VMG

Name: VMG
Address: Charlottetown, PE, C1A2W1, CA
Telephone: +19029403195
Price range: $
Rating: 5

PEI's full-service marketing & events agency. We create innovative campaigns & unforgettable events.

You want to grow your brand and business, but you lack the in-house marketing expertise to get there. At VMG, we offer a full suite of marketing services that will build your brand, win you new customers, and grow your business.

04/03/2025

Today is Global Meetings Industry Day, and we’re proud to celebrate with our incredible partners Meet PEI, our amazing suppliers, and clients who trust VMG as their go-to destination management company on PEI. 🎉👏

Business events are so much more than gatherings — they create real economic impact. On PEI alone, meetings and conferences contribute up to $23.5 million annually, supporting local jobs and businesses across the Island.

For example, one meeting of 300 delegates in Charlottetown represents roughly $551,000 in economic impact and 112 jobs supported! That’s big business!!

Across Canada, the numbers are even more powerful:
- $47B in direct spending
- 40% of all tourism spending
- 242,000+ jobs

Big thanks to Meet PEI for leading the charge and showcasing why meetings mean business on the Island. Let’s keep growing this vital sector together!

📸Photo 1: Team VMG joined Meet PEI last week in Toronto and Ottawa as Emma and Tracey helped showcase the best of Prince Edward Island to potential conference and meeting planners!

03/27/2025

We’ve been out and about, meeting with tourism industry operators and leaders!

Industry support and collaboration are now more important than ever, and our team is proud to contribute to keeping Prince Edward Island’s tourism strong.

Lately, we’ve been sharing stories through the Tourism Industry Association of Prince Edward Island’s “PEI: Powered by Tourism” campaign, showing how tourism benefits business owners and ALL Islanders. Here’s what we’ve been working on:

✅ Radio interviews with Local Tourism Champions
✅ TV Commercials
✅ Advertisements on Bus Shelters
✅ Radio Ads
✅ Social Media Campaigns
✅ Blog Articles
✅ “That’s Tourism” reels showcasing the unique ways visitors experience PEI and how it impacts our communities.

It’s always a pleasure teaming up with the Tourism Industry Association of Prince Edward Island — follow them on Facebook to keep up with the good work being done!

03/08/2025

Our team is lucky and proud to be made up of incredibly talented women!

Today we celebrate International Women’s Day and focus on the need to for women’s equality. While there’s still work to be done, we put in the effort to ensure women always have a seat at the table and feel valued in our community.

Join us in celebrating women’s achievements while also marking a call-to-action for women’s equality.🤍

02/25/2025

Today we’re celebrating an incredible leader and the heart of VMG—Tracey Singleton!

Tracey’s passion for what we do, combined with her kindness and unwavering support, continuously inspires our team to reach new milestones and tackle creative projects. We are so thankful to have her as our mentor and friend.

Happy Birthday Tracey, we wish you an amazing year ahead! Enjoy soaking up the sun today on your well-deserved vacation ☀️🎉

02/18/2025

Happy 40th to our incredible CMO, Jennifer! 🎉

Today, we celebrate a milestone birthday for the heart and strategic mind behind our marketing team. Jennifer’s kindness, warmth, and leadership keep everything running smoothly, and her creativity and expertise drive our success every day.

From all of us at Team VMG, we hope you’re enjoying your snowy birthday, Jenn! You deserve all the love and best wishes today. We hope you have a fantastic year ahead.

12/31/2024

What a year! 🥂

As we gear up to welcome 2025, we’ve been reflecting on an incredible 2024. It was a year of creative campaigns, new opportunities, and so many proud moments our team embraced.

• Worked with over 25 clients
• Executed 17 festivals and events
• Collaborated with 25 content creators

A huge thank you to clients, partners, content creators, and volunteers we’ve worked with to help showcase our Island’s hospitality and events. We’re beyond excited to see what the new year has in store for Team VMG. Bring on 2025! 🎉🤍

12/20/2024

From our families to yours, we’re wishing you a festive and bright holiday season! 🤍

Our team is heading off for the holidays to spend time relaxing with family and friends. Team VMG will be back in office on January 6, ready to kick off 2025 with renewed energy and excitement.

Happy Holidays! 🎄✨

11/18/2024

What a way to celebrate the people behind Prince Edward Island’s tourism! 🙌

VMG and Tidal Events were delighted to sponsor the annual Awards Luncheon at the Tourism Industry Association of Prince Edward Island Tourism Conference and congratulate all the nominees and winners! Our team is proud to work in such a collaborative and exhilarating industry that shows what our Island has to offer.

We’re feeling inspired and motivated after last week’s conference. Here’s to Prince Edward Island’s Tourism!

11/02/2024

Working with Leah is having a teammate, cheerleader, and friend all in one.

Today, we are wishing Leah a very happy birthday! If you have the privilege of knowing her, you know she is always willing to offer a helping hand, constantly showing her kindness, dedication, creativity, and support. There’s no one quite like her!

This past year has been filled with meaningful moments and big achievements for Leah, and the biggest one is yet to come! Happy birthday Leah! 🎉🤍

10/25/2024

This week and every week, we’re proud to be a small business on Prince Edward Island! 🤍

We understand firsthand the impact supporting small and local has on the community. It contributes to innovation, entrepreneurship, the economy, and most importantly, valuable relationships.

We’re forever grateful to our past, present, and future clients who have continued to support and trust us with their projects. Happy Small Business Week! 🎉

10/22/2024

There’s never a dull moment at VMG!

