SPUR - The Experience Agency

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09/09/2024

What a privilege it has been to work with Spark to bring this first of its kind, ultimate gaming festival to Aotearoa! 🎮✨ We’re incredibly proud of the role our team played in delivering this groundbreaking event.

A huge thanks to all the amazing agencies and partners who collaborated to make it a reality. Check out this snippet to relive a few of the epic moments and the magic of the NZ gaming industry.

Spark Game Arena Live LetsPlay.Live New Zealand Colenso BBDO PHD Media Satellite Media Global Production Partners Rollercoaster Benefitz

🎥 Credit: Below Studios

Spur attended the 2024 NZ Events Association Awards. We were stoked to win the Best Supplier for our role in the FIFA Wo...
29/08/2024

Spur attended the 2024 NZ Events Association Awards. We were stoked to win the Best Supplier for our role in the FIFA Women's World Cup 2023 ⚽️

It was an incredible experience to be a part of this world class major event. We ran multiple activations for FIFA and their commercial partners. A big thanks to everyone who supported us along the way!

20/08/2024

Good times at Eden Park activating for Weet-Bix with the team at Smile Dealers: Social Photo Marketing. Congrats to the All Blacks on a fantastic performance!

We’ve loved working with to launch their new Reno 12 phone. To showcase the new AI features we created two unique photo...
26/07/2024

We’ve loved working with to launch their new Reno 12 phone. To showcase the new AI features we created two unique photo opportunities for people to engage with. If you’re at Westfield Albany between now and 4th August, swing by and experience the magic!”

We are very proud to be finalists in two categories for the New Zealand Event Awards 2024.Best Marketing or Creative 202...
15/07/2024

We are very proud to be finalists in two categories for the New Zealand Event Awards 2024.

Best Marketing or Creative 2024 - House of Hilux x Fieldays 2023, Toyota New Zealand, Spur, Saatchi & Saatchi NZ

Best Supplier 2024 - Spur for FIFA Women's World Cup 2023

11/07/2024

We are beyond excited to be a part of the incredible team bringing you Spark Game Arena Live, the first ever gaming festival to hit Aotearoa!

Created by Spark and in collaboration with Colenso BBDO and this festival promises to be epic. Featuring NZ’s Fortnite finals with $140k in prizes, free game play, industry figures and showcases and a whole lot more.

Come and join the fun www.spark.co.nz/sgalive

We were as excited about bringing to life the stand at as attendees were about seeing the new generation Land Cruiser ...
24/06/2024

We were as excited about bringing to life the stand at as attendees were about seeing the new generation Land Cruiser Prado!

There’s something powerful about great marketing - it’s not just about the message, but more how it makes the audience feel. Throwing on the gumboots and teaming up with to craft a space that exudes warmth, energy and a genuine touch of Kiwi spirit is always a highlight of our year. We’re already looking forward to the next one.

snagged the Best Indoor Site award at Fieldays 2024! 🏆🌟 We loved taking this brief and turning it into a reality, putti...
14/06/2024

snagged the Best Indoor Site award at Fieldays 2024! 🏆🌟 We loved taking this brief and turning it into a reality, putting their 100% free range, non-caged potatoes in the spotlight in the Pantry.

It was a pleasure working with the SnackaChangi team to create this award-winning stand that truly captured the essence of the brand!

Last week we were lucky enough to experience the “Think Like Bowie” creative workshop by The Ideas Bodega. Inspired by B...
21/05/2024

Last week we were lucky enough to experience the “Think Like Bowie” creative workshop by The Ideas Bodega. Inspired by Bowie’s iconic approach, we explored fresh techniques to unlock our creative potential, and were reminded that great ideas can come from anywhere and anyone!

A big thanks to Nicole Velik and The Ideas Bodega for this inspiring experience. We are excited to apply these new techniques as we continue to drive bold thinking and creative solutions for our clients!

09/05/2024

The latest instalment of Future State was an incredible day with a line-up of world class international and local speakers. The event was a genuine collaboration and the output of a team of talented partners.

