Appointments are required. In store and virtual appointments available. Call today to book in. We hope you feel it the moment you step foot in our boutique.
Specializing in the perfect combination of contemporary and traditional bridal wear, we carry an extensive collection of modern, whimsical, boho, romantic, classic, and fashion forward gowns. Magic Moments Bridal is a stunning bridal boutique, locally owned and operated in Medicine Hat for the last 36 years. With Medicine Hat and area's largest selection, and one of the largest selections in Alber
ta, you are sure to find the dress of your dreams. Every bride who walks through our door will step out into the world in a gown that enhances the best version of herself. Our team will prioritize the creation of a genuine connection with each soon-to-be newlywed. Our boutique can service your entire wedding party including your bridesmaids, flower children, mother of the bride, and mother of the groom.
The team understands the importance of seamless service, offering full customization for your chosen attire. There is a wide spectrum of wedding accessories available such as belts, veils, garters, hair accessories, and jewelry. Be amazed with our gowns, and be greeted by our friendly and knowledgeable staff. From the very beginning of the process, we work with our brides to bring their dreams to life, providing advice and consulting the personal preference of each bride along the way. Don't take our word for it, come in and see for yourself!
04/22/2025
Hello all.
Due to the current Social Media situation, rumors, and now safety concerns for staff, we will require communication via email for all gown inquiries and updates. For information, please email us at [email protected].
Please know, we are working towards a resolution quickly.
04/21/2025
Congratulations Katelynn on saying YES to the dress! You looked absolutely stunning, and we can't wait to see you walk down the aisle!
04/16/2025
Congrats to Autumn from Eagle Butte High School who said YES to her grad dress! Glamorous!!
04/16/2025
Just a reminder!
We are here over the Easter Weekend! Families come together for this holiday so it is the perfect time to shop for your gown!
Good Friday: By Appointment Only, please message or call ahead to book
Saturday: 9 - 5
Sunday: By Appointment Only, please message or call to book
Easter Monday: By Appointment Only, please message or call to book
Regular hours will resume on Tuesday, April 21st. Appointments can be made at 403-526-4520
04/14/2025
We are extending our huge instore sale again until April 30th!
All Discontinued BRIDESMAID Gowns are $100 each!!
Discontinued WEDDING Gowns are an additional 40% off!!
Discontinued GRAD Gowns (2024 & Previous) samples are 50%-75% Off!
2025 Grad Gown samples to take home are 25% off!
** now is the perfect time to find a stunning gown and save a ton!**
By Appointment only, please message us or call 403-526-4520 to book.
Appointments are required.
In store and virtual appointments available.
Call today to book in.
04/13/2025
Congratulations to beautiful bride Kirsten! You said YES to the dress and you look absolutely stunning!
04/12/2025
Congratulations to Sarah, on finding the perfect dress to wear on your special day! Your elegance shone like a diamond as you said yes to the gown of your dreams!!
"All of my whole life through, I never loved no one but you". - The Supremes
04/12/2025
To our bride Erica who said YES to her dress this morning you are a vision of beauty and joy! Your radiant smile lights up the room as you prepare for your magical day!!
04/12/2025
Congratulations to the MMB Brides getting married today!
Lindsay
We hope today is everything you've ever dreamed it to be! We wish you and your new spouse a lifetime of love and happiness together!
04/11/2025
Are you looking for the perfect designer gown for your special day? Shop instore May 2-12! Not only will you see our regular stock, but the Brand New 2026 Italia and Dreams Collections from world-renown Bridal Designer Eddy K will be in store as well!
Call now to book your appointment, 403-526-4520
Eddy K Bridal 2026 Trunk Show
04/08/2025
The Eddy K Bridal 2026 Dreams & Italia Collections will officially be in store May 2-12! We are so excited to have these gorgeous new styles in store next month!
Eddy K Bridal 2026 Trunk Show
To see the collection and fall in love with the dress of your dreams, call 403-526-4520 to book your appointment!
04/08/2025
We are here over the Easter Weekend! Families come together for this holiday so it is the perfect time to shop for your gown!
Good Friday: By Appointment Only, please message or call ahead to book
Saturday: 9 - 5
Sunday: By Appointment Only, please message or call to book
Easter Monday: By Appointment Only, please message or call to book
Regular hours will resume on Tuesday, April 21st. Appointments can be made at 403-526-4520
04/05/2025
Congratulations to Jayda from McCoy who said YES to her grad dress today! We are so excited for you, you looked stunning!! We can't wait to see your beautiful photos!
04/05/2025
We are a Prime Sponsor of the Down The Aisle Expo THIS SUNDAY! Vendors, prizes, giveaways, demonstrations, and we are putting on TWO different Fashion shows!
Plus we are giving away a $2,000.00 Gift Certificate to one lucky Bride! Register online at: www.DownTheAisleExpo.com
Or at the door on Sunday! We can't wait to see you at the Stampede Grounds!
04/05/2025
We are so excited to congratulate Abigail who said YES to her grad dress for next year! You look incredible and we are so excited to see photos in your gown for your big day!
04/02/2025
We are extending our huge instore sale until April 15th!
Massive Grad Sale! All Discontinued (2024 & Previous) samples are 50%-75% Off! Plus take home a new 2025 sample and save 25%! If you haven't found your gown for 2025 (or you want a head start for 2026) now is the perfect time to find a stunning gown and save a ton!
All Discontinued Bridesmaids Gowns are $100 each
Take an additional 40% Off of the lowest marked price of all Discontinued Wedding Gowns
By Appointment only, please message us or call 403-526-4520 to book!
03/31/2025
Congrats to Erykah from Maple Creek High School who said YES to her grad dress! Phenomenal!!
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Magic Moments Bridal is a locally owned and operated business in Medicine Hat since 1988. We have been voted Best of Medicine Hat every year since the program began in 2014!
We offer one of the largest selections of bridal gowns in Southern Alberta. We also carry a large selection of bridesmaid dresses, prom gowns, and special occasion dresses.
Due to Covid, appointments are required so one of our fabulous consultants can give you their undivided attention while we maintain social distancing. We invite you to give us a call today to check out our beautiful selection.
Want the ultimate shopping experience? Book a VIP Appointment with us! You and your party will be treated to Champagne and snacks, a private appointment, and a credit towards your dress. VIP Appointments are available for Wedding, Bridesmaid, or Grad! Please give us a call to book.
With our outstanding customer service, welcoming atmosphere, and amazing gowns, we are sure to help you find the dress of your dreams!
Call to book your appointment today! 403-526-4520.
Order time for a Wedding Gown is 4-8 months
Order time for a Bridesmaid Gown is 4-5 months
Order time for a Graduation Gown is 4-6 months
Our store hours are Monday - Saturday 9am-5pm; Sunday 11am-5pm; Holiday hours may vary.