One day, we’re presenting in a boardroom, and the next, we’re getting a front-row seat to PEI’s Potato Harvest on the back of a windrower. 🥔

A huge shoutout to our client Prince Edward Island Potatoes and the dedicated potato farmers who took us out to see firsthand the hard work that goes into harvesting our famous spuds! We’re so fortunate to live, work, and play on Canada's Food Island!

10/18/2024

An Unforgettable Week with Indigenous PEI!

Last week we had a great time working with Indigenous PEI at the Atlantic Indigenous Tourism Conference!

From setup and décor to registration, onsite logistics, and production, we were proud to play a role in bringing this event to life. A big thank you to Indigenous PEI for trusting us with your vision, and a shoutout to the Rodd Charlottetown team for delivering exceptional food, attention to detail, and outstanding service.

Here’s to growing together and celebrating Indigenous Tourism.

10/16/2024

If you have the privilege of knowing Emma, you know she is the definition of work hard, play hard. You’ll never see anyone pour as much of their heart and soul into projects to make sure they are a success, and you’ll never see anyone have as much fun celebrating their success

Today Emma is celebrating another lap around the sun, we are so lucky to have her in our orbit. Please join us in wishing Emma a very happy birthday🎈🎉

10/10/2024

We have so many reasons to be thankful this year.🤍

As we enter an extended Thanksgiving Weekend here at VMG (our office will be closing at 4 pm today and reopening on Wednesday) we’re reflecting on everything we’ve accomplished at VMG—and how none of it would have been possible without the incredible vendors we have the privilege of working with.

We’re so grateful to be part of a community of local small businesses across the Island and Canada that share their talents, passion, and dedication to help us bring unforgettable events and campaigns to life.

This Thanksgiving, we raise a glass to you—thank you for being an extension of Team VMG and for making every collaboration truly special!

💻Pressed 4 Time, Print Copy & Design, TechnoMedia PEI, Graphcom, Lake Design, Hijinks Branding + Design Agency

🎥 Confound Films, Furrow, Stephena Harris, Al Douglas Media The Redhead Roamer, Brady Mccloskey Photography

📋 Atlantic Event Decor, Caseley's Tent & Party Rentals, Darwin Event Group, Glow The Event Store, Pineapple Eventworks

🎟️ Tidal Events, Brunswick Lift Rentals, Universum Media, House Front Productions, Island Coastal Services Ltd., Kays Wholesale, Maritime Bus, Hansen Electric, The Burley Farmers Brookvale Ski Patrol, National Port Security Service, GFL Environmental, KM Liquid Waste

👕 Allstar Cresting, Stay Golden Custom

✏️ Adverb, Savour by Shannon, Plutino Culinary

🏨 The Holman Grand Hotel Rodd Hotels & Resorts Delta Hotels by Marriott Prince Edward Fairholm Boutique Inns

10/07/2024

Last week, some of our marketing team headed to Halifax to attend SocialEast, Atlantic Canada’s premier social media event. Over two jam-packed days, they soaked up cutting-edge insights from industry leaders and got the inside scoop directly from platform pros.

It was fantastic to reconnect with fellow Islanders and build new relationships with others in the industry! Huge thanks to the entire Social East team for putting on such an incredible event — we’re already counting down to 2025!

09/11/2024

It feels like just yesterday we were welcoming summer with open arms, time flies when you're busy bringing big ideas to life.

This season, our team worked on everything from event planning and strategy development to digital campaigns and marketing celebrations. Here's a taste of what kept us busy this summer:

✨ PEI Seafood Mini Campaigns

✨ Global Substainable Islands Summit

✨ Legendary PEI Lobster Crawl

✨ Golf Cavendish Beach Marketing

✨ Maritime Fun Group Marketing

✨ Sandspit's 40th Anniversary Campaign and Coaster Concert Music Series

✨ Cavendish Beach Brand Strategy, Influencer and Ambassador Campaigns and Digital Marketing Campaigns

✨ Cavendish Run

✨ Golf PEI Digital Marketing and Influencer Campaigns

✨ International Day of the Potato & Marketing Campaign for PEI Potatoes

✨ RBC Beach Party Event

✨ Nurses Union Conference

✨ Chez Yvonne’s Social Media Marketing

We are saying farewell to summer a few weeks early as we are now focusing and hustling getting ready for the PEI International Shellfish Festival next week! With everything we have up our sleeves, we have a feeling this Fall is going to be one to remember.

09/04/2024

We were thrilled to team up with Lobster PEI again for their Legendary Prince Edward Island Lobster Crawl campaign!

As part of the campaign, we got to spend four mornings down at Port Charlottetown , welcoming more than 6,700 passengers with fresh PEI lobster, sharing insights on the Island’s lobster industry, tips on the best local spots to enjoy it, and letting them know when they go home they can have PEI lobster delivered right to their door! 🦞📦

Big thanks to Lobster PEI for having us bring this campaign to life, Port Charlottetown for hosting us and Savour by Shannon for the delicious samples!

Address

Charlottetown, PE
C1A2W1

Telephone

+19029403195

Website

http://www.vmgpei.ca/

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Do you have too many projects on the go? Short on time or resources? Looking for results? Let Versatile Management Group provide the leadership and attention to detail that promise success. We'll work with you to define the scope and supply creative input. We can manage your projects – from concept to completion, or handle key phases or components quickly and efficiently. And we promise to deliver results on time and on budget. As Prince Edward Island's leading project and event management company, we offer an experienced (and versatile!) team of project managers with a vast range of expertise. We're equipped to deliver services in marketing and communications, association management, cruise industry development, project management, culinary tourism, advertising sales management and festival, conference and event management

VMG