Perfect Events Australia

Perfect Events Australia Hybrid, Event & Marketing Specialists.
Perfect Events is Australia’s premier events company.

We specialise in not for profit, corporate, association, government and special events. Since inception in 2007, we’ve produced over 900 events and helped organisations raise over $25 million across Australia and in the US. Our key services include:
- Event Management
- Event Marketing
- Sponsorship & Fundraising

What makes audiences want to capture and share an event?Nowadays, people aren't just snapping photos to prove they atten...
16/01/2025

What makes audiences want to capture and share an event?

Nowadays, people aren't just snapping photos to prove they attended an event on socials. It's moved beyond this. Audiences are now capturing what makes them feel elevated, aligned, special, and is personalised.

How do we achieve this with our events?

✨️Event design.
Always ensuring that our event design is exquisite. This makes content easier to capture and more alluring to the eye and phone camera.

✨️Feature aligned brands.
Our audience here was attached to the luxury market, so we knew that luxury brands that personify elegance and prestige were the only options.

✨️Amazing personal connection.
We make it a priority to mingle with our clients and audience and get to them and ensure they are having the best experience possible.

✨️Personalised/Branded Elements.
Sometimes, using quality brands isn't enough to get the camera out. A lot of us have indulged in amazing gelato and coffee. But how many of us have had Bentley branded gelato and coffee?

✨️Quality Food.
It doesn't matter what type of event it is. A well-fed audience is a happy audience.

Brand alignment is paramount at corporate events.We knew that our audience was the epitome of luxury and elegance when w...
16/01/2025

Brand alignment is paramount at corporate events.
We knew that our audience was the epitome of luxury and elegance when working on the track day to launch the new Continental GT Speed. This meant we needed to choose brands and vendors that also encapsulated this in order to engage our audience appropriately.

We worked with brands including:
recovery


And featured products with design elements from

We were thrilled to wrap up 2024 working with on the pre-launch track day for the new Bentley Continental GT Speed.This...
16/01/2025

We were thrilled to wrap up 2024 working with on the pre-launch track day for the new Bentley Continental GT Speed.
This day was all about luxury, elegance, speed, and client satisfaction.

🎠🎨 Laps for Love 2024 was packed with fun, laughter, and unforgettable moments! 🎉Even Santa stopped by to join the celeb...
09/12/2024

🎠🎨 Laps for Love 2024 was packed with fun, laughter, and unforgettable moments! 🎉

Even Santa stopped by to join the celebrations!

From rock climbing and bubbles to meeting a friendly wombat, the day was full of incredible activities for everyone to enjoy. 🦋

Thank you to everyone who came along – whether you walked, ran, or just soaked up the fun, every step was a step toward a brighter, more inclusive future. 💙

What was your favorite part of the day? Let us know below! 🌟

🚶‍♀️🏃‍♂️ Laps for Love 2024 was all about moving together for a brighter, more inclusive future! 🌟Some ran, some walked,...
09/12/2024

🚶‍♀️🏃‍♂️ Laps for Love 2024 was all about moving together for a brighter, more inclusive future! 🌟

Some ran, some walked, but every single step was a celebration of neurodiversity and inclusion. 🦋

Each lap brought us closer to creating a world where everyone is celebrated for who they are.

Thank you to everyone who joined us – your energy, spirit, and support made this day unforgettable.

Let’s keep taking steps, together! 👣

🎉 What an unforgettable day at Laps for Love 2024 with Equal Access for Autism💙A massive THANK YOU to the incredible Sta...
09/12/2024

🎉 What an unforgettable day at Laps for Love 2024 with Equal Access for Autism💙

A massive THANK YOU to the incredible Stan Dryden for your unwavering support, the talented teams at IOP and Dance 4 All for bringing the energy and joy, and our amazing MC, Paul Licuria, for keeping the day running smoothly! 👏👏

We’re so proud to have produced this event for Equal Access for Autism, celebrating neurodiversity, inclusion, and the power of community. Together, we took steps (literally!) toward a brighter, more inclusive future. 🦋

Drop your favorite moment in the comments below! 🥰

At our recent charity and fundraising event, The Global Transitions Gala, we focused on raising funds for vital aid work...
21/11/2024

At our recent charity and fundraising event, The Global Transitions Gala, we focused on raising funds for vital aid work in Cambodia.

