Kate Avery Flowers

19/03/2025

Would you like to learn how to create a bridal bouquet?

As a special March🌸 treat my ‘How to make a bridal bouquet’ video download in my signature flower filled, bouncy style is available at a special discounted price of £27 until the end of the month.

In this 30-minute video tutorial I guide you step by step through the exact process I go through when creating one of my signature bridal bouquets. From flower and colour choices, through to the actual construction and composition of the bouquet and finishing off with how to bind and ribbon your creation and the packing up and presentation.

All my tips and tricks picked up over the past 21 years have been included in this tutorial along with my full recipe and ideas for seasonal substitutions so you have a go-to tutorial whatever the time of year.

If you love my style of floristry and would like to have a go yourself, then this download is for you!

https://thelittleflowerschool.co.uk/product/online-how-to-create-a-bridal-bouquet-tutorial/

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In this 30-minute video tutorial I guide you step by step through the exact process I go through when creating one of my signature bridal bouquets.

24/02/2025

After being asked time and time again over the past few years about a self-guided wedding floristry business program, I'm thrilled to say... it's finally here! All the modules and downloads from my live program are now bundled together in a convenient portal, giving you access whenever it suits you.

I know many of you are juggling kids, a full-time job, and everything else life throws at you, so committing to a live course with set timings can be challenging. That’s why this program is designed specifically with flexibility in mind.

But don’t worry, you won’t be on your own! I’ve found that I learn best when I have accountability and a place to ask questions, which is why I’m offering 12 weeks of direct, in-your-pocket WhatsApp support. You’ll be able to reach out with any questions related to your business, bounce around ideas, get advice on logistics or mechanics, and have a personal flower business partner with over 20 years of experience in the industry guiding you along the way.

To learn more, visit https://thelittleflowerschool.co.uk/self-guided-floristry-business-programme/

And if you have any questions, feel free to book a totally no-obligation Zoom discovery call. I’d love to chat with you!

Kate xx

20/02/2025

Are you a new wedding florist? A career changer? Or have ambitions to dive into the industry? Do you have the creative skills already or are in the process of learning, but struggling to find more information on the business side of things? Well I may just have something for you! I started my workshop based wedding flower business almost 21 years ago, and 3 years ago I decided to put together a live online mentoring programme for those who wanted to do the same. No gate keeping, no secrets, just raw and honest learnings, advice and support.Since then I have now supported over 100 wedding florists to grow their business through my 12 week live training and one to one mentoring. This year is the year I launch my in your pocket business of wedding flowers programme. It’s an all encompassing, on demand business of wedding flowers programme which you can tap into wherever and whenever you like and it’s live on my website now! The best bit, it’s not just you on your own, when you sign up you also receive 12 weeks of one to one Wats App support from myself to ask any questions, bounce ideas around and just generally have a flower friend in your pocket. If you are serious about being successful in the wedding world and are wanting to get a plan in place for 2025 and beyond with all the tools to grow a successful, profitable business without the burnout then this is the programme for you! I cannot wait to support you! ♥️

15/09/2024

When the official photos drop ♥️🍑🍓🍊🌸💗

How stunning are these pics by Leah Weddings?!

E&L were just the most lovely couple to design and create wedding flowers for. And being back at one of my favourite local venues, High Billinghurst Farm, always makes me happy. The guys there are so chilled and helpful and it makes the whole process so much more enjoyable. For a blank canvas venue I really cannot recommend it enough. There’s so much you can do here!

I don’t do as many hands on weddings these days, just a handful a year and a spattering of freelancing, and then my main focus is on ‘The Little Flower School’ side of my business and the mentoring and supporting fellow florists and creatives to follow their dreams and grow and create a business they love.

For me 2024 marks 20 years of running my own wedding flower business, Kate Avery Flowers. I set up as a naive but ambitious 23 year old after falling into the industry as a last resort after dropping out of 3 different degrees. I knew I loved being creative, but also knew how impatient I was (and still am!) to see creative results. For me flowers are like instant art. Granted, the design process behind them in a wedding setting isn’t instant, and it’s months in the planning process, but I definitely found my calling, and love experimenting with colour and texture and working with the seasons and getting to meet and work alongside so many incredibly talented industry professionals.

