The Event Group

The Event Group We partner with our clients to understand their goals and objectives, to design luxury events that are on brand and get a return on their event investment.

By taking a strategic, client-centric approach, The Event Group crafts memorable experiences that evoke emotion, spark conversation, and inspire social sharing. In a time where we are increasingly flooded with information and it is challenging to get a message across, The Event Group takes a thoughtful and strategic approach to develop memorable experiences that stir up emotions, conversations, an

d shareable moments. Since 1997, The Event Group has been specializing in producing innovative, sophisticated, personalized, and cutting-edge events across Canada. The Event Group event producers have backgrounds in theater, film, concert production, media, and brand marketing. Through its deep experience and countless productions, The Event Group understands that to truly engage a guest, ideas must be fully realized down to the smallest detail. The Event Group has worked with a variety of clients, including corporations, non-profit organizations, and private stakeholders. We have a deep understanding of the challenges and opportunities that come with producing your event, and we are confident that we can deliver the results you are looking for. No detail is overlooked when we present an immersive event experience for your guests. The Event Group producers have complementary skills in the areas of:

• Event Management
• Audio and Visual Production
• Set, Stage, Décor, and Design
• Strategic Planning
• Conference and Trade Show Logistics
• Experimental Marketing
• Headliner and Local Entertainment Booking
• Venue Management
• Transportation Management
• Food and Beverage Operations
• Supplier Negotiation and Management
• Budget Forecasting and Management
• Media Planning, Public Relations, and Social Media
• Keynote Speaker Production
• Sponsors Recognition Programing
• Sustainable Event Design
• Event Security Planning

World Alzheimer’s Day! Today, we celebrate the strength and resilience of those living with Alzheimer’s, and honor the c...
09/21/2024

World Alzheimer’s Day! Today, we celebrate the strength and resilience of those living with Alzheimer’s, and honor the caregivers and advocates who support them. Let’s continue to raise awareness and work towards a world without Alzheimer’s.

Celebrity Auction in support of Owen Hart Foundation. Travel, Art, Exclusive VIP to Jerry Seinfeld, and much more. Suppo...
09/20/2024

Celebrity Auction in support of Owen Hart Foundation. Travel, Art, Exclusive VIP to Jerry Seinfeld, and much more. Support the Owen Hart Foundation and bid on exclusive packages. https://hartauction.com/

Guests today are seeking more immersive, experience-driven events. To meet this demand, event planners must think creati...
09/19/2024

Guests today are seeking more immersive, experience-driven events. To meet this demand, event planners must think creatively and explore unconventional venues that enable them to craft truly engaging, experiential events for attendees.

www.eventgroup.ca

International Equal Pay Day! Let's celebrate the progress we've made towards gender equality in the workplace. Today, we...
09/18/2024

International Equal Pay Day! Let's celebrate the progress we've made towards gender equality in the workplace. Today, we honor all those who have fought for fair wages and equal opportunities. Together, let's continue to strive for a more equitable future for all!

Tueday Tips: 8 Tips to Improve Your Event Planning1. Start planning early.2. Set event goals.3. Clearly identify your ta...
09/17/2024

Tueday Tips: 8 Tips to Improve Your Event Planning
1. Start planning early.
2. Set event goals.
3. Clearly identify your target audience.
4. Gather audience feedback prior to beginning the planning process.
5. Develop a comprehensive promotional plan.
6. Create a budget and stick to it.
7. Build an event day of scheduale.
8. Have a backup plan.

www.eventgroup.ca

09/17/2024
09/15/2024
09/14/2024
09/14/2024

The mission of H4HF is to provide a caring, innovative, and comprehensive solution for our unhoused Veterans.
We are doing so by:
• Building unique and affordable urban housing communities in major cities across Canada where unhoused Veterans will be able to successfully transition back to civilian life; and,
• Establishing a full‐service wrap‐around program to provide the counselling, training, and resources clients need to achieve the goal of living independently in the long term.
www.h4hf.ca

09/14/2024
09/14/2024
An amazing artist
09/14/2024

An amazing artist

One of the best we ever worked with. Love ya “chief”
09/14/2024

One of the best we ever worked with. Love ya “chief”

Robin Williams said : Everyone you meet is fighting a battle you know nothing about. Be kind. Always.

