Ternevents

Ternevents Professional Event Planners with a reputation for excellent organisation Most importantly they’ll listen, plan, recommend and make things happen.
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Established by Sandy Moretta in 2003 Ternevents has built a great reputation for organising weddings, parties and business events. Sandy is a highly professional wedding and event planner, well known in the industry and regularly asked for expert interviews on TV, radio and in the Press about 'all things wedding and party'. Sandy led her team to victory in the first series of Wedding TV's 'Three

Grand Weddings'. If you are looking for some help to organise a wedding, a party or a business event in the Channel Islands Ternevents are professional event planners, they are fun and easy to work with. If you would like to discuss an upcoming event in Jersey please don't hesitate to contact Ternevents for a free, no obligation, initial chat. Follow our other social media channels:

Twitter -
LinkedIn - https://uk.linkedin.com/in/sandymorettaternevents
https://www.linkedin.com/company/tern-events
Google+ - https://plus.google.com/u/0/b/100571936243497103468/100571936243497103468/about

Right from pre-event communications, through day-of support, provide excellent customer service to your event attendees....
30/07/2024

Right from pre-event communications, through day-of support, provide excellent customer service to your event attendees.

Be really responsive to their needs and ensure they have a positive experience.

Every touch point matters. Remember, when you attend an event, it's easy to be unsure where to go, who to report to or just to feel a bit lost. Lots of opportunities to make certain that doesn't happen ..... think welcoming team, easy signage, check in points for anyone with questions, oh and of course a big smile.

Word of mouth can hugely impact the success of your event, so treat every attendee as the valuable customer they are, or may become.

This goes for your sponsors, speakers, hosts and suppliers too - make sure everyone knows where they need to be when and where to go to find help if they need it.


I am always so appreciative of clients' feedback, regardless of how good or otherwise (with the 'otherwise' we learn, po...
25/07/2024

I am always so appreciative of clients' feedback, regardless of how good or otherwise (with the 'otherwise' we learn, possibly change and move forward).
This was a corporate client with quite a tough brief, but she did the most amazing job....

Events can effectively showcase thought leadership and establish credibility for a business in a number of ways. Here ar...
23/07/2024

Events can effectively showcase thought leadership and establish credibility for a business in a number of ways. Here are just three to think about…

Hosting Expert Panels and Keynote Speeches:

Organise panels and keynote speeches featuring industry leaders, subject matter experts or otherwise prominent figures. Address current trends, challenges and innovations in the industry, showcasing just how deep your organisation’s understanding and expertise is.

Leading Workshops and Training Sessions:

Conduct workshops, training sessions or masterclasses on specialised topics relevant to your industry. Such events offer hands on learning experiences and practical knowledge, demonstrating your business commitment to advancing industry standards and educating others.

Showcasing Innovative Solutions and Case Studies:

Use events to demonstrate your organisation’s innovative solutions, products or services through case studies and live demonstrations.

Highlight successful projects, client testimonials and, really importantly, measurable outcomes to illustrate your expertise and thought leadership.

How do you demonstrate thought leadership in your industry?

It's often the case with events that there aren't sufficient different spaces within a venue, or indeed your budget does...
22/07/2024

It's often the case with events that there aren't sufficient different spaces within a venue, or indeed your budget doesn't stretch to hiring yet another room, to move each stage of the event to another area.⁠

However, a lot can be done by washing a space with a different colour.⁠

Think using the breakfast room again post conference for drinks, or turning a civil wedding ceremony space into a cocktail by removing the chairs and lighting the bar.⁠




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Throwback Thursday....⁠⁠I was reminded of this wedding last week when I invited friends for dinner in early August and w...
18/07/2024

Throwback Thursday....⁠

I was reminded of this wedding last week when I invited friends for dinner in early August and was informed they'd be at the Paris Olympics.⁠

This wedding was two weeks after the 2012 Olympics in London and the groom was a member of the British rowing team.⁠

First time I'd been asked if we could incorporate an MBE medal (they got Gold in Beijing in 2008) into a buttonhole, but hey - why not!?⁠

You may remember this one. 😍⁠

It was also the first time I'd seen a guard of honour achieved with oars rather than swords. ⚔️⁠

Personalisation is really key with events of any kind, not just weddings. ⁠

Sometimes the smallest, most inexpensive, touches make your event memorable.⁠

Think branded aprons for the catering staff, floral arrangements in your brand colours or a theme which underlines your Corporate CSR focus.⁠

We love working with private and corporate clients to make that personalisation really work for you. ⁠

Get in touch for a no obligation chat about how we might help you achieve your goals and create those personalised memories with your guests.⁠

Were you born to shout?I wasn't, but our beloved Lhasa Apso Rosie definitely was!She protects her home and family as pro...
17/07/2024

Were you born to shout?

