What are the opening hours?

Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

Alakazam Magic Limited

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Ashford
Alakazam Magic Limited

Alakazam Magic is the one of the Worlds
Largest Magic Shops with locations in both the UK and the USA. When did your shop first open? Why?
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Worldwide Shipping and Exclusive Alakazam Branded Magic Tricks! The shop we currently have first opened its doors in 2003 but prior to that I had a small magic studio on the side of my house that was open to visitors by appointment. The move to much larger independent premises was due to the much needed additional warehouse space, plus I had always wanted a magic shop that magicians could visit, h

ang out in and discuss the latest new tricks, books and DVDs. At how many locations has your shop been located? When Jenny and I first started Alakazam Magic in the early days we operated purely from home based in London. When we moved down to Ashford in Kent, we had a small studio on the side of the house which was done out like a mini-shop, with counter, display cases and shelves stocked up with all the latest tricks, books and DVDs (although it was videotapes back then!)

What was the name of the original owner? The company was founded by me and Jenny and we have always been and still remain the sole owners of the brand and the business. Are there any well-known magicians associated with your shop’s history? I am very proud of the names that are now associated with the Alakazam brand. Each and every one of them has unique qualities that make the products that they release very strong and one that I believe will stand the test of time and still be watched, used and read in many years to come. How big is your current location? Our current premises is over 1500 square foot and that includes a vast warehouse full of stock as well as a dedicated shop front and space that is open on a daily basis. As well as the shop and warehouse, we also have specific manufacture rooms as well as a fully air-conditioned production room that serves as a location for explanation DVD filming as well as

How many products do you stock? We keep well over 5000 unique lines in stock and list many more to order. Obviously due to the fact that we manufacture our own line of items also, there is a large segment of the warehouse that is taken up by that as well as a specific manufacturing office that deals with our wholesale orders and custom. With the demand that the internet creates, it is critical to maintain healthy stock levels, however on the rare occasion we do not have items in stock, we have a great relationship with all of our suppliers so are usually able to fulfil any special orders within a matter of days. Do you sell any non-magic items, like costumes, make-up, or juggling supplies? When we moved to our public premises, I deliberately opted for somewhere just off of high street to avoid having to compromise on what we sold. I have always wanted to stick with supplying purely magic and be able to focus on the production of professional magic also. BY choosing a location that people would have to seek us out in, we are able to deal with just magic. Do you host lectures or club meetings? Currently we do not but we have plans for 2011 to begin a small Alakazam Magic member’s society whereby we have regular meeting here at the shop. It will be a great way to utilise the space we have here to put on special lectures, workshops and master classes. With the superb catalogue of professional magicians that we have worked with, there are some very exciting projects coming up in the New Year in this area of Alakazam! Do you interact with local youth? We do get a lot of young people in the shop who seem to find us via the internet. Certainly in the UK the internet has allowed a whole new generation the ability to access information and resources associated with magic. Whilst the online demos and interactive websites are a great start, many of the young people enjoy stopping by the shop to discuss magic, ask for advice and see what is new in stock. We also get the occasional work experience students for a couple of weeks during the school breaks too. Do you offer magic lessons? During the summer months we have a whole schedule of magic lessons as well as some tailor made courses. Magic lessons are a great way for people to be able to learn in a hands-on way and we have specific courses worked out so young people can enrol on a course of lessons over the summer holidays and learn the type of magic that interests them the most. I think it is important to encourage young people that are interested in magic and more so in some of the performance-driven workshops we offer. The internet and YouTube do provide a forum for worldwide digital feedback but there is no substitute for hands-on tuition from an experienced tutor and real-world performing experience.

01/10/2024

🔥Tonight is the night! We are joined at the Alakazam Academy by the AMAZING .morton.magician
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⏰We go live at 7pm UK time in your Alakazam accounts! He will be covering a load of stuff that is perfect for ALL abilities in Magic!
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✅If you can’t join us live, don’t worry, it is FULLY recorded and well be uploaded in your account to watch whenever you like!
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🎉Save BIG when you get the ticket before we are live!

