ITB Berlin

Name: ITB Berlin
Address: Messedamm 22, Berlin, 14055, DE
Telephone: +493030380
Rating: 4.6

ITB Berlin at a glance: www.itb.com Save the date! ITB Berlin is an innovative platform, at the forefront of the travel and tourism industry since 1966.
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The World’s Leading Travel Trade Show® is bringing together the global tourism industry again from 5 – 7 March 2024 in Berlin. The travel trade show and convention welcome key industry players from around the world, both in-person and online. ITB Berlin Convention is organized as a supplementary onsite event. With 20 years of expertise, ITB Berlin Convention is renown as the travel industry’s para

mount think tank. It boats various theme tracks across 4 stages. In 2023, at ITB Berlin more than 5,500 exhibitors from 161 countries displayed their products and services to around 90,000 trade show attendees.

17/09/2024

61.5% of respondents expect political and economic trends to highly impact their business in the next two years.

That's just one interesting fact revealed by our brand-new Travel & Tourism Radar survey. What else did we find out?

Get a glimpse of all survey findings in the travel industry exclusively in our blog article: https://lnkd.in/etbAWGBW. Read now and stay informed!

12/09/2024

This is for all nature lovers out there! Now is the perfect time to explore Albania’s striking beauty 🏞️

The Official Host Country of ITB Berlin 2025 is a rising destination for outdoor enthusiasts, offering enchanting landscapes perfect for hiking, rafting, paragliding, and birdwatching.

Be sure, this article makes you want to go on adventure: https://lnkd.in/eNBw4Acq.

Follow Mirela Kumbaro Furxhi, Minister of Tourism and Environment of Albania, for more news about the country.

11/09/2024

Transformation in tourism is not tackled without external pressure! That's just one interesting fact revealed by our brand-new Travel & Tourism Radar survey.

More concretely, over 30% of respondents consider sustainablity in their companies only based on customer demand.
➡️ We want to know: Are you surprised by this result?

Get a glimpse of all survey findings about sustainability in the travel industry exclusively in our blog article: https://lnkd.in/etbAWGBW.

Read now and stay informed!

05/09/2024

ITB India is around the corner! In line with this, our latest blog article sheds light on the Indian travel market 🛕

India’s tourism industry is entering a new era: Growth in spending, broad investments and a new generation of entrepreneurs are creating momentum. We explain why the country's travel market is different ➡️ https://lnkd.in/eQfghyYX

ITB India 2024 offers the opportunity to explore the rapidly expanding markets of India and Southern Asia, establish new partnerships, and strengthen relations with the region’s leading players. See you in Mumbai next week!

03/09/2024

Experience unforgettable nights at Albania’s summer festivals ☀️✨

Did you know that Albania is host to numerous renowned festivals such as Kala, UNUM, South Outdoor Festival, Porto Palermo Festival, ION, and many more?

Set in the most beautiful touristic spots, you can dance the night away, sing your heart out, make friends and enjoy Albania’s vivacity.

For more information on the Official Host Country of ITB Berlin 2025 download the TEA app and follow Mirela Kumbaro Furxhi, Minister of Tourism and Environment of Albania.

22/08/2024

In our latest podcast episode, we have engaged with three travel experts to discuss the impact of AI on the travel industry.

Thanks to Leila Summa (Play To Change), Markus Stumpe (cruisewatch), and Christian Watts (Magpie Travel) for their valuable insights. Join our experts and host Charlotte Lamp Davies as they explore:

✅ How AI is revolutionizing travel technology
✅ The reasons behind these changes
✅ Why you should get involved

Tune in now on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast.

21/08/2024

Dear exhibitors, this is your last call to secure your preferred stand space at ITB Berlin 2025 📣

Take the chance to present yourself to a global audience and to make meaningful connections. Complete your stand registration at itb.com/standregistration until 1 September 2024.

You have something specific to share? Check our market segments at itb.com/segments again and become an exhibitor for one of or themed pavilions. See you in Berlin from 4 - 6 March 2025!