I wasn't, but our beloved Lhasa Apso Rosie definitely was!

She protects her home and family as proudly as the breed protected Tibetan monasteries centuries ago.

They will bark incessantly to sound the alarm, but their protectiveness stops there because they're too small to back up their bark with any real action.

Bless her. I only wish she knew that our lovely Jersey Post lady poses no threat whatsoever! 📮

We all have skills or talents that we're good at, or feel are in built. For me it's organisation, lists, spreadsheets and plans ..... total control freak and proud of it. 🤷‍♀️

I also know what my limitations (or perhaps 'could do betters' or 'learning opportunities') are. 👩🏻‍🏫

I think it's really important to embrace what you excel at and work with people who complement your skills .... for me that's the techies and the truly creative folks.

In events that means the incredible AV guys, the photographers, the film makers, the florists, the stylists, the MC's, the amazing caterers and those who can literally build you a venue out of canvas or light a space to make it look completely different.

It also means working with, and getting advice from, VA's, HR folks, lawyers etc who either know better, or are just faster, than you are.

Here's to all the wonderful businesses I work with - because we're not all born to shout.

⁠⁠

Using events to gather market research and feedback can provide valuable insights into customer preferences, behaviours ...
16/07/2024

Using events to gather market research and feedback can provide valuable insights into customer preferences, behaviours and perceptions.

Surveys and Polls:

Distribute surveys or conduct live polls during or after the event to collect attendees' opinions on various aspects, be that product features, service quality or their overall experience. These can be paper based, digital or via interactive apps.

Focus Groups and Round Table Discussions:

Perhaps organise small focus groups or round table discussions where selected attendees can discuss specific topics in detail. This can provide deeper insights into customers’ needs, pain points and preferences.

Interactive Workshops:

Conduct workshops where your attendees can interact with your products or services. Observe their behaviour, gather real time feedback and ask questions to understand their experiences and opinions.

Q&A Sessions and Panels:

Include Q&A sessions or panels of experts in your event, allowing delegates to ask questions and share their thoughts. These sessions often reveal common concerns and interests and get people talking who might not otherwise have done so once the first person puts their hand up.

Social Media:

Use event specific hashtags on social media, or interactive event apps, to encourage people to share their thoughts and experiences in real time. Monitor these platforms to gather feedback and engage with participants.

Observation and Informal Conversations:

Observe attendees' interactions with different exhibits, products and activities. Engage in informal conversations to gain candid feedback and understand their genuine impressions.

Follow Up:

Send follow up emails or conduct post event calls to gather feedback on the overall event and specific topics of interest. This can include detailed surveys or interviews to delve deeper into delegates’ experiences and opinions.

Data Analytics:

Use analytics tools to track attendee behaviour, such as attendance at specific sessions, engagement levels and interaction with event materials. Analyse this data to identify trends and areas of interest.

Having recently attended a speed networking event (fun but exhausting by the way  😀) I realised I'd fallen into the trap...
16/07/2024

Having recently attended a speed networking event (fun but exhausting by the way 😀) I realised I'd fallen into the trap that I think many of us do after running a business for a while. Assuming people know what we do.

When, in my 2 minute elevator pitch, I started with 'I plan and manage business events...' I drew a few blank looks.

'Yes but how exactly?' one gent asked.

The answer, when you're small and flexible, is pretty much however works for you.

Events Agency - retain us, for as few as 2 hours per month, to run events which work alongside your marketing and other activities.

Use us as part of your team - whether that's covering maternity or sickness or instead of you having to hire an employee.

Hire us for a one off event - you may have a particular anniversary, or other milestone, you wish to celebrate or mark in some way.

