The fresh Group

04/06/2024

Manchester. Where the industrial revolution ignited, music changed the world, and legendary football clubs reign supreme.

Now, it’s time for fresh to make its mark! 🌆✨

We’re beyond thrilled to call this vibrant city our home, and we can’t wait to see what the next chapter at fresh brings!

11/11/2022

So proud of the teams work on this amazing virtual world…

11/11/2022

Introducing the Hyundai Virtual Experience Centre (VEC), an immersive virtual event and 3D platform we’ve been building for HMUK since 2020.

An industry-first platform that pushes the boundaries of virtual and hybrid, allowing customers, partners, and dealers to engage with and learn about Hyundai products in new and exciting ways. Including a virtual showroom where they can talk to product experts in real time and even book an in-person test drive!

Being bespoke, it can continue evolving, with new rooms and interactive zones created for different business areas.

Go and explore for yourself at:

https://www.hyundaiexperience.com/environment/exterior

02/11/2022

So proud to have supported at this year’s Peak Event, the first time they had been together in such numbers since the pandemic. We took over 1,100 colleagues on their customer journey through four immersive zones, presented and curated by colleagues themselves, as well as talks from the ExCo, an evening celebration, and not to mention an over 50-strong supplier exhibition, and amazing external speakers on day two.

Colleagues left feeling inspired and motivated, just what was needed to empower them to deliver a fantastic Peak season. Another outstanding job done, once again reinforcing why we won the recent Best Agency Collaboration award at ICE22 with Currys. We truly couldn’t have pulled this off had we not adopted the one-team approach.

-liverpool or

29/09/2022

We are super proud to have delivered a fantastic conference with our partners at Marks and Spencer again this week.

Hosted by the charismatic Andi Peters the event was attended by over 1000 M&S colleagues from right across the UK and Ireland.

Held at the NEC, it featured inspiring plenary sessions and a fashion show, as well as an immersive Christmas Inspiration zone, sharing the magic of an M&S Christmas!

09/09/2022

All the team at fresh are saddened by the loss of Her Majesty Queen Elizabeth II. We will be supporting any of our team who need it during this time, as well as remembering her example of dedication, determination and warmth over the past seventy years.

05/09/2022

The 2022 One Young World Summit is taking place in Manchester this week, and we're proud to be one of their key agency partners. We're rolling out the brand identity across the event to deliver an unforgettable customer journey at a number of Manchester venues and we've designed and installed the sponsor exhibition at the award-winning Manchester Central .

The annual One Young World Summit brings together 2,000+ of the brightest young leaders from every country and sector, working to accelerate social impact globally. Delegates from 190+ countries are counselled by influential political, business, and humanitarian leaders such as Justin Trudeau, Paul Polman and Meghan Markle, to harness the knowledge and skills needed for being impactful change makers.

For more information on One Young World visit www.oneyoungworld.com

15/08/2022

15/08/2022

The Big Bang Fair, the UK’s biggest celebration of STEM for young people, returned in real life this June at Birmingham NEC, and we’re not sure who was more excited – us or the kids!

This year’s event welcomed over 25,000 young people, students and parents over 3 days – involving interactive activities from a whole host of exhibitors, with 3 career stages and plenty of opportunities to meet real scientists and engineers. Big Bang Digital also returned with pre-recorded and live-streamed content from the show floor.

Feedback from funders and schools was amazingly positive and the client shared some lovely words: “I just wanted to say a massive thank you for the support and work you guys got through before and on-site, which was truly remarkable and made the delivery and the return of Big Bang a reality for us.”

fresh has been the sole production partner on the Big Bang Fair for 8 years, and we’re excited to see what the future holds – check out our highlights reel.

The Big Bang NEC Birmingham

26/07/2022

We’re nearing the end of our fantastic experiential Co-op Summer 10-day tour with our partners at Co-op. So far our Experiential team have visited 8 stores in the London area, with over 1,200 samples of the delicious Co-op Irresistible range being distributed each day!

On Saturday we were sampling at the beautiful Tout’s - Cleeve store in Bristol and now we’re back up North doing final preparations for tomorrow’s visit to the piazza in MediaCity close to the Co-op store. Feedback so far from customers and colleagues alike has been outstanding and is testament to our amazing experiential team’s talents.

We’re proud as always to be working with Lucinda Thomson, Lisa Sullivan, Amy McCandlish and the whole of the team at the Co-op.

19/07/2022

What a great weekend at Bentley’s Pym’s Lane Festival - which saw over 4000 guests a day over a blisteringly hot weekend! Bentley guided their family and friends around the campus, and shared their innovations, recent achievements as well as looking forward, with a glimpse into their future.

08/07/2022

We are absolutely over the moon to have been awarded Best Agency Collaboration at the ICE Awards tonight, with our amazing partners at Currys! What a night!

14/02/2022

Happy ’s Day everyone!

20/01/2022

Are you a creative thinking, meticulous planning, budget crunching, problem-solving, awesome team leader?

If so, we want to hear from you!

We're looking for great Account Directors to join us. Come and work with great brands, bringing their strategy to life through amazing experiences.

Get in touch - [email protected]

10/01/2022

AVAILABILITY CALL!
We're on the hunt for full time AD's, as well as freelance project directors, project managers and logistics & delegate managers. Get in touch - [email protected]

17/12/2021

Our Christmas campaign has gone live this week featuring a festive virtual world in the form of a 3D Gingerbread House. It features a range of content to enjoy including Christmas craft and recipe guides, a chance to win prizes by topping the leaderboard in the bespoke slalom game, and a variety of film content (featuring some of the less camera-shy members of the fresh team taking on Christmas roles!). Our aim is to raise a Christmas smile, so take a tour round and enjoy…

https://whereamazingthingshappen.co.uk/festivegingerbreadhouse

26/10/2021

We had the privilege of working with Currys on their Peak event again this year which tied in with the launch of their new brand. Taking the form of a virtual event for the second year,, we developed multiple zones to engage and immerse their colleagues in their key business priorities and products including a vast supplier expo area as well as hosting 40+ live sessions including their colleague awards.

Working in partnership with the team at Currys has been an absolute pleasure yet again and initial feedback from the event which delivered this month has been fantastic!

09/09/2021

Favourite team pic of the week featuring Alastair McCall - we love Percy!