MELT ATL

06/10/2024

Interested in being part of a dynamic city where the artistry of Mardi Gras floats meets the cutting-edge innovation of Airbus manufacturing, creating a unique blend of arts, industry and family? Yes!

Naming, branding, and category sponsorship rights at a center built by Populous with our partner Oak View Group guarantees impactful sponsorships. Continue reading to learn how Mobile is the next place for you and your brand to join in on this one-of-a-kind dynamic!

Last week, the City of Mobile, AL's Architectural Review Board (ARB) approved Mayor Sandy Stimpson's plan to demolish certain outdated buildings at the current Mobile Civic Center. The next step in this property will be to issue bids for the demolition of the property. Mayor Stimpson and his team predict that the demolition process will start this August.

This demolition will mark the start of a two-and-a-half year journey Mobile will take on, creating a 300mm arena that will seat 10,000 and open at the beginning of 2027. As a part of the demolition process, the city will preserve the two mosaics that are currently housed in the Mobile Civic Center.

Want to join in on shaping tomorrow while preserving the past in a historic city like Mobile, Alabama? Let us know!

05/16/2024

Making the holiday season a little bit sweeter and shinier with Ghirardelli Chocolate Company 😉🎄🍪

A golden Ghirardelli gift box was designed as a free in-store promotion to show bakers that baking with Ghirardelli chips can transform their baking into an unforgettable holiday gift

Pre-designed shippers were updated with a new header card and side box that could dispense 150 golden Ghirardelli logo-embossed gift boxes.

Retailers saw the opportunity to give their shoppers a special holiday gift that incentivized purchases.

We pride ourselves on building upon brand assets and unique qualities to improve sales and trial.

Interested in creative retail marketing opportunities to increase sales? Let us know so we can ensure your campaign will be sweet and shiny for all to see✨

05/15/2024

Take me out to the ballgame! ⚾️

We had such a great time with our client and partner Wellstar Health Systemoffering resources, gathering, and the opportunity to celebrate and honor breast cancer survivors and thrivers at the Atlanta Braves Breast Cancer Awareness game against the Chicago Cubs.

Special thanks to nine-time NBA All Star for spending some time with Braves fans and survivors!

Looking for ways to give back and have your sports sponsorships come to life? We can help! 💪

05/15/2024

Take me out to the ballgame! ⚾️

We had such a great time with our client and partner Wellstar Health System offering resources, gathering, and the opportunity to celebrate and honor breast cancer survivors and thrivers at the Atlanta Braves Breast Cancer Awareness game against the Chicago Cubs.

Special thanks to nine-time NBA All Star Dominique Wilkins for spending some time with Braves fans and survivors!

05/13/2024

Can you tell we had a paw-some weekend?! kept all our furriends cool at and for Mother’s Day 💐🐶🍦🧡🫶🏻

05/09/2024

Melt, City of Mobile, Populous and Oak View Group reveals updates on new $300 million civic center

As we reach closer to the second half of 2024, we are so proud of the progress our partners City of Mobile - Government, Populous and Oak View Group are making. Just recently, Mayor Sandy Stimpson, shared that the construction for the new headquarters for the Mobile Division of the U.S. Army Corps of Engineers is making significant progress and on track to be completed in early 2025 along with a new parking deck.

Mayor Stimpson announced that the new civic center and arena “will rival any entertainment venue on the Gulf Coast and be versatile enough to host a range of attractions from Mardi Gras balls and dance recitals to sporting events and major concerts.” By July, we are anticipating completing 60% of the design and on budget. Demolition will begin in August to embark on this generational change for the Mobile community.

Check out the timeline and follow along on all of our progress!

If you are interested in sponsorship opportunities in Mobile, let's connect now!

05/06/2024

A slam dunk!

05/02/2024

Have you heard 👂 MELT is the Agency of Record for Mobile Civic Center Sponsorships?

Partnering with Populous and Oak View Group, this $300M civic center and arena is going to be a hot spot for some awesome sponsorships! Are you interested in joining us in Mobile? Reach out to us to hear about available sponsorship opportunities.

Keep your eyes out for Bret McCormick's article featuring the mixed use development!

05/01/2024

2024 has already been educational and rewarding with our client and partner Wellstar Health System! We have produced not one, but two corporate events for Wellstar: Leadership Day and Service Awards! 💜 🏆 📓 From speakers and team bonding sessions, to ballon drops and surprise appearances, we have it all covered!

Need assistance we custom branding and fabrication, talent and entertainment, projection mapping and lighting, programming, production services, digital and technical integrations? Keep our team in mind for your corporate/private events, parties, celebrations and occasions!

Let's Party 🎉

05/01/2024

Bath and Body Works introduces a winning routine to fans 🏆 🏀

MELT's tour with Bath & Body Works Men's Shop started in March for college basketball, then our team went pro in multiple cities leading up to the playoffs 💥 💪

Looking for sport sponsorships to elevate your next activation and campaign? Let's chat and see how we can win and go pro with you!

