Willow In White

05/09/2024

You asked… We listened!

Due to the enormous response we had at our last sale popup- we’re back again for 2 days only at the Heronston Hotel, Bridgend.

Saturday 14th and Sunday 15th September 10am-6pm. No appointment required. Come along, browse the INCREDIBLE bridal gowns, separates and accessories. We will have fitting rooms available for you to try and take away the same day.

This is the biggest and most exclusive SALE we’ve ever done so expect to see some outstandingly beautiful pieces at bargain prices.

Dresses will be priced at £395, £695 and £995!!!

We will tease some sneak peeks over the next week. If you see something you like I would strongly suggest getting in early as we had a que of people at the last event.

If you have any questions feel free to drop us a message. See you next weekend BRIDES TO BE! 🤍🤍🤍

02/09/2024

🤍🤍🤍 WIW BRIDE 🤍🤍🤍

Huge congratulations to our real life princess .davies.90 The most beautiful bride in the most beautiful gown!

Wishing you a lifetime of happiness!

Pics -

08/08/2024

R E A L B R I D E 🤍

What Steph said…

‘Just wanted to message to say a huge thank you for everything. I absolutely loved my dress and veil and felt so happy wearing them. The start of the wedding experience began with you two years ago and it was such a memorable day and you made me feel so comfortable and confident. You really do have the perfect job.’

We loved helping you Steph! Even from the moment you walked in with your little secret 🤫🤰🏼 I feel like we’ve walked through so many life goals with you. Wishing you and your beautiful little family all the happiness in the world!

🤍🤍🤍

26/07/2024

22/07/2024

Yes you read that right….. The entire BUY ME NOW rail which now takes over half of the boutique will all be priced at £799 or under!!!

This isn’t to be missed and launches from this Wednesday.
Many dresses are brand new and you could literally be saving THOUSANDS!

All dresses must go to make room for some incredible new stock incoming…

https://www.willowinwhite.com/book-an-appointment

22/07/2024

Yes you read that right….. The entire BUY ME NOW rail which now takes over half of the boutique will all be priced at £799 or under!!!

This isn’t to be missed and launches from this Wednesday.
Many dresses are brand new and you could literally be saving THOUSANDS!

All dresses must go to make room for some incredible new stock incoming…

Link in the bio and select Sample sale appointment to secure your spot now!

08/07/2024

A N N I S T O N ✨

Newbie be the absolute legends and I’m OBSESSED!

Can you handle the sparkle???

21/06/2024

READ CAPTION! 👇🏽

CALLING ALL BRIDES TO BE… You don’t want to miss this!

We have the most wonderful selection of wedding dresses at a snippet of the price, most of them brand new or very slight wear. If you’re on a short time frame or like most of us - just want to save yourself a few pennies then this is for you. Be the first to view the entire collection by booking via the link in the bio.

Alternatively- Friday 28th and Saturday 29th we are opening our doors between the hours of 12-6 for you to come and browse. No appointment is required! Please be aware there may be a small wait for trying the gowns on.

We can’t wait to meet you!

Lots of love
Mel and Chlo ###

30/04/2024

CURVY GIRLY WEEKEND!

For one weekend only we’re hosting a weekend dedicated to our curvy girls. You can expect to find a huge selection of our usual beautiful styles in sizes 16-26 from our favourite Welsh designer 🏴󠁧󠁢󠁷󠁬󠁳󠁿 GAIA Bridal

We will be offering a whopping 10% off for each bride who finds her dream dress.

Appointments are available from Thursday 9th - Sunday 12th May and are extremely limited so book now!

Keep your eyes peeled on our stories for sneak peeks of what to expect.

We can’t wait to meet you and find the ONE! 🤍 🤩

26/04/2024

Who’s ready for the weekend? 🥂

Love love love this shot from the photoshoot of dreams this week 🖤

All models styled by us!

Florist + Concept:
Decor + Styling:
Wedding Co-Ordinator:
Venue:
Stationery:
Cake Maker:
Make-up Artist:
Hair:
Bridal Wear:
Suits:
Photographers:
Videographer:
Content Creator:
Musician:
Models: .kerswell

09/04/2024

Our boutique getting a Spring glow up from the wonderful Crystal Clear Carpet Cleaning

25/02/2024

Calling all brides to be…

If your wedding day is fast approaching, we’ve complied 6 top tips to keep in mind for your big day.

