Choirs Database (2024)

20/10/2024

*Effective Product Distribution Strategies for Choirs*

To successfully sell your choir's products, consider the following key factors:

*Marketing Tools and Strategies*

1. Identify target audience and their preferences.
2. Develop a unique value proposition.
3. Utilize social media platforms (Facebook, Instagram, Twitter).
4. Leverage email marketing and newsletters.
5. Collaborate with influencers and music bloggers.
6. Optimize website for e-commerce and user experience.
7. Implement search engine optimization (SEO).

*Understanding Market Response and Timing*

1. Analyze consumer behavior and purchasing patterns.
2. Monitor market trends and competitor activity.
3. Identify peak sales periods (e.g., holidays, events).
4. Plan strategic promotions and discounts.

*Client Understanding and Attraction*

1. Develop buyer personas.
2. Engage with customers through feedback and reviews.
3. Offer excellent customer service.
4. Foster loyalty programs and rewards.

*Online Resources*

1. Google Analytics (website analysis).
2. Social media insights (audience engagement).
3. Online marketing courses (e.g., HubSpot, Coursera).
4. Industry blogs and podcasts.

*Assigning Responsibilities*

1. Identify team members with marketing skills.
2. Designate tasks and roles.
3. Encourage ongoing learning and development.

*Pricing Strategy*

1. Research competitors.
2. Consider production costs and ROI.
3. Set competitive pricing.

*Distribution Channels*

1. Online store (website).
2. Social media platforms.
3. Music streaming services (e.g., Spotify, Apple Music).
4. Local music stores.
5. Live events and concerts.

*Key Takeaways*

1. Develop a comprehensive marketing strategy.
2. Understand your target audience.
3. Utilize online tools and resources.
4. Monitor market response and adjust.
5. Assign responsibilities and skills.

By implementing these strategies, your choir can effectively distribute products, attract customers, and drive sales.

*Additional Tips*

1. Offer digital products (e.g., MP3s, online promotions).
2. Product packaging is quiet important.
3. Continuously evaluate and improve strategies.

Mmino Wa Sedodana Mmino wa Clap ND Tap 🎷🎸 Mmino wa clap n tap Arts Translated Multimedia

16/10/2024

Product Pricing Strategy

To maximize sales and revenue, consider the following key factors before setting a price tag:

1. Market Demand

- Assess market saturation and external factors affecting sales.
- Set a competitive price to encourage sales.

2. Guaranteed Sales

- Identify your target audience and their willingness to pay.
- Ensure your immediate supporters can afford the price.

3. Return on Investment (ROI)

- Calculate production costs, overheads, and desired profit margin.
- Price products sustainably to break even or generate profit.

Additional Considerations

- Conduct market research to understand consumer behavior.
- Set realistic sales targets (e.g., 200-400 units).
- Consider digital accessibility and competition.

Pricing Recommendations

- USB: R100 max
- CD: R80 max

Benefits of Reasonable Pricing

- Increased sales volume
- Expanded support base
- Viral product visibility
- Revenue growth
- Reduced risk of unsold stock

Dynamic Pricing

- Adjust prices based on market response and sales performance.
- Consider premium pricing for high-demand products or strong brand loyalty.

Pricing Strategy Checklist

1. Research target audience and market demand.
2. Calculate production costs and ROI.
3. Set competitive pricing.
4. Identify guaranteed sales.
5. Monitor sales performance and adjust pricing accordingly.

By following this strategic approach, you'll optimize your product pricing for maximum sales, revenue, and growth in the digital age.

Arts Translated Multimedia Mmino wa Clap ND Tap 🎷🎸 Mmino Wa Sedodana COTHOZA NEWS

10/07/2024

One thing I don't understand until this moment is.... The choirs industry is Huge but, it doesn't have economic benefits. So what's the plan?

To just sing then members go home with nothing? To be in that choir but next year you don't have a tertiary registration fee?
To spend weekends away then struggle in the other area of your life, most importantly Education and employment?

There's a lot more important benefits this industry has for you.

Choirs are not companies that's a fact. But the industry is a business. So who exactly is supposed to earn from the industry they operate in?

I've got ideas.....you wanna know?
But I'm not just going to tell you because you wanna know. Be part of the Choirs Database Innovation Generation. Follow us here for more...
Mmino wa Clap ND Tap 🎷🎸 Mmino wa clap n tap Mmino wa Clap n Tap Pheli

19/04/2024

See and like our professional business page
Arts Translated Multimedia

14/02/2024

It's a crime to copy and paste. When are you going to develop your own idea, identity and legacy.