04/19/2024

Thanks for the shoutout SBJ!

https://www.linkedin.com/posts/bret-mccormick-6553083b_really-interesting-talking-to-vince-thompson-activity-7187124484242386944-2V69?utm_source=share&utm_medium=member_desktop

04/11/2024

MELT on site for Pro Basketball in Los Angeles and last night at the Atlanta Hawks Game for
Bath & Body Works mens shop

04/01/2024

Check out this sweet activation in LA. Fans got to watch some awesome victories and find their own winning routine! 🏀🫧🏆 we are headed to Vegas to activate MELT’s 2️⃣1️⃣ Final Four 🏀💪

03/26/2024

Mobile moving fast toward construction of its new, $300 million civic center

https://www.al.com/news/mobile/2024/03/mobile-moving-fast-toward-construction-of-its-new-300-million-civic-center.html?e=8b3e8b36a71e6c87a9f99216c87effdf&lctg=6135063184871e0b20045149&utm_source=Sailthru&utm_medium=email&utm_campaign=Newsletter_mobile_today%202024-03-26&utm_term=Newsletter_mobile_today

03/26/2024

MELT ATL is proud to partner with Oak View Group and City of Mobile - Government on these projects!

Mobile city councilors on Monday approved contracts for Oak Valley Group (OVG) 360 to take over operations at the Arthur Outlaw Convention Center and the Saenger Theatre, and directed $22.2 million to project management and master plan work for the new Civic Center.

https://www.lagniappemobile.com/news/ovg-to-take-over-mobile-convention-center-saenger-theatre/article_f660b12a-eba5-11ee-aeef-279ee2d36992.html

03/25/2024

We had a blast at the Georgia Aquarium with our partner to celebrate and honor the Wellstar family at their Service Awards. Honorees served 25, 30, 35, 40, 45, and 50 years giving back to the community through healthcare. Can’t wait to welcome the next 25 years of service class!

03/21/2024

Check it out on Southern Living!

“Auburn boasts a rich heritage and tradition, and we’ve woven subtle and not-so-subtle nods to that history throughout every nook and cranny of the hotel,” Graduate Hotels founder and CEO Ben Weprin told Southern Living. “To truly immerse yourself in the Auburn experience, you must see it yourself.”

The new hotel features 177 guest rooms across five floors. Other onsite amenities include an indoor/outdoor rooftop bar and restaurant, a fitness center, 10,000 square feet of meeting and event space, parking, and Bo Jackson’s Beans, a ground-floor coffee shop and bar built in partnership with legendary Auburn University alum, former NFL and MLB star, and Heisman Trophy winner Bo Jackson.

Graduate Auburn, AL, the Graduate Hotels' newest property is set to open just across Toomer's Corner in Auburn, Alabama, this September.

03/21/2024

We are so excited to partner with owner John Brandt, AJ Capital and to return The War Eagle Supper Club to the plains of Auburn, Alabama. Check out our story for more!

03/20/2024

Will pro hockey return to Mobile with our new arena project? Read below to see how MELT is heating things up on the ice!

The last Mobile Mysticks game was in 2002. Twenty-two years later, the momentum for hockey is building as the prospective managers of a new Civic Center arena eye the sport as a future attraction.

03/18/2024

Did you see us in SBJ’s Morning Buzz?!

https://www.sportsbusinessjournal.com/Daily/Morning-Buzz/2024/03/18.aspx

03/14/2024

A Word from our Founder and CEO, Vince Thompson
“As a native of Chatom, it is a profound honor for me to lead MELT to contribute to this significant milestone in the history of The City of Mobile. I have cherished memories of attending various events at the Mobile Civic Center, including the iconic Elvis concert in 1975, and it is truly humbling to be a part of shaping the promising future of The Port City. I would like to extend my heartfelt gratitude to Mayor Stimpson and the esteemed members of the Mobile City Council for their unwavering trust and support in MELT and me. We are committed to delivering on our promises and contributing to the growth and prosperity of Mobile.”

03/14/2024

A Word from our Founder and CEO, Vince Thompson

“As a native of Chatom, it is a profound honor for me to lead MELT to contribute to this significant milestone in the history of The City of Mobile. I have cherished memories of attending various events at the Mobile Civic Center, including the iconic Elvis concert in 1975, and it is truly humbling to be a part of shaping the promising future of The Port City. I would like to extend my heartfelt gratitude to Mayor Stimpson and the esteemed members of the Mobile City Council for their unwavering trust and support in MELT and me. We are committed to delivering on our promises and contributing to the growth and prosperity of Mobile.”

03/13/2024

MELT is so excited to be part of this venture in Mobile…. This is gonna be BIG! Are you ready?

A news conference will take place at 2 p.m. Thursday to discuss the future of the Mobile Civic Center.

02/21/2024

Starting 2024 off 💪

02/09/2024

Congrats to on earning the title of an Atlanta 500 honoree to highlight the city’s most powerful, influential, and impactful people for the 5️⃣ year in a row 💪

02/05/2024

Come join our team!
https://www.linkedin.com/jobs/view/3822575096

01/30/2024

Join our team 🏆💪 https://www.linkedin.com/posts/melt-atl_1-jobs-in-worldwide-1-new-activity-7158237020937420800-qvNA?utm_source=share&utm_medium=member_ios

12/18/2023

Can we get a round of applause for our CEO Vince Thompson 👏🏼 Congratulations on joining the competitive list of BizBash Sports 2023 Power Players 💪

12/14/2023

https://www.eventmarketer.com/article/football-sports-sponsorship-tailgate-roundup/?oly_enc_id=2248I3895512D0W

MELT ATL was proud to be featured in today's Event Marketer Magazine's tailgate tour for our partner and client Bath & Body Works!

When football fans aren’t watching players block and blitz, they want to be entertained—and sponsors delivered with killer tailgate events.