16/08/2024

Medical & Health Tourism has established itself as an important segment at ITB Berlin in recent years.

At our Medical & Health Tourism Pavilion, medical providers with corresponding healthcare offerings can present their products and services. Buyers and agencies are specifically targeted to visit this area at the exhibition grounds.

If you would like to know more about our sophisticated program or become an exhibitor in that area, check itb.com/medical ⚕️

15/08/2024

Travel with pride! That’s what LGBTQ+ Tourism at ITB Berlin stands for 🌈️

In cooperation with Diversity Tourism GmbH, we host the well-established LGBTQ+ Tourism Pavilion. Located in hall 4.1, it is the home for our dedicated exhibitors and offers an educational program for everyone.

Another highlight: On 6 March 2025, the ITB LGBTQ+ Pioneer & Destination Award will be awarded during the ITB Diversity Gala.

Learn more about our LGBTQ+ commitment on itb.com/lgbtq. You still got the chance to become an exhibitor within the pavilion – register now!

14/08/2024

The possibilities to travel are endless, and so are the career opportunities in tourism 🎓️

No matter if you are looking for your perfect study program or the job of your dreams – The ITB Career Center in hall 4.1 features wide-ranging information on study programs, further education, and job offers.

Students and alumni share their firsthand experience, potential employers introduce themselves and answer your questions. When at ITB Berlin, stop by in hall 4.1, engage in the conversation, and join our program.

Side note: If you would like to exhibit at our ITB Career Center you can still register on itb.com/career!

13/08/2024

Adventurous, CO2-conscious, digitally savvy – Meet generation Wanderlust 🚌️

Young people want to travel the world, stay long, and are prepared to spend more money, which makes them a special target group. Since 1999, Youth Travel and Economy Accommodation have become an integral part of ITB Berlin.

In hall 4.1, you will find a dedicated exhibition area. Together with our partner WYSE Travel Confederation we also offer workshops and specialized events.

You still have the chance to become an exhibitor for Youth Travel & Economy Accommodation. Register on itb.com/youth now!

12/08/2024

When at ITB Berlin, immerse yourself in the third largest market of our industry: Travel Technology!

Our Travel Tech segment features five dedicated exhibition halls (5.1, 6.1, 7.1c, 8.1, 10.1). Meet tour guides, suppliers, technology specialists, and intermediaries on-site.

Cutting edge content from the field is presented at the eTravel Stage in hall 6.1 – the think-tank for technology-driven innovation and digital transformation in tourism.

Make sure to discover the Travel Tech world live at ITB Berlin or become an exhibitor for this segment. All details: itb.com/traveltech 🤖️

09/08/2024

Another growing sector in tourism is Luxury Travel. At ITB Berlin, luxury buyers and suppliers have their own intimate space: The Home of Luxury ✨️

Separated from the hustle and bustle of the trade show, we have created a tasteful ambience at the Marshall Haus. It is located outside the halls, still in the heart of the exhibition grounds.

Use the perfect platform to present your luxury products and build new business relationships in this appealing environment.

Find out more on itb.com/luxury and register as luxury supplier now!

08/08/2024

The MICE sector covers an entire industry and stands for Meetings, Incentives, Conferences and Events. It has also found a home in hall 8.2 at ITB Berlin.

At our ITB MICE HUB, we are offering international MICE exhibitors the opportunity to rent a ready-to-use counter in the centre of other MICE experts. Here they can exchange ideas, expand their network, and strengthen their business relationships.

Become a part of ITB Berlin’s MICE network and secure your counter at itb.com/MICE 💼️

07/08/2024

Adventure Travel and Responsible Tourism are increasingly trending. At ITB Berlin, we have a whole exhibition area in hall 4.1 that covers these segments.

Meet specialized suppliers, network, discover the latest trends in the field, and learn more about how to experience destinations while protecting the environment. Further, our Lighthouse Stage offers a dedicated program with topical insights.

