Beehive Events is organizing a festival - "Aal Zehlewe" festival with the collaboration of the Ministry of Tourism and the Municipality of Zahle. The event will be held on Saturday, the 12th of September from 10 am till 11 pm at the famous Joseph Tohme Skaff Park Zahle . We are targeting all ages , people from Zahle and all of Lebanon will come watch our favorite and international Zahle born singe
rs and performers , entertain the crowd . The festival will be divided into 3 zones :
The kids zone where kids will have their own stage , world and shows . The kiosks zone , where people can have their own tent to sell their traditional products, crafts , food , and many other items . The main stage zone , where artists from all around Lebanon will perform to entertain the visitors . We are expecting more than 15 000 person to attend this event . Aal Zehlewe will end by a special star appearance. The event has a large media coverage. Concerning the marketing plan of the event, we will have pre-event promotions, press releases, social media advertising, TV/radio interviews, SMS, outdoor advertising, posters, flyers and direct media as well as a street marketing. This is an event where different exhibitions, competitions, cultural and musical performances blend together in a festive atmosphere.