Being 23 at the time and perhaps a little naive to the business world, it never crossed my mind that this wouldn’t work, and I just ploughed all my time and energy into it to build that momentum. I got a part time job to run alongside the business, as a little security and regular income, and then I just went for it! 100% its been a rollercoaster with sooo many ups and downs, but the process has taught me so much, and its these learnings which I now love to tap into to help others through my mentoring programmes.

When people ask how do you start a business, what ever that business may be, I always say that momentum is absolute key. It’s like getting an oldschool style merry go round going. To get it started you have to keep running round and round. Once it’s going, you can look up and pop your foot down every once in a while and take in the view and your hard work. It takes the most energy, time and effort to get started with anything, but once it does, you’re away!!! Yes there will be obstacles, but getting something off the ground and then sticking with it; even when the going is tough, is the hardest part.

I don’t think I’d ever not be self employed now. Yes, my business has evolved, and looks very different to how it looked at the beginning (hello kiddies and crappy health), but that’s the beauty of being in control of your own income streams. It can be scary not quite knowing what’s coming in each month compared to a regular 9-5, but equally, you have the potential to create an income of whatever you want through this depending on your season of life, and I find that really exciting.

I didn’t actually intend to make this post an essay! But, if you too have been thinking of a creative endeavor and would like a little extra support or just an ear to bounce ideas around, be that in the wedding industry or otherwise, then just let me know.
I have bespoke one to one offerings, one off power hours, half days and full days, and of course, my signature 12 week group programme each January, where I can help you to move forward and create that flexible, profitable and enjoyable business you dream of.

🌸🍊🍓💗🍑♥️

Flowers: Kate Avery Flowers
Venue: High Billinghurst Farm Wedding Venue
Photography: LeahLombardi.com

01/08/2024

Made my Thursday receiving this message….
♥️🌸🍊🍑🍓🌸💗

www.instagram.com/the.little.flowerschool

29/06/2024

Just one from today’s epic, epic wedding set up! What a day!!🍓🍊🌸🍑🍉♥️

More to follow!!

P.S I did not set up the wedding in this outfit. Was jeans and a tee all the way today, but it was far too tempting not to switch into this number quickly and out again before we switched things up and transformed the arch into a photo booth for the evening 💗

Thank you so much to my incredible team today….
Shelly, Meg, Ian and Sally. You were all AMAZING!!!!!!!

www.instagram.com/the.little.flowerschool

10/04/2024

Crazy that we’re already in Week 11 of my online Flower Pod programme….🤯 Seems like 5 minutes since we started, and it’s yet again been an absolute pleasure supporting such an incredibly inspiring bunch of women, all at different stages in their wedding flowering journey.

For each cohort I like to always include something new. There’s always updates in the industry and just what works generally in business, and adding in extras just keeps everything fresh 🌸

One of the pieces of newness which I created and delivered this time round was Money Mindset, and the importance of knowing yours in order to grow a successful business, no matter what that business may be. It’s about knowing your deep rooted beliefs and sticking points, and how those can subliminally stop you from pushing forward in your business.

Developing new trainings also keeps the programme exciting for me. This has been the 5th time I have run the course, and each time I really do love it a little bit more 🖤. The friendships formed, the lightbulbs which have gone off and the business growth strategies put in place, just gives me all the feels. I really do pour everything into this each January, and it’s why I only run it once a year now, so I can give the best of me to everyone who has invested and trusted in me to support and guide them.

The wait list will be opening in September once again for the 2025 sessions which will start on the 14th January. So, if you have been thinking about joining then do let me know, and I will add you to my first to know list so that you have priority booking access.