During ITB Berlin 2025, either stop by in hall 4.1 or join us as an exhibitor in this area and share your expertise. For all details visit itb.com/adventure 🚣️

06/08/2024

The variety of our industry lives here. Here at ITB Berlin.

Did you know that in addition to a geographical arrangement the hall layout is split by market segments? Among others, we are featuring the following topics:

🚣️ Adventure Travel
🎓️ Career in Tourism
🌈️ LGBTQ+ Tourism
✨️ Luxury Travel
⚕️ Medical & Health Tourism
💼️ MICE Travel
🤖️ Travel Technology
🚌️ Youth Travel

Within the next two weeks we will take you on a journey through our themed world. So stay tuned and visit itb.com/segments for a deep dive!

31/07/2024

Learn about successful examples, cultural sensitivity, key partnerships, and future trends in LGBTQ+ hospitality.

Join our host Charlotte Lamp Davies of A Bright Approach as she talks with Philip Ibrahim, General Manager of The Social Hub in Berlin, about the challenges and opportunities in catering to LGBTQ+ travelers.

Tune in now on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast to stay ahead and support inclusivity in the industry!

29/07/2024

Are you planning to visit Albania? We have a tip for your next trip 🏖️✨

The TEA app is your digital guide to all events taking place in the country. From the seaside to the Alps, city centres and villages, browse through categories and be informed about concerts, local festivals, theatre, sporting events and more, both in English and Albanian.

Download now from the App Store and Google Play and experience Albania like never before!

For more news about Albania, make sure to follow Mirela Kumbaro Furxhi, Minister of Tourism and Environment of Albania.

24/07/2024

Curious about how the global travel industry can decarbonise by 2050?

In our latest podcast episode, you will acquire an up-to-date perspective on why forward-thinking companies will attract investment and talent as we address sustainability solutions in the travel sector.

Our guest, Jeremy Sampson, CEO of The Travel Foundation, and host Charlotte Lamp Davies from A Bright Approach, will shed light on these and other related topics.

Listen now on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast!

18/07/2024

Tomorrow's tourism must be inclusive. „We need to start by hearing from the people that we think fall under the banner of diversity, equity and inclusion", says Rohit Talwar, world-renowned futurist and CEO of Fast Future.

Are you keen to learn about diversity and inclusivity in tourism? In his session Rohit gives valuable insights into future challenges and opportunities. Listen now or regret later: https://lnkd.in/eMfHSH_U 💡

17/07/2024

Are you looking for outstanding exposure at ITB Berlin 2025? Well, we have a whole bunch of eye-catching advertising options for you 📣✨

Use our decision guide under https://lnkd.in/eEbXpZiu to find the best visibility booster for you. This way you will ensure to reach your desired target group at the right touchpoints during ITB Berlin and beyond.

Any questions? Feel free to get in touch with our team at [email protected]

16/07/2024

ITB has a new coat of paint! Today, we reveal our fresh design and slogan for 2025 💥

Since 1966, ITB Berlin is the biggest family gathering of the tourism industry. It's true when we say: The world of travel lives here.

Our "lives here" campaign highlights that ITB is a home for the global travel trade and gives the event a strongly personal touch. Discover more details soon - here and on itb.com!

How do you like our new look?

15/07/2024

“Whether you're from the LGBTQ+ community or not, it's important to shape a better world." With this statement Aisha Shaibu-Lenoir, Founder of Moonlight Experiences, nailed it 🏳️‍🌈

The LGBTQ+ travel market has become an integral part of the global tourism industry. But this is only half of the truth. In some parts of the world, LGBTQ+ tourism is tolerated but not accepted.

Rewatch Aisha's session and learn how tourism suppliers can navigate these challenges: https://lnkd.in/eg9wCN5a. Because this topic concerns us all!

02/07/2024

2024 is shaping up to be another record-breaking year for travel. That's what the latest Phocuswright data show.