Here are some of a favourite fundraising activities for Galas:

✨️Live pledge,
✨️Silent Auction
✨️Raffle
✨️Jenga (trust us, this one is fun!)
✨️Wine wall

What are your favourite fundraising activities for high-end events and galas?

The Global Transitions Gala had multiple objectives:✨️Raise awareness and inspire participation in their volunteer home ...
21/11/2024

The Global Transitions Gala had multiple objectives:

✨️Raise awareness and inspire participation in their volunteer home building and education projects for underprivileged children in Cambodia

✨️Celebrate achievements to date and thank past participants

✨️ Raise funds through the Gala to build family homes, provide clean drinking water, sanitation and education

✨️Give away multiple life-changing volunteer trips to Cambodia

When an event is trying to tackle this many objectives it is essential that all priorities are managed with precision and have detail-oriented planning.
That's where PEG came in. We managed event planning and production from conception to completion.
Our team and the team at The Global Transitions Gala were also lucky enough to have our CEO, Liliana Sanelli, leading the way with her award-winning fundraising and Gala expertise.

It was an absolute pleasure to produce the Global Transitions Gala. This was an unforgettable evening dedicated to makin...
21/11/2024

It was an absolute pleasure to produce the Global Transitions Gala. This was an unforgettable evening dedicated to making a lasting impact.
On November 8th, 130 people gathered at the Village Green to raise crucial funds for children affected by serious poverty. The event included entertainment, speakers, fundraising activities , a 3 course meal, dancing & happy tears.

Community is such an important part of what we do at The Perfect Events Group.We love producing community events as it a...
12/11/2024

Community is such an important part of what we do at The Perfect Events Group.
We love producing community events as it allows us to become integrated into that community, making amazing relationships (especially when we get to produce events annually), learn new cultural customs, and finding local vendors.

This was our second time producing the YourLand Diwali at Seventh Bend.
We were thrilled to come back to these amazing people and this brilliant community.

We loved organising all the crafts and activities for the residence of Seventh Bend at the YourLand Diwali celebration t...
12/11/2024

We loved organising all the crafts and activities for the residence of Seventh Bend at the YourLand Diwali celebration the other week.

It's always so interactive learning about various cultural elements, discussing activities with cultural advisors, and then finding the perfect fit for our events.

We know that arts and crafts will always go down a treat with kids, and this day was no exception!

If you need help with your next cultural event, DM us to book a free 20-minute brainstorming session.

The Perfect Events Group are proud to have produced the YourLand Diwali at Seventh Bend.This is our second time working ...
12/11/2024

The Perfect Events Group are proud to have produced the YourLand Diwali at Seventh Bend.

This is our second time working with the client at this location. It was great being back with the community again.

It was a Diwali celebration to connect with the residents of Seventh Bend Development while celebrating Indian culture.

We have Diwali-themed crafts, henna art, food trucks, and entertainment from local dance group, Bhangaroots.

Many of the residents came dressed in cultural attire, and we were pleased to see impromptu chanting and dancing - that's how you know it's been a great community event!

The client was thrilled as they had an amazing connection with the residence and were able to meet their business goals for the event.

We love a grand opening or media launch at The Perfect Events Group!It's the perfect time to celebrate accomplishments w...
28/10/2024

We love a grand opening or media launch at The Perfect Events Group!
It's the perfect time to celebrate accomplishments with your staff, donors, sponsors, volunteers, and community whilst also getting great content, media coverage, and PR.

We know how to make your launch/opening:
✨️ Look & Feel amazing
✨️ Engage with your desired audience
✨️ Maximise your on the day media coverage
✨️ Deliver great ROI
✨️ Set up your Hero Shots (we've got you covered)
✨️ And still make sure you have a great time

These shots were from the official opening of the Abbotsford Charity Kitchen earlier this month.

DM is to book in your 20-minute free brainstorming session to see how we can make your next media launch or grand opening the big splash you deserve.

Event design can make or break the look, feel, and vibe of an event.Thankfully, the PEG Team is all over it, and we abso...
28/10/2024

Event design can make or break the look, feel, and vibe of an event.

Thankfully, the PEG Team is all over it, and we absolutely love digging our teeth into decor and event design.
This tablescape was created by PEG team members from locally grown produce.

This was for the official opening of the Abbotsford Charity Kitchen. A very successful, lively, and colourful event that highlighted produce and the need to feed people in need in our community.