07/02/2024

This is how to sing Arts Translated Multimedia
https://www.facebook.com/share/r/UFWUE4QowpZvSZm1/?mibextid=0VwfS7

07/02/2024

DEPENDENCY SYNDROME

During your rehearsals, change things around once in a while. Get your bass to sing tenor, and your also to go to soprano. This is to make sure that everyone is an all rounder.

In this way, you will not have dependency syndrome and "Akuna muntu ozoncengwa". "O teng, ha oyo" it doesn't matter, the team can stand without you.

Try it once a week. You will see how much potential your choir has.
Arts Translated Multimedia Mmino wa clap n tap Mmino wa Clap ND Tap 🎷🎸 Global Mmino Wa Postola Mmino Wa Sedodana MMINO WA KOSHA

04/02/2024

Do you want your choir to trend? Try this...

1. Compose a terrible song, film it love and post it
2. Post that your choir master is sleeping around, and 3 girls plus Mamphathi are now fighting at your choir.
3. Say that your choir master has chowed all the choir fund with Makhwapheni
And generally more bad things you may think of.

Thank me later...

That's what people wanna hear and see. It's just so unfortunate that lots of people never appreciate a good thing, but wait until you do bad then they wanna get more likes and comments. They will never advice to do good but celebrate your fall.

There's too many gangs in the choirs space, if you don't associate with that gang, then you will be ridiculed. Some will pretend to like you and say all the good. But deep down, they know they just don't like you..

Arts Translated Multimedia Mmino wa clap n tap

21/01/2024

LOYALTY

You are popular because you probably sing better than other choirs, or maybe you are the best performers on stage. However the only reason you know that you are popular is measured by the number of followers and supporters. It's not about the album you released.

Those loyal members of the public need only 1 thing from you, stay loyal to them as well. They follow you because they enjoy whatever they get from you. Keep giving them the best. There are times when as a choir you don't hit exactly where you're supposed to, listen to the masses if that happens and correct that.

It's your choir but you are nothing without those loyal members of the public. Arts Translated Multimedia Mmino wa Clap ND Tap 🎷🎸 Mmino wa clap n tap Global Mmino Wa Postola Mmino wa Clap n Tap Pheli

19/01/2024

People just Wana have their music online yet they don't use the platform to promote their brands. Online stores only pay when you have enough streams and downloads.

Lots of choir members never download music from official legit sites but from pirates sites. How then do you expect to make money from the online stores if music is downloaded from pirates sites and shared across platforms for free?

Choirs will never exploit the online stores for the best benefit. Having your music online if you are still downloading from pirates sites it's a waste of time. Mmino wa Clap ND Tap 🎷🎸 Mmino wa clap n tap Arts Translated Multimedia

25/07/2023

YOUTUBE Master Class

Registering a YouTube account doesn't need a consultant or some company to help you. Just go to Google, search "Create a Gmail account". By creating a Gmail account, you'd have automatically created a YouTube account.

You will now be able to exhibit your content and earn from your content. But Earning is not a given / automatic. There's lots more to do before you can start earning. Stay tuned, we will tell you how.

For more info-topics on "YouTube Master Class", like this page in order to get the knowledge 1st hand.

Clap & Tap Choirs of Botswana Choirs Database Mmino wa clap and tap Mmino Wa Sedodana MMINO WA KOSHA Mmino Wa Sesotho

14/06/2023

LEAD VOCALS

There's one worrying factor about how lewd vocals conduct themselves. It's not all lead vocals but generally lewd vocals turn to think that they are bigger than the brand they are associated with.

Just Wana pin this post today to say, no one is bigger than the brand. The brand made you and outside of the brand you are just a normal person. All the skills you have, are best used at your organisation. That's where you shine and people know you because of the things you do with your organisation.

So try to lower your shoulders because, any talent is a gift from God. Pride goes before and fall, even the Bible teaches against pride. Humanity teaches us about "BOTHO". Then the Bible teaches us about humbleness. Further more, we all know a saying "Motho ke motho Ka batho". So this is to say, if you didn't have a good team you would not shine.