Despite global uncertainties like upcoming elections and ongoing conflicts, the masses continue to travel. The demand also appears resilient, even though rising flight faires are starting to impact air travel.

Listen to Charuta Fadnis, SVP of Phocuswright, and our host Charlotte Lamp Davies giving detailed insights into the global travel market. Tune in on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast!

27/06/2024

“It’s not just about restrictions, it’s about reshaping the entire landscape of our industry", said Graeme Jackson, Head of Strategic Partnerships at The Travel Foundation, about Responsible Travel.

At ITB Berlin Convention 2024, he proposed innovative solutions for a sustainable and regenerative future in global tourism.

From temporary destination timeouts to progressive food offerings and audacious transparency initiatives - together with other industry experts, he evaluated potential transformational strategies.

Rewatch this vital discourse on YouTube now: https://www.youtube.com/watch?v=3jeKE0EzJaw

26/06/2024

Did you know Albania boasts the beach with the bluest sea in the world? 🌍💙

In 2023, Albania welcomed 10.1 million foreign tourists. A big draw? Albania's mesmerizing coastline along the Adriatic and Ionian Seas.

According to a study analyzing 200 beaches for their RGB color code, Pasqyra Beach in Albania claims the top spot, with its sea being just 12.4 points off the certified bluest blue discovered by scientists in 2009.

Pasqyra Beach is a must-visit! Make sure to not miss our blog article about it: https://lnkd.in/eywZ8cqM 🏖️

For more news about Albania follow Mirela Kumbaro Furxhi, Minister of Tourism and Environment of Albania ✨

ITBBerlin
© Ministry of Tourism and Environment of Albania

25/06/2024

This is your last chance to catch the Early Bird for ITB Berlin 2025 🐤⏳

Register as exhibitor until 1 July 2024 and secure exclusive savings. The discount also applies to registrations in individual segments.

We have summarized all information on the stand registration, segments and prices online: https://www.itb.com/en/itb/stand-registration/

Looking forward to all your stand registrations. The countdown is on!

24/06/2024

Let’s embark on a journey through Albania, the Official Host Country of ITB Berlin 2025! We will start with Vjosa, the last wild river in Europe, now a protected National Park.

Flowing through a third of Albania, Vjosa offers stunning canyons, braided river sections, and meandering stretches. Whether you're rafting, hiking, or camping, Vjosa Wild River National Park promises unforgettable adventures. 🌱💚

Learn more about this beautiful place and its undisturbed natural processes in our latest blog article: https://lnkd.in/eywZ8cqM

For more news about Albania make sure to follow Mirela Kumbaro Furxhi, Minister of Tourism and Environment of Albania ✨

© Ministry of Tourism and Environment of Albania

20/06/2024

“It’s not technology for technology’s sake, there always has to be a use case”, said Barry Rogers, Head of Dublin City Tourism Unit, during an exclusive interview at ITB Berlin Convention 2024.

Furthermore, he believes that Dublin's people are the core to why the city is a great place to visit. You want to know what else he points out about Smart Cities?

Watch his full interview on YouTube now! https://lnkd.in/ea6DSRSm 👀

18/06/2024

Say hello to our brand-new ITB 360° content newsletter!

Providing you with cutting-edge insights, we keep you up to date on tourism trends and industry findings, including highlights from ITB Berlin and beyond.

Dive into captivating blog posts, podcasts, and videos about key topics addressing the future of our industry such as technology, economic developments, Net Zero, future work and many more.

