👋 We would like to wish a warm welcome to the SWM team to Isabelle Trethewy, who joins us as a Project Executive.
In her previous role Isabelle loved the interpersonal aspect of working closely with clients, and also found the operational side really engaging.
This blend of people interaction and problem-solving sparked her interest in roles that allow the combination of both areas, so what a perfect match for the SWM team! 👏
Wishing you well in your role at SWM Isabelle Trethewy 😊
When it comes to developing compelling content, there are important steps to take if an event is hybrid or virtual in nature.
If it is hybrid, for example, content must resonate with both audiences. From a wholly virtual perspective, ongoing engagement is key.
For our digital team, this strategic process begins at the pre-event stage, and so below they share some of their top tips for crafting:
✉️ Unique and personalised communications, which drive attendance.
💬 Presentation content that is delivered both seamlessly, and maintains delegates' interest.
Seeking support in this area? Why not get in touch with us via [email protected].
#SWMPartners #contentcreation #digital #medicalevents #virtualevents #hybridevents
The new World Cancer Day campaign 2025-27 “United by Unique” places people at the centre of care and will explore new ways of making a difference. It offers a three- year journey from raising awareness to taking action.
Cancer is more than just a medical diagnosis—it’s a deeply personal matter. Behind every diagnosis lies a unique human story - stories of grief, pain, healing, resilience, love and more. That’s why a people-centred approach to cancer care that fully integrates each individual’s unique needs, with compassion and empathy, leads to the best health outcomes.
You can learn more about the awareness campaign by visiting: www.worldcancerday.org.
#WorldCancerDay #unitedbyunique #equity #cancer #oncology #medicine
Carefully crafted communications are essential to medical event success.
All three of our departments: event management, digital and med-comms, are involved in creating and managing content pre-, during and post-meeting.
The frameworks they’ve developed:
✅ Facilitate a seamless delegate experience
💡 Convey complex study data and information with clarity
💬 Ensure educational and engagement opportunities are aplenty
We delve into the six step process our qualified pharmacists and scientists employ when developing meeting materials.
#SWMPartners #medcomms #medicalevents #events #healthcare #content
Green screening, also known as chroma keying, can be a great way to add production value to videos and streaming. Here are three ways SWM suggest utilising it:
🔏 1. Eliminate distracting backgrounds and protect speakers privacy by replacing their backdrop with a branded design.
💡 2. Present creatively! Instead of just sharing screens, SWM can superimpose slides and other visuals into the background with the speaker.
☑️ 3. Keep the audiences attention with moving graphics paired with your speaker.
To discuss green screen capabilities and how you can make your meeting more engaging contact us at [email protected]
#SWMPartners #medcomms #medicalevents #events #healthcare #content #greenscreen #chromakeying
Our three departments collaborate throughout the planning stage of any and every medical meeting, ensuring not only an informative and engaging delegate experience – but the development of a robust content strategy that educates and engages attendees beyond the event itself.
🧑🔬 Experienced scientists and pharmacists
💻 Passionate digital experts
💡 Talented event management professionals
Contact us at [email protected] to learn more about our content services.
#SWMPartners #medcomms #contentcreation #eventcommunications #videos #medicine
Happy New Year to you and yours!
Our event management, digital and medcomms teams are excitedly gearing up for a busy and rewarding 2025.
We all look forward to continuing to play our part in advancing the future of medicine, through our ongoing partnerships with healthcare organisations throughout the globe.
#SWMPartners #happynewyear #eventprofs #digital #medcomms #2025
From all of us here at SWM Partners, we wish our clients, partners and industry friends a safe, happy and healthy holiday period.
Our offices will be closed from 24th December, reopening on Thursday, 2nd January.
#SWMPartners #happyholidays #festiveseason #seasonsgreetings
How was the ASH Conference?
Some of the SWM team were onsite for the 66th ASH Annual Meeting & Exposition, which took place 7-10 December 2024, in San Diego, California, and also online.
Jaqueline Campbell, Thushani Bernard and Jade Gardiner successfully delivered an Investigator meeting and 2 roundtable meetings for our clients alongside the conference!
These events are great to connect with you all and discuss how we can help with your next meeting series. If you didn’t get a chance to touch base with us please get in touch via [email protected].
#SWMPartners #ASH2024 #hematology #medicalmeetings #eventmanagement #eventagency #sandiego #California
Did you know that 69% of attendees consider in-person B2B conferences the best opportunity to learn about new products or services.
SWM Partners deliver engaging, educational and informative experiences. We are passionate about playing their our part in advancing the future of medicine, and operate as an extension of our clients’ teams.
We partner with them every step of the way to identify a meeting’s objectives, recommend and develop engaging solutions that resonate, and ensure a seamless experience for all as the proceedings unfold.
Contact us today to see how we can help you - [email protected]
#SWMPartners #medcommsagency #healthcare #medicalcommunications #medicalevents #eventsspecialists #events
Given the often complex nature of clinical studies, events have the potential to add immense value to the medical sector in particular. Meetings enable delegates to learn about a study’s developments in an interactive and engaging manner, ensuring they remain informed and educated throughout.
There are many factors to consider when working in the medical sector, however, which is where event managers and project directors that specialise in this area have an important role to play.
Contact us today to see how we can help you - [email protected]
#SWMPartners #medcommsagency #healthcare #medicalcommunications #medicalevents #eventsspecialists #events
Last week we had the pleasure in completing a Phase III Investigator Meeting in Dallas
Annabel, Tara and Jade were on the ground delivering a very successful event – the first in a series of global face to face Investigator Meetings on Lung cancer.
We had high attendance from both the US and LATAM countries and the meeting was well received by the delegates.
Looking forward to the next meeting in the EU in January.
#SWMPartners #employeeowned #medicalmeetings #meetings #clinicaltrials #logistics #healthcare #venuesourcing #delegatemanagement #investigatormeetings #medicalcommunications #Dallas
A Global Event Management company located in Berkhamsted, Hertfordshire UK. We run our company with a 'can do' mentality.
