Seventy Seven Entertainment

24/08/2011

24/08/2011

EVENTFAQS - Seventy Seven Entertainment manages press launch of KBC

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As a part of executing the launch, a live double role play was staged and enacted by Amitabh Bachchan, bemusing the audience. Bachchan took to centre stage and was unexpectedly interrupted by the real Bachchan. The monologue then became a dialogue between the two Bachchans and a clash of identity wa...

24/08/2011

EVENTFAQS - Seventy Seven goes to Turkey for this year’s offsite

Turkish Eye…Turkish Delights…Baklawa….Lira…Tram …Kabatash….
It’s difficult to get over the Istanbul Hangover…seems to be addictive. Hence, It’s time to reminisce the good memories @ Istanbul….Let the nostalgia get going… Click the below to connect to Istanbul…..

Seventy Seven's MICE team began the proceedings by creating a hype in the office about Istanbul while they chose and booked the hotel, created the itinerary and managed the ticketing. Once they arrived in Istanbul, the team experienced the nightlife of Turkey, explored the Bosphorus line and the str...

24/08/2011

EVENTFAQS - Seventy Seven hosts beauties with I Am She

EVENTFAQS - Seventy Seven hosts beauties with I Am She

Seventy Seven Entertainment was roped in not only to conduct the event, but also to handle its television production while simultaneously conceiving and executing its communication across all media with equal panache. Founder of ‘I Am She', Bollywood actress and former Miss Universe, Sushmita Sen ma...

24/08/2011

20/06/2011

EVENTFAQS - Seventy Seven brings 'Super hit Parade' on-ground

http://www.eventfaqs.com/eventfaqs/wcms/en/home/news/Seventy-Seven-brings-Super-hi-1308199199697.html

Speaking about the Super hit Parade, Gaurav Seth - AVP, Sony Max said: "Super hit Parade is a month long festival on Sony Max which follows the IPL. The initiative shows that the channel is back full throttle. The target group includes males and females over 15 years of age."

20/06/2011

EVENTFAQS - Seventy Seven executes launch for Sony Entertainment’s X Factor

http://www.eventfaqs.com/eventfaqs/wcms/en/home/news/Seventy-Seven-executes-launch-1307078089324.html

Seventy Seven arranged a suitable décor by creating a life size, illuminated 3D structure of the ‘X Factor' logo. Furthermore, an X Factor platform was created to leverage the brand. The X Factor judges, Sanjay Leela Bhansali, Shreya Ghoshal and Sonu Nigam, were present for the launch.

20/06/2011

EVENTFAQS - Seventy Seven manages launch for Karate Kid’s Indian TV Premiere

http://www.eventfaqs.com/eventfaqs/wcms/en/home/news/Seventy-Seven-manages-launch-f-1306728802377.html

Commenting on the event, Nitasha Randhawa, PR and Publicity, Sony PIX said: "We at PIX believe in engaging with our viewers through unique ground activations and creating a realistic connection to our films. Being a Hollywood channel based here in India, we have a one up in establishing a direct rel

20/06/2011

EVENTFAQS - Seventy Seven executes launch of Sony’s ‘Bade Achhe Lagte Hain’

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In tune with the love story, Seventy Seven conceptualized a theme that would complement the daily soap's press launch and put up a décor that best defined the identity of the soap. The Taj Mahal was used as a live backdrop for the event.

20/06/2011

EVENTFAQS - Seventy Seven manages multi-city launch events for Basics by Crocs

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Speaking on the launch, Isha Rastogi, Marketing Manager, Crocs India Pvt. Ltd said, "We wanted to launch our latest range of footwear Basics by Crocs, through a fun filled and informative show for the buyers of Basics by Crocs. This range is specifically introduced for the mass market in India."

20/06/2011

EVENTFAQS - The partners and associates that made WOW possible

http://www.eventfaqs.com/eventfaqs/wcms/en/home/news/The-partners-and-associates-th-1303823354482.html

The event was managed and produced by Seventy Seven Entertainment for the third consecutive year. Seventy Seven has been a strategic partner of the event since its inception and has played a pivotal role in the growth and success of the event.

20/06/2011

EVENTFAQS - Seventy Seven executes Mumbai launch of Basics by Crocs

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The Mumbai launch for the distributors commenced with the unveiling of the season's collection through a presentation by the company's representative. This was followed by a specially choreographed fashion show which showcased Basics by Crocs. The entertainment for the evening included belly dance p

20/06/2011

EVENTFAQS - Sony launches Comedy ka Tansen

EVENTFAQS - Sony launches Comedy ka Tansen

Speaking about the show, Danish Khan, VP Marketing Head, Sony said, "I am sure when a big singer, a comedian and a star are seen together it, will create some magic." With regards to the on-ground promotions, he stated, "There is already a buzz on the Sony Television Network and around the city as t