Everyone who has passed through my online programme also has access to all the newness via the online portal, which is updated after each cohort, so don’t ever worry about missing a thing. Only newness to come xx

www.instagram.com/the.little.flowerschool

24/12/2023

A HUGE thank you to everyone who has played a part in Kate Avery Flowers and The Little Flower School this year. Whether myself and the team have flowered your wedding, or you joined the Flower Pod, the Graduate Group or we collaborated together to bring more magic to the mentoring content, I feel so lucky to have worked alongside and with so many creative, talented and inspiring people.

I cannot wait to create more magic with you in 2024 and bring a few more things into the mix. 2024 sees me hit 20 years in my flowery world and there's a few more things up my sleeve, plus the start of my 4th Flower Pod cohort at the end of January.

But for now I am taking a little break to rest, recharge and quieten my creative squirrel mind.

Wishing you a very Merry Christmas filled with love, laughter, creativity and yummy food.

Until 2024 🖤

Flowers by me .little.flowerschool
📷
Silks

30/10/2023

This is quite a niche post, so any shares would be greatly appreciated, but for any florists out there...

🌸🌸🌸Calling all florists🌸🌸🌸

My FLOWER POD Programme 2024 is live,
and 11 spots have already been taken ahead of my January 30th start...

I now only run this programme once a year so that I can give everyone as much energy and attention as I can, and the early bird sign up is valid until midnight tomorrow, the 31st October 🎃🦇🍁

The early bird investment saves you £200, and you can either pay in full via my website or set up a 3 or 6 month payment plan by emailing me [email protected] .

On sign up you will also receive my proposal and pricing ebook, so that you can get stuck in, and start transforming how you do things straight away. Alternatively, if it's just pricing you're finding challenging, then my proposal and pricing ebook is available separately at £197, and if you decide you would then like to upgrade to the programme, then the £197 comes off the price of that too.

If you would like the whole supportive shebang, then my 'Flower Pod' 🌸 online 12 week group business mentoring programme is going to be for you.

You get all of my almost 20 years in the industry and running my own successful wedding flower business experience packaged up in a super supportive and nurturing programme.

In 2014 my business, Kate Avery Flowers, won the best wedding florist in the whole of the UK in The Wedding Industry Awards, has featured in numerous wedding magazine publications, top blogs, and the front cover of my favourite, now discontinued flower mag, 'Wedding Flowers'

I have also supported over 80 florists both within my Flower Pod container and also through one:one mentoring over the past few years.

After illness I now take on a handful of wedding each year, but focus mainly on my mentoring and supporting others to thrive in the industry amd I absolutely LOVE it!

Through completing the programme you will gain...

- Confidence and self belief in your ability as a floral designer, allowing you to truly lean into your creativity and attract your dream clients.

- Insight into being able to price correctly and for profit, allowing you to build a business from your passion and not just an expensive hobby and have the confidence to charge your worth.

- Skills to really uplevel your offering through learning how to use social media, your website, photography, SEO and Pinterest to your advantage.

- Clarity in exactly who you serve and how to reach those clients who love what you do through your branding and what you put out to the world.

These are just a handful of the benefits. The programme is ever evolving depending on your needs, and if there's something you would like covered, then let me know and I will do my best to add it in and make it happen.

You also get to pick my brains each and every week through the live Zoom coffee morning sessions on absolutely any aspect of your business including mechanics, logistics, mindset, help with a wedding proposal, recipes, absolutely anything at all! You will also receive the collaborative support of a whole group of florists who are on the same journey as you. Each session is recorded, so if you can't make a live session you can catch up when convenient for you.

If you would like to find out more, simply go to https://thelittleflowerschool.co.uk/the-little-flower-school/

I know this is a big investment so if you would like to book a FREE 20 minute discovery call, then pop me an email telling me where you're at with your business, and where you would like to be, and we can see if the Flower Pod would be a good fit to help you move forward.

As a side note, anyone enquiring before the end of the 31st Oct can still take advantage of the early bird offer until after they have had their discovery call.

I cannot wait to support you 🖤

www.instagram.com/kateaveryflowers

22/10/2023

Out of office...