Subscribe here and never miss your favorite industry insights again: https://lnkd.in/ep44QGiC

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Videos

61.5% of respondents expect political and economic trends to highly impact their business in the next two years. That's just one interesting fact revealed by our brand-new Travel & Tourism Radar survey. What else did we find out? Get a glimpse of all survey findings in the travel industry exclusively in our blog article: https://lnkd.in/etbAWGBW. Read now and stay informed! #ITBBerlin #ITBBerlinConvention #sustainability #corporatesocialresponsibility #csr

Transformation in tourism is not tackled without external pressure! That's just one interesting fact revealed by our brand-new Travel & Tourism Radar survey. More concretely, over 30% of respondents consider sustainablity in their companies only based on customer demand. ➡️ We want to know: Are you surprised by this result? Get a glimpse of all survey findings about sustainability in the travel industry exclusively in our blog article: https://lnkd.in/etbAWGBW. Read now and stay informed! #ITBBerlin #ITBBerlinConvention #sustainability #corporatesocialresponsibility #csr

In our latest podcast episode, we have engaged with three travel experts to discuss the impact of AI on the travel industry. Thanks to Leila Summa (Play To Change), Markus Stumpe (cruisewatch), and Christian Watts (Magpie Travel) for their valuable insights. Join our experts and host Charlotte Lamp Davies as they explore: ✅ How AI is revolutionizing travel technology ✅ The reasons behind these changes ✅ Why you should get involved Tune in now on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast. #ITBBerlin #ITBBerlinConvention #AI#artificialintelligence #traveltech

Learn about successful examples, cultural sensitivity, key partnerships, and future trends in LGBTQ+ hospitality. Join our host Charlotte Lamp Davies of A Bright Approach as she talks with Philip Ibrahim, General Manager of The Social Hub in Berlin, about the challenges and opportunities in catering to LGBTQ+ travelers. Tune in now on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast to stay ahead and support inclusivity in the industry! #ITBBerlin #LGBTQTravel #Hospitality #lgbtqi

Curious about how the global travel industry can decarbonise by 2050? In our latest podcast episode, you will acquire an up-to-date perspective on why forward-thinking companies will attract investment and talent as we address sustainability solutions in the travel sector. Our guest, Jeremy Sampson, CEO of The Travel Foundation, and host Charlotte Lamp Davies from A Bright Approach, will shed light on these and other related topics. Listen now on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast! #ITBBerlin #ITBBerlinConvention #sustainabletravel #sustainability

Tomorrow's tourism must be inclusive. „We need to start by hearing from the people that we think fall under the banner of diversity, equity and inclusion", says Rohit Talwar, world-renowned futurist and CEO of Fast Future. Are you keen to learn about diversity and inclusivity in tourism? In his session Rohit gives valuable insights into future challenges and opportunities. Listen now or regret later: https://lnkd.in/eMfHSH_U 💡 #ITBBerlin #ITBBerlinConvention #diversity #inclusion #futuretravel

“Whether you're from the LGBTQ+ community or not, it's important to shape a better world." With this statement Aisha Shaibu-Lenoir, Founder of Moonlight Experiences, nailed it 🏳️‍🌈 The LGBTQ+ travel market has become an integral part of the global tourism industry. But this is only half of the truth. In some parts of the world, LGBTQ+ tourism is tolerated but not accepted. Rewatch Aisha's session and learn how tourism suppliers can navigate these challenges: https://lnkd.in/eg9wCN5a. Because this topic concerns us all! #ITBBerlin #ITBBerlinConvention #diversity #lgbtq #lgbtiq

2024 is shaping up to be another record-breaking year for travel. That's what the latest Phocuswright data show. Despite global uncertainties like upcoming elections and ongoing conflicts, the masses continue to travel. The demand also appears resilient, even though rising flight faires are starting to impact air travel. Listen to Charuta Fadnis, SVP of Phocuswright, and our host Charlotte Lamp Davies giving detailed insights into the global travel market. Tune in on Spotify, Apple Podcast, Google Podcast or at itb.com/podcast! #ITBBerlin #ITBBerlinConvention #Phocuswright #travelmarket #traveltrends

