Brand Alive Inc

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Brand Alive Inc We're your event management partner.
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We think as strategically as you and your organization do, and we know how to help you amplify your culture and brand through events.

💛 We were deeply honoured to be a part of OWN.Cancer in our own small way.⁣⁣A new era of cancer care has officially begu...
01/11/2024

💛 We were deeply honoured to be a part of OWN.Cancer in our own small way.⁣
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A new era of cancer care has officially begun in Alberta as the Arthur J.E. Child Comprehensive Cancer Centre is now open. ⁣
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Following a long fundraising campaign called OWN.Cancer, focused on building support to expand innovation and research in cancer care and treatment, the campaign closed this fall at over $293MM raised. 🤯 This included a historic $50MM donation from the Arthur J.E. Child Foundation, the largest gift to cancer care and research in Alberta’s history. ⁣
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Our team was honoured to be asked to work with the key partners (Alberta Cancer Foundation, University of Calgary, and Alberta Health Services), alongside the incomparable OWN.Cancer campaign co-chairs, to bring together key donors, supporters and dignitaries to announce total funds raised and punctuate this new era in cancer care.⁣
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We are excited to share more about this one of a kind event, and the incredible people behind the Arthur J.E. Child, very soon. ⁣
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Our heartfelt thanks go to the working team and campaign leaders for including us, and for making a more hopeful future for so many people. ⁣
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To learn more, visit .⁣
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Together with our colleagues and amazing clients, we got to help OWN.CANCER. ⁣
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Throwback to one of our all time favourite events! ⁠⁠In the height of the pandemic, our clients at asked us to help the...
11/07/2024

Throwback to one of our all time favourite events! ⁠
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In the height of the pandemic, our clients at asked us to help them launch their historic rebrand to their employees. With the stakes high and event restrictions tight, we partnered up with our friends and colleagues at to bring this unique drive-through activation and province wide roadshow to life. ⁠
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In Calgary, a drive-around experience peppered with live entertainment, DJ tunes and an in-vehicle photo opp culminated in a 200’+ immersive experience with a robotic LED lighting tunnel and a customized box of branded goodies to commemorate the occasion. ⁠
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Around Alberta, OneWest’s incredible team brought a unique parking lot experience to each employee, offering cF’s people the chance to “meet” the brand for the first time in a decked out, branded vehicle.⁠
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We continue to be proud of our colletive safety management of this project and have loved watching the connectFirst brand flourish in the marketplace ever since. ⁠
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For more than 80 years, connectFirst has celebrated great milestones in Albertans’ financial journeys - from supporting local business owners build their dreams to farmers feeding the nation and more. Today, they have more than 40 branches across central and southern Alberta with a mission to make money make a difference and to do what’s right for every member.⁠
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In an industry home to traditional agencies, we’re a dynamic start-up, entrepreneurial and agile, believing anything’s p...
25/06/2024

In an industry home to traditional agencies, we’re a dynamic start-up, entrepreneurial and agile, believing anything’s possible with the right team. ⁠
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We leverage our long term relationships with tenured, award winning freelance producers to offer comprehensive agency services delivered in a flexible way.

Our scalable business model adjusts to client needs and for each event, minimizing complex fee structures and team hierarchy, ensuring our client investments cover solutions, not overhead.⁠
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Our growth mindset prioritizes depth of value over a lengthy client list. Unlike typical agencies that expand rapidly, we focus on fewer clients, enabling us to add deep value across multiple departments throughout the year. ⁠
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Our lean team structure maintains high availability and commitment, ensuring maximum impact for our clients and meaningful growth for us. 📈

We help our clients maximize the impact of their events portfolio budget as a unique event management company built like...
21/06/2024

We help our clients maximize the impact of their events portfolio budget as a unique event management company built like a modern start-up: entrepreneurial and agile with a belief that anything is possible with the right team. ⁠
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We leverage our long term relationships with gig-economy event producers to provide a full-stack range of agency services delivered in a flexible way.

Our collective of tenured event professionals and award winning partners join our projects based on the scope of the event, allowing us to scale our company proportionate to client needs.

Our lean company structure is void of complex fees and hierarchy, guaranteeing our clients invest in solutions, not overhead. ⁠
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Working with corporations and brands on event scenarios and strategy is our daily work. Often, our clients are managing ...
19/06/2024

Working with corporations and brands on event scenarios and strategy is our daily work. Often, our clients are managing complex internal environments and look to us to help guide them on each step. ⁠
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Swipe to see some of the common challenges our clients face and how we help tackle them. 🤝✨️

We are a lean start-up powered by long term relationships with award winning producers. ⁠⁠As a micro business built like...
18/06/2024

We are a lean start-up powered by long term relationships with award winning producers. ⁠
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As a micro business built like a start-up, we know today’s modern brands want to partner with an events company that can work agile, is value driven, and provides custom solutions to complex challenges. We do this by expanding and contracting our team behind the scenes based on the needs of our clients, tailoring the exact team needed for each and every project. ⁠
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Free from the hierarchy of traditional agencies, our company structure means our clients invest in solutions, not overhead. ⁠
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Give us a follow to see how this looks in practice!

