25/11/2021
How to increase the effectiveness of an event
The effectiveness of an event can be accurately assessed by audience engagement.
We have collected a list of helpful and non-obvious tips that will increase event activity which every organiser should know:
1) Run demo days for visitors and exhibitors. These will help your audience learn to navigate the platform's functionality and not get distracted by having to learn during the event.
2) Provide attendees with access to the event platform before the event starts. When registration for the event is opened early, platform users get the opportunity to familiarise themselves with the event program, speaker materials, exhibitors, sessions and to schedule visits to desired event sessions.
3) Motivate visitors to chat and make appointments. EventsWallet provides several options for making appointments, even before the event starts:
- an open list containing the contact details of exhibitors, sponsors, and visitors makes it possible to contact any event participant, at any time;
- using the advanced search function, each user can filter contacts according to their interests and make an appointment within the platform;
- thematic chats allow the audience to get to know each other in advance and start personal communication.
Other functions of the EventsWallet platform, which help organisers conduct a productive and influential event can be found here: https://eventswallet.com/