At PEG, we love giving back to the community, so being able to produce and style the official opening of the Abbotsford...
28/10/2024

At PEG, we love giving back to the community, so being able to produce and style the official opening of the Abbotsford Charity Kitchen was a special privilege.

This state-of-the-art facility now serves as Australia's largest charity kitchen, where rescued, donated, and homegrown foods are transformed into millions of delicious and nutricious meals.

The fundamental reason behind the and merger is that they can provide greater impact to those in need.

It was a privilege to have been apart of this event, working with major food and financial donors such as and and to have had the kitchen officially opened by Minister for Transport, Regional Development and local Government, Honourable .

This event was made up of two integral parts, the official launch and media release, and an afternoon of more casual celebrations with donors, sponsors, staff, and volunteers.

🌟WE WON🌟Last night, we took home the Award for Best Charity or Cause-Related Event at the Australian Event Awards for Th...
24/10/2024

🌟WE WON🌟
Last night, we took home the Award for Best Charity or Cause-Related Event at the Australian Event Awards for The Legacy Centenary Torch Relay 2023.

We are still processing this amazing honour and are thrilled that this massive effort has been recognised for the mammoth impact it had on the community.

This event didn’t just raise funds—it ✨️changed lives✨️ and created memories that will last a lifetime. The Legacy brand now stands stronger than ever, thanks to the incredible support from all involved. 

I am forever grateful for every moment, every challenge, and every person who stood by us. This award is for all of us. ❤️ 

Here’s to believing in impossible dreams and creating meaningful impact - because together, we have the power to transform lives and leave a legacy that lasts forever.

🥳 WE WON 🥳 BEST CHARITY OR CAUSE-RELATED EVENT - AUSTRALIAN EVENT AWARDSThe Legacy Centenray Torch Relay was a huge unde...
24/10/2024

🥳 WE WON 🥳
BEST CHARITY OR CAUSE-RELATED EVENT - AUSTRALIAN EVENT AWARDS

The Legacy Centenray Torch Relay was a huge undertaking.

🌟 THANK YOU to the incredible legends🌟 who made this journey unforgettable: 

🇦🇺 Legacy Australia – especially Scott Warr, who trusted my vision, Katrina Hagerty, Eric Eaterbrook, Melbourne Legacy, Kerry Jenke, Ken Tsirigotis

🫡 ADF Support – Bunny, Scott Clingan, Chuck, Murray, and Phil Winters 

👷‍♀️ Operations Team – The amazing PEG team who made the impossible, possible  - PAST & PRESENT!

👔 Our Generous Sponsors – Defence Health, BAE, Lockheed Martin, Boeing Australia , ADA, Accenture, Europcar and many more 

🔥 Torch Bearers, Volunteers, and the 45 Legacy Clubs – You turned this event into a movement 

And of course, a huge mention to my wonderful husband Jeff Comerford, my beautiful girls Saraya and Sapphire, and all of my family who have supported me in so many ways I couldn’t capture it all here!

Let's look back at some of the highlights from this once-in-a-lifetime and *award-winning* event.

🎉 WE WON!!! 🎉 I’m absolutely thrilled to share this incredible news with you all... Last night, at the Australian Event ...
24/10/2024

🎉 WE WON!!! 🎉 

I’m absolutely thrilled to share this incredible news with you all... Last night, at the Australian Event Awards in Sydney, we took home the award for ✨️BEST CHARITY OR CAUSE-RELATED EVENT✨️ in Australia for the Legacy Centenary Torch Relay 2023! 🏅✨ 

This recognition is a monumental achievement and a testament to the passion, dedication, and hard work poured into this project. To be honored in this way is beyond humbling. 

The Australian Event Awards said : 

“The intricacy of what you had to do to put this event together is impressive. How you matched the corporates to families that benefited from Legacy to make it meaningful and real for those involved was very clever.” 

This relay
✅️traveled over 55,000km.
✅️involved 1,500 torch bearers, and
✅️mobilised 1,000 volunteers
to commemorate Legacy’s 100 years of supporting veterans and their families.
Even more powerfully, we raised $7.5 million to help Legacy continue their extraordinary work and created a media reach 1.78Billion!

For those who’ve followed  's journey and my own, you know this project was born from the challenges of COVID. After three years of meticulous planning, sweat, and tears, we brought this vision to life—and it has become one of the most meaningful chapters of my career. 