I'm headed unexpectedly, but very excitedly, down to Cornwall for the week to stay at my friend Lou and Ben's gorgeous with just the two youngest flower sprogs.

I had planned to use part of half term to host a few more discovery calls for my 2024 Flower Pod Programme ahead of the end of the early bird sign up deal on the 31st October, but this very kind opportunity from Lou and Ben was just too good to miss out on and these calls will now have to wait till the 30th October.

I have responded to all messages with potential new dates, but please don't worry, if we can't make a call time work before the 31st when the offer officially ends and you have enquired prior to the 31st, then we can book a call in for the week commencing the 30th October to the 3rd November and I will still honour the early bird price.

Equally, if you know that the course is right for you and you feel you don't need to jump on a call, then booking can be done via my website.

If you would prefer to pay via the 3 or 6 month payment plan just pop me a message and I will sort on my return.

Thank you so much for your understanding 🌸❤️

16/10/2023

Please don't just take my word for it.....

You've done the practical, you're creative, you love your flowers and you now want to niche to weddings, but you're finding it challenging knowing how to get yourself out there, to be seen, how to attract the right couples for you, how to price properly to actually make money and are feeling confused about all the ins and outs of being self employed and running a business.

When I started my workshop based wedding flower business almost 20 years ago at the age of 23 I made all the mistakes; I really didn't have a clue!! I also refused to ask for help, and bumbled through, and because of that it took me 8 years to actually start to see success. I believed that I should already know it all🙈 It got worse as the years went on. 5 years in and I thought I can't possibly ask for help now as I've been in the industry years already and felt embarrassed. This was in fact the time when I should of swallowed my pride and found a mentor and asked all the questions, but I didn't, and I chose the long route.

It did all turn out in the end, and I grew myself an extremely successful and well known wedding flower brand. It just took me a long, long time!

People have asked why I'm now sharing all my industry knowledge and my answer is this... My health hasn't been great for the last 4/5 years, with it all coming to a head in 2021 with the development of an adrenal tumour, and then in 2022 with breast cancer. I'm now all good, but have to be careful with where I choose to spend my energy. I used to be a Duracell Bunny, and this is now not the case, so I take on far less weddings than I used to so that I can give my flowery all to those few couples. I love the wedding world and want to be part of it, so this is my way to do that, plus I LOVE being able to support other floral designers so that they too can build themselves a successful and profitable business.

My 12 week business mentoring programme is the culmination of my years in the industry. It's your wedding flower business bible.

We start on the 30th Jan 2024, and if you sign up by the 31st October you can save yourself £200.

I cannot wait to support you 🌸❤️

For more info pop to...
https://thelittleflowerschool.co.uk/the-little-flower-school/

03/10/2023

2 years ago I launched The Flower Pod; my "Grow Yourself a Profitable Wedding Flower Business" online programme, and since then, over 60 florists have taken part, and it now holds a permanant spot in my floral 🌸year.

I only run this programme once a year, each January, and I absolutely love it!

Those on my wait list have now grabbed their spots, so it's time to open it up once again to the insta world 🖤

So is it for you?

If you want to up your wedding flower business to succeed from the off, or if you have already started your business, but it's just not hitting the spot, you're not making money, not attracting your perfect clients or working to your dream flower brief and are starting to lose faith, then this 12 week online programme is for you.

This is a fully immersive programme. The live element and having me in your pocket for 12 weeks makes such a HUGE difference, as does the accountability and community.

Every Tuesday and Thursday we have live Zoom sessions, and these are recorded for those who cannot make a session. I'm there with you each and every week, plus you get the support in between zooms within the private FB group, and a host of guest experts.

My whole goal is to support you in transforming your business, so that you can feel confident in your path forward.

My 19 years of running my own successful workshop based wedding flower business has been put into this programme. I'm your open book for the 12 weeks, and on hand every step of the way.

If this sounds like something which your business needs to move it forward to the next level, then let me know and we can arrange a Zoom discovery call to see if this could be a good fit for you too.