01/10/2024

Due to a CRAZY BUSY DAY, we unfortunately have no live Today! Sorry for all the wizards looking to tune in! If you want something to Watch, check out the links below:

Review Show: https://youtu.be/CKtt-RO7S1A?feature=shared

VLOG: https://youtu.be/OGvTiMXEQNA?feature=shared

The Act: https://youtu.be/6A-5ep5_UdU?feature=shared

Effects used in this episode of the Alakazam Review Show: Beer Money https://alakazam.co.uk/products/beer-money-heads-tails-by-martin-peirce?_pos=1&_sid=d953...

25/09/2024

CRAZY Houdini’s Diary Magic Trick!? - MIND BLOWN 😱🤯

24/09/2024

Final checks before our magic tricks leave our doors for magicians all over the world!! ✈️🌍

24/09/2024

Join us for our weekly live show! 2PM every Tuesday

24/09/2024

A new take on the classic 3 Card Monte/Find The Lady scam.
Learn more about it here https://alakazam.co.uk/products/the-grifter-by-peter-nardi

22/09/2024

Join Us For This Special Sunday Live Launch

19/09/2024

Today we welcome one of the GREATEST OF ALL TIMES to the Unlimited Platform, welcome Alex Elsmley! Learn a KILLER packet trick,The 4 card trick NOW on Unlimited! 🙏🏼🪄♠️

18/09/2024

Mind = BLOWN!?😱🤯

16/09/2024

What new routines have you been learning?👇🏼 Shot of me performing Liquid Forks at the weekend! 😮‍💨

13/09/2024

LIQUID FORKS: IN STOCK NOW!🔥 ‘The best forks on the market for metal bending!’ - Morgan Strebler

13/09/2024

Simon Says things about Simon Says!🤣🔥 This is SO GOOD!

12/09/2024

Mind = BLOWN😱🤯 Trick: Fortuity 2!

10/09/2024

⚠️One of our BIGGEST ANNOUNCEMENTS EVER. Official Liquid Forks, coming soon…

06/09/2024

Always a great week when the legend that is Craig Petty comes to Alakazam HQ! Lots of great stuff from Mr P coming out soon!!

06/09/2024

NOBODY CAN FIGURE THIS OUT!?🤯👀Learn this in the AMMAR Trilogy Set! ✅

04/09/2024

The SVENGALI DECK PROJECT by CRAIG PETTY is OUT NOW!🔥😮‍💨

04/09/2024

Join us for the Live Launch of Craig Petty's Svengali Deck Project

04/09/2024

Street Magic - CRAZY REACTIONS!?🤯🤣

03/09/2024

McGLOVin Crazy Magic Trick!?🤣🤯

03/09/2024

Join us every Tuesday at 2pm for our weekly live show.

01/09/2024

The Alakazam Review Show, Episode 2, is now live! Join us this week as we explore three fantastic effects: "Monkey In The Middle," "One For The Diary," and "The Ishihara Test."

Effects reviewed this week: One for the Diary (Red) by GRUM Handcraftedhttps://alakazam.co.uk/products/one-for-the-diary-red-by-grum-handcraftedMonkey in the...

Address

113 Ellingham Industrial Centre Ellingham Way
Ashford
TN236LZ

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Website

http://www.alakazam.co.uk/

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Videos

Halloween Exchange Magic Trick!😱🤯#magician #magicshop #magictrick #hallowee

🪄♠️Unpacked! Thankyou Robert - Magician’s Organizer! 😍#magician #magicshop

CRAZY Houdini’s Diary Magic Trick!? - MIND BLOWN 😱🤯#magician #magicshop #magictrick

WHAT THE HECK!?🤯😱 #magician #magicshop

Alakazam Live

Join us for our weekly live show! 2PM every Tuesday

Unpacked!🪄♠️ Thankyou Iain! 🙏🏼#magician #magicshop #magictrick

A new take on the classic 3 Card Monte/Find The Lady scam. Learn more about it here https://alakazam.co.uk/products/the-grifter-by-peter-nardi

ANY NAMED CARD!? Brainwave deck is SO GOOD!🔥🤯#magic #magicshop #magician

Unpacked!🪄♠️ Thankyou LEE! 🎉#magician #magicshop

Alakazam Live

Join Us For This Special Sunday Live Launch

Looking forward to seeing some AlakaFAM members there! ♥️🚀

Liquid Forks are nearly ALL GONE! If you use them a lot, grab a box or two because we have more on order but they will take a month to arrive! Thankyou everyone for your support on these, it’s been incredible! 🙏🏼