“The more successful you are, the more you need to give back.” - JR Shaw, Founder, Shaw Communications⁠⁠As a company bui...
15/06/2024

“The more successful you are, the more you need to give back.” - JR Shaw, Founder, Shaw Communications⁠
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As a company build on the principals of matching the fruits of your hard work with your generosity, we are proud to give back a meaningful portion of our profits each year to local and international organizations and initiatives.

Swipe to see how we invest in the world around us. 🌍️👐

Accessibility within events is no longer a goal. It should be a guarantee; a given, matched by our desire to foster belo...
13/06/2024

Accessibility within events is no longer a goal. It should be a guarantee; a given, matched by our desire to foster belonging, to create spaces where everyone can participate fully and authentically. ⁠
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With more than 1B people on the planet who are affected by disabilities and impairments, event producers and client brands have a responsibility to ensure every individual is considered and often this takes investment. ⁠
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Whether you are designing to consider visual, hearing, motor or cognitive abilities, here are some key strategies for 2024:⁠
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👉 Digital Accessibility: Ensure all event platforms and materials are accessible, including websites and mobile apps that comply with WCAG (Web Content Accessibility Guidelines). Use screen readers and provide alternatives to digital content.⁠
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👉 Physical Accessibility: Consider the layout of venues, such as the spacing between tables, the availability of quiet rooms and private spaces for new parents in attendance. Accessibility should be embedded into your physical plans.⁠
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👉 Inclusive Programming: Offer diverse programming that caters to different interests and needs, including sessions with sign language interpreters, captioning services, and materials available in Braille if required. The real test is to integrate these options when no one has requested them, making them more readily available without demand. ⁠
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👉 Sensory Considerations: Be mindful of attendees with sensory sensitivities. Offer options to participate in a way that suits them best, whether through live streaming for those who prefer not to be in crowded spaces or by providing detailed descriptions for visually impaired attendees.⁠

👉 Feedback Loops: Create channels for feedback on accessibility before, during, and after the event. This can help identify overlooked areas and improve future events.⁠
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Let’s further the conversation. What are you doing to foster belonging and accessibility at events? 💭

All of our success is based on how well we learn our clients. We succeed at this by developing transformational, two-way...
11/06/2024

All of our success is based on how well we learn our clients. We succeed at this by developing transformational, two-way relationships with their teams.  ⁠
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We’ve discovered that our client prefer to work consistently, year over year with the same event management partner, delivering deeply connected results over time. We’re uniquely positioned to deliver on this, with our highly specialized in-house corporate experience.⁠
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Client input ➝ powerful results.⁠
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Want to see this in action? Send us a DM to learn more. ✉️

Leveraging unique in-house event and chief of staff experience, we at Brand Alive excel in seamlessly integrating with c...
10/06/2024

Leveraging unique in-house event and chief of staff experience, we at Brand Alive excel in seamlessly integrating with client teams. Our deep understanding of corporate strategies enables us to deliver event solutions that not only meet but exceed executive expectations. We specialize in building trust and securing buy-in for complex event strategies, a skill perfected within some of Alberta’s leading corporations. ✨️

Who We Are [1/3]We build culture in everything we do.Our event strategy, planning and onsite ex*****on chops transform t...
08/06/2024

Who We Are [1/3]

We build culture in everything we do.

Our event strategy, planning and onsite ex*****on chops transform the people behind our client brands.

We are a unique event management company built like a modern start-up: entrepreneurial and agile with a belief that anything is possible with the right team.

Providing full-stack agency services in a flexible way, our collective of professional, freelance event producers and award winning partners join our projects based on the scope of the event, allowing us to scale our company proportionate to client needs.

Gain access to a wide range of skills, tapping into a depth and breadth of event intelligence from a diverse range of backgrounds.

Our lean company structure is void of complex fees and hierarchy, guaranteeing our clients invest in solutions, not overhead.

What We Do [2/3]We are uniquely positioned to amplify your brand through our strategic and customized event management a...
08/06/2024

What We Do [2/3]

We are uniquely positioned to amplify your brand through our strategic and customized event management approach.

As the only events company in Canada with in-house corporate experience, we bring a unique level of event and business acumen to the table, offering a depth of value that goes beyond event planning.

The transferability of our skills allows our clients to leverage us across multiple in-house departments and on a variety of projects, ensuring a cost effective and consistent approach year over year.