🤍 Walk slower than you ever have before down the isle
🤍 Try to make eye contact with your photographer at least once
🤍 Carry your bouquet facing outwards. This ensures that your bouquet stays at the perfect angle for photos and doesn’t cover your beautiful dress
🤍Hold the kiss slightly longer than you normally would so your photographer can capture the moment
🤍 Remember to hand your bouquet to your bridesmaids to tree up your hands for your vows and the ring exchange
🤍 Stop and kiss halfway down the aisle for another great photo opportunity

Save & share to help out a bride-to-be 🫶🏼

Love Mel & Chlo xo

14/02/2024

Hands up for the people who hold you up ⬆️

14/02/2024

Our favourite day of the year 🫶🏼

Show some extra love to those who you love today.

From us to you, happy Valentine’s Day beautiful ladies ❣️

12/02/2024

Happy birthday to this amazing, kind & beautiful lady 🤍

We hope you have a wonderful day celebrating, you truly deserve it.

Happy birthday Mel 🫶🏼🫶🏼

27/01/2024

Happy Saturday ladies!

We are super excited for a busy weekend ahead! We are fully booked with beautiful brides-to-be today and are delighted to be attending the Welsh Wedding Fayre tomorrow.

We also have some beautiful new dresses in which we can’t wait to share with you 😍. Head to the link in our bio to be the first to try.

21/01/2024

FRANCESCA by Enzoani.

For the bride who wants to make a statement, this backless dress is the one!

From the delicate lace to the sexy silhouette, this dress is perfection in every way 🫶🏻

Join us next Sunday from 10am at Cardiff City Stadium for The Big Welsh Wedding Show. See you there 🤍

18/01/2024

Our beautiful Gemma in her Willow in White gown, just moments before saying ‘I do’ 💍

Gemma, you look absolutely breathtaking. Thank you for letting us be a part of your wonderful journey 🕊️

12/01/2024

11/01/2024

If you’re recently engaged and yet to start shopping for the dream dress…💍

The best piece of advice we can give any bride is to keep an open mind 💭.

Sometimes we advise you to try on dresses that you don’t think could suit you and more often than not, the bride ends up falling in love with that dress! Every beautiful bride-to-be has a different shape and we know exactly what dress will suit you…

So remember, try on a variety of different styles ladies!!

Find ‘the one’ at Willow in White and book an appointment today 🫶🏼

10/01/2024

🤍 L I L Y 🤍

We’re obsessed with how gorgeous our girl Chloe looks in our new arrival by

Elegant and sophisticated is definitely the vibe of this beautiful dress.

Try her on by heading to the link in our bio☝🏻

05/01/2024

If it involves a low back, you can count us in! ✨

Our darling, Catalina will give you real inspiration for your perfect dress. The dream gown for a dream day.

We have a limited number of remaining appointments for this weekend. Please DM us to book or head to our website 🫶🏼

03/01/2024

First YES of 2024 🫶🏼

These two lovely ladies came to visit us today to start their wedding dress shopping for their big day and we’re thrilled to have helped them find THE one.

Huge congratulations Victoria & Florence, you’re going to look AMAZING 🙌🏼✨

03/01/2024

First YES of 2024 🫶🏼

These two lovely ladies came to visit us today to start their wedding dress shopping for their big day and we’re thrilled to have helped them find THE one.

Huge congratulations Victoria & Florence, you’re going to look AMAZING 🙌🏼✨

27/12/2023

A dress of dreams 💭🤍

Britanny by is a new in beauty. Her soft silk, low back and sexy mesh panelling makes the perfect dress. Could this be ‘the one’?

If you’re recently engaged and excited to started shopping for your dream dress, head to the link in our bio to make a booking with us 🫶🏼

24/12/2023

A message from us to you all -

Wishing you beautiful ladies a very merry Christmas 🎅🏻

A massive THANK YOU to everyone who has supported us this year, it truly means the world to us.

We’re signing off for Christmas and will be back on the 28th 🫶🏼

18/12/2023

Issy 🤍

Our beautiful bride looks like a true princess marrying her best friend.

Romance takes on a whole new meaning with these two 🫶🏼

Thank you for choosing us to be a part of your journey.

17/12/2023

Our new in fave 🫶🏼

Beaded, backless and beautiful. This Maggie Sottero gown is perfection from head to toe.

Be sure to book in to try her on, she’s a dream 🤍💭

Check out our stories for our Christmas opening days and times.

14/12/2023

How we feel everyday in December 🎄

We love this pic of our beautiful willow bride, Izzy enjoying the last moments of being a miss.

Join us for an afternoon of wedding dress shopping this December before we close for Christmas. Our opening days Christmas week are:

Monday 18th - Friday 22nd - open
24th - 27th - closed
28th - 10-4
29th - 10-4
30th - 10-4
31st - 2nd - closed

Please DM us or visit our website to make a booking. 🫶🏼

09/12/2023

Willow in White night out ✌🏻

We partied hard and had the best time celebrating🎅🏻

Christmas mode is definitely activated…