Innovation Rodeo

08/25/2022

Strategic storytelling will build brand loyalty, provide a better customer experience and power an evolution in your company. Learn how to harness the power of storytelling to transform your business for the better here

Strategic storytelling will build brand loyalty, provide a better customer experience and power an evolution in your company.

08/22/2022

Just when you thought the impact of the pandemic was over, here comes an economic slowdown that is being foreshadowed by high inflation and supply chain complexities. This article https://bit.ly/3aRccS6 provides important tips on how entrepreneurs and small businesses can prepare for a recession

08/18/2022

This lesson sheds light on how marketing teams craft their messaging, and how market knowledge, competitive intelligence and the inner workings of your sales cycle can strengthen it to become more about helping and less about selling. Free access here

Who comes up with your competitive positioning? Probably your marketing team. And what they come up with directly affects how you do your job. This lesson sheds light on how marketing teams craft their messaging, and how market knowledge, competitive intelligence and the inner workings of your sales...

07/15/2022

In as little as 15 minutes you can create a complete financial analysis of your business idea. For more details, visit

Financial Projections Template In as little as 15 minutes you can create a complete financial analysis of your business idea. Complete the form below to receive an Excel spreadsheet template that takes as little as 15 minutes to create three years worth of: Cash flow statements Income statements Bal...

07/14/2022

From 3:45pm, some of the most promising first-time Entrepreneurs from Alberta’s publicly-funded colleges, universities, and polytechnics compete for daily cash prizes of $2,500 in regional rounds of the Most Promising Student Entrepreneur pitch competitions. The top two move to the finals on Friday afternoon to compete for an additional $17,500 and the chance to win one of three $12,000 US scholarships. For details, visit:

Each day is designed to solve the different problems typically encountered when attempting to cross the chasm. You can purchase individual in-person day tickets, discounted in-person passes week passes, OR you can purchase online week-long passes. You attend part(s) of the day or stay for the entire...

07/13/2022

Tomorrow from 12:00, join Cory Bray in the keynote: Sales Playbooks and learn how to create a repeatable, scalable and transferable sales playbook that accelerates sales and attracts investment. In-person and online participants will have a chance to compete for $2,000 by applying Cory Bray’s content to a local early-stage company. Details visit:

Participants of the Innovation Rodeo have the opportunity to form teams of up to four and win $2,000 cash Tuesday to Thursday by coming up with the best way to apply a speaker’s content to a local early-stage startup. The startups who receive the free crowdsourced input are decided based on the re...

07/12/2022

This Afternoon from 3:45-4:30pm, some of the most promising first-time Entrepreneurs from Alberta’s publicly-funded colleges, universities, and polytechnics compete for daily cash prizes of $2,500 in regional rounds of the Most Promising Student Entrepreneur pitch competitions. Details visit

Each day is designed to solve the different problems typically encountered when attempting to cross the chasm. You can purchase individual in-person day tickets, discounted in-person passes week passes, OR you can purchase online week-long passes. You attend part(s) of the day or stay for the entire...

07/11/2022

50 copies of Colleen’s book The Story Compass will be given away to in-person participants of this AFTERNOON's keynote: Creating Stories That Inspire led by Colleen Steward at Innovation Rodeo at Platform Calgary. Details visit https://bit.ly/3yizaJF

07/04/2022

50 copies of Cory’s book Sales Playbooks: The Builders Toolkit with his co-author Hilmon Sorey will be given away to in-person participants at the Innovation Rodeo Keynote: Sales Playbooks on Thursday, July 14th. Tickets https://bit.ly/3MNgRCw start at $15.00 for in-person attendance or FREE for virtual attendance

06/30/2022

Are you ready to raise some funding for your startup venture? Many actions and decisions made during the early stages of a startup’s venture are done using art as much as science, and that’s definitely the case with fundraising. Startups raise money either because they want the funding to accomplish more faster or because they need the funding in order to keep pursuing their dream. Access this course https://bit.ly/3zWnezB for more details

06/27/2022

Join author and storytelling expert, Colleen Stewart and learn how to inspire customers, employees and investors to take the journey with you.
50 copies of Colleen’s book The Story Compass will be given away to in-person participants during this session Tuesday, July 12th at the Innovation Rodeo.
Tickets are available at https://bit.ly/3MNgRCw start at $15 for in-person attendance

06/23/2022

Are you struggling starting your business? Here is the Ash Maurya's Lean(er) Canvas template to help you build your business with a detailed video that explains how to complete it here

Leaner Canvas Template and Instructions Complete the form below to be emailed links to Ash Maurya’s Lean(er) Canvas template in PowerPoint format and a video that explains how to complete it. Entrepreneurs who complete a full Lean Canvas before doing a financial analysis tend to be less likely to ...

06/20/2022

In a city half the size of Calgary, April Boyle had 1,000 small businesses go through her Build Institute program in under six years.
Join us at Innovation Rodeo to imagine what Alberta could do if it could replicate April’s success in a province that has 10X the population of Detroit. For more event details visit https://bit.ly/3d3t1XR

06/16/2022

50 copies of Geoffrey Moore’s book Crossing the Chasm will be given away to participants of the Wednesday July 13th - Keynote: Prototype Thinking session at Innovation Rodeo. Tickets start at $15.00 for in-person attendance https://bit.ly/3MGzNSF

06/13/2022

This free online courses take a candid look at the state of software sales entering into 2021, as the buyer's journey changes the role of SDR's and AE's. There are a total of 6 training modules, range from 9 minutes up to a 19 minutes per module here

This lesson takes a candid look at the state of software sales entering into 2021, as the buyer's journey changes the role of SDR's and AE's. With sales rapidly changing and organizations clamouring for position in their niches, a strong sales rep can help their company stand out. Those sales reps a...

06/09/2022

100 copies of The Startup Community Way by Brad Feld and Ian Hathaway will be given away to in-person participants at the Innovation Rodeo's keynote on Monday July 11th. Tickets are FREE for virtual attendance and start at $15.00 for in-person attendance https://bit.ly/3MNgRCw

06/08/2022

Join Ethan Molick - associate professor at the University of Pennsylvania in understanding the pros and con of the Lean Startup method, the key to a successful startup, pioneered by Stave Blank and Eric Ries here https://bit.ly/3aLOEOh

05/27/2022

The 7th Innovation Rodeo that helps like-minded innovators, change-makers, problem-solvers, aspiring entrepreneurs, startups, scale-ups, advisors, mentors, investors and ecosystem builders to build new connections and learn how to commercialize new ideas. Free virtual attendance or get your in-person ticket starts at $15 at

CROSSING THE CHASM is the theme of this year's Innovation Rodeo. This year is the 7th annual Innovation Rodeo, it is in person AND online.