, good talks, and ideas to chew on. That's what events are about - a room full of people, exchanging inspiration and laughs. 😁
We enjoy regular catch-ups with our clients. 😁
This helps us learn what's working well, what we can improve, and how to best meet their needs.
Of course, we're thrilled when they leave us positive feedback, which happens often enough that we love sharing it with you!
Whenever we travel, we seize the opportunity to meet with industry leaders, future partners, and collaborators from all over. 🌍
Today, we're in Iași for the Decoder.ro podcast event and took a moment to visit Thinslices, an awesome local tech company. It's great getting to know the ecosystem and checking out their workspace, which is located in the historic Vasile Alecsandri Memorial House.
Thanks for the invite!
You probably saw this yourself: you don’t have enough fingers to count all the webinars you can see by scrolling for 1 minute on LinkedIn. 🫠
And obviously, quantity does not mean quality, so let’s see what sets up a virtual event for success – or failure.
🌸 We've got a special treat for you on this first day of spring. Drumroll, please... Introducing the downloadable version of the highly anticipated B2B Marketing Trends for 2024!
Featuring insights from 39 top B2B marketing experts from Romania, Hungary, and the Czech Republic, this trendbook covers everything from upcoming trends to budgeting, channels & strategies, and more.
Here's a sneak peek at some key takeaways:
✔️ Personalization has moved beyond just ,
✔️ In-person events have returned and they crucial
✔️ Trying ”trying too many” in social media has its limitations
Get it now, thank us later.
2024: Embrace AI, hybrid work, VR, and revolutionary marketing, defining the era of innovation and customer engagement.
🧡 Thank you to everyone who joined us last night, we had such a good talk about !
The 3rd B2B Marketers Club edition was about 2024's best practices & fails, featuring insights from 40 European marketing experts in our trendbook—a must-have mini-guide for this year's marketing strategies.
💬 In part two we talked with industry leaders about what worked and did not worked for them: Alex Gavril of Promocrat, Diana Stroia of Edenred, Andrei Stoica of STOICA.CO, and Constantin Stanciu of GrowCentric.
👀 Keep an eye out for the trendbook's online release!
This project is powered by STOICA.CO.
👻 Spoiler alert: We have the 2024 B2B marketing trends and, oh my, they are goooooddddddd!
On the 26th of February, from 18.30, the B2B Marketers Club is hosting the first hybrid event. Basically, you have no reason not to join.
We have also invited some great speakers, so we are super excited for you to meet them! 🫶🏻
It's not just us who say it, it’s in the statistics! 🦾
Events significantly boost demand and lead generation, directly impacting a business’s growth and market position by creating a strong pipeline of potential customers.
Check out our site to find out more about what we do. ⬇️
https://emarketingstars.com/
Last week we went on a trip to Brasov for Decoder.ro Podcast live Q&A event, one of the 3 events that we have planned so far all over the country this year.
The venue was great, and the discussion on leadership, good practices, groups, and dynamics was, as always, fabulous. 💡
We’re all in on — it's our special area. It's our way of connecting with people, sharing insights, and having fun together.
Through these events, we naturally create a buzz and , proving that bringing people together is incredibly rewarding, both for us and our client. 🌟
TV, Netflix, or games, give Raluca Apostol them all, yet marketing's her main entertain,
Today is Valentine's Day, the series' last love letter, what a lovely campaign! 💖
Thank you to everyone who shared their , and to all our readers who joined in this cheesy series.
Happy love day! 🎀
Natalia Dărăbăneanu from STOICA finds in marketing her art,
Discovering, shaping, impacting society at heart! 💘
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry? ⬇️
Andreea Nicolae from How to Web loves the marketing quest,
Where creativity, data, psychology blend at her request. 🏹 ❤️
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry? ⬇️
Keep it simple and things usually work,
Andrei Stoica from STOICA has this mantra and a lot of marketing love. 🥰
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry? ⬇️
For Miruna Dragomir from Planable, it's clear to see,
A blend of creativity and precision, marketing is key! 🔑 💖
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry? ⬇️
Daniel Secareanu and his professor, in marketing they trust,
Selling more, to more, his shared love's core, a must... 💌
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry? ⬇️
There’s nothing marketing can't do, from strategies to business view,
To melt Romina Costa from BISM - Bucharest International School of Management rnational School of Management heart, it's true. 💘
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry?
Roses are red, violets are blue, here is Ileana Cipca with a love letter to marketing too. 🌹
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We love being festive, and because this month is the month of love, we wanted to declare our admiration for marketing! So, we asked our favorite marketers to write a love letter, and they agreed in a heartbeat.
What about you? What do you love about your industry?
You know what day it is? 💘
It's the first day of the love month! And because we are always super festive, we want to mark it by declaring our love for…marketing.