Save £200 off the sign up investment when you enrol before the 31st October. Payment plans are also available. Just DM me to organise 🌸

15/05/2023

What's a Power Hour, and is it for you? 🌸

26/04/2023

2 years ago I launched The Flower Pod; my "Grow Yourself a Profitable Wedding Flower Business" online programme, and since then, over 60 florists have taken part, and it now holds a permanant spot in my floral 🌸year.

I only run this programme once a year, each January, and I absolutely love it! Swipe to see what a few of this year's Podders have said....

So is it for you?

If you are wanting to set up your wedding flower business to succeed from the off, or if you have already started your business, but it's just not hitting the spot, you're not making money, not attracting your perfect clients or working to your dream flower brief and are starting to lose faith, then this 12 week online programme is for you.

This is a fully immersive programme. The live element and having me in your pocket for 12 weeks makes such a HUGE difference, as does the accountability and community.

Every Tuesday and Thursday we have live Zoom sessions, and these are recorded for those who cannot make a session. I'm there with you each and every week, plus you get the support in between zooms within the private FB group, and a host of guest experts.

My whole goal is to support you in transforming your business, so that you can feel confident in your path forward.

My 19 years of running my own successful workshop based wedding flower business has been put into this programme. I'm your open book for the 12 weeks, and on hand every step of the way.

If this sounds like something which your business needs to move it forward to the next level, then let me know, and I can add you to my first to know list when I open up enrolment this summer at the early bird investment.

It may not be the right fit for you, but it may well be the exact thing you have been needing for your business, and I would love to support you 🌸

Cover photo: Imogen Xiana Photography
Venue:
Flowers: Kate Avery Flowers
Catering: Jacaranda Catering

24/04/2023

Each month I free up a handful of spots for business power hours.

Today I caught up with the talented Lisa from Mindenwood Floral Design 🖤

I often get asked what these sessions can be used for, and the answer is absolutely anything. Whether you would like to use me as a sounding board for new ideas you've had, would like to spend an hour picking my brain, or you would like help working through something which has cropped up, or simply to ask questions or run through wedding logistics; it's totally up to you. We can chat whatever you like!

I've also recently been asked if I offer the same for creative businesses outside the floral industry, and the answer is yes! 19 years of running my wedding flower business with always a sprinkling of extra creative business sidelines on the go; to appease my fizzy brain🙈, and I've collected a lot of experience and knowledge, and love nothing more than casting an eye on others businesses and helping them to think outside the box and grow.

To find out more pop to my website....
https://thelittleflowerschool.co.uk/work-with-me/one-to-one-mentoring/

17/04/2023

This was just the BEST message to receive on Friday.....

If you're wanting to be added to my early BIRD Flower Pod waitlist for cohort 5 of my 12 week 'How to Grow Yourself a Profitable and Successful Wedding Flower Business', then do drop me a 🖤 below......

29/03/2023

favourite make

Such a tricky one, as I really do love making everything; from small to big I love it all!
So today i'm cheating a bit, and going for a favourite moment....

Making the front cover 8 years ago of the now retired Wedding and Accessories magazine was definitely a real highlight.

I'd been reading the magazine for years, and to be then asked to create a page scheme, and then on publish day finding out I'd made the cover too, was definitely a pinch me moment!

26/03/2023

Fallen a little behind with my March Meet The Florist...., but catching up on a top tip...

My biggest tip as a florist to fellow florists, and to in fact any self employed people out there, is to schedule time in the diary for self care, and a day to switch off completely.

For myself I find this so so difficult as I always have ideas whirring around, and there's always something to do within my business, but it makes such a difference to my productivity if I just down tools a few times over the week. Get the exercise done, go for walks each day and chat to friends and spend some quality family time together.

One thing I have learned is to add it to my schedule as if it's an important meeting, which I cannot miss, and it really does make the world of difference.

This afternoon I went a sound bath with friends, hosted by the lovely Shirley of

An hour of pure bliss xx