The BEST CMO is the three day major event conducted during TRISHNA my MAVERICK, the official
marketing club of IBS Hyderabad from the 18th till the 20th of January 2013. The title is so as we are looking for that talent in individuals that a CMO of any multinational would
exhibit. The teams should be strategically and analytically competent in taking up challenges and
coming up with the best possi
ble solution to maximize the profitability of their company. The
responsibility of a CMO should be carried out by the respective teams. Teams would be asked to challenge their intelligence and
analytical skills, to come up with inimitable methods and techniques to elucidate the problems given
to them. A brief explanation of the event has been given day-wise. Day 1:
It consists of 3 rounds. The first round would be an elimination round and only few teams would go
on to the next round. The next round would be an auction round. The teams are expected to handle this round very
tactfully. The last round is a problem solving round that requires a lot of analytical skills and a calculator. Day 2:
On this day the teams are expected to get as creative as they can. This is the day that could change
the event to the game. The teams are also expected to be on their toes and bring their best game on
this day. Day 3:
This day is dedicated to the marketing and promotional skills of the teams. This is going to be a new experience for the teams as they would be managing a whole company by
themselves and trying to make it profitable, the goal of every CMO. We wish all the teams a very
good luck and see you at Trishna 2013.