“It’s not just about restrictions, it’s about reshaping the entire landscape of our industry", said Graeme Jackson, Head of Strategic Partnerships at The Travel Foundation, about Responsible Travel. At ITB Berlin Convention 2024, he proposed innovative solutions for a sustainable and regenerative future in global tourism. From temporary destination timeouts to progressive food offerings and audacious transparency initiatives - together with other industry experts, he evaluated potential transformational strategies. Rewatch this vital discourse on YouTube now: https://www.youtube.com/watch?v=3jeKE0EzJaw #ITBBerlin #ITBBerlinConvention #ResponsibleTravel #RegenerativeTravel #SustainableTourism #Sustainability

“It’s not technology for technology’s sake, there always has to be a use case”, said Barry Rogers, Head of Dublin City Tourism Unit, during an exclusive interview at ITB Berlin Convention 2024. Furthermore, he believes that Dublin's people are the core to why the city is a great place to visit. You want to know what else he points out about Smart Cities? Watch his full interview on YouTube now! https://lnkd.in/ea6DSRSm 👀 #ITBBerlin #ITBBerlinConvention #smartcity #smartcities #dublin

Let's take this #ThrowbackThursday to appreciate the return of in-person events after the pandemic once more! In her ITB C-Level Interview in March, Sophie Hulgard, Chief Sales Officer at Accor Group, talked about current trends and developments in the client-centric global service industry and B2B hotel sales. Watch the engaging interview hosted by Lea Jordan here: https://lnkd.in/d6UE2rd2 👀 #ITBBerlin #ITBBerlinConvention #sales #MICE #hospitality

What day is it? It's #ThrowbackThursday! #LuxuryTravel is outperforming the market. The success is set to continue, but at the same time consumer mindset, preferences and behaviour are changing at a rapid pace. So, now is the time to drive transformation, understand future trends, make bold moves, and build futureproof business models in luxury travel. At ITB Berlin Convention, Zoran Pejović, Chief Growth & Strategy Officer at Lošinj Hotels & Villas, explained how to drive this transformation successfully. Watch now: https://lnkd.in/d_yzJXzc! #ITBBerlin #ITBBerlinConvention #traveltrends #tbt

We've come up with a new podcast episode! Are you ready? Freshly recorded from ITB China 2024, host Charlotte Lamp Davies, of A Bright Approach, talks with Lydia Li, Deputy General Manager at Messe Berlin Shanghai, about notable trends in Chinese travel. You want to know how the recovery of the market is going? What outbound destinations are particularly demanded? What Chinese travellers attach importance to? Tune in on Spotify, Apple Podcast, Google Podcast or on itb.com/podcast to hear about these topics and many more! #ITBBerlin #ITBChina #ITBChina2024 #china #chinatravel #traveltrends

This #ThrowbackThursday Ron Sandel delves into the world of data-driven #hospitality with us. In March, the Managing Director of HotelTonight and Hotels at Airbnb shared interesting insights on leveraging data to pave the way for exceptional guest journeys. Watch the full discussion about data in hospitality here: https://lnkd.in/dbKGUZSw 👀 #ITBBerlin #ITBBerlinConvention #airbnb #AI #artificialintelligence #tbt

Hey travel fellows, it's #ThrowbackThursday again! If you want to learn more about the total human hospitality experience you should definitely listen to Sonal Uberoi's session. At ITB Berlin Convention, the Managing Director of Spa Balance Consulting stated: ”Accelerators that help you achieve the seal of difference are engagement, community, and ecosystem.” Watch her full session for detailled insights: https://lnkd.in/edRa-m2M 👀 More great learnings soon here and on youtube.com/ITBBerlin - stay tuned! #ITBBerlin #ITBBerlinConvention #hospitality #tbt

Today's #ThrowbackThursday is all about future trends. At ITB Berlin Convention 2024, Guillermo Albizuri, Managing Director at Google, published a new study about #NextGen travellers, bringing together market research and Google data on a global scale. He says: “Travel came out of the crisis stronger than ever as an industry. There are emerging news and trends that make us very optimstic about the future of the industry." You want to know what trends he points out? Watch his full session here: https://lnkd.in/dnqY_kCc 👀 More great learnings soon here and on youtube.com/ITBBerlin - stay tuned! #ITBBerlin #ITBBerlinConvention #tbt