If you have an idea, or want to talk about whether an event of some sort might meet your business goals, whatever they may be, message us for a no obligation chat to see if what we offer works for you.

You can use events as part of your armoury to achieve many goals.Events can be a powerful tool for generating high quali...
09/07/2024

You can use events as part of your armoury to achieve many goals.

Events can be a powerful tool for generating high quality leads and even driving actual sales on the spot.

Think demonstrating your products and/ or services live and getting immediate feedback.

Depending, of course, on your offering, some businesses can convert interested attendees into customers there and then, or certainly through really warm follow up meetings.

Love to think this quote might prove to be true.This was not one of my events, but rather an  one this morning.I love to...
09/07/2024

Love to think this quote might prove to be true.

This was not one of my events, but rather an one this morning.

I love to attend events I've not planned and get the opportunity fully to take part.

The subject was AI and productivity - I learned a lot, met some great new people and came away with lots of ideas and indeed questions.

Isn't that what we all hope for from educational events? To learn from people who know way more about a subject and come away buzzing.

Thanks (sponsors) and Ian Webb who hosted (cannot find you on Insta??) xoxo

Events can help increase client retention and loyalty in a number of ways. Here are just two to think about....Exclusive...
02/07/2024

Events can help increase client retention and loyalty in a number of ways. Here are just two to think about....

Exclusive Events:

Exclusive, perhaps 'VIP' events create a sense of uniqueness and appreciation.

Hosting exclusive events for loyal customers, be it VIP receptions, previews or private dinners, can make customers feel genuinely valued and appreciated. These events can offer unique experiences that are not available to the general public, such as behind-the-scenes tours, meet-and-greets with key speakers or sponsors, or early access to new products.

Customer Appreciation Events:

Such events specifically thank customers for their loyalty and can strengthen the emotional connection with your brand.

You might offer customer appreciation days, parties or festivals featuring free gifts, discounts and entertainment.

Activities which encourage interaction among customers, such as games, competitions or collaborative workshops can also build a sense of community.

What sort of events might you, or indeed do you, offer to your valued clients?

Why ternevents? A couple of people have asked me recently why my business is ternevents - indeed one suggested I can't s...
01/07/2024

Why ternevents?

A couple of people have asked me recently why my business is ternevents - indeed one suggested I can't spell and it ought to be 'turnevents'.

It's very simple...

In looking for a business name change back in 2008 I wanted something which said 'we do our utmost/ we go further' and happened upon the Arctic tern who flies pretty much the furthest of all birds.

It's known for its long yearly migration, travelling from its Arctic breeding grounds to Antarctica where it enjoys the Antarctic summer, covering around 25,000 miles.

When I changed the name I was based in land locked Hertfordshire, so it's lovely now to be somewhere I can actually see terns!

As a business my aim is to do the most I possibly can for clients and work with them to deliver events which, as part of a wider armoury of tools, meet their goals and exceed expectations.

If you plan well, events can generate you really valuable content that can be shared across various channels.⁠⁠Live stre...
25/06/2024

If you plan well, events can generate you really valuable content that can be shared across various channels.⁠

Live streaming, social media posts, blogs and videos from the event can reach a broader audience online, amplifying your brand's presence.⁠

Watching a bee busying itself on the flowers and grateful to be off for a week of R&R.Looking forward to getting busy ag...
22/06/2024

Watching a bee busying itself on the flowers and grateful to be off for a week of R&R.

Looking forward to getting busy again next week, but for now, I'm planning to lie in the sun and eat lots of yummy meals.

Events offer great opportunities to collaborate with other brands and organisations.Co-hosting events or partnering with...
18/06/2024

Events offer great opportunities to collaborate with other brands and organisations.

Co-hosting events or partnering with well known entities can enhance your brand’s credibility and reach new audiences.

Perfect if your brands and clients complement one another.

When you're doing your business planning for the year ahead, do you factor events into the armoury of tools you have ava...
17/06/2024

When you're doing your business planning for the year ahead, do you factor events into the armoury of tools you have available to help you achieve your business goals?⁠

If not, it's worth consideration.⁠

Events can help you achieve all manner of objectives including building your brand, networking with a community and allowing your target purchasing audience to see, touch and feel a new product and, importantly, give you on the spot feedback about its features.⁠

Here at ternevents we love to sit with you and understand where you're taking your business and help you do so if an event, or a series of events, will be a cost effective means of getting there.⁠

We're also quite prepared to tell you if we don't think an event is the best way to go.⁠

Choose the right venue for your event..Sounds obvious, right?However I often see businesses fall into the trap of 'we al...
12/06/2024

Choose the right venue for your event..

