04/10/2025
"You know it matters, you know it should be crowded, and you’ve sent out the obligatory newsletter to your mailing list. And now? Crickets. Here’s the reality of how the internet works: your audience didn’t even see it.
Gmail shoves newsletters into the “Promotions” tab like a toddler hiding broccoli under mashed potatoes. Facebook suppresses organic reach to force you into advertising. LinkedIn lets one post ride high and quietly buries the next. And if you’re still thinking that one email blast is going to fill the room, you’re not running an event, you’re running a wishful thinking experiment."
Stop Hoping, Start Distributing
