Sterling Events Group

Sterling Events Group We are here to deliver corporate meetings, conventions, trade shows, and incentive travel programs; in the process we build sustainable relationships.

We believe in treating clients with dignity, respect, honesty and transparency, providing the highest level of value for their investment in our products and specialized services. We are here to deliver corporate meetings, conventions, trade shows, and incentive travel programs; in the process we build loyal and sustainable relationships with our clients.

03/06/2025

The DMI 2025 Spring Expo Show was a success! The atmosphere was vibrant, filled with engaging conversations, insightful information, and inspiring networking opportunities. Special thanks to the venue and the exceptional service!

A keynote speaker at a corporate event is crucial because they set the tone for the entire event, provide valuable insig...
02/24/2025

A keynote speaker at a corporate event is crucial because they set the tone for the entire event, provide valuable insights and expertise on a relevant topic, inspire and motivate attendees.

When planning an event, it’s tempting to keep everything in-house, especially when you’ve got a capable event manager. R...
02/19/2025

When planning an event, it’s tempting to keep everything in-house, especially when you’ve got a capable event manager. Registration is a specialty skill that requires a dedicated focus, much like how you’d hire a caterer for food or a transportation company for shuttling guests.

Wow factors can make or break a company's impression at any event.
02/17/2025

Wow factors can make or break a company's impression at any event.

Incentive trips promote a better workplace environment and reduced stress, which can help with productivity. When teams ...
02/13/2025

Incentive trips promote a better workplace environment and reduced stress, which can help with productivity. When teams feel appreciated and have time to relax, they will feel more motivated to perform.

You and your team have full time jobs already.  Let Sterling take care of all the details while you focus on your busine...
02/11/2025

You and your team have full time jobs already. Let Sterling take care of all the details while you focus on your business.

02/06/2025

Elevate your brand with a professionally planned trade show & convention! Let us craft a captivating event experience that generates leads, builds relationships, and leaves a lasting impression on your target audience. Contact us today to discuss your vision and unlock the full potential for your next trade show!

02/04/2025

Let our team streamline the booking process, manage attendee registrations efficiently, and provide a seamless experience for attendees.

Event site selection is a crucial part of event planning.  The venue you choose directly impacts many aspects of event p...
01/30/2025

Event site selection is a crucial part of event planning. The venue you choose directly impacts many aspects of event planning, including the overall event success, event budget, attendee experience, and even the event logistics. This checklist is only a minute fraction of what Sterling looks for when sourcing venues for our clients' events. We dig into the specific needs of each client and each event to ensure a great fit and a smooth event.

What says VIP more than an intimate, private backyard asada experience in Buenos Aires, Argentina?  Experiences such as ...
01/16/2025

What says VIP more than an intimate, private backyard asada experience in Buenos Aires, Argentina? Experiences such as this provides entertainment, cultural education, and true connection with the other participants.




Your attendees have the questions, Sterling has the answers.
01/13/2025

Your attendees have the questions, Sterling has the answers.

If you are not already using a housing management service for your events, why aren't you? Housing management is one of ...
01/09/2025

If you are not already using a housing management service for your events, why aren't you? Housing management is one of the most time-consuming and stressful aspects of event planning, and most hotels will cover the cost of a housing management service! Ask us how!

01/07/2025

Discover amazing treasures and make lasting memories with our specially designed tours and excursions! 🌎 Dive into vibrant cities, peaceful scenery, or pulse-raising experiences as part of an incentive trip or company gathering – Let Sterling show you and your guests your next big adventure!

Cheers to a fresh start, new goals, and endless possibilities in 2025! Wishing you a year filled with joy, health, and s...
01/01/2025

Cheers to a fresh start, new goals, and endless possibilities in 2025! Wishing you a year filled with joy, health, and success!

What are your 2025 Event Goals?  Make sure "Call Sterling Events" is one of them!
12/31/2024

What are your 2025 Event Goals? Make sure "Call Sterling Events" is one of them!

Address

146 Dornach Way
Bermuda Run, NC
27006

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+18007778741

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Sterling’s Story

Here is the story of how Sterling Events Got into event planning: Over 25 years ago, my wife Paula and I had the dream of starting our own business and our research showed the need for corporate travel management services in small to mid-sized companies. We chose Winston-Salem, NC as it’s my hometown and we chose the name Sterling because it exemplified the type of business we wanted to become and the quality of service we wanted to deliver – authentic; real; genuine; of the finest quality. Ask us today and we’ll tell you, we never imagined back then the extent to which our dream would evolve.

In 1999, we sold Sterling Travel Co. and retained the meeting and events division, Sterling Events Co. Since that time, we have grown our meetings and event planning portfolio as well as adding destination management services, audio visual services, meeting technology services, and design and décor services, plus offices in Raleigh, Charlotte and now Charleston. Our home office continues to be located near Winston-Salem, NC.

Over the past two decades, we have remained flexible to the needs of the marketplace, taking on new challenges and exploring new ideas, often at the request of our clients. We continue to hire and recruit a group of incredibly talented and focused team members that are without question our most valuable asset for our event planning. Their professionalism and dedication is the simple, clear reason for our success and growth.

Through the years and the struggles of operating any business, we have remained steadfast in our one, true mission – to always provide the signature standard of Sterling service and to deliver dreams, great event planning, and solutions to each and every client. This may focus on the dreams of a bride and groom on their special day or the solution to a corporate meeting planner’s challenge with a critical event for their company.