Spark / Bastion Shine / Semi Permanent / Global Production Partners

We enjoyed collaborating with the talented team at Bastion Shineto help Spark launch ‘Accelerate Aotearoa businesses one...
07/03/2024

We enjoyed collaborating with the talented team at Bastion Shineto help Spark launch ‘Accelerate Aotearoa businesses one technology generation forward’ - a new study with NZ Institute of Economic Research (NZIER) exploring Aotearoa’s productivity challenges and how we can use advanced digital technology to address them.

So good to have the sun shining on this year. We enjoyed looking after a couple of iconic spirits brands and can’t wait...
16/02/2024

So good to have the sun shining on this year. We enjoyed looking after a couple of iconic spirits brands and can’t wait to see this awesome event move to a new home in 2025!

Grey Goose was the official vodka sponsor of the ASB Classic. . Their most popular cocktail was the ‘Love One’, a Kiwi...
06/02/2024

Grey Goose was the official vodka sponsor of the ASB Classic. . Their most popular cocktail was the ‘Love One’, a Kiwi twist on the immensely popular ‘Honey Deuce’ from their US Open activation.

LOVE ONE:
•Grey Goose Vodka
•Premium Strawberry Liqueur
•Fresh Lemon Juice
•Fresh Lime Juice
•Dry Lemonade

Some things just fit in beautifully like Lexus at the ASB classic.
19/01/2024

Some things just fit in beautifully like Lexus at the ASB classic.



We have loved bringing Christmas joy to Auckland International Airport! Wishing everyone a relaxing, fun-­filled festive...
22/12/2023

We have loved bringing Christmas joy to Auckland International Airport! Wishing everyone a relaxing, fun-­filled festive season.🎄✨

Merry Christmas from everyone at Spur! We will be closed until the 8th Jan.
18/12/2023

Merry Christmas from everyone at Spur!

We will be closed until the 8th Jan.

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12 Aitken Terrace
Auckland
1021

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What a privilege it has been to work with Spark to bring this first of its kind, ultimate gaming festival to Aotearoa! 🎮✨ We’re incredibly proud of the role our team played in delivering this groundbreaking event. A huge thanks to all the amazing agencies and partners who collaborated to make it a reality. Check out this snippet to relive a few of the epic moments and the magic of the NZ gaming industry. Spark Game Arena Live LetsPlay.Live New Zealand Colenso BBDO PHD Media Satellite Media @rawstornestudio Global Production Partners Rollercoaster Benefitz @buck_design 🎥 Credit: Below Studios

Good times at Eden Park activating for Weet-Bix with the team at Smile Dealers: Social Photo Marketing. Congrats to the All Blacks on a fantastic performance!

We are beyond excited to be a part of the incredible team bringing you Spark Game Arena Live, the first ever gaming festival to hit Aotearoa! Created by Spark and in collaboration with Colenso BBDO @phd_aotearoa and @letsplaylivehq this festival promises to be epic. Featuring NZ’s Fortnite finals with $140k in prizes, free game play, industry figures and showcases and a whole lot more. Come and join the fun www.spark.co.nz/sgalive #sparkgamearenalive

The latest instalment of Future State was an incredible day with a line-up of world class international and local speakers. The event was a genuine collaboration and the output of a team of talented partners. Spark / Bastion Shine / Semi Permanent / Global Production Partners

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Our Story

SPUR is NZ’s most experienced and successful sponsorship agency. We combine our knowledge, proprietary resources and insights to generate maximum benefit for sponsors. We are equal part marketers and event creators. Our success comes from understanding what our clients need to achieve and matching that insight with an understanding of what and how a live experience can move and inspire their customers. "Brands are now defined by customers sharing their experiences of what brand’s do, not what they say. We believe if its not good enough to share, its not good enough." SPUR creates and manages insightful, original and immaculately executed brand experiences. We have a range of services including sponsorship strategy and activation, experiential marketing, pop-up space design and production, content marketing and event management. All our work has a genuine focus on delivering meaningful, measurable results. Our clients include: ANZ, Powerade, Spark, Mercury, Toyota, Edgewell (Schick & Banana Boat) Lion (multiple brands including Corona, Smirnoff, 1800 Tequila, Wither Hills, Steinlager, Speights and Macs), NIB and Huawei.