Lesson from this post, respect everyone, treat everyone with kindness and complete care because you need everyone to be who you are.
Mmino wa Clap ND Tap 🎷🎸 Mmino wa clap n tap Arts Translated Multimedia

07/06/2023

OPEN YOUR EYES

BEWARE OF INTELLIGENT FOOLS MASQUERADING AS ETHICAL BUSINESS PEOPLE / COMPANIES WITH NO ACCOLADE OR ANY ACADEMIC ACCREDITATIONS TO THEIR NAME. FACEBOOK IS PACKED WITH WOLFS, UNCULTURED, MISINFORMED OPERATORS. YOURS IS TO READ, LAUGH AND PROBABLY SCROLL AWAY.

YOUR SUCCESS AS A CHOIR IS HIGHLY DEPENDENT ON

1. RESERACH
2. DIRECT CONSULTATION
3. EFFORT TO ACHIEVE YOUR GOALS

ORGANISATIONS / INDIVIDUALS WITH NO PROFESSIONAL BACKGROUND AND TRACK RECORD, WILL DERAIL YOUR VISION, MISINFORM YOU, TO FALL INTO THEIR SNARES

YOU CAN ONLY ACHIEVE IF YOU OPEN YOUR EYES AND PLAY YOUR PART. MISINFORMATION OR UNRESEARCHED INFORMATION WILL ONLY KEEP YOU WHERE YOU ARE.

ITS TIME YOUR CHOIR GETS ALL THE EXPOSURE IT DESERVES. ONLY YOU CAN AFFORD YOUR CHOIR THE BEST OR WORST.

Mmino wa Clap ND Tap 🎷🎸

29/04/2023

RELEASING & SALES

To maximise sales and ensure that your album release has an impact, try the following and thank us later:-

1. Plan a release date. On this date, you are guaranteed that you will be having your stock available for sales. Do not plan on a release date when you don't have your stock ready, or still expecting it from factory. Only plan when the order has been delivered.

2. Maybe even before placing an order, check how many people are interested in buying the discs / USB sticks. Then make an arrangement with them in terms of payments, deposits to secure orders. This will help to flood the market and work against piracy.

3. Market the upcoming album to the congregation / family members / colleagues / other choirs / general communities. Come up with a sales plan. e.g. buy 2 discs at a discounted amount / discount on concert tickets when buying a disc / discount on disc when buying a USB stick, or anything that may attract sales.

4. Design a campaign of some sort, a way to attract sales & encourage sales. Push to have each family to get at least minimum of 2 discs. Come up with a tag line that may push sales and reminding people that there's an upcoming album.

5. Design clear, clean, readable and popping colours poster to advertise your upcoming album. Use all socials available and hash tags. Speak about it, create a hype.

Out of this strategy, if done diligently, I guarantee you that, you may have more than 300 discs / USB sticks on demand or guaranteed sales.

Mmino wa Clap ND Tap 🎷🎸 Mmino wa clap n tap Mmino Wa Sedodana MMINO WA KOSHA

04/04/2023

PRODUCT AUDIT

Choirs have an obligation to deliver according to what their clients demand or expect and more. But how many choirs know exactly what their clients enjoy? It's time to sit back and audit your work, introspect and see if you are innovative or you still sound the same.

Stage performances are the best way to exhibit your craft, attract clients or keep all your current clients. But looking at your craft and creativity, do you feel that your clients are satisfied? Do you sleep well at night because you can justify your worth?

Let's look at all your albums, how different is your 2nd album from the 1st album? If you have more than 3 albums, can you point out any elements of improvement or creativity one can feel from all the albums? Why are you still recording and performing?

Remember that, you are not doing it for yourself but those who will be buying your music and attending your concerts. Then I ask, are you giving audiences something worth their money or you still sound the same?

If you sound the same and still present the same material like your 1st album then, I can safely say you are a fraud and you are not worth a cent.

Start showing respect to the industry and general clients. What legacy are you leaving behind if you not improving and making clients happy?
Mmino wa Clap ND Tap 🎷🎸

22/02/2023

IMPORTANCE OF PRAYER

https://m.facebook.com/story.php?story_fbid=914487239033298&id=464375234044503&mibextid=Nif5oz

08/01/2023

NO COPY AND PASTE THIS YEAR

Don't be under pressure.
The year has just kicked off.
Plan well and make sure your goals are reasonable.

Don't push for too many stages but
Push for the best sound and music quality
Don't rush to the studio but
Check if you can afford
Production to costs
And costs to releasing your album

Don't invite people to join
Yet you are struggling to manage the few you have
Be the best in managing a few
Than brew a mess in trying to manage a mass

The time for copy and paste is gone
Unleash the potential and talent in you
Rehearse until there's no mistake
Until everyone knows the full arrangement

Good luck for 2023
Hope to get a new sound & music
Hope you can be competitive
Love each other, the way Christ loves you.