09/13/2024

FINNEAS’ new album For Cryin’ Out Loud is out October 4th. Listen to the new single Cleats now! http://finneas.lnk.to/Cleats

Stand Up to Cancer Day! Today, we stand together in the fight against cancer, honoring those who have battled this disea...
09/13/2024

Stand Up to Cancer Day! Today, we stand together in the fight against cancer, honoring those who have battled this disease. Let's celebrate the strength, resilience, and hope of all cancer warriors. Together, we can make a difference.

Love this charity.
09/13/2024

Love this charity.

Hi, I'm Brad Field, CEO of Homes For Heroes Foundation.
One of our key corporate partners is CPKC - the railway.
On September 21 in Calgary, they'll be running the annual CPKC Spin for a Veteran event to help raise $200,000 for our Homes For Heroes Veteran Villages. And I'll be there. I thought that this might give you a unique opportunity to support Homes For Heroes. My personal fundraising goal is $10,000.
It's the ideal time to show your appreciation to our brave veterans by helping a Vet experiencing homelessness get back on his or her feet through our innovative Veteran Village program.
Every dollar you give will be doubled thanks to a $200,000 matching grant from CPKC!
Will you help? Donate HERE: https://h4hf.crowdchange.ca/79802/page/233770

09/13/2024

We’re SO PROUD of Calgary’s own 🥰

Her new song “It’s ok I’m ok” is AWESOME!

09/13/2024
09/13/2024
09/13/2024

JUST ANNOUNCED: David Gray is bringing the Past & Present Tour to Massey Hall on January 31st, 2025. Tickets go on sale on Friday, September 20th at 10am (local time). Get more info here: https://bit.ly/4d6Ldwb

09/12/2024
09/12/2024

We’re sooo back baby 🏜️ We have some exciting news coming to you all very soon 👀

Sign up now via the link in our bio to get access to early bird tickets at the lowest price possible, and stay in the loop 🔁

09/12/2024

🔗: bit.ly/4dYNb2B
Jon Bon Jovi helped a woman off the side of a bridge in Nashville while he was filming his music video on the same bridge, the Metropolitan Nashville Police Department confirmed.

09/12/2024
For the first time in a decade, the Canadian Country Music Awards are returning to Edmonton. Anchoring the week-long cel...
09/12/2024

For the first time in a decade, the Canadian Country Music Awards are returning to Edmonton. Anchoring the week-long celebration is the two-hour awards gala at Rogers Place on September 14th. However, the festivities extend far beyond the main event, with over 80 free concerts featuring country musicians from across Canada taking place throughout the city.

What are the trends for 2025? "Top 10 meetings and events trends to watch out for in 2024"
09/12/2024

What are the trends for 2025?
"Top 10 meetings and events trends to watch out for in 2024"

What will 2024 look like for the meetings and events industry? We take a look at the top 10 event trends you should know in 2024.

09/12/2024

British comedian Russell Howard has landed in Canada 🇨🇦 He's bringing his hilarious stand-up comedy tour to Calgary on September 29th and Edmonton on October 3rd. Visit https://bit.ly/3UWAdu4 to secure your seats!

09/12/2024

Address

900, 2424/4th Street SW
Calgary, AB
T2S2T4

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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Our Story

The Event Group was founded in 1997 with the intent to change the events scene. We felt the industry needed, and deserved, better than the classic rubber chicken dinner. We decided early on that we wanted to focus on building events that guests wanted to attend & produced a high ROI while achieving the client’s goals & objectives. We’ve celebrated a lot of success over the years having worked with some of the top entertainers & keynote speakers in North America, including: Sarah McLachlan, Steve Martin, Ringo Starr, Russell Brand, Vice President Al Gore, Jerry Seinfeld, and Elvis Costello - and we look forward to many more years of producing events for our clients which profit them & wow their guests.