Sounds obvious, right?

However I often see businesses fall into the trap of 'we always run our events here', 'we have to do it in house' and 'nobody will drive to x will they?'.

Location and Accessibility: Select a venue that is easily accessible for your attendees. Consider factors such as parking, public transport, timings of flights from key cities and accommodation options.

Capacity and Layout: Ensure the venue can comfortably accommodate your expected number of attendees and has the necessary facilities , or allows you to hire in. Think AV equipment, Wi-Fi, breakout rooms, bathroom facilities near the event room or space.

Event Timings: Be sure you understand (ideally before you sign on the dotted line) when you will be able to set up, rehearse, run until and whether you need to break down immediately after or could leave until the following day.

Grab my Event Venue Checklist https://ternevents.com/free-venue-checklist-template/ for a full list of things to consider and questions to ask - oh and my two top tips before you spend time visiting and emailing:

- double check they can do your date
- request, read and question all T&Cs (if you don't understand something
ask!)

Happy planning all.

Live demonstrations and product showcases are highly effective in drawing attention to your brand. Using events to allow...
11/06/2024

Live demonstrations and product showcases are highly effective in drawing attention to your brand.

Using events to allow attendees to experience your products or services first hand can create buzz and increase awareness. 🐝

I often find potential customers or users will ask more questions in a 121 situation over an exhibition stand, or even a coffee, than they will in open forum or indeed on social.

In person events really facilitate demonstrations, complementing a broader campaign.

Just getting ready for tomorrow's wedding.Such a lovely, laid back design in the grounds of a beautiful, local farm.Dais...
07/06/2024

Just getting ready for tomorrow's wedding.

Such a lovely, laid back design in the grounds of a beautiful, local farm.

Daisies are everywhere across the grounds, lending a wonderful calm to the atmosphere.

Fingers crossed for perfect weather and wishing the bride and groom an amazing day - you know who you are. xoxo

Events facilitate direct interaction between your brand and your attendees. 🤗Personal interactions, be they a shout out ...
04/06/2024

Events facilitate direct interaction between your brand and your attendees. 🤗

Personal interactions, be they a shout out from a speaker who sees you in the audience or a chat over a coffee, at events help to build trust and familiarity, which are both crucial for brand recognition and loyalty.

Building events into your armoury of means to achieve goals makes sense. 🥅

I'm looking forward to a wedding this coming weekend.Lovely couple, gorgeous setting, great plans of theirs.This time of...
03/06/2024

I'm looking forward to a wedding this coming weekend.

Lovely couple, gorgeous setting, great plans of theirs.

This time of year always gets me thinking back to weddings past which I've been involved in.

This was 2018 on a gorgeous sunny day here in Jersey - possibly the most candles I'd ever lit in one evening. 😊

I remember every wedding, party, awards ceremony, conference etc etc I've ever organised or been involved in because they matter enormously to their hosts and therefore to me as their organiser.

It's so important to get to know one's clients well and understand their goals, be they corporate, private, charity or anything else.

Image credit: Max Burnett

Events provide a great platform for businesses to showcase their brand to a broader audience, thereby increasing visibil...
28/05/2024

Events provide a great platform for businesses to showcase their brand to a broader audience, thereby increasing visibility.

Think sponsorships, speaking opportunities, exhibition stands, branded materials and so much more.

Events leave a lasting impression on attendees.

Bank Holiday Vibes....Basing your business at home isn't always ideal - too easy to unpack the dishwasher or make yet an...
28/05/2024

Bank Holiday Vibes....

Basing your business at home isn't always ideal - too easy to unpack the dishwasher or make yet another coffee instead of working. 😉

However, having moved late September, it's still amazing finding out what's coming up in the garden you didn't plant yourself.

