Maestra

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Maestra

A specialist in scenic construction & technical production working exclusively for event agencies.

03/04/2025

Since joining , we have strategically positioned Showblock stock across depots in Jeddah, Riyadh, and Dubai, all primed for rapid deployment at a moment’s notice.

With our in-house scenic expertise, we are fully equipped to deliver the most ambitious temporary structures in the region.

Ready to bring your next build to life? Reach out to us at [email protected]

27/03/2025

WE’RE GROWING!

We’re excited to announce our expansion into a 110,000+ sq ft production facility at National Industries Park, Dubai, ready to take on your most ambitious projects.

Stay tuned—big things are ahead!

Bigger. Stronger. Ready to Deliver.

21/03/2025

Now part of the , we are strengthened by over 250 years of global expertise and can deliver build and structures for projects of any scale across the Middle East.

Reach out to us at [email protected] for enquiries.

19/02/2025

As part of Arena Group, we’ve expanded our offering this Ramadan—combining our expertise in custom fabrication with Arena’s wide range of temporary structures to offer our clients everything required for the perfect setup.

For enquiries, please contact us at [email protected].

26/11/2024

We collaborated with The Collective to support the launch of Nukta—a news platform dedicated to meaningful storytelling—at Dubai’s Museum of the Future.

Our team built a reinforced platform to support a 600kg LED sphere interactive centrepiece, a massive 16m curved wall to enclose the event space, elegant arches, and more.

Thank you to and for entrusting us with this project.

Image credits: The Collective

22/11/2024

Our Showblock structures have arrived on a project site, set against the beautiful Dubai skyline, for another event expected to draw over 25,000 attendees.

Looking for temporary structures that can be mobilised and installed quickly? Reach out to us at [email protected]. With our UAE and KSA workshops fully stocked, we’re ready to support your next project across the Middle East.

12/11/2024

Whether you need a compact temporary structure or a multi-level semi-permanent build, we’re here to support you.

With over 150 Showblock structures across the UAE and KSA, we’re well-prepared to handle projects of any scale throughout the Middle East.

Benefits of using Showblock for your next project:

Save time: With the steel framework already in place, we reduce build time by more than 50%.

Save venue costs: Our structures are pre-fabricated in our workshop, saving you venue rental costs.

Hassle-free experience: With Showblock, you get our team of experts with extensive regional experience, ensuring smooth project delivery.

Reach out to us at [email protected] for project enquiries.

05/11/2024

Five storey temporary builds now possible with Showblock 🚀

Our modular systems now reach up to five storeys, merging architecturally appealing designs with fast installation. This innovation opens up fresh opportunities for temporary spaces, from premium hospitality areas to event seating and more.

For enquiries, please reach out to us at [email protected].

31/10/2024

With event season in full swing in the Middle East, smooth project management can make all the difference. Our team of top talent carefully plans each step, responds to every client need, and solves challenges with innovative approaches.

From quick-turnaround builds to complex setups, we’re here to make it all seamless, so our clients can stay focused on delivering exceptional events.

For enquiries, please reach out at [email protected].

03/10/2024

Recently, our project management team gathered for a two-day workshop to reflect on how we can better support our clients. Taking time to step back and think from the client’s perspective allowed us to explore new ways to enhance the experience for the event agencies and creatives we work with.

Through immersive sessions, the team worked through real-life scenarios, refining strategies to better align with our clients' needs. This client-first approach shapes how we plan, build, and deliver every project.

If you're looking for build and fabrication experts for your projects in the Middle East, reach out to us at [email protected].

01/10/2024

Take a look at some of the incredible projects of Showblock in Europe.

▪️A buzzing two-level structure made up of six blocks for Coke Studio at the Longitude Festival in Dublin.

▪️A sustainable structure with custom wall panels for the world’s most famous flower show, RHS Chelsea Flower Show.

▪️A three-storey structure with seating solutions and cars impressively positioned at the highest point for BMW at the Goodwood Festival of Speed.

▪️A two-storey monochrome palette structure for Lanzante, featuring a VIP lounge and a terrace with trackside views at the Goodwood Festival of Speed.

▪️A glamorous beauty bar for Boots at Electric Pink in Ireland.

If you’d like to use Showblock by Maestra for your next project in the Middle East, please reach out to us on [email protected].

Credits: and

25/09/2024

Meet Camilio, our newest addition to the team! 🎉

He has joined us as our Operations Manager for Showblock, bringing extensive experience in managing temporary structure projects.

Some of the notable projects he has been part of include the 2024 Formula 1 Grand Prix in Jeddah, The Dakar Rally Yanbu, Emirates Rugby 7s, and Taste of Dubai.

In his new role, Camilio will oversee the entire project lifecycle of Showblock projects in the Middle East.

Join us in giving Camilio a warm welcome! 👏

19/09/2024

During the final stages of the pre-production phase for the Precision Pioneer Exhibition project, our client visited our workshop to inspect and to have look at the quality and finishes of each element before heading to site at ICD Brookfield for installation.

Mockups are a key part of our production process. It allows us to ensure every detail meets our clients’ expectations and make any necessary adjustments before installation, leading to quicker and smoother on-site setups. 🛠️📏

18/09/2024

Effortless Multi-Location Activations with Showblock

is the ultimate solution for brands looking to activate across multiple locations, especially when delivery timeline is critical.

Instead of building from scratch at each site, Showblock can be fully fitted out in the workshop, then transported to site. The same structure can then be easily moved and re-used, making it perfect for roadshows.

During the McLaren roadshow in Europe, our UK partner transported two supercars in Showblock across 10 cities using just one truck.

Reach out to us at [email protected] for modular structures and fabrication projects in the Middle East. 📩

12/09/2024

Several members of our KSA team, along with our CEO Tom and Operations Director Yassine, had a great time at the yesterday, reconnecting with industry peers and friends.

If you're in Riyadh for the exhibition, we’d love to welcome you to our workshop. Just a 30-minute drive from the venue, and we’re offering a complimentary shuttle service today. Feel free to reach out to us at [email protected].

10/09/2024

For Creed’s "Silver Mountain Water" launch, we created a display that mirrors the simplicity and elegance of an ice cube. 🧊

Our build experts carefully shaped acrylic sheets into frosted cubes that captured the organic, rounded edges of ice. The process involved careful sanding and grinding, followed by precise polishing to achieve a realistic finish. We applied a frosting spray, giving the cubes their signature look. Finally, integrated lighting was added, bringing the display to life and perfectly showcasing the fragrances.

If you’re looking for a fabrication partner in the Middle East, please reach out to us at [email protected]. 📩

05/09/2024

Our CEO, Tom Clements, will be attending the Saudi Event Show next week, alongside Jon Davis, our KSA Country Manager, and Joe McKeown, one of our KSA Project Managers. We are looking forward to connecting with our valued clients and industry colleagues.

For anyone wishing to visit our workshop during the show, we are just a 30-minute drive away from the venue. To make it easy, we will be offering a complimentary shuttle service throughout the event.

Please reach out to us at [email protected] if you would like a tour.

We look forward to seeing you there!

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Opening Hours

Monday	09:00 - 18:00
Tuesday	09:00 - 18:00
Wednesday	09:00 - 18:00
Thursday	09:00 - 18:00
Sunday	09:00 - 18:00

Website

http://www.maestra-group.com/contact

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