31/12/2022

2023 is awaiting your best skill and original performance. Choirs Database Wishes you all a musical fun-filled 2023.

02/11/2022

ISRC, PQ & Publishing

Broadcasting is demanding and complicated if you don't have your ducks in a row. It will help you to understand what goes to your data before earning royalties.

It can be a challenge to earn royalties if, you have a similar song title like the next choir. So with the ISRC, PQ and publishing in place, there won't be any confusion because, your song has all the details to make it unique from the other songs.

ISRC CODE
This stands for International Standard Recording Code. This is usually supplied by the publishing company. You can get your ISRC code from any company registered under the collecting society. This code is exactly like your ID. In your family each person has a unique ID number but calls with the same Surname. In the same way, your ISRC is a code assigned to each song to make it unique from another song but in one album. Sometimes it could be just one song or a compilation.

PQ SHEET
These are the numbers or codes that gives information about the length of the song, gabs between songs, starts and end, and the full running time of the album. Radio needs to know the length of your songs, that's where the PQ comes into play. This helps to know which songs are best for broadcasting. Lengthy songs normally are not recommended because in broadcasting there's a lot happening thus, everything has to fall in time all the time. Time for content, promos/commercials, news, announcements plus music. So music has to come in and out just like promos/commercials.

PUBLISHER
The integral part of your music business. Depending on your structure, your may need publishing services. Publishers are doing a lot, the 2 items above are better managed by them, They use them for different purposes. This can be better explained by your publishing company as, there are lots other details that go into your music and earning from your music. There's lots of codes involved in music for broadcasting, steaming and downloads. If you need more info, you can text us here, we will give you accurate answers, not second guessed but on point answers.

20/10/2022

PLANNING IS VALUE

When planning for an album, give yourself atleast 2 Months. Rush rush will hurt you and it's also expensive. I know some would even work on a project for 6 month. Not that they have budget but they plan well.

See, production houses are not waiting for only you to work but, at the time of your booking they already have more than 10 products to process. So because you have urgency and maybe have little cash, you rush to the studio and wanna be treated like the only client? No...no...no....no....no...no!

Patience is virtue, best things come to those who are patient. Planning well gives you a chance to

1. Know yours costs and manage funds well
2. Know your work flaws and correct them
3. Know where to capitalise with the work
4. Be creative and style your work
5. Manage your human capital
6. Plan and manage logistics well
7. Have allowance, in case there's delays in production then you won't stress
8. Listen to the work over and over again to be sure it sounds clean, well balanced, properly edited, mixed and mastered
9. View and review your graphics, check colors, check spelling errors, check if all the info is captured accordingly.
10. Most importantly plan your release date, launch date, promo date and hyping your brand

So you see, this doesn't take 2 weeks. This is the reason some products don't sell or never stay relevant for atleast more than 3 years. An album has to be stay demand years after its release. This is not only because of the sound but because its release and production process was well planned. Allow all processes time, this will make you a King / Queen.

17/10/2022

PROFILE

Before you get booked for a gig by a corporate company / Magazines / News Papers and broadcasters, they wanna know about your choir. Here's some important things to note when compiling your profile.

A profile cannot be lengthy, boring, written as if you were trying to fill up a page. A profile must have sequence, so that one sentence leads to the next, and paragraphs are also flowing to the next. Write in proper English not social slang. Read through the profile after writing it to ensure that, there's less errors, gramma is proper and the details are clear.

Here is a simple, basic profile structure
- Name of the group
- Who is the group's chairperson / choir master
- Where is the group from
- When was the group established
- Why was the group established
- Vision and mission of the group
- Any achievements thus far
- How many members in your group
- Age groups of members
- Members employed / scholars
- What makes you unique
- What can people enjoy about your group
- Contacts

If it's a digital profile, you may also add things like
- Links to your social pages
- Links to your Music
- Links to your videos
- Links to articles from media houses

These points have to be in sentences and paragraphs, so that one can follow through and read full details, more like you literally discussing with the person and telling him / her about you. Try use simple language not big words.

Just for further enticement, you can also send through your pictures. Make sure such picture a good looking, and professional.

Other things you can add is if you have any member(s) living with disabilities. So that when making any arrangements they may be thoughtful of such and make reservations.

16/10/2022

TONE / MUSICALITY

Do you wanna sound good?