These roses smell unbelievable - real old fashioned scent and definitely help, rather than hinder, home working! 🌹

Great weekend of events with clients over from the UK.Fab opportunity to showcase Jersey to people who'd not been before...
14/05/2024

Great weekend of events with clients over from the UK.

Fab opportunity to showcase Jersey to people who'd not been before - many of whom will definitely be back.

The weather helped! 😎

Here we are setting up for their formal event on the Saturday.

Thanks so much for all you did to make it a great success.

Actually, this doesn't so much stop me sleeping, but rather amazes me - not promoting an event you're sponsoring, speaki...
02/05/2024

Actually, this doesn't so much stop me sleeping, but rather amazes me - not promoting an event you're sponsoring, speaking at or otherwise involved in is a missed opportunity...⁠

The success of an event often depends on the number of attendees and their engagement. When all stakeholders actively promote the event within their networks and communities, it increases visibility and awareness, attracting a larger audience. This diverse attendance enhances networking opportunities, fosters collaboration and of course enriches the overall experience for everyone involved.⁠

Promoting the event helps boost the visibility and reputation of all stakeholders involved, be that organisers, sponsors, partners, speakers and exhibitors. By associating themselves with a well-publicised event, all can leverage the exposure to showcase their brand, products, services, expertise or initiatives to a broader audience. Positive exposure reinforces brand credibility, trust and recognition, leading to potential business opportunities, partnerships, and long-term relationships.⁠

Effective promotion increases the likelihood of achieving the event's goals, whether that’s generating leads, increasing sales, educating, raising funds or helping a cause. By mobilising their networks and using their marketing channels, stakeholders contribute to driving attendance, engagement and participation, ultimately maximising the return on investment for all involved parties. ⁠

A successful event outcome benefits everyone by delivering tangible results, creating value and fostering continued collaboration and support for future endeavors - think regular, annual or spin off events.⁠


Guest list uncertainties can cause significant problems for event planners for many reasons, in particular…⁠⁠Logistical ...
10/04/2024

Guest list uncertainties can cause significant problems for event planners for many reasons, in particular…⁠

Logistical challenges: Uncertain guest lists make it difficult for us as planners to anticipate accurately the number of attendees. This leads to challenges in arranging seating, catering and transport. ⁠

Planners may struggle to ensure that they have enough resources to accommodate all potential guests, leading to last minute adjustments, increased stress and worst of all for you the client - however hard we try, it can look jolly disorganised to your guests!⁠

Budget management: Guest list changes can impact budget planning. Without a clear idea of how many attendees to expect, event planners struggle to estimate expenses for catering, venue hire and a variety of other services. This lack of clarity can result in overspending, or indeed underspending in areas you’d like to have put more budget, potentially affecting the overall success and quality of your event.⁠

Communication and coordination: Wobbly guest lists can hinder communication and coordination efforts between the event planner and other stakeholders, such as suppliers and venue staff. ⁠

Without a finalised guest list, it becomes challenging to provide accurate information to these parties, leading to confusion, delays and potential mistakes in ex*****on. ⁠

Some may not seem that important, but giving the wrong dietary information to a caterer, for example, can be very damaging indeed.⁠

Happy event planning all xoxo⁠


The Trick  of the TeamI’ve been running through my four core pillars for successful event planning over the last few wee...
02/04/2024

The Trick of the Team

I’ve been running through my four core pillars for successful event planning over the last few weeks - Vision, Plan, Team and Tools.

Today let’s look at some of the reasons why it’s so important to have the right team when planning and managing an event…

A well rounded team brings together individuals or businesses with diverse skill sets and expertise, ensuring all aspects of event planning—from logistics, through content, to marketing—are covered comprehensively. 👨‍💻 🎵 🎤 👨‍🍳

Different perspectives within the team enable effective problem solving, allowing for quick adaptation should unforeseen challenges arise during the planning process and on the event day, which frankly, they often do. Think keynote speaker’s plane cancelled or host has laryngitis. 😰

With the right team, resources such as time, budget and manpower can be allocated efficiently, maximising productivity and minimising waste. Work to team members’ or businesses’ strengths and let go of the stuff you know you’re not best at. 🏋‍♀️

Collaboration among team members fosters creativity and innovation, leading to unique event ideas, engaging activities and memorable experiences for your attendees.