We are purpose-built for today’s modern brands looking for a true in-house partnership.

Why We Do It [3/3]Modern culture is all about connection, and in today’s business climate, connection is currency.Brands...
08/06/2024

Why We Do It [3/3]

Modern culture is all about connection, and in today’s business climate, connection is currency.

Brands are layering experiential events into their overall marketing mix, connecting with their communities in real life and making a noticeable impact on their bottom line.

Similarly, employees want to work for an organization that enhances their life experience.

The new age ‘employer brand’ is all about igniting emotions and engaging their people through events.

Companies that embrace these philosophies will see a direct correlation between event investments and financial and operational success.

We believe live experiences have the capacity to change minds, inspire action and build human culture.

Everyday, we lead with our heads and our hearts, focusing on the human experience that our clients, partners, producers and guests have when planning an event.

If we aren’t making a positive impact on the lives of those around us or in our community, we haven’t done our jobs.

We believe events are an art form and a scientific tool that can transform brands and the world around them. Together wi...
28/05/2024

We believe events are an art form and a scientific tool that can transform brands and the world around them. Together with our clients, we create powerful experiences by first designing a strategy fuelled by head and heart, tapping into our brains and the spirit of our client brands simultaneously. ⁠
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We call this the Science of the Soul. ⁠
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The Challenge vs The Solution: A Case Study featuring and its Women’s Field Summit. ⁠⁠This event was a first-of-its-kin...
13/05/2024

The Challenge vs The Solution: A Case Study featuring and its Women’s Field Summit. ⁠
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This event was a first-of-its-kind summit for Pembina’s female field staff aimed at fostering inclusivity, building connections, and encouraging innovative thinking in a safe and welcoming environment.⁠
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We consciously balanced Pembina’s established brand with its commitment to inclusivity, ensuring a seamless, inclusive, and emotionally safe event.⁠
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And the result? A groundbreaking success. The Women’s Field Summit offered powerful insights into workplace inclusivity and empowering attendees. We received a ton of positive feedback highlighting a strengthened sense of community and inspiration.⁠
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What an honour to be a part of such an evolution.⁠
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Make sure to save this post to share with your team 🔥

Let’s talk dollars and cents... 💸⁠⁠Your strategic event management partner turns every $1 spend on an event, into $2+ of...
02/05/2024

Let’s talk dollars and cents... 💸⁠
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Your strategic event management partner turns every $1 spend on an event, into $2+ of value, for an ROI of over 100%. Here’s how: ⁠
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Imagine your event budget. It lists proposed expenses that match the design and overall strategy tailored to the expected guest count, and a description of what we get for each expense. ⁠
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Its a very linear, list-like way to seeing the event plan on a page, before you add in all the nuance, negotiation, give-and-take nature of producing and building an event. ⁠
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Now integrate a strategic event producer. Visualize each line item becoming more robust, more curated, better suited to the client brand, without the dollars for each line item necessarily going up.⁠
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Our long term clients know that when they bring our team on board, their investment goes miles farther then without.

We’re proud to officially announce that Owner & Executive Events Producer of Brand Alive, Lisa Marks, has been appointed...
30/04/2024

We’re proud to officially announce that Owner & Executive Events Producer of Brand Alive, Lisa Marks, has been appointed to the judges panel for the Canadian Event Awards by ! ⁠
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Some industry award programs have a relatively straightforward judging process, primarily because the criteria for submissions are not particularly comprehensive.

However, this is not the case with the Canadian Event Awards. ⁠
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They pose challenging questions to every participant, and each category features a rigorous set of criteria that must be met and against which submissions are judged. ⁠
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Each and every candidate is so impressive and it takes a lot of diligence and attention to detail to pick the winners. We can’t wait to celebrate with everyone on May 8th! ⁠
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Follow for more! 🌟

Taking you along for a day in the life of a corporate events producer, and owner of Obviously we had to featuring Chich...
26/04/2024

Taking you along for a day in the life of a corporate events producer, and owner of

Obviously we had to featuring Chichi ❤️🐶

Event profs! What is the day missing?

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✔️ Add this to your 2022 to do list of you haven’t already: Put your event strategist on speed dial! 📧 ⁣ ⁣ 2022 is already on fire 🔥 as we navigate easing of restrictions on events in various markets worldwide. The path ahead won’t be linear but it’s currently moving in the right direction. ⁣ ⁣ If you are a brand manager in charge of activations or on the employer brand team for your corporation 🎥 check out what our owner Lisa has to say about events in the next few quarters and what to do now that demand has tipped supply for the first time in two years. ⁣ #corporateevents #brandevents #eventstrategy #eventinglife #eventplannertips #events ⁣#canadaevents

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