So, in order to do this properly, we've asked our favorite marketers to share why they love marketing. Of course, they agreed in a heartbeat!
The first love letter ✍🏻 is from Diana McStrum, our content and account manager.
What about you, what do you love most about your industry?
2024 📞 just rang us up: it's time for our first serious business meeting.
Yesterday, we met and worked together, discussing current and future projects, business objectives, and budgeting.
We have high plans for this year, with two main objectives: enhancing our networking reach and more talks about what we love doing - lead generation & nurturing, event marketing, scaling tech SMEs. 🧡
Last week, in our first week of work while some were still OOO (definitely not Andreea Sava), we met with one of our dearest clients to discuss working together again this year, for the third time in a row, at the coolest gaming conference in Bucharest. 👾
This is the feedback that makes us proud of our work: returning clients choosing us as their go-to team.
Thanks for the trust and nice kick-start to the year! 🥊
Beginnings can look like noise, especially when you set too many (and ambitious) objectives.
For 2024 our aim is to take things easy, stay focused and do things better by tackling them one at a time. We are starting by looking at what worked best last year, set our best scenario for this year and gather all the ”how tos” that will help us get there.
Less stress, more clarity and great projects to everyone! 🏄♀️
Happy 2 year anniversary, Diana McStrum!
Today we celebrate one of the nicest, funniest and most creative person we know - we're very happy to have you on our team! And it goes without saying that she's also a great marketer who continues to develop and build new skills. What else can you want from a colleague?
Keep on rocking and let's have another amazing year together! 🤘
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The second B2B Marketers Club event was all about #marketingbudget. We’ve talked about aligning the budget with your business objectives, setting marketing budget alongside other stakeholders in the company and what to do when you have almost no budget. 💸 Special thanks to our speakers: Miruna Dragomir from @planableap, Daniel Ionescu from INFOD and Daniel Pirciu from @brizy.io. See you on our next event in February where we will talk about #B2Bmarketingtrends. Join the club using the link in bio!
Beginnings can look like noise, especially when you set too many (and ambitious) objectives. For 2024 our aim is to take things easy, stay focused and do things better by tackling them one at a time. We are starting by looking at what worked best last year, set our best scenario for this year and gather all the ”how tos” that will help us get there. Less stress, more clarity and great projects to everyone! 🏄♀️ #2024goals
🍂 As the calendar turns to September, the world of #businessconferences comes alive, and your inbox might be full with events invites, also known as opportunities to network, learn, and grow. This month, we're excited to share our event tips (trust us, we've been around the block a few times) to help you make informed decisions and maximize your business's potential in this event season. 🎟️ So, gather your event wish list, and let's sift through it together to ensure you invest your time wisely! #eventmarketing #digitalmarketing #eventagency #B2Bevents #septemberevents
📱 Nobody reads blogs anymore, do reels, no, do tiktoks! Or maybe you should be more present on LinkedIn. But also post in communities, too. And send newsletters. Kinda like a blog. There are plenty of channels available for your marketing strategy, and, spoiler, all work just fine if you know how to use them. That's why this August, we're spilling the beans on #marketingplatforms and helping you decide when to give them which a shot - or when to give which a pass! Because let's face it, not every trend is a one-size-fits-all. #digitalmarketing #socialmediatrends #marketingchannels
In our #workfromanywhere setting, embracing the green-thumb life 🌱. Tending to clients' needs, we exchange insights, brainstorm initiatives, and cultivate fresh ideas.
The struggle is real: deciding what kind of content to post to supercharge your business page. But here's the secret: you can have your cake and eat it too! Whether it's cute cat videos or insightful industry tips, as long as you keep it real and tailored to your audience, you are good to go! 😽 In July we talk about social media, one big part of #digitalmarketing, and, as easy as it sounds, it can be sometimes rocket science. So grab a beach cocktail, kick back, and stay close as we dive into this exciting and fun topic. #catsoffacebook #catsmarketing #catsordogs #digitalcats
Wishing a spectacular birthday to our one and only Patricia Vintila! 🎉🎈 With her summer birthday, we have the perfect excuse to celebrate her all month long (this video is the perfect depiction of us), basking by the pool and soaking up the sun (joking, our team stays only under the umbrella). Thank you for being part of our team for so many years, for always being super professional, on time, flexible and trustworthy for us and our clients. Happy birthday, Paty! 🧡
We love creative projects! With our dear client, TARA, a tech company, we created inspiring videos showcasing their team’s growth, inspiring future candidates and beginners in the tech industry. ⚡️ Why do we encourage this kind of projects? Because we actively nurture and support potential leads by sharing their journey. #LeadNurturing involves diverse strategies. From personalized follow-up emails to engaging videos, educational resources, and informative webinars, we tailor our methods to nurture leads at every stage. #creativemarketing #inspiringgrowth #techmarketing
Happy 1st of June! 🎉 On this special day dedicated to kids (including the kid within us), we want to share some shots from our recent event for Akademix. We have been working in the educational field for many years, and it brings us immense joy to see the impact of our work on the future generation. Engaging with young minds is always a cool and exciting endeavor, and what better way to do so than through events? #hospitality #eventladies #eventmarketing
The work is done and we're happy to announce the launch of the guide to win customers by attending on-site B2B events. 🥳If your company is just starting out on its path to attend external events, this guide is for you. Download it and discover the best ways to increase ROI and number of leads through this valuable channel: https://emarketingstars.com/gaining-leads-from-physical-b2b-events/
How much do you know about #martechtools? 🤖 Martech = marketing technology Examples include CRM systems like Salesforce, email marketing software like Mailchimp, social media management tools like Hootsuite, and data analytics platforms like Google Analytics. Streamline marketing processes, analyze customer data, and improve efficiency with martech tools. With so many options available, it can be hard to know where to start. But we are here to help you figure things out!