A supportive team provides encouragement and motivation, helping to alleviate stress and maintain morale throughout the often demanding and fast paced event planning process … aka, make sure you have each others’ backs. 😊 😁 😃

Image Credit: Huy Chien Tran via Pexels

Wishing all our clients, colleagues and friends a very Happy Easter.Our mascot Timothy has been on the choccies - hence ...
28/03/2024

Wishing all our clients, colleagues and friends a very Happy Easter.

Our mascot Timothy has been on the choccies - hence looking a tad tubby for a tern. 🍫

Taking a few days off with family to chill out and doubtless indulge in some chocolate ourselves.

See you next week.

Shout out to the wonderful who created Timothy.

The Power of Proper PlanIf you’re a client you’ll know I believe all events require four key pillars in order to be succ...
28/03/2024

The Power of Proper Plan

If you’re a client you’ll know I believe all events require four key pillars in order to be successful - Vision, Plan, Team and Tools. Today let’s look at the Plan….

Having a plan provides a clear roadmap for what needs to be accomplished in the run up to, and during the event. It helps articulate objectives, themes, and desired outcomes, ensuring everyone involved understands the purpose and direction of the event.

Proper planning allows for efficient allocation of resources. With a plan in place, organisers can identify the necessary resources, allocate them effectively, and mitigate the risk of shortages or overspending. 💰️

A well thought out plan enables event managers to anticipate and reduce the potential risks and challenges which may arise before or during the event. By identifying potential issues in advance, contingency plans can be developed to address them swiftly, minimising disruption and ensuring the event's success.

Planning facilitates effective coordination and collaboration among the various stakeholders involved in the event, including organisers, suppliers, volunteers, sponsors and participants. A plan outlines roles, responsibilities, and timelines, fostering better communication and teamwork to execute tasks smoothly and achieve common goals. 🥅

Having a plan allows the establishment of standards and benchmarks for the event's quality and success. It enables ongoing monitoring and evaluation of progress against predefined criteria, facilitating adjustments as needed to enhance the event experience and meet or exceed expectations. Post event evaluation based on the plan provides valuable insights for future improvements. 🔮



Image Credit: Karolina Grabowska via Pexels

The Value of a VisionThose who’ve worked with me, or perhaps feel they’ve ‘had me rant at them about it” know I believe ...
21/03/2024

The Value of a Vision

Those who’ve worked with me, or perhaps feel they’ve ‘had me rant at them about it” know I believe all elements of event management fall into one of four pillars - Vision, Plan, Team and Tools. Let’s look at Vision….

Starting with a clear vision of your event is crucial for successful planning due to several key reasons:

A vision sets the guiding purpose and objectives of the event. It outlines what you aim to achieve, whether it's raising awareness for your cause, celebrating a milestone, or providing networking opportunities. With a well-defined vision, every decision and action during planning can align with these objectives, ensuring coherence and effectiveness. 👓

A clear vision helps in identifying and understanding your target audience. By defining who your event is for and what you want them to experience, you can tailor every aspect of the event, from venue selection to marketing strategies, really to resonate with your audience's preferences and expectations. 👩‍✈️ 👨‍🔧 👨‍🎨

Starting with a vision enables better resource allocation. Knowing what you want to accomplish allows you to allocate resources, be that budget, time or manpower, more efficiently. You can prioritise elements that directly contribute to realising your vision whilst avoiding unnecessary expenses or efforts on activities which don't align with your goals. 💰

A vision serves as the foundation for consistent branding and messaging. It provides the framework for developing a cohesive theme, visual identity and communication strategy, all of which convey the essence of your event to participants, sponsors, and stakeholders. Consistency in branding and messaging enhances event recognition, credibility and engagement. 📢

A well-defined vision facilitates the measurement of success. By establishing clear goals and benchmarks tied to your vision, you can objectively evaluate the effectiveness and impact of your event. Whether it's tracking attendance, gathering feedback, or assessing return on investment, having a vision allows you to determine whether you've achieved your desired outcomes and identify areas for improvement in future events. Especially important, of course, when you’re asked to justify budget to run future, similar events. 📋

Image Credit: Golnar Sabzpoush Rashadi via Pexels

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1 Fauvic Farm La Rue Au Long Grouville
Saint Clement
JE39SH

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