A project of this magnde is not for the faint-hearted, and I am beyond proud to have led it. To stand here now, with this award in hand, is a moment I will cherish forever.
✨️It’s a victory we ALL share.✨️

 

Address

177 High Street
Northcote, VIC
3070

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+61393841190

Website

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2024 has been a wild ride! We've had festivals, galas, community days, council events, charity and fundraising events, launches, and more. We also won awards and really owned our space in the events industry. We want to say a massive thank you to all our clients and event attendees. You've made the year exciting and full of joy. Thank you to our amazing PEG Team, office and extended, and everyone who has been part of our journey this year! Bring on 2025! #eventagency #2024recap #melbourneevents #localevents #nationalevents #globalevents #eventproducer #awardwinners #awardwinningevents #newyearseve #2025

#JFDI It's the motto the Perfect Events Group team live by. Do you subscribe to #JFDI ? If not, you're missing out. #eventagency #eventproducer #melbourneevents #nationalevent #globalevents #awardwinners #awardwinningevents #eventsindustry #industrytips

Did it even happen if it's not on the gram? We know that epic moments happen at events all the time, but it's so important to plan your content capturing and make sure that your major moments are caught on camera. These moments, or Hero Shots as we call them, are the Shots that you'll see on IG, on websites, marketing for the company's next event and beyond. Our CEO, Liliana Sanelli, discussed planning and getting the best Hero Shots. #eventagency #melbourneevents #nationalevents #globalevents #eventindustry #industrytips #awardwinningevents #awardwinners

One size does not fit all! Not in the world of events, anyway. Knowing your audience is crucial to having the best activations, entertainment, and event layout. Our CEO, Liliana Sanelli, discusses knowing your audience and the critical aspects of events that this impacts. #eventagency #melbourneevents #nationalevents #globalevents #eventproducer #localevents #awardwinningevents #awardwinner #eventindustry #industrytips

Have you ever lift lighting to the last minute? After watching this, you won't ever think that lighting is an afterthought ever again. Our CEO, Liliana Sanelli, discussed the important and various aspects of event lighting. #eventindustry #eventagency #melbourneevent #nationalevent #globalevents #eventproducer #awardwinners #awardwinningevents #industrytips

COMMUNICATION IS KEY! It's a classic saying for a reason. Our CEO, Liliana Sanelli, discusses all things communication in events, business, and personal growth. #eventagency #awardwinner #melbourneevents #nationalevents #globalevents #eventproducer #eventplanning #industryevents #eventindustry #industrytips #awardwinningevents

Don't let your entertainment put your guests to sleep. Our CEO, Liliana Sanelli, discusses her best entertainment tips for all types of events. #eventagency #melbourneevents #nationalevents #globalevents #eventproducer #awardwinningevents #awardwinning

We had so much fun at Laps for Love yesterday! We've worked with Equal Access for Autism multiple times before, and we ran their inaugural Laps for Love event last year. We love working with them every time, and the team always has so much fun at these events. Check out some of our BTS and keep an eye out for more Laps for Love content coming soon! #lapsforlove #eafa #equalaccessforautism #autisticcommunity #behindthescenes #bts #eventsbts #eventagency #eventing #eventday

Our CEO, Liliana Sanelli, discusses one of the most important aspects of any large-scale event... 🛑 Crowd Control 🛑 This is one of the most important safety aspects of any event. It comes down to trust suppliers, quality safety officers, and exceptional planning. #eventagency #eventproducer #crowdcontrol #industrytips #eventsindustry #awardwinningevents #awardwinner #nationalevents #melbourneevents

Workshopping your event can be the difference between a success and a flop. Our CEO, Liliana Sanelli, discusses the importance of workshopping within your team and with other industry professionals to get the most of your team. If you're looking for the perfect event workshop, DM us to book a free 20-minute brainstorming session. #eventagency #workshops #melbourneevents #nationalevents #awardwinner #awardwinningevents #eventproducer

Controversial Opinion: Your event day should be your easiest day on the job. If you plan your event and take spend the time and energy combing through details and putting together a solid action plan that your whole team can access and action, your event day will be the easiest day of the entire process. Liliana Sanelli discusses the famous PEG ✨️Event Bible✨️ and everything you need to have event perfection. #eventagency #melbourneevents #nationalevents #eventproducer #awardwinning #awardwinningevents #globalevents #eventindustry #eventtips

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