Recently, we have a #ThrowbackThursday at ITB Berlin. So, let's take a look back to ITB Berlin Convention 2024. As Garry Wiseman, EVP & Chief Product Officer at Sabre, said during his session about #GenAI and #Traveltech on 5 March: “We all have dreams of building the Amazon-like experience of travel. This becomes a possibility.” You want to know how? Watch his full session hosted by Dirk Rogl here: https://lnkd.in/eMzXdbrN 👀 More great learnings soon here and on youtube.com/ITBBerlin - stay tuned! #ITBBerlin #ITBBerlinConvention #tbt

Shhh... Something great is around the corner. Thanks again for 3 days full of business, networking and fun at ITB Berlin 2024. We hope you enjoyed growing your business as much as we did. Can't wait for the next edition of ITB Berlin? Well, here's the thing: Exhibitor registration for 2025 will open earlier than ever. Like reaaally soon! So stay tuned... #ITBBerlin #ITBBerlinConvention #tradeshow #traveltrade #messeberlin

May we introduce you to Dieter Janecek, member of the German Bundestag, and Dr. Markus Heller, Managing Partner at Dr. Fried & Partner GmbH and member of our Board of Experts - the stars of our latest podcast episode. Dieter and Markus do not only recap their overall impressions of ITB Berlin 2024 and the ever-present strikes in Germany that massively affected the trade show. Also, they address the significant role of women in tourism and explore how tourism can serve as a catalyst for openness in a globally interconnected world. Join this engaging podcast episode on Spotify, Apple Podcast, Google Podcast or on itb.com/podcast! #ITBBerlin #ITBBerlinConvention #dieterjanecek #deutscherbundestag #podcast

#ITBBerlin ended a week ago. Let's give another big shoutout to Experience Oman, the Official Host Country of ITB Berlin 2024. Oman did not only impress with its incredible opening program but also with its sophisticated trade show presence. If you didn't get the chance to experience the beauty of #Oman at ITB Berlin 2024, or just want to expand your impressions, watch out now! In the latest episode of our Travel Hero Podcast, we welcomed a distinguished guest: H.E. Azzan bin Qassim Al Busaidi, the Undersecretary of Tourism from the Ministry of Heritage and Tourism of Oman. With Oman's tourism industry on the rise, we're thrilled to delve into the unique factors that distinguish Oman's offer in a highly competitive global market. Join us as we explore what draws visitors to Oman, how authenticity is preserved amidst development, and the significance of diversity in Oman's tourism landscape. Listen now on on Spotify, Apple Podcast, Google Podcast or on itb.com/podcast! #ITBTogether #experienceoman #beautyhasanaddress

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ITB Berlin at a Glance

The ITB brand

Worldwide industry impulses and market knowledge under one roof: Around the globe, the name ITB stands for year-round industry knowledge, networking and trend-setting events. Every year in March, the entire tourism industry meets at the World's Leading Travel Trade Show®, ITB Berlin (www.itb-berlin.com). The B2B conference trade show ITB Asia (www.itb-asia.com), the leading trade show for the entire Asian travel market, is held annually in October in Singapore. Every year in May, ITB China (www.itb-china.com) in Shanghai opens its doors to the Chinese travel industry. In April 2021, ITB India (www.itb-india.com) will be held in Mumbai for the first time, focusing on the Indian travel market.

ITB.com

With the launch of itb.com (www.itb.com), ITB offers a year-round digital platform connecting the global travel industry. The website bridges the gap between analogue and digital services, providing innovative opportunities for business, networking and relevant industry content. A central and in this form unique travel network of the B2B travel industry was established, which can be used on a worldwide scale. An AI-based network enables users to make digital contacts and network in a targeted manner. In addition, itb.com regularly provides industry news as well as expert opinions via interviews, keynotes and panels on current topics.