The group majorly works in 4 sectors:
Retail
Food & Beverage
Construction
Real Estate
Nearly two decades ago, being into construction and Real Estate business realizing the potential in the trade routes between Kingdom and the foreign fashion brands. ''Danah Group'' is the first Saudi group who initiated and started trade clothing franchise in Kingdom. The first Mango store was started in 1998
and this was followed by further expansion in the region. 100% Saudi company who always participated in developing the Saudi market in various areas. The group works hard to strengthen trust and loyalty in all of its dealings, By utilizing the modern products, best designs and latest technology in order to provide our customers their requirements and expectations, without facing any difficulties which can be achieved by understanding their needs. During years and years of experience the group has acquired knowledge of the market tendencies and taste. We strive to offer best possible ambiance for our partner brands to deliver products in many markets. Innovation in customer interaction and engagement is an important focus with ''Danah Group''. Investment in good fit out to showcase products combined with innovative displays and consumer centric interactive activities ensures that consumers are making informed purchase. Modern and latest technology is used to ensure speedy and efficient check outs keeping in mind consumer convenience and comfort. Today, our expertise is symbolized in our ability to run various store concepts especially in emerging markets catering to different tastes and budgets.