30/07/2024
Right from pre-event communications, through day-of support, provide excellent customer service to your event attendees.
Be really responsive to their needs and ensure they have a positive experience.
Every touch point matters. Remember, when you attend an event, it's easy to be unsure where to go, who to report to or just to feel a bit lost. Lots of opportunities to make certain that doesn't happen ..... think welcoming team, easy signage, check in points for anyone with questions, oh and of course a big smile.
Word of mouth can hugely impact the success of your event, so treat every attendee as the valuable customer they are, or may become.
This goes for your sponsors, speakers, hosts and suppliers too - make sure everyone knows where they need to be when and where to go to find help if they need it.