1. Know exactly which part you sing
2. Know your vocal range
3. Know the pitch for that part
4. Know how to apply musical dynamics

Most importantly, mold your voice with every note. Beautiful tone comes from toning and minding your singing. Don't over project, some sing over their vocal capacity (Screaming). Always remember that, music is not noise. If you feel fatigued after rehearsals as if you were running, know that you've been doing it wrong.

06/10/2022

SENSELESS COMPOSITIONS

Choirs have turned to be battles grounds through songs, and that is not giving anyone value for money. Composing songs even aligning your songs or message to scriptures to try justify your pain, anger, beef, grief or grudge can only tell us that you are talented in throwing shades.

Try sing songs like Dinokeng tsa babilon, where they rebelled against singing songs that did not have a message, value or praise and worship the Almighty. Align your struggles to the ones that Moses faced and emerged victorious. Write a message about how to overcome and motivate.

How does this genre heal from the evil past, when we still have songs that a self praising? If you can't inspire and motivate then just sing old hymns as we know them with your special touch and choreography, that will do this industry good.

Analyse your lyrics because even compiling them into a song. If they are demeaning then that's not gospel but evil.

04/09/2022

FOCUS / DON'T

Facebook is full of positive and not so positive ideas you can put to use in your choir. Don't rush to wanna post anything because every other choir is busy. Don't rush to confirm any stage because your rivals are busy.

Don't listen to their experiences and think it's easy, they had their start and they will not tell you the whole story of how it began, but only display their fun.

Don't wanna be like some choir from certain places. Build your image and style. It's ok to be inspired but build from that and not model yourself around their standards and style. Be you, don't not fake them.

Focus on bring unique. This will make you trend even years to come.

Focus on establishing a strong brand that can stand a test of time.

Focus on making good connections and powerful networking. This will help sustain your brand.

Focus on the health of your choir and your well being of your choristers. You all need each other.

Focus on you. Yes you as a person before the choir so that, you are happy and friendly all the time. This will keep your choir happy cos, it all starts with an individual to change the attitude of the entire group.

Focus less on the toxic nature of the social streets and try not to engage in any toxic topic. In fact completely ignore bad topics or videos and scroll to the next best idea that can empower you today, and be useful in years to come.

Happy Sunday

11/08/2022

QUALITY FOR STUDIO

Lots of choirs have more than 80 members. This is perfect and recommendable for performances especially in big venues because, you all need good quality sound / Volume on stage. However such huge numbers don't give you an advantage in studio because, in studio we need quality vocalits.

Quality vocalists are not because they can sing well. We not only talking about voice usage and talent here. To get the best product for your album you need a combination of elements from your vocalists. To have the best vocalists, they must have....

1. Mental strength (Having good to excellent concentration levels helps to reduce errors while recording. Mental strength helps to condition your minds to any give situation, to achieve expected results).

2. Physical Strength ( One has to be fit and strong physically. During recording you stand longer and at times without food for an extended time Your body has to carry you when fatigue sets in, and when energy levels drop).

3. Vocal Strength (A good quality album must have strong voices. In order to have powerful voices, your vocalists must be rested and try to minimise screaming and talking loud especially when on route to production).

4. Good ear (an ability to hear all parts, keys, pitch, tempo and everything else during a production is very important. You will have to double track, sing one song over and over but making sure you closer or accurately to the 1st take. This is not just a skill but it takes lots and lots of practice).

5. Understanding of music (Lots of choirs take this for granted. Because one can sing along, it's then assumed that they understand music. Music understanding is totally different from song understanding. If one cannot make this distinction then, it's easy to waste time in studio and find it hard to identify the source of a problem)

6. Knowing your vocal dynamic (Knowing the depth of one's voice is critical, in order that one may be allocated to the rightful part. When / if you can identify vocalists dynamics, it will help you know how to structure your music and type of song you can sing)

Having all these tools will make you a good and powerful choir. During your rehearsals, try to do ear training, physical training, mind games and voice training. Not just singing but developing voices.

Choirs Database

20/10/2024

16/10/2024

10/07/2024

19/04/2024

14/02/2024

07/02/2024

07/02/2024

04/02/2024

21/01/2024

19/01/2024

25/07/2023

14/06/2023

07/06/2023

29/04/2023

04/04/2023

22/02/2023

08/01/2023

31/12/2022

02/11/2022

20/10/2022

17/10/2022

16/10/2022

06/10/2022

04/09/2022

11/08/2022

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