Our no.1 search term on emarketingstars.com is ”what is event marketing?”. So, we thought we could put it into a video. 🤠 Get ready to meet Vlad, a business owner who is looking to take his business to the next level by boosting engagement and upselling to existing clients. Join Diana and Raluca, your trusted marketing team, as they guide you through everything you need to know about event marketing and how it can be a total game-changer for your business. So sit back, relax, and hit that play button to learn when and why events are essential for your marketing strategy. 📽️ Imera Visual
Event marketing is an essential component of any marketing strategy. 🧩 Whether it's through product launches, conferences, or brand experiences, events provide a platform to connect with your target audience and leave a lasting impression.
Since we are talking about setting marketing objectives, we also need to talk about how to track them. 🔎 Which are the KPIs you should take a closer look at? Watch our down below video, where Raluca Apostol, our Campaign Director, tells you about leads, funnel, marketing and sales.
”Highly successful marketers plan their marketing strategy in advance” - says a CoSchedule survey of over 3,000 marketers. The results showed that goal-setters were 331% more likely to see successful outcomes! 🏅 Setting marketing goals allows you to steer your company in the right directions and regularly take actions that are in its best interests. Objectives are great since they give your marketing team more accountability and encourage them to work together towards a clear direction.
❗BREAKING NEWS: A team of brave knights saved a princess from one of the most feared monsters in town: boring content & lack of results. The whole incident was caught by the surveillance cameras! ➡️ CLICK HERE TO WATCH. ⬅️ We all love a good clickbait, don’t we? Happily, this is not the case. We present our latest video project about who we are, what we do, and how. Hope you’ll enjoy it! Special thanks to our team and Imera Visual. #marketingagency #digitalmarketing #eventmarketing #leadgeneration #marketingb2b #meaningfulwork
Our ”building meaningful relationship” motto goes beyond creating a strong connection between our clients and their prospects. It also means that we tend to be closer than a regular agency, getting involved in our clients activities. And as you may already know, Christmas is our favourite season. Therefore, when we were invited to a Christmas Wreath Atelier at BISM - Bucharest International School of Management we were more than excited to get to work! 🎄 Cool floral skills for a marketer, right? #digitalmarketing #marketingagency #meaningfulrelationships #coolclients
Felicitări Raluca Apostol! 🎓 Fondatoarea noastră este acum absolventă a BISM - Bucharest International School of Managemen! Suntem foarte mândri să avem un astfel de lider care nu încetează să se educe și să devină mai bun zilnic. Ne inspiri! P.S. Puteți vedea aici un exemplu minunat de #workfromanywhere & #supportfromanywhere. Plajele din Monaco au și Wi-Fi! 😎
#marketingagency - un loc înfricoșător. Îți vin în cap doar prețuri mari, acronime pe care nu le înțelegi și poate oameni cărora nu le pasă cu adevărat de ceea ce ai de spus. Neah, nu chiar. Ai încredere în noi. Suntem aici să te ajutăm să generezi leadurile alea dificile, și să fim aproape de tine și de nevoile tale. Ne poți contacta aici: https://emarketingstars.com/contact/ #leadsgeneration #leadsgeneration #b2bmarketing #eventsmarketing #remotework #yachtlife #prosecco
Strategie de marketing meh? Prea multă promovare? Prea puțin interactiv? Pot fi câteva motive pentru care evenimentul tău virtual sau fizic nu are prea mult succes.📣 Raluca vine în ajutor cu o serie de sfaturi pentru lucrurile cărora le-ar prinde bine o schimbare. Si, dacă ai un eveniment viitor si ai nevoie de ajutor, dă-ne un semn aici: https://buff.ly/3nqKfTN
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